Cover Angebot Outdoor Sun Protection IC Market Tracking in ......The awning ends on a stand (Pergola) made out of aluminum or wood serving as a sturdy protection against wind and weather

Cover Angebot

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IC Market Tracking Outdoor Sun Protection

in Europe 2018

Awnings

Roller Shutters

Outdoor Venetian Blinds

Bioclimatic Pergolas

© Interconnection Consulting 2018 p.2

Benefits

Overview of the development of the total market and the individual segments.

Market forecasts for all product segments and regions for the upcoming three years, based on our econometric models.

Awareness of market position and development during the last two years, in comparison with major competitors and with respect to:

• Total market

• Countries and regions

• Product groups and segments

• Distribution channels

Information about the most important factors of influence

Graphic presentation of the results facilitates the development of your own strategies.

Your Benefits at a Glance


Market Structure

Product Groups

Profiles

Assembled Systems by

Roller Shutters in Europe

Market by…

Germany Italy Austria France Spain Switzerland Poland

Other Types

Material

Aluminium

PVC

Installation

Front Mounted

Top Mounted

Motorized

Motorization

Non-motorized

Customer Segment

Residential

Non-residential

Distribution

Industry

Direct

Other Types Indirect

For each segment the total market for 2012-2020 (2017-2020 as a forecast) will be shown as well as market shares for the top players for 2016-2017 in total and per relevant segments.

Roller Shutters in Europe Top 7 2018


MANUFACTURERS Finished shutters

End Users

MANUFACTURERS Profiles

Window Producers

Trader

Methodology

Installators

Interconnection measures the total sales at street prices without VAT per branch to the first buyer (without OEM)

Sales are segmented by the first distribution partner.

Interviews with distributors and specialised traders act as a cross-check of the data. In addition, investigations of listings and average prices are carried out.

The basis for the analysis were interviews conducted with the most important manufacturers of the branches, who donated information through written questionnaires or telephone interviews. In return, cooperating companies receive parts for free, which guarantees a high rate of return.

What Do We Measure in Our Reports?


Materials

Picture 1

Picture 2

Picture 3

Picture 4

Picture 5

Turnover is stated in Mio. Euro. Values are always Net-Turnovers (No List-Prices), discounts included.

The sold quantity is stated in units (1 unit =1,3m*1,3m =1,69 m²) as defined by the German Association of window and façade producers. The quantities sold by companies that use other units (square meters, windows in units) are converted into the defined standards. Therefore there could be discrepancies between secondary sources (e.g. Internet) and the quantities stated in the study.

Not included: Textile Roller Shutters

Others

Aluminium

PVC

Roller Shutters with lath made of other materials (Wood, Steel, etc.)

Roller Shutters and Venetian Blinds with lath made of Aluminium

Roller Shutters and Venetian Blinds with lath made of PVC (Plastic)

Definition and Demarcation


Definitions

Product Type

Top Mounted

Front Mounted

Where the roller shutter box is built into the lintel above the window.

Motorization

Manually Operated

Electrically Operated With a tubular motor fitted within the roller. Automatic operation can be added.

Without a tubular motor

Describes the type where the roller shutter box is fixed to the exterior of the building facade.

Abbreviations

Avg. Share

CAGR Compound Annual Growth Rate over the period 2014 - 2017

Average Share over the period 2014 - 2017

2014e/2017f Estimated/Forecasted

Others Other types of mounting systems.



Market Structure

Outdoor Venetian Blinds in Europe

Others

Material

Aluminium Motorized

Motorization

Non-motorized

Market by…

Customer Segment

Residential

Non-residential

Germany Italy Austria France Spain Switzerland

Distribution Channel

Industry

Direct

Indirect

Poland

For each segment the total market for 2012-2020 (2017-2020 as a forecast) will be shown as well as market shares for the top players for 2016-2017 in total and per relevant segments.

Outdoor Venetian Blinds in Europe Top 7 2018

Business Segment

New Construction

Renovation


Methodology

Interviews with distributors and specialised traders act as a cross-check of the data. In addition, investigations of listings and average prices are carried out.

The basis for the analysis were interviews conducted with the most important manufacturers of the branches, who donated information through written questionnaires or telephone interviews. In return, cooperating companies receive parts for free, which guarantees a high rate of return.

Interconnection measures the total sales at street prices without VAT per branch to the first buyer (without OEM)

Dir

ect

Sa

les

Manufacturer

End User

Sales are segmented by the first distribution partner.

OEM

Trader

Trader

What Do We Measure in Our Reports?


Materials

Picture 1

Picture 2

Picture 3

Picture 4

Picture 5

Turnover is stated in Mio. Euro. Values are always Net-Turnovers (No List-Prices), discounts included.

The sold quantity is stated in units (1 unit =1,3m*1,3m =1,69 m²) as defined by the German Association of window and façade producers. The quantities sold by companies that use other units (square meters, windows in units) are converted into the defined standards. Therefore there could be discrepancies between secondary sources (e.g. Internet) and the quantities stated in the study.

Not included: Textile Roller Shutters

Others

Aluminium

PVC

Roller Shutters with lath made of other materials (Wood, Steel, etc.)

Roller Shutters and Venetian Blinds with lath made of Aluminium

Roller Shutters and Venetian Blinds with lath made of PVC (Plastic)



Product Type

Top Mounted

Front Mounted

Where the roller shutter box is built into the lintel above the window.

Motorization

Manually Operated

Electrically Operated With a tubular motor fitted within the roller. Automatic operation can be added.

Without a tubular motor

Describes the type where the roller shutter box is fixed to the exterior of the building facade.

Abbreviations

Avg. Share



2014e/2017f Estimated/Forecasted

Others Other types of mounting systems.


Definitions


Market Structure

Awnings in Europe 2017

Germany Benelux Spain Italy

Other Vertical Systems

Product Groups

Pergola Systems

Rectractable Awnings

Market by …

Residential

Customer Segment

Non-Residential

New Construction

Renovation

ZIP Screens

Direct


Indirect

Motorized

Level of Motorisation

Hand operated

Business Segment

Cross Arm

Window/Facade Awnings

Conservatory Awnings

Other Types of Awnings

Stationary awnings

Others

Austria Switzerland

For each segment the total market for 2012-2020 (2017-2020 as a forecast) will be shown as well as market shares for the top players for 2016-2017 in total and per product group.

Patio Awnings Industry

France



Definitions

Product Groups Turnover is stated in Mio Euro. Values are always Net-Turnovers (No List-Prices), discounts included

Pergola Systems

Cross Arm Awnings

Other Vertical Systems

Others

Stationary Awnings

Vertical (ZIP) Screens

Cross arms are pushing the fabric away from the fabric roll. Optionally a cassette can protect the closed awning from weather influences.

Two stationary rails are guiding the fabric, even over edges if desired. The fabric is only one piece and can be blended.

The fabric runs down vertically on two rails as window coverings. They are also named as ZIP-screens.

It includes all types of vertical systems for window or facade coverings, as, in particular, drop arm systems where two mounted drop arms are pushing the awning away from the building. It also includes the markisolette type.

The awning ends on a stand (Pergola) made out of aluminum or wood serving as a sturdy protection against wind and weather.

Other kinds of awnings and textile systems (excl. Sails)


S.13

Bioclimatic Pergolas

S.13

Market Structure

Switzerland France Austria Italy Germany Spain Benelux

Market by

Europe TOP 7


Direct

Material (Blades)

Wood

Aluminium

Retractable Blades

Others

Fixed Blades

Price Segment (pro m2)

Medium (400€-800€)

Economy (<400€)

Premium (>800€)

Indirect

Type of System Construction Type

Leaning on Wall

Stand-alone

Other Types

Business Segment

Residential

Non-residential

Side Protection

ZIP-Screens (in %)

Glass Panels (in %)

Other Types of Panels (in %)

For each segment, the total market development for the last two years and forecasts for the next three years are available + competition analysis for total quantity and total value by country for the last two years

S.14


© Interconnection Consulting 2018

Definitions

Material (Blades) Material from which blades (slats) are made

Aluminium

Wood

Others

Type of System

Retractable Blades

Fixed Blades

Abbreviations

Avg. Share



Surface with blades (slats) can be fully or partly removed

Blades (slats) can only rotate

Steel, PVC, etc.

Blades (slats) are made from extruded or other type of aluminium

Blades (slats) are made from wood of different types

S.15


Definitions Price segments has to be considered as sell-in prices, excl. VAT. No POS prices.

Economy (<400€)

Medium (400€-800€)

Premium (>800€)

Other Types

Construction Type

Leaning on Wall

Stand-alone

Other Types of Panels (in %)

Construction is supported by columns

Construction is supported by wall and columns

Embedded, etc

Curtains, fixed walls

Side Protection

Glass Panels (in %)

ZIP-Screens (in %) Screens for wind, insects and other protection with a ZIP system

Additional panels made from glass

Price Segments

Panels or screens for additional comfort


Methodology Description Structure of Survey Methodology

Qualitative Research

Manufacturer

Expert Interviews

Trader

Trader

•Company Databases •Balance Sheets, Banks •etc.

Database

Total Market Forecast Market Share

Sell-In Data

Experts

Delphi-Method

Cross-Check of Data

Market Influencing Indicators

Market Development

Forecast Model

Base of Primary Research by Manufacturers & Experts


Data of Manufacturers Aligned with Market Calculations

Approach Sell-In Approach Sell-Out

TOP D

OW

N

Hersteller

TOP 10

All Others

∑ Total Market

Market Shares

Experts

Cross-Check

Buyer

Trader

Manufacturer

∑ Total Market

Manufacturer

Distributor Demander

Methodology Description Structure of Survey Methodology

IC Cockpit-Solution Online Tool with Interactive Dashboards Presenting the Data

IC Cockpit

• Complex correlations are visualized in the form of geo-, tree maps, bars etc.

A picture says more than 1000 words

• Use interactive dashboards for quick implementation of the data, for potential estimations, for sales control, for success measurement etc.

Interactive Dashboards

• Market data are available wherever you have internet access

• You can also export the data as .jpg, .csv or .pdf file

Easy online accesability

Softwre license costs are EUR 600,- in case of purchase of one country report. Software license costs are included when more than one country report are purchased.


Single Country € 2.950,-

€ 13.400,- Europe**

GER IT ESP FR AT

€ 5.000 -10%

€ 10.000 -25%

€ 15.000 -30%

€ 20.000 -35%

Scale of Discount from a buying price of

CH

Subscription* Single Issue

Countries POL

Prices & Conditions

Investment Plan for Your Market Research

IC Market Tracking® Roller Shutters in Europe 2017

* Subscription: 25% price advantage compared to single issue. The subscription can be cancelled after two purchases of the study, but not later than 31st December in the year in which the last study has been received. If the subscription is not cancelled, it is extended by one more year. The price is the individual price for at least two orders of the study (order year and the following year). Price changes must be announced by Interconnection at least six weeks before 31st December.

** Package Price taking the scale of discounts already into account.

Price includes an interactive PDF Document. All prices shown exclude sales tax.


Single Country

Europe**

GER IT ESP FR AT

€ 5.000 -10%

€ 10.000 -25%

€ 15.000 -30%

€ 20.000 -35%


CH Countries POL

Prices


IC Market Tracking® Outdoor Venetian Blinds in Europe 2017

€ 2.950,-

€ 13.400,-






Awnings Single Country

Europe**

GER IT ESP BEN AT

€ 5.000 -10%

€ 10.000 -25%

€ 15.000 -30%

€ 20.000 -35%


CH Countries FRA

Prices


IC Market Tracking® Awnings in Europe 2017

€ 2.950,-

€ 13.400,-





Prices & Conditions


S.22

IC Market Tracking® Bioclimatic Pergolas in Europe TOP7 2018

Europe TOP 7 7.950,-

Single Issue Subscription* IC MT Bioclimatic Pergolas




Interconnection Provides Data for Corporate Decisions About Interconnection

© Interconnection Consulting S.23

Interconnection

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© Interconnection Consulting S.24

Market Analysis

Market Volume and Trends Competition Analysis

Customer Insights

Focus Groups Buying Motives

Customer Benefits

Management Information System

Business Intelligence Tools Dashboards

Distribution Analysis

Channel Maps Distribution-Matrix Margins

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Brand Awareness Brand Scorecards Brand Affinity

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Price Databases Sales Evaluation

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Price Sales Function Pricing Simulation Tool

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Interconnection Consulting

Vienna • Bratislava • Lviv • Buenos Aires • Oberstdorf

www.interconnectionconsulting.com

If there are any questions please

do not hesitate to contact us!

Interconnection Consulting

Getreidemarkt 1, A-1060 Wien

Dr. Stefano Armandi– Market Analyst

Tel: +43 1 5854623 -54

Fax: +43 1 5854623 -30

[email protected]

Dr. Frederik Lehner – Managing Director

Tel: +43 1 5854623 -11

Fax: +43 1 5854623 -30 [email protected]

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Documents

Cover Angebot Outdoor Sun Protection IC Market Tracking in ......The awning ends on a stand (Pergola) made out of aluminum or wood serving as a sturdy protection against wind and weather