COMMERCE

Connecting e-Commerceand Digital Marketing

Commerce beyond boundaries

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Connecting eCommerce and Digital Marketing

I can personalize mycampaigns by market and channel so the offer isalways relevant

My content isautomatically optimized based on performance to maximize the impact of each campaign.

I can launch a newcampaign and drive sales within hours of spottinga new trend

Customers loveshopping with us as they can access our product catalog and place orders on any device or channel they choose to.

New user interface Automatic layout Personalize social media communication

Rapidly launch great e-commerce campaignsEPiServer Commerce is designed for agile marketers who need to quickly respond to market changes and run highly targeted campaigns. The platform’s web-based, drag-and-drop interface makes difficult things easy, so you can sell more, faster, with less effort.

Social channels

EPiServer TwitterTwitter | Use default message

EPiServer FacebookFacebook | Use default message

Exclusive access to the end of season sales, shop 24 hours before anyone else!

Exclusive access to the end of season sales for facebook followers. Start shop-ping 24 hours before anyone else by liking us!

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Easy to use personilazion engine A/B testing

Quick campaign launch

• Creating a new campaign has never been easier with automatic design and layout. Drag and drop the content, editorial and prod-ucts you want to promote, and they will be automatically opti-mized for the page and across screens.

• Instant preview on any device. See what your content and page will look like in real time as you create, and be in full con-trol of your customer experience on PC, mobile and tablet.

• Do more with less: Create a block of content once and reuse it across multiple pages, sites and channels to further speed your time to market.

• Customers don’t just want unique experience, they expect it. With EPiServer Commerce we’ve made it simple to create highly targeted promotions with personalization. You can personalize your content or media assets by demographic, location, customer data, social media and much more.

Mobile first

• Your customers don’t see channels and your content needs to live everywhere. Using responsive design and HTML5, our platform is made for modern digital experiences. Every piece of content you create will be automatically enabled and optimized for PC, mobile and tablet.

• We give you the freedom to work from any device. Create, edit and personalize content in mobile view, and everything is auto-matically optimized on other devices for a consistent experience.

Campaign optimization

• Perform A/B testing on pages, text and design elements to get an instant view of how the content performs. You can set a single goal or group several goals into one campaign to get a complete view of their performance.

• The self-optimizing multivariate testing feature intelligently learns which content works best with your customer segments and automatically displays that content more often to help you improve performance over time.

A/B68,4%Conversion

Grow into new markets with greatcustomer experienceEPiServer Commerce gets your global sites up and running quickly, and lets you sell across markets and different brands with one catalog to maximize profit.

One platform, multiple markets

Growing into new markets can be complex. EPiServer Commerce helps you set up and manage multiple sites without costly development and still deliver a great customer experience.

• Manage by market: Sell across your markets with one catalog by adapting product and marketing information, and localizing languages, currencies, payment types, taxes, and pricing.

• Manage by brand: Sell under different brands with one catalog by adapting product range and marketing information for each to deliver a personalized brand experience.

Connect the omni-channel experience

Today’s customers don’t wait and convenience is key. As your global e-commerce operation grows the ability to deliver faster and cheaper than competitions matters. Using multiple stock locations, EPiServer Commerce lets you assign and manage stocks across your global stores and fulfillment centers to enable fast delivery and higher customer satisfaction. Also, connect online and in-store experiences with ‘click & collect’ to reduce shipping costs and increase up-sell and cross-sell opportunities when customers are in store to collect their orders.

Connecting eCommerce and Digital Marketing

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Market A

Market B Market D

Market E

Market C

My global brand is always consistent and relevant, since my website is personalized and optimized for great customer experience, wherever they are.

I have instant access to sales performance by market and channel so i can improve conversions where i need to.

My B2B customers buy more because they can now place and manage their business orders easily from any device

I can manage my global e-commerce operation quickly and easily by reusing product catalog, template and content across all markets and channels

Increase B2B sales with e-commerce

Today’s business buyers are heavily influenced by consumer trends. They expect B2B e-commerce to be every bit as intuitive as B2C. That’s why EPiServer combines the best of both worlds to give you a highly flexible, end-to-end e-commerce solution to optimize your business process and increase sales.

Create as many business customer groups as you need and run targeted promotions with tiered pricing, specific catalog and trade discounts. Plus, increase convenience and sales by letting them browse products, place and manage business orders across multichannel - PC, mobile/tablet and in-store.

To improve customer experience, allow customers to register as business buyers and use data collected from their business accounts to anticipate orders, offer trade discounts for repeated purchases and provide related suggestions for their orders to instill customer loyalty.

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I can create and adapt my product merchandise instantly for a new campaign to generate sales

I improve conversion rates by delivering the right product to the right customer every time

By reusing the global catalog across all the markets, I can maxi-mize the profit from each product with less work

The product information is always accurate as I can update everything from a single interface without duplicating any work

Right product. Right customer. Everytime.We take away the pain and inefficiency of managing multichannel catalogs across all your markets and put merchandisers in the driver’s seat.

Streamline product information management

Your product page is crucial to closing the sale, so don’t let poor experience let you down. Using a single catalog, add or modify your product information once and re-use it across sites, brands and markets to maximize earning and minimize errors. Plus, you can preview your product page experience with on-page edit across markets and channels to ensure consistency.

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Connecting eCommerce and Digital Marketing

Get the right products on sale quickly

Conversion starts with getting the right product to the right customers at the right time. EPiServer Commerce helps you create and personalize your merchandise quickly to increase sales and conversions.

• Sell across different markets and brands with a single catalog to maximize earning and save time from cross merchandising.

• Create a new product range instantly with keyword search and choose how your product should appear with automatic layout.

• Automatically generate personalized product recommendations based on behavioral data, freeing you from the need to build and maintain multiple rules

Lipstick

Lipstick 1 Lipstick 2 Lipstick 3

Use keyword search for fast merchandising

Innovate with speed and agilityEPiServer Commerce is the only enterprise-class .NET based e-commerce platform with an integrated CMS. The unified, open standards platform helps IT streamline business process and deliver connected customer experience across every digital touch points quickly and easily.

Powerful and flexible

EPiServer Commerce is made for innovation. Our modular framework gives you the freedom to configure and extend depending on your business needs.

Built-in with a world-class CMS and a full suite of digital marketing tools, our platform combines the power of content and commerce without the need for further development

Standards-based technology ensures easy integration with every major CRM, backend office systems and ERP platforms to help you deliver a truly seamless customer experience

.NET based framework and open standards give you the flexibility to extend any components or plug in certified third party technologies from our Add-on store.

Fast and lean

With a fully functional best practice template site, you can quickly launch any number of multichannel e-commerce websites and start earning profits. Built on HTML5 and adaptive design, EPiServer Commerce is natively screen-agnostic and made for modern digital experience. You can also develop a component once and reuse it across multiple pages, websites and channels to further accelerate your time to market and reduce total development costs.

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Smooth operations

Performance is everything to your customer experience. That ‘s why we offer a high-performance web platform and a scalable hosting solution to match – whether you are a local business or an enterprise with global e-commerce sites. You can start out with more cost-effective solutions and scale up to support enterprise sites, with load balancing environments to enhance the scalability, speed and reliability of your website as your business grow.

Brand Marketing Site + E-commerce Store

Content Management Platform E-commerce Platform

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Connecting eCommerce and Digital Marketing

The combination of commerce andcontent management alongside the toolsfor personalization and mobile make the

platform very appealing for our customers that are keen to grow online.

Maginus

Automatic product layout

Choose how you want your products to appear on the page, from horizontal and vertical view to detailed product listing.

Multiscreen edit and preview

Detailed product listing viewVertical viewHorizontal view

Statement White T-shirt Black Dress

Black Dress

Statement White T-shirt

Statement White T-shirt

Black Dress

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Start with a blank canvas, and drag in your banner...

Add an editorial content block to bring your brand story to life.

Personalization view A/B testing dashboard Multiple stock locations

...drag in the products you want to sell.

This is your campaign page ready to publish

Quick launch campaign

Create a new campaign on the fly with drag-and-drop and on-page edit.

Easy product information management

Update your product information in properties or on-page edit

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Connecting eCommerce and Digital Marketing

Products and catalog features

Catalog upload

SEO support

Product Bundle of products

Product Package of products

Inventory tracking

Support for product variation with different SKUs

Product associations

Asset management

Product categorization

Multi-lingual catalog editing

Merchandising

Product associations (for “You may also like,” upselling, cross-selling, accessory recommendations etc.)

Top sellers

Recently viewed products

Multi-category association mangement

Intelligent search, navigation and browsing

Multiple Search Capabilities

Extensive Filtering and Narrowing by ANY Field Type

Multiple search provider technologies

Ultra Fast Responsiveness

Extended Product Comparison Capabilities

Pricing

Set Start and End Date and Time

Set minimum purchase requirements

Set product exclusions from certain promotions

Customize promotions and campaigns

Tiered pricing - Buy between 1 and 5, get price x, buy 6 or more get price y, etc.

Assigned prices based on individual customers, customer groups, and quantity

Multi-currency

Pricing of SKUs by market

Boost site traffic and sales with campaigns and promotions

Promotions engine

Manage promotions by market

Straight discounts (Fixed amount of percentage)

Shipping discounts

Buy n of Product X and get a discount

Buy n of Product X and get one free

Buy Product X and get discount on Product Y

Can easily develop your own promotions

Customer segments for targeted marketing campaigns or promotions

Multi-store, Multi-market and multi-language

Each store/site can support multiple languages and currencies

Each store can have its own language configuration

Multiple languages supported on a single site

Multi-warehouse fulfilment extensibility

Manage your stores from a single Commerce instance

Configurable tax and shipping segments/jurisdictions for various rules for different countries, regions, states, etc.

Market filter and association for product and variants

Personalization by market

Multi-language support for shipping and payment gateways

Payment provide configuration by market

COMMERCEfunctionsAll the tools and functionality for e-commerce managers, marketers, merchandisers and solution achitects to succeed in their daily work.

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Shopping and checkout highlights

Create or sign into existing customer accounts from the store

Support for multiple payment and shipping gateways

Supports anonymous guest checkouts

Support for wish lists, cross-sells, and recently viewed products

Customize shopping cart and checkout wizard and workflows however you want

Order management

Shipping to multiple addresses in one order

Multiple payment methods

Add/edit/remove line items from existing orders

Support for flat-rate shipping per order and item

Table rates for weight and destination

Modify shipping and payment details

Multiple addresses per order and per line item

Built-in shipping and tax management features

Leverage Windows Workflow Foundation (WWF) to create workflows and automate these processes

EPiServer 7.5 Commerce provides an end-to-end e-commerce solutions for all your needs.

Fulfilment process for managing pick, pack and dispatch notifications

Manage return authorizations, receipt of goods and exchanges

Order notes, including system notes

Customer management

E-mail notifications

Checkout without account/Guest Checkout

Restrict catalogs and prices structures a given user can see

Define customer roles, groups and organizations

Control access of both customers and administrators

Asset management

Drag and drop media files control

Upload PDFs, user guides, videos, MP3’s, Word documents, virtually any file for use and download from your site

Support for commercial cloud storage services for files and asset storage

Image re-sampling and optimization tools

Custom media meta-data

Admin features

Customizable dashboard

Catalog upload

Easy to use and intuitive user interface

Customer and user management capabilities

Create and control promotions and discounts

Process and view orders

Create and manage multiple catalogs with a large number of products

Customizable reports system

Forgot Password Email from front-end and administration panel

Marketing

Personalization criteria for : recent orders, customer spend, customer properties, products in basket or wish list

Ratings and reviews against products, including moderation and abuse reporting gadgets

Drag and drop placement of catalog items (categories, products, packages, bundles and SKUs) into site content

Layout selector, used to select different layouts for catalog items

Mobile first, multi-channel, responsive rendering of pages

Engage the Customer

Break out of Home Market Optimize your Business

Embrace the Connected Consumer Provide aPersonal Service

EUROPEAN HQEPiServer AB | Regeringsgatan 67 | SE-111 56 Stockholm | Sweden | Phone: +46 (0)8 555 827 00 | info@episerver.com

UNITED STATES HQEPiServer Inc. | 2 Mid America Plaza, Suite 600 | Oakbrook Terrace, IL 60181 | USA | Phone: +1 630 974 3000 | salesus@episerver.com

www.episerver.com

ABOUt USEPiServer connects ecommerce and digital marketing to help business create unique customer experiences which generates business results. EPiServer’s platform combines content, e-commerce and multi-channel marketing capabilities to work full-circle for businesses online, from intelligent optimization, lead-generation through to conversion and repeat business.

Sitting at the centre of the digital marketing ecosystem, EPiServer empowers online and IT professionals to create superior customer experience for more than 20,000 websites worldwide. Built on .net, and supported by a pioneering partner network of over 690 partners in over 30 countries, EPiServers platform gives customers the ability to deliver the right content to the right person in the right format at a time that suits them. This approach means customers can maximize their investment in digital marketing and increase ROI. The company was founded in 1994 and has offices in the United States, Sweden, Denmark, Norway, Finland, The Netherlands, South Africa, Australia, Spain, UAE and the United Kingdom. EPiServer is controlled by the IK2007 Fund. IK Investment Partners is a European private equity firm with Nordic roots, managing €5.7 billion in fund commitments.

We’ve been around since 1994 with a strong track record in innovation.

More than 200 global customers run their online businesses onEPiServer Commerce everyday

The only enterprise-class .NET e-commerce platform with a mobile first solution

Unique combination of commerce and content to deliver cohesive customer experience