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Presented by:
Ross Holmes, Executive Director - Digital Services, ICEF rholmes@icef.com
Engaging Classrooms and Effective Marketing Using VR and AR in the Classroom and the Agency Office
mailto:rholmes@icef.com
We’ll Talk About
1 The Past
2 Tech in
Teaching
3 Tech in
Marketing • VR in the classroom
• AR in the classroom
• AR on a Field Trip
• VR in Marketing
• AR in Marketing
• Your Turn!
• A brief overview of tech in education through the ages
What’s Next?Virtual Reality (VR) Vancouver Film School ICEF Vancouver 2017
1
Augmented Reality (AR) 1
The field trip
1Timeline Of Tech In Education
2Tech in the Classroom
2VR in the Classroom
Emotional Experiences Make Memories
2VR in the Classroom A Journey along
the Great Barrier Reef
1066 Battle of Hastings
An RSPCA assured
chicken farm
20,000 Leagues Under the Sea
9/11 Memorial & Museum
7 New Wonders of the World
A Day in the Life of a Surgeon
A Dickens Christmas
A Trip to Elizabethan Bristol A Trip to the North Pole
A First Look at College
Admiral at War: Nelson and HMS Victory
Alexander Hamilton and
Washington's Presidency
The Amazon
Ambush Bug
America’s National Parks
American Ghost
Towns: Goldfield,
Nevada
American Museum of Natural History
Anatomy - Muscular System
An intimate look inside the National Museum of Iraq
Ancient Egypt
Ancient Greece
Ancient Greek Art
Animal Research
at Imperial College
London
Ancient World of Syria Angel Falls
Angkor Wat
Antarctica
Apollo: Saturn V Center Ara the Star Engineer
Arizona State University
Aurora Borealis
Aztec and Mayan Ruins
Australia
2VR in the Classroom
2VR in the Classroom
2VR in the Classroom
2VR for Language Learning Real-time translation of video e.g. Skype
360 degree video role plays
Full virtual immersion + AR component
2AR in the Classroom AR apps supplement content
2AR in the Classroom
2AR in the Classroom
2AR on the Field Trip - Experiential Learning
- Consistency
- “Go Viral”
- Competition
- Safeguarding
3Tech in Marketing
3VR in Marketing - A hotel website with a 360 virtual tour and interactive media will receive
40% more views than a competitor’s site that is lacking media (Source: Pew Internet Life Study).
- A recent survey reported that ONLY 4% of respondents between the ages of 14 and 19 said they have no interest in VR.
- Number of active VR users 171 million in 2018, the majority being 14 – 21 year olds.
3AR in Marketing Bar codes
QR codes
Now, any picture
3AR in Marketing
theroar.io
http://theroar.io
3AR in Marketing
3AR in Marketing
3AR in Marketing
3AR in Marketing
3AR in Marketing
3AR in Marketing
3AR in Marketing
3AR in Marketing
3AR in Marketing
3AR in Marketing
Recap
Virtual Reality
Field Trips Technical Training
Internships Group Learning
Distance Learning
Augmented Reality Technical Training
Group Learning Location Based
Thank You!
Presented by :
Ross Holmes, Executive Director - Digital Services, ICEF, UK
rholmes@icef.com
mailto:rholmes@icef.com
Foliennummer 1 Foliennummer 2 What’s Next? Foliennummer 4 The field trip Foliennummer 6 Foliennummer 7 Foliennummer 8 Foliennummer 9 Foliennummer 10 Foliennummer 11 Foliennummer 12 Foliennummer 13 Foliennummer 14 Foliennummer 15 Foliennummer 16 Foliennummer 17 Tech in Marketing VR in Marketing AR in Marketing AR in Marketing AR in Marketing AR in Marketing AR in Marketing AR in Marketing AR in Marketing AR in Marketing AR in Marketing AR in Marketing AR in Marketing AR in Marketing Foliennummer 32 Foliennummer 33