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e buisness IT 801 module 1
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E-business Trends and Spotting
Major trends
Consumer trends Service/ Process trends Organizational trends Enterprise technology trends Employee trends General Technology trends
Consumer trends
Faster serviceSelf serviceMore Product choice Integrated solution , not
piecemeal products.
e- Service trends
Integrated sales and serviceSeamless supportFlexible fulfillment and
convenient service delivery Increased process visibility
Organizational trendsContract manufacturing:
Becoming brand intensive, not capital intensive
Retain the core, outsource the rest: Business process outsourcing.
Virtual distribution
Enterprise technology trends Enterprise applications: Connect the
corporation Infrastructure convergence: Increasing
melding of voice, data & video. Multichannel Integration: Computer
telephony Integration and voice recognition
Wireless applications Leveraging legacy investments
Speed of service
Customer count speed of service as a key reason
He hates delay and hate waiting for service
For customer time is money
Self Service
Inconvenience and poor service make customers impatient.
In huge sector of business the intermediary or middleman should avoided.
Eg Insurance, Real estate etc.
Integrated Solution
Integrating functionality.Customer demands for all-under-
one- roof solution (Eg Wal-mart) or one shop lifestyle providers(Eg The Gap) and one life path providers (Eg Toys “R” Us)
Convergence of Sales and Service
Sales and service should go together. Customer relationship is the key to
business growth. Customer satisfaction should be
maintained throughout want-it-buy-it-and-use-it
This requires learning and tracking customer’s needs, behaviors, his inform and lifestyles and using this information to create a specific values.
This strategy is the path of customer loyalty and is called relationship selling
Ease of Use Make the customer service
consistent and reliable. Manager must understand that
customers value their time more. As the speed of service increases the
expectation of customer service grow high.
Make customer service easy and friendly
Companies must present customers with single points of contact rather than shuffling them from one department to another.
Provide Flexible fulfillment and convenient Service Delivery
Bring service to the customer, rather than waiting for them.
Eg Home deliveryProvide customer with reliable
service and quick delivery at low price.
Contract manufacturing:Become Brand Intensive, not
capital intensiveThe objective should be better
quality, dependability, speed, flexibility and cost advantage.
Companies should focus on what they can do the best.
Increase Process visibility
Provide visibility to products and services.
Internet provide proper tracking system.
Internal operations should be transparent.
Continuous Innovation and Employee Retention
Innovate of your product constantly depends on employee retention.
The trends in employee retention 1.Better Incentives and
Compensation 2.Earned Advancement
I,e promotion should be given based on abilities and if the employees are given hopes they can move up in the company and they will stay longer and work harder.
3.Better motivations.
The workforce has to be self motivated.
Integrated Enterprise Applications
Integrate the various functionalities like accounting, finance , manufacturing and customer service.
Meld voice, data and video
Convergence of various data and voice with
1.Improved bandwidth, 2.Quality of Service 3.Integrated Service 4.By Contacting customer
Multichannel Integration
Integration of various channels like Web, direct dial-up, Interactive voice response and kiosks for various application.
Wireless Application
Wireless infrastructure is a new wave to consumer and business applications.
Its more powerful, low cost and efficient.
Middleware:
The old systems cannot be replaced easily to new technology.
Middleware acts as a glue between them.