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Central Communication Unit Communication is the key

Communication is the key - Ei-Infocomm...Good customer relations management is the key to long-term business success. Staff availability plays a vital role here whatever communication

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Central Communication Unit

Communication is the key

2

The central intelligence of Cycos makes communications easier for your clients, your company and your success.

Contents

Unified MessagingIntegrating email, voice, fax and text (SMS) ............... 4

Computer telephonyCTI and softphone .....................................................6

Optimizing processes in CRM, ERP and SCMMulti Media Contact Center, ACD and AMD ............. 8

Flexible voice applications, routing and dialogsInteractive Voice Response, Caller Guide, Single

Number Service ....................................................... 10

Integration and collaborationUnified communications in workgroup and workflow

applications .............................................................12

Future-proof technologyApplications of the future, IP telephony,

scalability ................................................................ 14

3

The integration of emails, voice mails, fax documents

and text messages into one unified application relieves

your staff in terms of organization and increases their

mobility. The intelligent automated routing of incom-

ing calls and messages fully exploits your service team’s

potential. Voice-supported links and customer self-

service also help relieve the load on your phone

exchanges and increase availability.

Plus, Cycos helps to improve internal communications

and thus the whole system of cooperation in your

company. All the media can be integrated into your

groupware systems – Microsoft Exchange and Lotus

Notes, for example. With ERP and CRM, on the other

hand, our solution becomes the central ingredient of

business-critical applications.

Cycos mrs functions like a dream with standard tele-

phone systems and with Voice-over-IP. The “Single

Server Concept” in mrs even networks the administra-

tion of services across different locations. The special

mrs modular structure and its scalability allow maxi-

mum flexibility – and lets you build your tailored solu-

tion on the basis of standard modules. You will only

get those services and modules that you need – cus-

tomized to the exact number of specified users. After

all, other system modules and additional users can be

added on to at any time.

Cycos streamlines your corporate communi-cations for enhanced cooperation and optimizedprocesses. Install our solutions and you'll see a significant rise in productivity and cost reductions.This is why we think it’s time we got to know oneanother. You should also take a look at our references and project reports!

Communication has become a crucial productionfactor in the Age of Information. At the same time,

technological developments mean that communication

systems have become more complex. New media based

on the Internet and mobile telephony are gaining

popularity, affecting consumer patterns and changing

both internal and external interactions in day-to-day

business. The time has come to empower your staff to

act and react as effectively as possible.

What's required is an integrative intelligence which

you can use to network your information systems and

communication processes into one functional whole.

Cycos meets this requirement with the Central

Communication Unit – our solution for integrated

communications. The technological platform is

provided by the Cycos Unified Communications Suite

mrs which we seamlessly integrate into your business

applications and telecommunications

infrastructure.

Cycos makes your communication systems moreefficient and easier to handle. At most companies,

success depends on the ability to communicate with

your customers swiftly and reliably. However, success is

not just a question of sales figures but also of the cost

of such availability. In other words: "How productive is

a communications worker and how many employees

are needed?". Cycos improves your cost structure in

both respects.

Making communications easier with intelligent systems

4

Integrating fax documents, voice mails, text mes-sages and emails into one interface makes com-municating (and life) much easier. Cycos Unified

Messaging combines all the different communication

systems – if you wish, directly into your groupware's

mail clients such as Exchange/Outlook or Domino/

Lotus Notes. Alternatively, you could opt for your own

Cycos Client. This, thanks to its web interface, is the

ideal message board for your staff out on the road,

including email. You decide which modules you need:

from a single fax server to a complete messaging suite.

Yes, the choice is yours.

Either way, Cycos delivers powerful features at all

levels, optimizing your communications now and in

the future.

Emails, voice mails, faxes and text messages: one central communication unit for all your

Unified Messaging

Modulesn Voice mailn Faxn Text (SMS)n Emails via Cycos ClientIntegration into n Microsoft Exchangen Lotus Notes & Dominon IBM Webspheren Web-Services, SOAn SAP® R/3®, my SAP™ CRM,

NetWeaver™n Microsoft Dynamics CRM 3.0

All functions controllable via Web Client

PC /

Mail client

Telephone

Laptop /

Mail client

Cell phone

Email

Voice mail

Text messages

Fax machine

5

Internet or by phone. You can even define your

deputy and configure routing functions. mrs Voice

supports Automatic Speech Recognition (ASR) and is

easy to manage by speech activation. In a word, it's

a must for all those who work in a field with direct

customer contact, who always need to be up to date

and reachable while on the road – via laptop, cell-

phone, PDA or any phone.

Texting (SMS): the efficient communication andcontrol module. For fast and efficient communication

with your reps on the road or with customers, use text

messaging (SMS). Intelligently integrated into various

applications and processes, a text messaging system

can lead to surprising rationalization effects. For exam-

ple, a large utilities company has now installed SMS

to automate its meter reading procedures at the

customer's location and directly integrate the results

into the billing process. Likewise, SMS is the perfect

means of communication in a critical call center, pro-

duction or cost-control situation. Automated SMS

error messages are transmitted from the machine to

the service engineer directly and thus accelerate the

"trouble shooting process". If desired, an SMS bulk

communication module transforms your company

into its own provider – minimizing transmission costs.

SMS with Cycos supports delayed sending, bulk

distribution lists and much more.

Perfect mobility is also assured by the Text-to-Speech

Option (TTS). In other words, you can call up your

emails by phone – even on a long trip, you're always

kept informed.

Cycos Unified Messaging optimizes processes in companies of any size. From a medium-sizedcompany to a larger corporation hosting morethan 100,000 users.

Fax service: efficiency, security and value formoney. Employees receive and send fax messages

via their own fax number, by simply using their own

computer. Documents can be produced, opened,

processed, forwarded and archived online within the

mail program or within any application with a print

function (which saves time). There's no longer any

need to buy and service fax machines, install toner

cartridges or load paper. No fax message ever winds

up in the wrong in-tray. Confidential information and/

or urgent messages get to the right person fast at any

time. The Cycos fax feature enables cost-effective bulk

faxing, delayed sending, least-cost timing and routing.

It also turns any network printer into a fax machine.

The digital signature option meets the legal require-

ments in terms of fax-based billing systems. What's

more: our fax service is the ideal interface to docu-

ment output and management systems and for work-

flow optimization.

Voice mail: perfect availability. Use mrs Voice

and see your computer become an answering machine.

Check your messages in the mail program or web

client with the click of your mouse. Forward them for

editing or archive them. No message ever gets lost.

Produce your own voice mails or attach voice com-

ments to any important emails or faxes. When out of

the office, you can record your greeting texts over the

Unified Messaging

messaging needs

6

Mobile employee

Home office

Computer, softphone

and headset

Computer, softphone

and headset

7

We turn your computer into a telephone. Based

on Voice-over-IP and SIP, Cycos transforms your com-

puter into a comfort telephone. Stand-alone tele-

phones are now a thing of the past. You make your

calls from the comfort of your PC using your personal

headset. No expensive system telephones, just normal

network or Internet connections. You cut your tele-

phone costs and since the softphone also performs on

any laptop, you increase the mobility of employees.

All it takes is an Internet connection to link your

employees with the rest of the world on their usual

number. We've left the best for the last: with this

technology, you can also "migrate" step by step. In

line with our "Central Communication Unit" strategy,

we support all technologies with a central solution.

This applies to both traditional TDM PBX technology

as well as Voice-over-IP.

No two ways about it: mrs combines modern messag-

ing processes with real-time communication by phone.

Significant added value for you, a massive competitive

edge for us.

Once separate tools telephones and computers are

now converging, leading to previously unimagined

synergies for more efficient communication.

Workflows improve, costs decrease and employee,

partner and customer satisfaction rises. What more

could you want?

Dialing by a click of the mouse. Computer

Telephony Integration (CTI) with Cycos mrs enables

perfectly ergonomic telephone communication. Use

our CTI module and you can handle your system

telephone via the computer with the mere click of

the mouse. Even dial by mouse from address books,

groupware applications, web-based services, databases

or ERP and CRM environments. Or use the Cycos CTI

Client and its handy presence function which tells

you at a glance if the person you want is available.

No more wrong numbers and repetitive dialing by

hand. When a call comes in, the CTI function com-

pares the telephone number with your database

entries. Assuming integration into your ERP and CRM

applications, all important information about the

customer or supplier is automatically displayed on the

screen. Call journals list any missed calls and provide

detailed information about any subsequent call,

including time of call and duration. A really useful

basis, for example, for invoicing consulting calls.

Similarly, return calls can be triggered from the list

by a mouse click. Also, a mouse click is all you need

to place a call from emails or voice messages.

Computer telephony

Cycos combines telephones and computers into one single ergonomic communicationsystem. The result: superior voice communications for all users.

Computer Telephony Integration

Click to Dialn Direct call initiation via address books, journals,

emails and text messages (SMS) PopUp at incoming calln Caller identified by number, selected data highlightedCall journalsn A list of all inbound and outbound callsSoftphonen All phone features available on the computern VoIP connection from computer to standard phone

system or control of a VoIP system n All convenience functions available.

8

Good customer relations management is the key to long-term

business success. Staff availability plays a vital role here whatever

communication medium is used.

Here at Cycos we combine telephone and information systems,

intelligent call and message routing as well as interactive voice

applications to ensure perfect availability all around. We seamlessly

integrate all your communication channels in business applications

and processes. From supply chain management via ERP to CRM!

The mrs Multi Media Contact Center (MMCC) – the perfectsolution for relations management. The mrs MMCC is the nerve

center for the distribution of all your communications: incoming

and outgoing calls, faxes, emails and text messages. For routing

processes, campaigns and interactive voice applications.

Automatic Call Distribution (ACD) automatically distributes any

inbound call to the appropriate agent or the next-available

number. Plus, you define the distribution logic beforehand – for

example based on skills (e.g. languages spoken), Last Agent or

Gold Partner status. Calls are routinely prioritized and routed to

the preferred agent. Also, ACD ensures perfect load distribution

and optimum use of your service resources.

With AMD (Automatic Message Distribution) these functions are

also available for fax, email and text messaging. Thanks to AMD,

each message always reaches the appropriate group or agent.

Automatic load distribution and dynamic message assignment cut

reaction times and increase customer satisfaction.

Interactive waiting fields and voice portals optimize call manage-

ment, but without any additional hardware. If all the agents are

busy, your callers can begin to enter important data in the waiting

The combination of flexible telephony functions, intelligent message manage-ment and Unified Communications will optimize your CRM process amazingly.

9

Process Optimization in CRM, ERP and SCM

field or select their preferred option. All such data is then available

during the call. You specify all queries and map your processes.

You pre-define groups and agent settings and determine call

threshold values for alarm functions. You're kept up to date

about your department's status through each medium. Use the

graphic interface to manage distribution and carry out any

modifications required.

We support outbound activities with a high-performance

campaign management. Real-time reports and statistics can be

compiled with just a few clicks of the mouse.

Thanks to CTI, the system identifies the incoming callers and

during the distribution process, takes their preferences into

account. As soon as a call is accepted, the caller's contact data

appears on-screen, possibly with CRM database information

too – it all depends on the depth of integration. Outbound

contacting is also made simple: you dial by a mouse click from your

CRM application … and avoid error-prone manual processes.

A host of product features, then, and all unified in the mrs Multi

Media Contact Center. The MMCC supports classic PBXs as well as

VoIP systems. Connecting employees working at different locations

or in their home office. That’s not all, complete CRM workflows

can be triggered via mrs.

Multi Media Contact Center (MMCC)

n ACD functionsn Pre-definable automatic distribution of incoming calls

to your groups and agentsn sequentiallyn dynamicallyn skill-based n Last Agent, etc.

n Caller identification and prioritization according to multiple criteria

n Automatic alarm functions in case of call threshold valuesn AMD functions

n Integration of all Unified Messaging modules into the communications solution

n Direct transfer of the ACD configuration logic to AMD control if desired

n Interactive Voice Responsen Interactive waiting fields with data entry optionn Automatic speech recognition (ASR)

n CTIn Campaign support

Integration withn SAP® R/3®, mySAP™ CRM, Interaction Center,

IC Web Client, NetWeaver™n Microsoft Dynamics CRM 3.0

The MMCC operates autonomously or in interaction with groupware, CRM and helpdesk applications.

10

IVR solution in the Multi Media Contact Centern Intelligent system for caller

qualification n Integration in data collection

processesn Automatic Speech Recognition (ASR)

Caller Guiden Voice-controlled telephone routingn Find-Me-Follow-Men Stand-alone operation with the

mrs servern Supports all standard telephone sys-

tems on PBX and Voice-over-IP basis

Single Number Servicen One call number for fax, telephone,

cellphone and voice mail

11

"If you would like to learn more about our latest

offer, then push 2. If you … then push 3. If you would

like to talk to an agent in person, please push 9".

OK, lots of people have mixed feelings about talking

to a machine.

This is why Cycos voice applications are so customer–friendly. Plus: They even reduce yourtelephone communication costs. Better service and

lower costs are obvious goals when it comes to cus-

tomer relations management. With a Cycos Interactive

Voice Response solution (IVR), you achieve both. On

the one hand, you improve your telecommunication

acceptance in the long run. On the other, systematic

process optimization helps to reduce costs.

Cycos voice portals are customized to your processes.

Leaving your customers to decide whether to speak

into the phone or – in the event of noisy surroundings

– to use the telephone keypad.

A new quality in communication. With automatic

voice control, you can qualify callers at once – for a

software service hotline, perhaps. The IVR function

prompts the maintenance contract number and direct-

ly routes the call via ACD to the appropriate depart-

ment in the service center. This mechanism guarantees

an outstanding service level with ideal workloads for

your agents.

High-speed routing – without a telephoneexchange! This is voice-supported telephone routing

combined with intelligent "Find-me-Follow-me":

the mrs-based Caller Guide automatically routes each

call to the agent required, using the latest voice

control system. Waiting times, busy signals and long

routing paths are now consigned to the dustbin of

history. Each of your employees can configure up to

four additional contact options – from deputy to

cellphone to voice mail. No call goes astray, perfect

availability is guaranteed. Caller Guide relieves your

telephone exchange or even fully replaces it at smaller

companies.

Mobility guarantee. mrs means greater mobility

for your employees. Any message can be retrieved via

the Internet whenever it is convenient. The mrs Single

Number Service provides your representatives in the

field with all kinds of benefits. Yes, every user in your

company can be reached via a single call number –

for fax, telephone, cellphone and voice mail. The

intelligence of mrs automatically recognizes any calls

and forwards them to the appropriate phone or device.

In this way, your customers can reach your employees,

at any time, on the road or at their home office.

Perfect mobility is also assured by the Text-to-Speech

Option (TTS). In other words, you can even check

written messages by phone – and always be kept

informed.

Voice-supported applications and automatic routing by Cycos offer huge potential in terms ofrationalization. Yet you're "always available" foryour customers.

Flexible voice applications, routing and dialogs

Intelligent speech control will be the next quantum leap in the world of telecommunications. At Cycos we have already developed it. To improve the efficiency of your systems and the availability of your employees.

12

Cycos solutions integrate all the different channels and areintegrated themselves. The best part is, we develop mrs tailored

to the environments in which our customers work. Every company

uses some type of system aimed at facilitating collaboration and

communication – mainly groupware solutions such as Microsoft

Exchange and Lotus Notes. Larger companies control internal and

partner collaboration and coordination with complex ERP and

CRM systems. With mrs, you can integrate your communications

into all these systems and provide the perfect support for all your

internal processes.

Integration in your groupware. mrs supports Microsoft

Exchange (Outlook), Lotus (Notes & Domino) and Novell

GroupWise. Apart from emails, your voice mails, faxes and texts

are displayed in the standard client for further processing. You can

forward messages with a mere click, archive them or attach com-

ments. Another click – and you return to your contact. This works

out of the office too! Needless to say, our unique system is com-

patible with your software's address databases.

Integration in business applications and workflow solutions.mrs works outstandingly well with high-performance corporate

management tools such as SAP, i.e. applications where you design

the customer management, production or procurement processes.

Either way, we help you to integrate your communications

into these processes seamlessly – right through to workflow-

controlled communication routines from your CRM or ERP systems.

For instance: during the course of a purchase order process, the

phone number required for lead-time confirmation "at the other

end" is displayed in the order menu. You dial that contact with

a mere click. Take this typical customer service situation: The call-

back has been set up, the important customer information is auto-

matically displayed on-screen, and the relevant action in the CRM

system is made accessible. In addition, we can implement these

functions via XML interfaces in all modern web-oriented programs.

Cycos mrs is collaborative Software. It improves the single most important collaboration factor:

13

Collaborating systems

Thus it is that the CTI and Multi Media Contact Center agent

feature is mapped in the SAP NetWeaver™ portal. Similarly, IBM

Websphere/Workplace customers also benefit from the CTI

function, for example within Peoplefinder. CTI also appeals to

companies using Microsoft Sharepoint, letting their users call

team members by a simple click of the mouse.

Active Directory Service – all on the same page. Wherever

available, mrs will use your existing rulebook for domains and

user rights, or, if desired, provide this function independently.

Any new functions are implemented over the ergonomic interface

and rolled out company-wide. In a nutshell: all your entire commu-

nications are operated via one central system.

Processes: SCM/ERP/CRM

Workflow communications

Workgroup communications

Groupware Integrationn Microsoft Exchange (Outlook)n Lotus (Notes, Domino)n Web servicesWorkflow integration and business applicationsn SAP® R/3®, mySAP™ CRM, Interaction Center,

IC Web Client, NetWeaver™n Microsoft Dynamics CRM 3.0n Navisionn Open platformsn IBM Websphere e.g. PeoplefinderWeb servicesSOA

communication – across all kinds of different systems.

14

Updates, new systems and ever- more state-of-the-art

technology descend on companies in increasingly rapid

succession. Therefore you need a solution that can

keep step with these developments and take the

approaches of the future into account today. In short,

you need a solution with open interfaces and an

expandable platform. With mrs, your communication

infrastructure is in safe hands. mrs supports estab-

lished and new technologies at the same time – TDM

and VoIP, for example.

At home with all the major standard applications.No matter which standard solution you might prefer in

future, thanks to flexible interfaces you will always be

able to use your mrs. You will also incur low follow-up

investment costs. All common protocols are supported.

The functions are configured via the interfaces to your

IT and telecommunication systems. What's more, mrs

also supports switching from groupware to a business

application. Once your interfaces are reorganized, your

communications will continue to work smoothly under

the new system – as an integrated component of your

ERP and CRM processes.

The key to soft migration to Voice-over-IP. Whether within a homogenous infrastructure or a

highly heterogeneous environment, mrs supports a large

number of PBX makes and combines them into one

solution. From traditional PBX to pioneering VoIP, mrs

not only meets the requirements made by your present

infrastructure but leaves space for new technology

strategies. mrs is the key behind a soft migration to

value-for-money IP telephony. Whenever it fits into

your business strategy – and for the maximum safe-

guarding of your investments.

As Cycos single-mindedly pursues the Single-Server Concept, you systematically design the ultimate solution while becoming flexible and independent all withrelatively little outlay.

15

Future-proof technology

Location ATelecom System A

Fixed-lineTele-

phone

IPTele-

phone

MobileTele-

phone

PC withSoft-

phone

Location AIP Com

Location BTelecom System B

Corporate locations merge into one. mrs needs

only an Internet hook-up to weld different corpora-

tion locations together and turn them into a single

communication infrastructure with low-cost central

management.

A driving force. mrs offers unique service and user

quantity scalability. Based on a central server, your

system can be supplemented and extended anytime

and under favorable conditions. For instance: you

can easily combine a Unified Messaging application

operating with Exchange and geared to all employees

with the contact center function for your sales depart-

ment. To summarize: mrs takes your corporate struc-

ture into account and grows as your company grows.

It couldn't be simpler.

A host of possibilities. You can also use mrs in a

Hosted Solution way – for affiliated companies,

alliance partners and your customers. Economies of

scale and pay-as-you-use models result in substantial

savings for all parties.

Keeping tabs on deployment costs. In distributed

networks using Citrix servers, mrs is also indispensable.

Central maintenance and distribution services can lead

to extremely low operating costs. At the same time,

all mrs features are available – also on inexpensive

Thin Clients.

Supported telecom systems:TDMVoIP PBXs and gatewaysTo obtain a complete list of all Cycos-supported systems, pleasegive us a call or send us a mail.

Supported protocols and interfaces: n PBX/ISDN:

n ISDN: EDSS, QSIG, NI-1, 4ESS, 5ESSn VoIP: SIP, H323/H450, Wave Driver-TAPI Combination,

T38, T30 Softfaxn CTI: CSTA, TAPI, TSAPI

n Client Server:n IMAP4, POP3

n Email:n SMTP

n APIs:n File Sharing, XML/SOAP, SAP ICI, MAPI, Notes API

n Directories: n LDAP, ADS, NDS (based on LDAP)

n Databases:n ODBC, SQL

n Reporting:n Crystal Reports

The Central Communication Unit

Cycos AG HeadquartersJoseph-von-Fraunhofer-Str. 7

52477 Alsdorf

Germany

Phone +49-2404 - 901- 0

Fax +49-2404 - 901-100

[email protected]

Cycos AGOtto-Hahn-Str. 1c

69190 Walldorf

Germany

Phone +49-6227- 605 - 605

Fax +49-6227- 605 - 610

Cycos AGWilhelm-Haas-Str. 6

70771 Leinfelden-Echterdingen

Germany

Phone +49-711- 30 60 - 0

Fax +49-711- 30 60 -140

Cycos France SAS41, rue de l´Alma

92400 Courbevoie

France

Phone +33-1- 46 35 28 00

Fax +33-1- 46 35 28 01

© 2006 Cycos AG, PB-002-E-01-2006

All product names mentioned herein are trademarks or

registered trademarks of the respective manufacturers.

All specifications are subject to alteration without prior

notice. Errors excepted.