CN Field,the Grey Cup

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Text Messaging

In Canada, there are 25 million wireless phone subscribers

44% have smart phones

40% have feature phones 16% have older phones

99%+ of all mobile phones in Canadacan send and receive text messages

Texting is fast and exact.

Any cell phone can receive texts. No smart phone or data plan is required.

All incoming texts are free to receive if you have a text message option with your mobile device plan.

There are three ways to initiate a mobile texting relationship:

- via mobile opt-in

- by online subscription

- through a registration process where cell phone numbers arerecorded then uploaded onto the text messaging platform.

Of the three, mobile opt-in is the easiest and quickest and can be done on location, any time, anywhere.

Open the text messaging application on your cell phone. Compose a new textmessage. Text the word “demo” without the “ ” to short code 767638. Within seconds, you should receive a response regardless of your carrier.

How does mobile opt-in work?

Go to text messaging on your cell phone. Compose a new text message to 767638. Text the word “demo” without the “ ”Click send.

Try it. . . .

Your auto-response is personalized for your event.

Interested fans sign-up for your service to enter a contest, access information, gain entry to an event, etc.

Once registered, a fan can be texted as per the details of what they signed-up for or until they reply to a text message with the word STOP.

Subscribers will sign up for the day or weekend but you must inform them what they are subscribing to, how many texts will be sent and when the subscription ends. It is always best to tell subscribers that their number will be deleted at the end of the weekend.

We would create several keywords for the weekend event, each with its own purpose.

Text CN to 767638 to enter the Simulator.Text CNCFL to 767638 for a link to ....Text CNSafe to 767638 for a link for ....

Text CNWin to 767638 to enter our contest

There is no spam or advertising.

No information is shared with any outside or third party.

You control the platform and all text messages sent.

At the end of each day, you can thank your fans and ask them to share their pictures or memories on a social media site, provide a link and ask them to like your Facebook page, or send them to a special CN website.

Text Messaging is an easy way to engage fans and ask them to participate in interactive activities.You can deliver time sensitive information, promotional offers, website links, or ask them to stop by a booth or kiosk.

Thank You