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Education a $3b business opportunity Voice of the Customer

Education a $3b business opportunity Voice of the Customer

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Educationa $3b business opportunity

Voice of the Customer

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The Education Challenge

Price

Knowledge

125M Price

Education

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“There is little or no standardization and only minimal attempts to collect evidence that could be used to improve [the business]. New developments are slow and costs go up every year.

New online providers will challenge the model, developing standard [products], high quality delivery and more effective [metrics]. The online mantra – better, faster, cheaper – is coming to [this industry] and no one knows where it will end. One thing is certain……[businesses] had better start preparing now.”

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Which business model goes next?

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“There is little or no standardization and only minimal attempts to collect evidence that could be used to improve delivery and assessment. New developments are slow and costs go up every year.

New online providers will challenge the craft model, developing standard courses, high quality delivery and more effective assessment. The online mantra – better, faster, cheaper – is coming to academe and no one knows where it will end. One thing is certain……universities had better start preparing now.”Professor Steven Schwartz, VC Macquarie University

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Which business model goes next?

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Australian Childrenhave $1,886 of equipment

Trend

60% own an MP3 player

50% own a smartphone

42% own a laptop

30% own sports/music

IT in the Toilet – 2012, 11mark.com

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Total education ICT spend

Education ICT is 6% of Australian IT spend

1.02012 $2.8 billion

2013

2014

2015 $3.2 billion

2.1%growth

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Total education ICT spend

2.1%growth

Education ICT is 6% of Australian IT spend

1.0

1.0

2012 $2.8 billion

2013

2014

2015 $3.2 billion

42% spent on hardware

42% spent on hardware

42% spent on hardware

42% spent on hardware

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$20+

1.5x

Where does the revenue land?

$1

Business Challenges

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Recruiting students

Grab their attention

1.060,000 Applications

30,000 Offers

10,000 Start

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Recruit

1%?

Recruiting students

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Recruiting students

And then they’re off

1.060,000 Applications

30,000 Offers

1.0

10,000 Start

2,000 drop out

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Worst34.2%

Average18.1%

Best7.4%

Retain

1%?Worst23.3%

Average8.7%

Best3.3%

DomesticStudentAttrition

InternationalStudentAttrition

Recruit

1%?

Recruiting and retaining students

Educationa $3b business opportunity

Voice of the Customer

Brisbane Grammar School

Michael LowbridgeDirector of ICT & Information Systems

Derek McDowallHead of eLearning

SAMR Model

Brisbane Grammar School

Michael LowbridgeDirector of ICT & Information Systems

Derek McDowallHead of eLearning

NSW DECJane Mackarell

Microsoft Education TeamGovernment State Education Departments

VIC DEECDTrudi Grant

QLD DETMicrosoft Education DirectorGeorge Stavrakakis

Catholic EducationVanessa Gage

Microsoft Education TeamNon-Government Education

Private EducationKen Rankins

Microsoft Education DirectorGeorge Stavrakakis

Joseph Alvarez

Microsoft Education TeamHigher Education

Lucy Segal Ken Rankins

Microsoft Education DirectorGeorge Stavrakakis

Priorities ahead

Improving ValueDeployment

Agility through the CloudOffice 365 and Windows Azure

Education SolutionsCRM and BI

Student experienceWindows 8, appsand devices

In the next decade…

“The teacher’s role will change – advocacy and mentoring will become more important than subject specialism and knowledge.”

A glimpse into the future

Creating immersive learning experiences

Education Partner Briefings29/30 Oct – Melbourne31 Oct - 1 Nov – Sydney

Education Blog - blogs.msdn.com/education

Fortnightly newsletter - [email protected]