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Kreativiti dan Inovasi(Creativity and Innovation)

BDA 10602

Lecturer: Mohd Azham Bin AzmiDept. of Material and Design Engineering

Faculty of Mechanical and Manufacturing Engineering Universiti Tun Hussein Onn Malaysia

• Location: G2, Polymer Ceramic Lab (Upstairs)• Contact no.: 07-4538434• Email: azham@uthm.edu.my

What is Creativity?

“Creativity” is bringing into being something that was

not there before.

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Chapter 1: Introduction to Creativity and Innovation

What is CREATIVITY?

KREATIVITI merupakan proses mendapatkan/mencari idea/konsep baru, atau kaitan baru antara konsep/idea sedia ada…

CREATIVITY is a process that involves finding/seeking a new idea or concept, or new relationship between the existing idea and concept…

Wikipedia source:

Kreatif merupakan proses membabitkan jumpaan idea atau konsep baru, atau kaitan baru antara konsep atau idea sedia ada…

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Creative is a process that involves findings in new idea or concept, or new relationship between the existing idea and concept.

Rekaan lampu yang Unik (unique design for bulb / lamp)

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Susunan Wayar yang Kemas(Well organized cables placement)

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Tempat Letak Kunci(Key hanger)

The suitcase that becomes a scooterDo you travel frequently and hate having to run down never-ending corridors and terminals? Well, the people at Samsonite have joined forces with Micro Mobility to design this brilliant suitcase called Samsonite X Micro Mobility Trolley Scooter. It is a suitcase that transforms into an useful and amusing scooter. It takes advantage of the suitcase’s two wheels, and the handgrip becomes a handlebar. This is the end of having to run to catch your flight.

This brilliant idea is brought to us by a design student in Kingston University, who has created a special door that provides shelter in the event of an earthquake. The door’s system allows it to fold in half, creating a roof under which we are protected from possible detachments. The door’s frame also holds a small survival kit: a flashlight, drinking water and medicine that could help us survive if we were trapped by the earthquake. A good idea that can save lives.

Key wordsCreateto cause, to exist, to produce, to

make

Creative producing NEW and ORIGINAL

ideas and things

Creativitythe ability to produce NEW and

ORIGINAL ideas and things

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Creative or innovative thinking is the kind of thinking that leads to new insights, novel approaches, fresh perspectives, whole new ways of understanding and conceiving of things

ability – attitude - processAn Ability

A simple definition is that creativity is the ability to imagine or invent something new.

the ability to generate new ideas by combining, changing, or reapplying existing ideas.

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An Attitude.

Creativity is also an attitude: The ability to accept change and newness, a willingness to play

with ideas and possibilities, a flexibility of outlook, the habit of enjoying the good, while looking for ways to improve it

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A Process Creative people work hard and continually

to improve ideas and solutions, by making gradual alterations and refinements to their works

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What will people think? There is strong social pressure to conform and to be ordinary and not creative.

Here are some overheard examples:

Creative Person: "I like to put water in my orange juice so it's less sweet." Ordinary Person: "You're weird, you know?"

Ordinary Person: "What are you doing?" Creative Person: "We're painting our mailbox." Ordinary Person: "You're crazy."

Creative Person: "Why don't we add a little `Tongkat Ali powder’ ?" Ordinary Person: "Because the recipe doesn't call for `Tongkat Ali’."

Ordinary Person: "Why are you going this way? It's longer." Creative Person: "Because I like the drive." Ordinary Person: "Did anyone ever tell you you're strange?"

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I can’t do it! / There’s nothing I can do

“I’m not smart enough”“We’re not trained to do this”

“Only an expert can do this”

Examples of ordinary people who became experts:

The Wright brothers – bicycle mechanics turned aviators

G.W Garrett - a clergyman designed the submarine

John P. Holland - an Irish schoolmaster designed the submarine

Eli Whitney - an attorney invented the cotton gin

George Manby - a militia captain invented the fire extinguisher

Honda - motor mechanic founded Honda Corporation

Thomas Edison - non-educated who became the most successful inventor of modern times

Bill Gates - non-graduate became the most successful software engineer and entrepreneur hence 1st trillionnaire

I might fail !!!!

Thomas Edison, in his search for the perfect filament for the incandescent lamp, tried anything he could think of, including whiskers from a friend's beard. In all, he tried about 1800 things. After about 1000 attempts, someone asked him if he was frustrated at his lack of success. He said something like,

"I've gained a lot of knowledge. I now know a thousand things that won't work.“

Failures along the way should be expected and accepted

Failure is a sign of action, struggle and attempt

“Mistakes aren’t fun, but they sure are educational”

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Why we need to Stimulate of our creative and full of innovation1. The problems and challenges we face today

will not be solved successfully with our current knowledge and skills.

2. We are either getting better, or we or getting worse; it is impossible to stay “even.”

3. There are revolutionary moments in business, communities, and personal lives that demand radical change.

4. Incremental improvement will not guarantee success in a world that is experiencing radical change.

5. We live and work in a revolutionary time.

Why we need to Stimulate of our creative and full of innovation6. Re-engineering is the fundamental

rethinking and radical redesign of business processes to bring about dramatic improvement in performance.

7. Our creative capabilities and re-engineering skills are crucial to assure and improve our future quality of life.

Obstacles to Creativity Functional fixednessSelf-censorshipMicro-managementOver-thinkingCreativity myths

Image risksLack of timeLack of sleepCriticismRules, policies and procedures