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Developing an IncomeDeveloping an Income

Generation Strategy beyondGeneration Strategy beyond

traditional sourcestraditional sources

June 24 2009

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Issues to considerIssues to consider

An inevitable reduction in PDF

Government investment likely to have

strings mission drift possible? Reduction of free money from Local

Authorities

Increasing commercialism versus reducingUSP

Charity or Social Enterprise? or both?

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QuestionsQuestions

How soon can we reverse this trend?

Should we be trying to reverse it?

Are we uncompetitive in the market place? Are we operationally efficient?

Are we attractive enough for inward

investment? How can we help ourselves?

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Other charitiesOther charities

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Other charitiesOther charities

What do they have in common?

Service providers Deliver contracts and commissions

Part of the fabric of our society

Respected and understood

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Other charitiesOther charities

What do they have in common?

Service providers Deliver contracts and commissions

Part of the fabric of our society

Respected and understood

AND CRUCIALLY

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These charities..These charities..

Secure income generation through

public/corporate giving

Have a membership based on individualparticipation

Connect local people to their efforts

Shape and influence their own destiny

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I.G. ProductsI.G. Products

Community fundraising car boot sales, events, jumble sales, coffee

mornings

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I.G. ProductsI.G. Products

Community fundraising

car boot sales, events, jumble sales, coffee mornings

Corporate fundraising

membership, donations, sponsorship, CSR,roll of honour

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I.G. ProductsI.G. Products

Community fundraising

car boot sales, events, jumble sales, coffee mornings

Corporate fundraising

membership, donations, sponsorship, CSR, roll of honour

Campaigns flag days, collecting cans, major giving

campaigns, causes, capital projects

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I.G. ProductsI.G. Products

Community fundraising

car boot sales, events, jumble sales, coffee mornings

Corporate fundraising

membership, donations, sponsorship, CSR, roll of honour

Campaigns flag days, collecting cans, major giving campaigns, causes, capital projects

Gift Aid

legacy giving, payroll giving, grant funding,

donations

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I.G. ProductsI.G. Products

Community fundraising

car boot sales, events, jumble sales, coffee mornings

Corporate fundraising

membership, donations, sponsorship, CSR, roll of honour

Campaigns flag days, collecting cans, major giving campaigns, causes, capital projects

Gift Aid

legacy giving, payroll giving, grant funding, donations

Contracts commissions, SLA, contracts direct agency

accreditation

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I.G. ProductsI.G. Products

Community fundraising

car boot sales, events, jumble sales, coffee mornings

Corporate fundraising

membership, donations, sponsorship, CSR, roll of honour

Campaigns flag days, collecting cans, major giving campaigns, causes, capital projects

Gift Aid

legacy giving, payroll giving, grant funding, donations

Contracts

commissions, SLAs, contracts direct agency accreditation

Membership Subscriptions Annual fees

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I.G. ProductsI.G. Products

Community fundraising

car boot sales, events, jumble sales, coffee mornings

Corporate fundraising

membership, donations, sponsorship, CSR, roll of honour

Campaigns flag days, collecting cans, major giving campaigns, causes, capital projects

Gift Aid

legacy giving, payroll giving, grant funding, donations

Contracts

commissions, SLAs, contracts direct agency accreditation Membership Subscriptions

Annual fees

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For considerationFor consideration

Do we maximise our charitable status?

Are we more than an ALMO of local

government?

Should we become conventional in raising our

own income for the furtherance of our work?

If not, how will we plug the gap?

If yes, we need to start planning now Could we raise 1m per annum in the northwest?

Should we do this collectively or individually?