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Matt Johnson and Partners C A M P U S Campus App

Campus App PPT

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Page 1: Campus App PPT

Matt Johnson and Partners

CAMPUS

Campus App

Page 2: Campus App PPT

CAMPUS

What is the Campus App?The mission of the Campus App is to connect users to fellow peers within their school or college campus area, using our location based service. Campus creates a social networking community within their area without the hassle of finding friends. As well as a social networking goal, the Campus App also aims to give users tools and tabs so that they may better communicate and be successful within their school campus. By utilizing our user feed, chat rooms, and event posting Greek life, clubs, students, etc. will all be connecting online in one place

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CAMPUS

What are the Benefits of Using this App? The unique features of this application will provide the following benefits for all users: No more friend request needed.

Pictures, videos, quotes, what you are doing can all be posted and all users within the area and selected community will see them.

Filters such as nearby, buddies, and both will be available.

Open or closed chat groups can be made.

On and off campus events will be included.

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CAMPUS

Functions and Tabs

• Splash Screen• Profile• Home/User Feed• Chat/Messenger• Events• Find Friends• Map

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CAMPUS

ProfileScroll through the user’s multiple profile pictures, or watch their background video and find out more. Upload a bio, find out what school they attend, interest. Etc.

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CAMPUS

HomeSee posts from users around you, the friends you follow, and your fellow students

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CAMPUS

Chat/MessengerCreate and join group chats. Find out what people are talking about around Campus. Receive and send direct messages to the people around you

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CAMPUS

EventsPost private or public events. Check out what’s happening on campus, or off campus. Event posting for Greek life and other clubs. Where’s that big party tonight?

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Find FriendsHaving trouble finding your friends on twitter? With campus, select your school, interest, and activities to find those people you’re looking for around you.

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Management TeamWe are currently building our management team. Founder and owner Matt Johnson is a current college student in the Southeast at Lee University and realized the need for an application like Campus from experience in the college atmosphere. Staying up to date with current trends will be and important aspect. Matt hopes to build a team of experienced and energized people with the right funding

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CAMPUS

Customer ProblemStudents and users alike have a hard time connecting to their local university or community via big time social media apps like Facebook, Twitter etc. There is no current social media app that allows students to create a profile and be automatically connected to the people around them via our location based service. Campus App gives users the best of both worlds enabling them to have automatic contact with the people they interact with every day.

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CAMPUS

Target MarketCollege aged students 18-24 all across the globe will appeal most to the Campus App. these students are always wanting to stay up to date with what is happening on and around Campus specifically and this application is the only current one that gives users this ability.

Customer SegmentsThe main target market for our social application is students aged 18-24, which in the U.S. is 40 million alone. College students are always looking for the next popular app. One great aspect to Campus is it can also appeal to an array of users that stay up to date with what is happening around high school, college, or communities alike. Campus will allow local and national business the ability to advertise to these specific target markets

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CAMPUS

Sales & Marketing StrategyOnce funding is secured and we can complete the final stages of application completion we, want to beta the application in several college campuses to better see what exactly trends to the needs of our target market, and also make any necessary changes if needed. The application will then be launched across the market and with the right funding it will enabling us to advertise through several specific outlets, hire the necessary legal counseling, and build our board and management team further leading to a future additional round of funding for expansion

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CompetitorsCompetitors on a large scale include other social media applications like Twitter, Yik Yak, Facebook, but campus offers a niche that is not being filled in the market currently. The only competition with big time applications will be time students spend on these vs Campus. With that said, Campus offers tools and user feed that no other app does.

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Competitive AdvantageCampus's competitive advantage is that we offers services and tools that no other social networking app does. Our public location based user feed is a unique feature that no others offer. We would have the first mover advantage on creating a social application that creates a online social network within campus and communities, that automatically uploads feed, events, and public chat to ever user involved