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Producing Engaging Virtual Learning Conferences with Web 2.0 Tools
Host: Molly Moyle
Presenter: Juan Leon, Ph.D.
Introductions
Molly Moyle
Training & Development Leader, Medical Affairs
AstraZeneca
Juan Leon
President
Juan Leon and Associates
Our Agenda
• Web 2.0, Virtual Conferences, and Adult Learning Principles
• Virtual Conferences Design and Structure
• Tools for Producing the Virtual Conference
• Integrating a Professional Network
• Approaches and Trends
• Assessing Your Organization’s Readiness
Netiquette – What’s Important?
• Mute your phone
• Raise your “hand”
• Don’t multitask
• Use your controls– Feedback
– Mark‐up
Poll – Group Priorities
• Web 2.0, Virtual Conferences, and Adult Learning Principles
• Virtual Conferences Design and Structure
• Tools for Producing the Virtual Conference
• Integrating a Professional Network
• Approaches and Trends
• Assessing Your Organization’s Readiness
Web 2.0 is Adult Learner Friendly
Web 2.0 Characteristics:
• User contribution of content (Wikipedia)
• Web as a collaboration platform (Google)
• Social networking (Facebook, LinkedIn)
Adult Learners Prefer:
• Validation of their expertise
• Efficiency and practical application of learning to the workplace
• Just in time learning
• Collaboration
What is a Virtual Conference?How do I design one?
A virtual conference is much like a traditional conference held at a hotel or conference center—but the majority of events are conducted online.
Design Considerations:• Variety in activities• Balance of individual and
team work• Content appropriate for
online environment• Event coordination• Presenter/audience
readiness training• Tie‐in to business goals• Central location for
resources, tools and information
How a 1‐Week Event Might Look
Daily:
• General sessions (mid‐day)
• Track‐specific workshops & panels
• Team meetings
• Resource repository
• News
• Help
Special Event/Activity:
• Technology prep
• Conference center pre‐view
• Awards/recognition session
A Central Location – The Portal
• Conference overview
• Registration
• Speaker bios and contact information
• Program
• Schedule
• Professional network
• Teams
• Resources
• Help desk
• Scorecard
Delivering Content
Platforms/Tools:• Website• eRoom (online resource repository)
• Learning management system
• Web‐based classroom
Key Interactions:• Synchronous
– Talk (conversation)– Chat– Whiteboard– Poll
• Asynchronous– Forum, blog– Self‐directed study– Projects
Social/Professional Networking
Tools:• introNetworks• SocialText• Ning• LinkedIn• Sermo (physicians)
Features:• Personal profile• Affinity matching• Internal communications
• External communications
• Sharing of interests & expertise
• Sharing of resources
testdrive.intronetworks.com
Some Trends
• Peer‐to‐peer collaboration
• Expanding pool of experts
• More real‐time, real‐world learning
• Enabling field‐based feedback & coachable moments
Variations on Conference Structure
Physical Arrangements:
• Live event center for broadcasting and/or participation
• Satellite centers
Participant Experience:
• 1‐day event
• 2‐day event
• “Blended” model
Virtual Conference ‐ Greatest Benefits?
• Cost savings
• Broadened participation
• User contributions
• Convenience
• Virtual team building
• Generation of eMaterials and tools
How Ready is your Organization?
Infrastructure:
• Intranet (access and authoring)
• Web conferencing / classroom tools
• Online document repository
• Logistical support
Training and Culture:
• Stakeholder comfort level with eCollaborationtools
– Author and manage?
– Participate?
• Ability to produce conference plan and materials to support curriculum?
How ready are you?
…and where would you start?