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Energize 2013 Summit – When to Seek IP Protection Stormy SweitzerCraig BuschmannAndy Godsey
April 11 and 12, 2013
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Craig Buschmann Co-Chair of the Chemical, Energy, and
Agriculture Practice Group; Member of the Green-Tech Practice Group
US and International patent and trademark applications, litigation, portfolio management
Technical experience includes the area of mechanical and electromechanical technology in the areas of green tech (wind turbines, bioreactor and bioremediation facilities, CO2 sequestration, water filtration), energy, sporting goods, medical devices, and others
Mountain States Super Lawyers – Rising Star, IP Law, 2010-2012
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Director, Asset Services
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Andrew Godsey
Head of GTT Group’s Brokerage/Divestment service where he has been part over 100 transactions since 2006 worth over $6B.
Participates in management of strategic accounts and special initiatives including comprehensive valuation analyses, patent asset sales, strategic acquisitions, and complex buy-side advisories.
Recognized as one of the World’s Leading 300 IP strategists by Intellectual Asset Management Magazine.
Holds a Bachelor of Science in Communication from Western Washington University and an MBA from University of Utah’s David Eccles School of Business .
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Overview
Why a business plan/strategy matters
The importance of doing your research
How and when to obtain a patent application and/or other IP
The need for protection and it's relationship to value creation
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Why a Business Plan/Strategy Matters Why this is necessary before pursuing protection
How will you monetize your technology
How it helps you in finding support/funding
Key business models: license vs. build - examples, cautionary tales, when appropriate to pursue each approach
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The Importance of Doing Your Research A great idea is only a great idea if you can take
advantage of it
Searching for prior art to save time and money
Tools to use: USPTO database, Google Patents, etc.
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http://www.uspto.gov/inventors/assessment/
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How and When to File a Patent Application and/or Other IP
A great idea is only a great idea if you can take advantage of it
Searching for prior art to save time and money
Tools to use: USPTO database, Google Patents, etc.
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The Need for Protection and Its Relationship to Value Creation
Legal aspects
Business aspects
The importance of an early exit strategy and value creation goals
Patent Market Index for Energy Space - what does the transactional market look like
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Craig [email protected]
Andy [email protected]
222 Main Street – Suite 1930 | Salt Lake City, UT 84101-2001 | Telephone 801.355.7900 | Fax 801.355.7901
Thank You!
