Product Analysis

MagazineCOMPANY

Christian Whelan

COMPANYMAGAZINECompany magazine is a monthly fashion, celebrity and lifestyle magazine published in the United Kingdom. It sells itself to a female target audience with its Fashion articles and interviews with female artists that are also role models to the potential female customers. In this analysis I shall

cover the graphics seen

on the front cover of

this issue. What makes

it sell and why the

graphics have been

used in they way they

have been.

THEMASTHEADCompany magazine is a monthly fashion, celebrity and lifestyle magazine published in the United Kingdom. It sells itself to a female target audience with its Fashion articles and interviews with female artists that are also role models to the potential female customers.

THECOVERSTAR

Rihanna is no doubt the most

popular R’n’B Artist is the

music Industry today. She has

very feminine characteristics,

and her music videos and

publicity pictures all show of

her feminine characteristics.

This feminine look is used

often on Company Magazine

to make the magazine look

feminine itself.

With recent event of

domestic abuse making

her a modern paparazzi

feast. Females now look up

to her as a strong role

model, to follow in times of

need. This characteristic

she has been given will sell

this magazine to females

who admire her.

Rihanna also has a very peachy face, making her

seem much more appealing the they, and

much more friendly. This elegance is used on female

celebrities only on magazines that are

marketed to a female consumer market.

THE

COVERLINES

Fashion article,

designed and

can only be

aimed at

women. As

issues to do with

physiques are

popular amongst

woman. This

article would sell

a magazine on

its own

A lot of woman tan, so an article on why they shouldn't do it will trigger their

curiosity for their health.

Sex gossip is

common in

feminine

magazines.

Telling me this

magazine is

aimed at 16 year

old and older.

THECOSTUME

Very loose, hanging dress, shows relaxation, as if to say even though she's been thru rubbish she's still relaxed and calm. A representation of a Role Model for young woman going though domestic abuse.

No Background

complication,

only white

background, so

that nothing

distract from

her. Telling

readers the

article is going

to show her for

what she is,

with no

gimmicks and

celebrity

masks.

Yellow is a very feminine colour, giving bright happy connotations. A male orientated magazine would have darker colours. The happier

connotation relate with stereotypes of woman, the more happy, glamorous sex

Small dress to highlight physical features. Portraying her to be the ‘perfect woman’, again giving her a role model representation.

BANNERS

SPLASHES This magazine only has one convention on it. Which is a splash, usually this convention contains a tempting aspect of the magazine of why you should buy it, there is no difference here. The magazine believes its a worth buy as it only cost £2 pound. For this reason is placed in a splash a different colour than the rest of the background. Coloured in black to contrast with the yellow splash background.

AND

The splash is yellow which coordinates itself with the cover star’s bright and attractive dress. As the cover star is the main attraction to the magazine. Its almost as if to say “if you want a magazine about her, then don't worry its 2 pound so you “should” buy it” The fact its the same colour and in the same general area tells us that the offer is as much of a reason o buy the magazine than the cover star. If the two go hand in hand like they've been designed to, then the magazine will be tempting to the average consumer.

DATE/PRICEBARCODE

No Mise-en-scene can be discussed here however conventions can. All magazine and products have a bar code, so it is only a necessity but a convention of magazines. Usually the barcode is in the bottom right of left of the page, as far away from the main cover star as possible. However because of its colour and size, it has been placed in the middle of all the Coverlines. This way it is harder to find, which is the point of a barcode. So its hard to find, not part of the magazine design, but can be founds if necessary

The date and price of the magazine is located usually in a hidden area. This is conventional as the same idea of it being hidden whilst also readable has been adopted for both the price and date. Its text size is extremely small. Emphasising the idea stated previously. This information isn't a vital part of the design, and is more formal. The editors don't want the magazine to seem formal, so they hide all the black and white information inside all the colour and pictures. Making the magazine informative if wanted, whilst also being creative and attractive.