Double Page Analysis.ppt

7/27/2019 Double Page Analysis.ppt

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Magazine Analysis

Double page spread


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ColoursThe dominant black and white

colours continue to create thenewspaper feel this magazine

conveys and the introduction of

the new colour dull blue, gives thepage some life and means its not

to plain as it is a magazine not a

newspaper. This limited colour

scheme would attract the target

audience because they are all

colours associated with males.

DesignLike the contents page it is clear this double page spread was created

using a grid and in this case four columns per page. This means the

text and the images are set out clearly and this was previously seen in

the contents page. The thin black line has also been continued to

these pages and this highlights the structure as well as the guttering

between each section. Unlike Teen Now and Top Of The Pops, there

is a balance between images and text. This is because of the purpose

of this page is to inform the reader by a detailed article. The same font

has been used to create the title of this page which again looks like a

heading youd see in a newspaper and this is emphasised by the

strap line beneath it. It is safe to say this double page spread does

have a newspaper design because of the nature of the information;

the left hand side is a feature on the band and the right is an interview

between the editor and band. There is no drop capital in this article

and this is one feature I would expect because of the newspaper

influence, however it is not conventional. The right hand side columnis highlighted blue to attract the readers eye and the pull quote

between each body of text, breaks up the page as well as quickly

informing the reader of what's in the text. The various images on the

right hand page also break the text up and the text has been wrapped

around each image, this link it all together. Serif fonts are used in this

double page spread because of the newspaper format it makes the

text easier to read. The blue right hand column shows the only

variation in fonts with some sans serif as that brings in a modern

element. Overall, the left hand page follows a newspaper format and

the right hand page introduces more magazine conventions

LanguageFormal language is used in this

double page spread, this isbecause of the older target

audience it is trying to attract

because they would use moreformal language rather than

colloquial language. There is

aspects of informal language

with the right hand side

interview and this is because of

the interview style

ImagesThe images on both pages are fairly dark and with limited colours. This

creates the serious tone which has been conveyed through the front

cover and contents page. The target audience would expect these

images because of the genre of magazine. The main image shows thealbum cover of Arcade Fire which has a direct link to the article below.

The image of the man in the text on the right hand page suggests an

element of rebellion and the target audience would be attract to this as

it shows there idols personality.

Overall ImpressionI feel out of all three magazines, this is the one that

continues the house style the best because it uses the same

fonts and colours. I feel this is because the more mature

target audience would expect this, where as for the others

the younger target audience want a more fun magazine and

this was shown by the colours and scattering of images

NME


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Teen NowColoursThe colour red is a new colour

which has been introduced on this

double page spread. It has

replaced the pink and blue

previously seen on both front cover

and contents. I feel this is to limitthe colour scheme to three

colours- red, yellow and white as

these all complement each other.

The title of this page is along the

entire two pages in a red banner

which makes it the brightest and

boldest feature on the page and

therefore drawing your eyes to

want to find out what the hottest

news is. White is used as the

background colour on both page

which links to the heading and

border round some images. The

yellow highlights the important

short key pieces of information,

evident here by some puffs.

Design and ImagesBoth pages are busy with images of all

shapes and sizes. The main focus is the

story of 1D HIT OZ with three images and

piece of text to anchor the story and images,

the fact theyre square and have a thin

border make them look like images from a

camera which have been stuck into the

page- creating the scrap book feel which

was dominant in the contents page. This feelis continued over on the right hand pagewith the slanted position of images and

variation in sizes. There is some text to

anchor the images and the bold

subheadings uses to draw you into each

story. There is a huge range of fonts with a

mixture of serif and sans serif and this

reflects the pin board feel it has.

Pose, style, hair & make upAll of these images are of

celebrities out and having fun.

This means theyre represented

in a different light to what wed

normally see them, and showsthat theyre real people and the

target audience will connectwith this as they may do the

same things they do. The fun

factor is reflected by their facial

expressions and props such as

the chefs hat and bug hand on

Olly Murs

LanguageThere is a mixture of formal and

informal language on this cover. Themain bodies of text are quote formal,

however the speech bubbles are

made up to make it seem like the

celebrities are talking to you and this

appeals to the audience as it makes

them feel included in the story. There

are many abbreviations1D HIT OZand puns Pasta album, this is

because the band one direction are

known in the media as 1D and the

puns continue the fun theme

Overall ImpressionI feel these two pages

represent what I expected from

looking at the front cover andcontents page. Theyve

adapted the colour scheme

well and in cooperated all the

picture by matching colours,

colloquial language which adds

up to the scrap book/ pin board

feel it has


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Colours

The colour scheme is nearly

identical to the front cover, with

pink, yellow and blue however

they are different shades. This

unlike the contents pagecontinues the aspect of the house

style whereas the contents page

didnt. I feel the colours have

been clamed down to a softer

shade because of the style of the

page- to many colours and to

much information could make the

reader feel the page is to busy.

Top Of The Pops

Design and ImagesThis double page spread is covered more by images than text but the

biggest piece of text on this page is BACKSTAGE BANTER and this

has a direct link with one of the cover lines on the front cover and

contents page. It is acting as a masthead where as conventionally

there would be a title for this page. The fact its spread across the two

pages and in a bold sans serif font, capital letters and bright colour

makes it the focus point of the page. The image also reflects this

because it covers the majority of the page and the text follows the

angle of the of the photo. Half of the left hand page is filled with a

clear column feature three artists. It is filled with mostly images and

the only text is that that has been used to anchor the images. The

bottom third of the entire right hand page and half left hand page has

been filled with various pictures scattered across it. These imageswith little text above/next to/below, create a scrap book feel not yet

seen in this magazine but more in Teen Now. The target audience

would be attracted towards this element because theyre the age

group most likely to make scrap/collage books

Pose, style, hair & make upThe far left hand column sees celebrities

looking relaxed because of there casual clothes

and especially the two girls from little mix eating

a takeaway. The target audience would like this

because it shows them as real people and notjust stereotypical glamorous celebrities so can

relate to them more. Union J and Connor

Maynard have their arms around each other

and this creates a friendly atmosphere,reiterated by their smiles. The scattered photos

below the main image also show Connor doing

random fun stuff which adds to this fun factor.

LanguageInformal chatty language is used on this

double page spread which was first evident

on the front cover, carried through to the

contents page and also carried through to

this double page spread., represented in thiscase for example by the speech bubbles

placed next to the celebrities to make them

seem like they are talking to you. The

audience would like this because they dont

expect to see formal complex language

because of their age as its something youd

expect an older more mature older person to

read

Overall Impression

I think magazine successfully carries through thehouse style which has been established but the front

cover and contents page. It has some differences but I

feel this is because of the nature of the page

Documents

Double Page Analysis.ppt