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Digital Media & Marketing Specializations Strategic Planning Social Network Services, Internet Marketing and Advertising, Mobile Marketing, CRM, Ecommerce, Competitive Analysis, Business Planning, Budgeting. Media Services Media Planning, Media Buying, Media Optimization, Media Solutions Traditional: ATL, BTL, Print, Radio, OOH. Digital: SEM, Display, BT, SMM, Viral, PPC, Retargeting, Remarketing, Ad Networks, DMP, DSP, RTB, SSP. Creative Services Design Briefing, Branding, Corporate Identity, Ideation, Validation, Brand Guidelines Enforcement, Video, Film, Commercials. Development Web Services: RDBMS, CRM, ERP, Ecommerce, Payment, Adaptive Tech (HTML5), Java, PHP, Pearl, Flash, Video, DMP/DW. Mobile: Android, IOS, Apps

Dennis Adamo CV2014g

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Page 1: Dennis Adamo CV2014g

Digital Media & Marketing Specializations Strategic Planning Social Network Services, Internet

Marketing and Advertising, Mobile Marketing, CRM, Ecommerce, Competitive Analysis, Business Planning, Budgeting.

Media Services Media Planning, Media Buying, Media Optimization, Media SolutionsTraditional: ATL, BTL, Print, Radio, OOH.Digital: SEM, Display, BT, SMM, Viral, PPC, Retargeting, Remarketing, Ad Networks, DMP, DSP, RTB, SSP.

Creative Services Design Briefing, Branding, Corporate Identity, Ideation, Validation, Brand Guidelines Enforcement, Video, Film, Commercials.

Development Web Services: RDBMS, CRM, ERP, Ecommerce, Payment, Adaptive Tech (HTML5), Java, PHP, Pearl, Flash, Video, DMP/DW.Mobile: Android, IOS, Apps and Mobile sites, Mobile ads, ad servers, Operators Connectivity, Smartphones.Network Services: Hosting, Connectivity, Apache, WIN, Linux, VS, Security, Backup, Redundancy

Project Management Operations (PMO)

Bitrix, Basecamp, Mind Maps, MS Project, Visio, HR, Dashboards,

Analytics Google, Yandex Metrics, Microsoft Advertising, Yahoo, Social Bakers,

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Nipple, Omniture, JagaJam, Nielsen, TNS Gallup, others..!

Tools MS- Word, XL, PPT, Keynote, Acrobat, Online Services, others

WORK EXPERIENCE:01.10.2013 -31.12.2014 LG AD RUSSIA – Director of Digital Marketing – As

Director of Digital Marketing, my task to lead the development of a department within the Russian office of HSAD/LGAD, to create areas of competency and services for our main client LG Russia. These areas include: Website Support, Search Engine Optimization, Social Media Marketing, Paid Owned and Earned Media.

12.2012 –30.09.2013 iCMA - Moscow- New Business Director – Managing a newly formed joint venture between iCrossing (USA) and Media Arts, to provide Digital Marketing services to clients such as LG Ad, Coca-Cola, as well as legacy clients of MAG in Moscow. Activity Includes business planning, marketing planning, client services, RFP/Tender responses and maintaining the ongoing relationship of the partnership.

2005-Present ABRI, LLC – International Business Relations Company - official representative, and business development consultant in the field Sales and Product Development for Yahoo! Inc. in Russia and the CIS. ABRI, LLC is a global strategic and financial consulting company, that provides unique and very niche focused advisory on Acquisitions, Mergers, Buyouts, VC, and other financial and Investor Relations. Both Russian and Non-Russian companies.

2007-2012 YAHOO Russia – Global Business Development Consultant and Country Reseller for Russia and CIS – 2007-2012 – Set up monetization of Yahoo! Products in Russia including Search Monetization with sales company Begun, Trained and Established Sales Forces including sales via IMHO-VI, Produced yahoo.ru, FrontPage and mail apps in Russian. Numerous Press and Marketing venues attended and presented. Emphasis on Destination marketing for inbound tourism in Russia.

2006-2011 Nordberg Capital-Access Propeller – New York based investment bank and venture capital firm, specializing in eastern European and Scandinavian public and private companies. Acquired Russia’s first SMS content company

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Jippi and restructured into Laika Media – sold of network, content and technology.

2008-2010 Music Acquisitions international, Inc. – the new owner of the largest online music store www.allofmp3.com. This was a project of Finam where ABRI was hired to negotiate music rights with the major labels work-wide.

2008-2009 Internet-project -www.hockeyboss.ru. Director and owner of the company based in Moscow, "Russian Super Sport" (www.russiansupersport.ru). Fantasy Sports manager dedicated to the KHL and RFPL in Russia. Gained over 50 000 users. Sent winners to Hockey Championships in Switzerland.

2006-2009 «Laika Russia», Internet consumer advertising agency, which performed marketing activities for such clients as Motorola, Ogilvy Interactive, Yellowpages.ru, Avito.ru. The agency specialized ion CPA based lead generation. «Laika Media», marketing company that specializes in mobile and Internet advertising and content marketing, which includes the provision accounts for SMS, short codes and payment service, online digital music store (www.laikamusic.ru), role was the executive director.

2005-2008 Social Marketing Solutions -Edumasters. Llc. Corporate Social Responsibility (CSR) concept that offer public schools in Moscow free internet café and kiosks, based on sponsorship from fortune 500 companies. Edumasters was funded be Coca-Cola in Russia in collaboration with the Moscow dept. of Education.

2003-2006 Wicked Wireless, LLC -mobile content and software entertainment company, operating in New York immediately after the completion of a global research project in conjunction with Warner Music Group, Inc. and Verizon Wireless, Wicked launched Mobile Music Clubs on the Verizon network, and successfully launched a global platform with celebrity branded content and services.

2001-2003 Newtek Business Services Inc. (NASDAQ: NEWT) - President and Chief Operating Officer, of the software and IT services division of a large business services company based in New York, with offices around the US. Newtek was based on an regional economic development program called “CapCo” funding where large insurance companies would make investments in economic develop zones in the US. Projects included the Louisiana Technology Center, AIDA design, SBA Lending, Small business merchant

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services. Dennis was responsible for the development and management of technology related to the company's products and the Internet.

2000-2001 Softlabs Solutions, LLC, - Director of Sales, responsible for the development of onshore / offshore outsourcing in Russia covering ERP, VOIP, CRM, OSS, and various information technology for clients such as Intuit and Alcatel. Bank of Japan, Bank of New York, Warner Music and Many others.

1999-2000 VentureHighway.Com- a division of Kirlin Financial - Private Equity Retail Internet Banking Investment Broker/Dealer for accredited institutional and individual investors, developed a deal matching internet site that serviced over 7000 investors with deal flow based on their investment preferences. The website won “Forbes Best of the web in 2000.

05/1999-09/1999 The Financial Commerce Network (TFCN) – Alexander Westcott, Inc.– A level 2 Nasdaq registered Broker-dealer who services high net worth clients. My role was Investor Relations, and VP of Technology and Marketing.

1998-1999 Vision Consulting – Management and IT consulting company based in Ireland. Vision is a business design company focused on business design and solutions for large organizations. My role was to open the NEW branch and develop business relationships with large fortune 500 companies including Warner Music, The Street.com, Citibank, AIG, RBC, RBS, and many others.

1997 ICON CMT- Qwest information Systems – largest reseller of Sun microsystems, and owners of content website Word.com and Charged.com. Director of MPEG sales focused on Media Publishing Entertainment and Gaming companies, client included – Viacom, The economist, Time-Warner, News Corp. Received sales certification for enterprise computing from Sun Micro, Oracle, Cisco, Sybase, Informix, and others. Later sold to Qwest.

1996 -1997 Prodigy Inc. – The first US online service founded by Sears and IBM. My Role was to develop the communities of interest, which were specialized user, moderated chat and bulletin boards online.

1994-1996 Pseudo Programs, Inc.- co-founder of the first entertainment software and online gaming software provider of Silicon Alley. As executive producer he worked on the development and management of 14 different areas

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of content and new media.

EDUCATION:

1987-1990 St. John’s University (Fresh Meadows, New York),Economics and Finance

1992 The American University (Aix-en-Provence France), French, International business, Arts and History

1994 NYU – College of Arts and Science, Bachelor Degree in Fine Arts.

SPORTING ACHIEVEMENTS:

1989 US Air force Academy, Colorado Springs, CO – Junior Olympic fencing championship 2nd place Men’s Epee

1992 University Athletic Association – Brandeis University, Boston, MA – University Athletic Association championship in fencing 1st place Men’s Epee

LANGUAGE SKILLS;

English - Native Russian - Spoken French - spoken

CERTFICATIONS;

Sun Microsystems, Oracle, Cisco, Sybase, Informix, Microsoft, SAP, – WorkGroup and Enterprise Sales Certifications

American Management Association – Level 1, 2, 3 Marketing and Sales

Producers Guild of America – New Media Producer and Expert

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