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8/13/2019 Ch10 - Decision Making by Individuals and Groups Fin
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Decision Making by Individuals and Groups
Case scenarios Solutions Applications
Case ask to identify
characteristics of managerial
decision making
Refer to notes 4 characteristics:
-risk
-uncertainty
-lack of structure
-conflictCase ask to identify models of
decision making
The 3 models:
-rational
-bounded rationality
-garbage can
Refer to characteristics of the
model
Case mention managers make
a decision sequentially and
systematically
The rational model A logical step by step
approach ith a thorough
analysis of alternati!es and
their consequences
Case mention that managers
only ant "good enough#solutions and refer to shortcuts
The bounded rationality model Select the first alternati!e
because the costs in time andeffort are too great to optimi$e
Case mention managers makedecisions randomly and
unsystematically
The garbage can model
Shos that under high
uncertainty% decision making
in organi$ation can be anunsystematic process
&hen the !arious factors'problem% solution%
participants and choice
opportunity( connects% a
decision is made
The quality of the decision
depends on timing
&hat is the procedure of the
decision making process
The decision making process Step by step
&hat are the challenges facing
decision making processes
)ust refer to challenges section Refer to *ote
To use preference and non
preference to make decisions
more effecti!ely
+ problem sol!ing model Refer to *ote
&hy do people use group
decision making process
Synergy
Social decision scheme
Refer to *ote
,actors affecting group
decision making
roupthink
roup polari$ation
.efine the to factors
Symptoms of roupthink /o
to pre!ent it
Refer to notes Symptoms of roupthink
Table 0120 g 33
&hat are the group decision
techniques
Refer to notes -*ominal group techniques
-5rainstorming
-Self-managed teams
-.ialectical inquiry
-6uality circles and quality
teams
-.e!il#s ad!ocacy
-.elphi#s technique
/o can technology aid
decision making
Refer to notes -e7pert system
-decision support system
-roup decision support
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system
&hat are the ethical issues in
decision making
Refer to notes -is it legal8
-is it balanced8
-ho ill it make me feel
about myself8
Decision makingA conscious process of making choices among one or more alternati!es ith the intention of
mo!ing toard some desired state of affairs2
Characteristics of Managerial Decision Making
9ack of
structure
- no specificguidelines
rogrammed .ecisions A Simple% routine matter for hich a manager
has an established decision rule decisions that
ha!e been encountered ; made in the past2
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This model illustrates that decisions are not made step-by-step2 ecti!e of the
.ecision
@anagers need to determine hat is to be accomplished by the decision2
ather and
e!aluate data
and diagnose the
situation
@anagers must gather sufficient info on hy the problem occurred% hich
in!ol!es thorough diagnosis of situation and fact finding2
9ist and e!aluate
alternati!es
?se hat-if analysis to determine the !arious factors that could influence the
outcome2 =t is important to generate ide range of options and creati!e
solutions2
Select the best
course of action
=f problem is diagnosed correctly and sufficient alternati!es are unidentified%
this step is much easier2
=mplement the
decision
@onitor to see if decision met its ob>ecti!e
ather ,eedback
,ollo up Constent monitoring and periodic feedback are essential in this stage
Case for
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Challenges in Decision making process
roblem
=dentification
erceptual 5ias
Selecti!e attention% influence from others% mental models
.iagnostic skills
.efining problems in terms of solutions
=dentifying problem effecti!ely
9ook at the organi$ation e7ternallyRational
.ecision @odel
oals - Clear% compatible and agreed upon
rocessing =nformation - eople can process all information
Standards -
=nfo 6uality - eople rely on factual information
.ecision Fb>ecti!e - @a7imi$ation hich is the optimal choice
@aking Choice @a7imi$e B to get the greatest benefit at the loest cost hich is the best
possible outcome
Fptimi$e - Achie!ing the best possible balance among se!eral goods
Satisfice B Selecting the good enough alternati!e choosing the option
although not necessarily the best or perfect
=mplementingand
.ecision
Futcome
ost .ecisional )ustification B )ustifying choices by unconsciously inflatingquality of option
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Choose options that entail feer risks% preferring familiarity and certainty2
&omen are more risk a!erse than men2
Fld% more e7perienced managers are more risk a!erse than younger managers
Risk takers
Accept greater potential for loss in decisions% tolerate greater uncertainty% andin general are more likely to make risky decisions2
They are more likely to take the lead in group decisions2 Successful @anagers
take risks2?pper-management should encourage risk taking to increase creati!ity and
inno!ation2 This can be done by alloing employees to fail ithout fear of
failure2
athering
feedbackH
information
ungian Theory'Chapter 3(
A ay of understanding and appreciating differences among indi!iduals
=dentified G styles for information gathering 'sensing and intuiting( andmaking >udgment 'thinking and feeling(
The ung Cognitive !tyle
An indi!idual#s preference for gathering information and e!aluating
alternati!es2 There are 4 different cogniti!e styles:
"#!ensing$
Thinking
%!T&
.ef: Rely on facts2 They conduct an impersonal analysis ofthe situation and then conduct analytical% ob>ecti!e decision2
ros: =t is a !aluable style because it produces a simple clear
solution2 They also remember details and seldom make
factual errors
Cons: =ts eakness is they may alienate others because of
their tendency to ignore interpersonal aspects2 They also
tend to a!oid risk'#!ensing$
(eeling
%!(&
.ef: They also gather information% but the make >udgments
base on ho they affect others2 They place great importance
on interpersonal relationship but also take practical approach
in gathering information2
ros: Their strength lies in their ability to handle
interpersonal problem and take calculated risks2
Cons: They may ha!e trouble accepting ne ideas that are
against the org
)#Intuiting$
thinking
%*T&
.ef: ,ocus on alternati!e possibilities in a situation before
e!aluating the possibilities ob>ecti!ely and impersonally2
They lo!e to initiate ideas and like to focus on the long term2
They are inno!ati!e and ill take risks2ros: ood at ne business de!elopment
Cons: &eakness are ignoring arguments based on facts and
feelings of others2
"+# Int
uiting$
feeling
%*(&
.ef: They search for alternati!e possibilities%and e!aluate
them in terms of ho they ill affect the people in!ol!ed2
ros: oy participati!e decision making and are
committed to de!eloping their employees
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Cons: @ay be prone to make decisions based on personal
preferences rather than an ob>ecti!e info2 @ay also become
too responsi!e to the needs of others2
, Problem - !olving Model
The 4 cogniti!e styles can contribute in organi$ational decision making2 According to =sabel5riggs @yers% by using the + model% managers can use preference and non-preference to make
decisions more effecti!ely2
Step 0: ecti!ely Step 3:?se thinking to logically determine the
effects of each alternati!e
Step 4: &eigh the impact Step 4: ?se feeling to determine ho the
people in!ol!ed ill be affected2
/o to apply:
- +-model can help indi!idual de!elop hisHher non-preferences- ?se the +-model to rely on others to perform the non-preferred acti!ities
Individual Influence on decision Making
=ntuition (not in
lect. notes)Pg.324
,ast% positi!e force in decision making that is utili$ed at a le!el belo
consciousness and in!ol!es learned patterns of information2
Creati!ity .ef: A function of e7pertise% creati!e thinking skills and moti!ation2
A process influenced by indi!idual and organi$ational factors that result in
the production of no!el and useful ideas2
Creati!ity refers to the knoledge of employees hich are technical%
procedural and intellectual
Creati!e- thinking skills require employees to be fle7ible and imaginati!e
@oti!ation refers to employees# inner passion to sol!e problems and issues
Requirements
for creati!ity
Abo!e a!erage intelligence% =n!enti!e thinking% ersistence% Rele!ant
knoledge and
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moti!ating ork
Fpen Communication and sufficient resources
Team Trust and pro>ect commitment
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Group Decision Making
@anagers use groups to make decision for se!eral reasons:
=2 Synergy A positi!e force that occurs hen group members stimulate ne solutions to
problems through the process of mutual influence and encouragement ithin
the group2
==2 Social
.ecisionscheme
Simple rules used to determine final group decisions2
Research indicate that social decision scheme can predict a group decision as
much as E1J of the time
udgment tasks that require estimations and predictions% groups are
superior2 ,or tasks that ha!e correct solutions% competent indi!idual is more effecti!e2
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Group Decision Making - Phenomenon
There are G phenomena in!ol!ed in group decision making% hich are group polari$ation and
groupthink
Group Polari/ation
Tendency for group discussion to shift toard more e7treme attitudes among members2
Groupthink
A deterioration of mental efficiency'independence(% reality testing and moral >udgment% resulting
from pressures ithin the group2
,actors that fa!our de!elopment of groupthink:
/igh Cohesi!eness Cohesi!e group tend to fa!or solidarity because members
identify strongly ithin the group2
They ould ha!e shared mental models% that is% they are more
likely to think alike2
/omogenous groups 9ittle or no di!ersity among members
/ighly consequential decisions .ecision that ill ha!e an impact on group members and
outside partiesTime constraints Rush through the process due to lack of time2
9eadership style romotes groupthink if gi!es his or her opinion up frontA!oid groupthink by encouraging members to discussion
!ymptoms of Groupthink(Table 10.1 pg. 335)
Case 0++1 Columbia Disaster
Guidelines to Prevent Groupthink2
0( Ask each group member to act as critical e!aluator ho acti!ely !oices ob>ections and
doubts
G( /a!e the leader a!oid stating his opinion prior to the group decision
3( Create se!eral groups to ork simultaneously4( 5ring outside e7perts to e!aluate group#s process
( Appoint a de!il#s ad!ocate to question the group#s course of action consistently2
L(
possible
M( After consensus% encourage rethinking the position
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Group Decision Techni3ues
Technique .escription
5rainstorming
ect%hile
suspending e!aluation until all the ideas ha!e been suggested2
/oe!er% group brainstorming is less effecti!e than a comparable number of
indi!iduals orking alone2 articipants can lose focus hen discussing in agroup2
,ear of others responding negati!ely to ideas
&ith electronic brainstorming% input is anonymous
*ominal
roupTechnique
A structured approach to group decision making that focuses on generating
alternati!es and choosing one=n!ol!es four steps:
=2 =ndi!iduals list steps
==2 =deas are ritten on a chart one at a time until all ideas are listed
===2 .iscussion is permitted but only to clarify the ideas2 *F criticism=I2 A ritten !ote is taken
ood technique hen members fear criticism
.elphi
Technique
athering the >udgments of e7perts for use in decision making
=t is !aluable because it can generate a number of independent >udgment ithout
meeting face-to-face2
.e!ils
Ad!ocacy
'chapter N(
A technique for pre!enting groupthink in hich a group or indi!idual is gi!en
the role to critic during decision making
.ialectical
=nquiry
A debate beteen G opposing sets of recommendations
,orm of constructi!e conflict
6uality
Circles and
6uality
Teams
Self @anaged
Team
Technological .ids to Decision Making
@any computeri$ed decision tools are a!ailable to support the decision making process2 They
are:
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decision-making processes in either face-face
meetings or dispersed meetings
.ecision making in Iirtual &orkplace roup .ecision Support Systems
.esktop Iideoconferencing systems
=nternetH =ntranet Systems
4thical Issues in Decision Making
9egality .oes it !iolate the la8
.oes it !iolate company policy
5alance =s it fair to all8
.oes it promote in-in relationships
/o ill it make it feel about myself88
@anagerial =mplications
- .ecision making is important at all le!els of e!ery organi$ation2
*o time% manager can only select alternati!e that is good enough
.ecision process can be unpredictable and random
- =ndi!idual differ in preference for risk% style of gathering information and making
>udgment2
?nderstanding indi!idual differences can help managers ma7imi$e strengths in
employee decision style and build team that capitali$e on strength
Supporti!e en!ironment help nourish inno!ati!e ideas 'creati!ity(
Can pro!ide creati!e training
- Task of manager is to diagnose situation and implement the appropriate le!el of
participation
@anager should kno !arious group decision-making techniques and minimi$e
potential for groupthink
- All decision should be analy$ed hether they are ethical