Cambodia - Vietnam Business Matching 2017 And Leaning ...€¦ · organized the Cambodia – Vietnam Business Matching 2017 on October 5, 2017 at Cambodia’s Preah Sihanouk Province

i

Cambodia - Vietnam Business Matching 2017 And Leaning Visit to Sihanoukville

Autonomous Port

October 05, 2017

New Beach Hotel Preah Sihanouk Province, Cambodia

Learning Visit to Sihanoukville Autonomous Port

Business Matching

Cambodia-Vietnam Business Matching 2017 i

Completion Report

Cambodia - Vietnam Business Matching 2017

October 5, 2017

Preah Sihanouk, Cambodia

Cambodia - Vietnam Business Matching 2017 ii

Acknowledgement

We, the national team from the respective provinces in Cambodia and Vietnam, including Kampot, Preah Sihanouk, Ca Mau and Can Tho provinces, acknowledge the active engagement by the participants from the abovementioned provinces, which resulted in the success of the Cambodia – Vietnam Business Matching 2017. It was held October 5, 2017 at Cambodia’s Preah Sihanouk province.

The event could not have been accomplished without the kind and generous support from the Government of Japan through the Japan-ASEAN Integration Fund (JAIF). Lastly, our appreciation also goes to the Project Team of Mekong Institute (MI) Trade and Investment Facilitation (TIF) Department for their support and assistance to ensure the successful organization of the Cambodia – Vietnam Business Matching 2017.

Executive Summary

Federation of Associations for SMEs of Cambodia (FASMEC) Sihanouk Branch, Kampot Department of Commerce, Preach Sihanouk Department of Commerce, Vietnam Charmer of Commerce and Industry (VCCI) Can Tho branch and Ca Mau Business Association jointly organized the Cambodia – Vietnam Business Matching 2017 on October 5, 2017 at Cambodia’s Preah Sihanouk Province. The event aimed to build the capacity of the public and private Trade Promotion Organizations (TPOs) in the SEC through (i) Enhancing trade and investment both in Vietnam and Cambodia (ii) conducting market research in Cambodia’s Preach Sihanouk province; and (iii) strengthening the competiveness of small and medium-sized enterprises (SMEs) by expanding collaborative networks in order to promote cross-border trade and investment in the SEC.

A total of 56 participants attended the business matching, representing public and private TPOs, SMEs from Cambodia’s Kampot and Preah Sihanouk provinces, Vietnam’s Ca Mau and Can Tho provinces, as well as local medias participated in the event. The event helped the event organizing team to (i) apply knowledge, skills and theories which they gained from the Reginal Training on Trade Events Promotion conducted at MI in June 2017; (ii) familiarize with the way to organize and evaluate the success of trade events; and (iii) create more opportunities for traders between the two countries to deeply understand and exchange experience that could lead to further cooperation.

The organizing team also conducted the post event evaluation. Regarding the event objectives, participants reported that the event has met its objectives. As for contents, participants reported that both Cambodia – Vietnam Business Matching 2017 and learning visit to Sihanoukville Autonomous Port were useful, met their expectations, mostly improved / increased the knowledge and mostly relevant to their work. Participants also indicated that they were satisfied with the business matching activity. Overall, participants were satisfied with the events. Participants also provided comments / suggestions for further improvement of the event (please refers to ‘3. Event Evaluation.’

Cambodia - Vietnam Business Matching 2017 iii

Acronyms

AMS ASEAN Mekong Subregion AP Action Plan BA Business Association CCI Chamber of Commerce and Industry

FASMEC Federation of Associations for SMEs of Cambodia

HDC Ca Mau Business Association JAIF Japan – ASEAN Integration Fund MI Mekong Institute

SEC Southern Economic Corridor SME Small and Medium – sized Enterprise SNS Social Network Service TIF Trade and Investment Facilitation

TPO Trade Promotion Organization VCCI Vietnam Chamber of Commerce and

Industry

Cambodia - Vietnam Business Matching 2017 iv

Table of Content

Acknowledgement ......................................................................................................................................................... ii Executive Summary ........................................................................................................................................................ ii

Acronyms ........................................................................................................................................................................ iii

Table of Content ........................................................................................................................................................... iv

1. Introduction ................................................................................................................................................................ 1

1.1. Background ......................................................................................................................................................... 1

1.2. Objective and Expected Outputs .................................................................................................................... 2

1.3. Expected Outcomes .......................................................................................................................................... 2

1.4. Event Structure.................................................................................................................................................... 2

1.5. Estimated Budget ............................................................................................................................................... 3

1.6. Participants information ..................................................................................................................................... 3

1.7. Organizers ........................................................................................................................................................... 4

2. Organizing the Trade Event ..................................................................................................................................... 4

2.1. Pre-Event: Business Plan and Preparation ...................................................................................................... 4

2.2. During Event: Conduct Trade Event ............................................................................................................... 5

2.3. Post – Event (Key Results) ................................................................................................................................. 7

2.3.1. Business Cooperation and Collaboration ................................................................................................ 7

2.3.2. The Detail of Business Cooperation and Collaboration ....................................................................... 7

2.3.3. Event Follow Up .......................................................................................................................................... 7

2.3.4. Media Coverage .......................................................................................................................................... 8

3. Event Evaluation ......................................................................................................................................................... 8

3.1. Post Event Evaluation ........................................................................................................................................ 8

3.2. Business Matching Evaluation ........................................................................................................................ 11

3.3. Good Practices .................................................................................................................................................. 14

3.4. Lessons Learned ............................................................................................................................................... 14

4. The Way Forward and Recommendation ............................................................................................................ 14

4.1. The Way Forward ............................................................................................................................................. 14

4.2 Suggestions ........................................................................................................................................................ 14

Appendices ................................................................................................................................................................... 15

Appendix 1: Promotion Materials .......................................................................................................................... 15

Appendix 2: Final Action Plan (AP) ........................................................................................................................ 15

Appendix 3: Concept Note .................................................................................................................................... 21

Appendix 4: Program Schedule ............................................................................................................................. 23

Appendix 5: Registration Form .............................................................................................................................. 24

Appendix 6: Business Matching Form .................................................................................................................. 25

Appendix 7: Event Evaluation Form ...................................................................................................................... 26

Appendix 8: List of Participants ............................................................................................................................. 28

Appendix 9: Directory of Organizing Team ......................................................................................................... 31

Appendix 10: Invitation Letters .............................................................................................................................. 32

Cambodia-Vietnam Business Matching 2017 1

Cambodia - Vietnam Business Matching 2017

1. Introduction

1.1. Background

Mekong Institute (MI) conducted a one-week regional training on Trade Events Promotion on June 12 - 16, 2017 at its residential training center, Khon Kaen, Thailand. The training program is part of the project on “Enhancing Competiveness of Small and Medium-sized Enterprises (SMEs) in the Southern Economic Corridor (SEC) of ASEAN Mekong Sub region (AMS),” funded by Japan – ASEAN Integration Fund (JAIF). The training program aimed to build capacity of the public and private Trade Promotion Organizations (TPOs) in the SEC through (i) enhancing the understanding of their important role in the trade and investment facilitation and promotion; (ii) developing skills and tools for organizing various trade events; (iii) strengthening skills in planning and conducting effective trade events and monitoring the success of the event; and (iv) expanding collaborative networks among the TPOs and SMEs in order to promote cross-border trade and investment in the SEC.

As part of the training program, the participants jointly developed Action Plan (AP) on organizing Cambodia – Vietnam Business Matching 2017 at Cambodia’s Preah Sinahouk Province on October 5, 2017.

Cambodia and Vietnam share a border of 1,137km, stretching across 9 provinces of Cambodia and 10 provinces of Vietnam. Cambodia is the 16th biggest export market for Vietnam. The trade turnover of Vietnam – Cambodia was just $184 million in 2001. However, the figure increased to $3.05 billion by 2015. From January to October 2016, bilateral trade between two countries reached to nearly US $2.4 billion and Vietnam's export turnover to Cambodia reached nearly $1.8 billion. Major industrial products include iron and steel, fertilizers, textiles, machinery and spare parts, plastics which account for a high proportion of Vietnam's export turnover to Cambodia. Up to now, approximately 190 investment projects in Cambodia have been granted certificates of investment abroad to invest in Vietnam. Investment projects focus on agriculture and forestry, accounting for 54% of total investment; energy (27.05%); finance, banking and insurance (8.7%); post and telecommunications (5.1%); and other sectors such as processing, manufacturing, transportation, import - export, health, construction (5.15%). Specifically, the Vietnamese side will be entitled to 0% import tax rate applicable to 29 product groups when imported into Cambodia. Such product groups include milk and cream, cassava starch, meat products, rice preparations, cake candy, paint, plastic products, paper, ceramics and iron and steel products. These are special incentives that Cambodia only grants to Vietnam, higher than the incentives that Cambodia has committed to other ASEAN member countries. Therefore, this is a condition for Vietnam's goods to be more competitive than those of other countries in the Cambodian market.

Cambodia - Vietnam Business Matching 2017 2

On the contrary, Vietnam also offers import tax incentives of 0% for 39 Cambodian product groups, mostly agricultural products, including fresh meat, raw materials, lemons, rice, raw tobacco (by quotas), plastic products, books, textile fabrics and bicycles. This helps Vietnamese exporters have the resources to carry out export contracts to other countries.

As agreed by the senior leaders of the two countries, the time to Vietnam and Cambodia will be faster and will be more effective. Especially, the Border Trade Agreement replaces the Agreement on Trade in Goods and Services in the Vietnam - Cambodia Border Area and it will promote strengthening good and effective trade between two countries in the future.

To attract investment in Cambodia as mentioned above, Preah Sihanouk port is the Cambodian gateway to the region with excellent accessibility and connectivity to other major ports and countries in the region. Furthermore, the Preah Sihanouk port is known for its developed infrastructure and is attractive place to seek business collaboration on agriculture, tourism and other sectors. 1.2. Objective and Expected Outputs

Key objectives of the Cambodia – Vietnam Business Matching 2017 were to strengthen the capacity of trade promotion organizations (TPOs), including Chamber of Commerce and Industries (CCIs), Business Associations (BAs), private enterprises and other organizations in the project provinces through:

setting up business network among participants from Cambodia and Vietnam; enhancing cross - border trade and investment in Cambodia and Vietnam; conducting market research in Kampot and Preah Sihanouk Province; participants finding business partners.

1.3. Expected Outcomes

By the end of the event, the participants met other businesses, increased their knowledge with each other and found potential business and BDS partners for further cooperation and collaboration.

Participants gained knowledge and mechanism on Sihanoukville port in Preah Sihanouk Province Cambodia;

Participants from Cambodia and Vietnam established cooperation and collaboration for business development.

1.4. Event Structure Cambodia – Vietnam Business Matching 2017 was held on October 5, 2017. The event was divided into morning session for business matching (8:30 – 12:00) and afternoon session for learning visit to Sihanoukville autonomous port (14:00 – 17:00).


1.5. Estimated Budget Total budget for the Cambodia – Vietnam Business Matching 2017 was 2,400$. This includes grant from MI (2,000$) and contribution from Co-Sponsor (400$). Expenditure

Item Description Unit cost ($) No. of unit Total

1 Meeting Package Including Venue, Lunch and Coffee

23 56 1,288

2 Translator and MC of the Event 300 1 300

3 Backdrop 92 1 92

4 Document 1 60 60

5 Car Rental for Port Visit 50 1 50

6 Hotel Room for Event Organizing Team 25 2 Nights / 4 pp

200

7 Media and new release 25 2 TV / 3 News Papers

100

8 Transportation (Organizing Team from VN) 50 2 100

9 Transportation (Organizing Team from Kampot)

25 1 25

10 Other costs (phone card, gasoline, etc) 150 150

11 Photography 35 1 35

Total 2400 $

1.6. Participants information Provincial organizations and associations from public and private sectors and businesses from Cambodia’s Kampot, Phnom Penh and Preah Sinhanouk Provinces and Vietnam’s Ca Mau and Can Tho Provinces. In the event, there were total of fifty (56) participants comprising twenty five (25) from Preah Sihanouk province, eighteen (18) From Kampot province, five (5) from Phnom Penh, five (5) from Ca Mau province and three (3) from Can Tho province participated in the Cambodia – Vietnam Business Matching 2017.


1.7. Organizers

Federation of Association for Small and Medium Enterprises of Cambodia (FASMEC) Preah Sihanouk Branch;

Kampot Department of Commerce; Preah Sihanouk Department of Commerce; Vietnam Chamber of Commerce and

Industry (VCCI) Can Tho Branch; Ca Mau Business Association (HDC).

2. Organizing the Trade Event 2.1. Pre-Event: Business Plan and Preparation

The Cambodia and Vietnam teams started working on the preparation for the action plan. The team leaders and team members from the both team kept in touch via E-Mail, web massager and phone call to discuss the details of implementation arrangements, such as date confirmation, event location selection, event announcement, invitation and documents preparation. Although the two teams encountered some difficulties and challenges, the event was finally confirmed to organize in October 5, 2017 at Preah Sihanouk Province. Financing

MI funded $2,000 to run the event, whilst $400 were from other co-sponsors (FASMEC’s Member) such as Idea Source School (100$), VCA Accounting (100$), UME University (100$), Bamboo Farm Sihanoukville (100$), Provida Company (10 Box of Water) and Five Man Fresh Beer (2 Beer Boxes). During the event, main expenditure included transportation, accommodation, venue


rental, snack and meal preparation, stationery, printing and photocopying of event programs, banner, fliers and other promotional documents.

The Invitation and Event Promotion

The two teams representing Cambodian and Vietnam also conducted promotion campaign by disseminating announcement to potential organizations and enterprises through the chamber’s network and membership. Invitation letter was prepared and distributed among those targeted businesses. Materials for the Event

- Backdrop;

- Event Evaluation Form (English and Khmer);

- Business Matching Form;

- Computer;

- Printer;

- Microphone;

- PPT Slide;

- Registration Form; - Camera; - List of Participants.

2.2. During Event: Conduct Trade Event

The program schedule included two activities as follow:

1. Business Matching (08:30 am to 12:00 pm)


2. Learning Visit to Sihanoukville Autonomous Port (14:00 to 17:00)

Exhibitors There were total of 30 Companies / Enterprises Exhibited The exhibitors were from the sectors as follow

Agriculture (Bamboo, Mango, Pepper); Aquaculture (Dried Shrimp); Tourism (Tourism Company). Education (High School, University); Handicraft (Salt, Salt Flower); Fish Sauce, Five Men Beer, Water); Industry (Anti-Rat Poison)

Venue Arrangement

The Event Evaluation Tools


With the support and guidance of MI, the organizing team prepared two evaluation tools which are (i) Event Assessment Form; and (ii) Business Matching Form (Khmer and English Version). 2.3. Post – Event (Key Results)

2.3.1. Business Cooperation and Collaboration

According to the Business Matching Form, there were 18 participants who have reached the initial business cooperation.

2. What is the level of Engagement Total No.

Percentage (%)

Exchange Business Information 16 89% Business Negotiation 2 11% Signature Contract 0 0%

18 100%

2.3.2. The Detail of Business Cooperation and Collaboration

Participants from Preah Sihanouk province are interested in importing the Anti-Rat Poison from the Labiofam Vietnam Co., ltd;

Ambassador of Cuba in Cambodia is interested in importing natural flower of salt from Cambodia’s Kampot province to Cuba.

2.3.3. Event Follow Up

There are domestic and foreign business participants. As the organizing team has financial and resource constraint, it may not be realistic to reorganize meeting event, doing field visit or oral survey with the participants. As such, the organizing team will follow up with the participants for the further development of business cooperation and collaboration through social network services (SNS) such as E-Mail, Facebook, Viber, Line, telephone, etc).


2.3.4. Media Coverage

There are several news articles and broadcasting that have been published after the event. Details are as follow: http://www.sntvbreakingnews.net/social/120.html http://www.sntvbreakingnews.net/social/119.html https://www.facebook.com/vann.sokheng.7/videos/1969132103301526/ 3. Event Evaluation

3.1. Post Event Evaluation Part I: Event Objectives

Part 2: Event Contents

Part 1: Event Objectives Not Met

1

Somewhat Met

2

Mostly Met

3

Met

4

Fully Met

5 Total

Average Rating

1 Setting up Business network

between Cambodia and Vietnam

0% 0

6% 1

13% 2

37% 6

44% 7

100 % 16

4.19

2 Enhance cross –border trade and investment in Cambodia

and Vietnam

0% 0

6% 1

13% 2

25% 4

56% 9

16

4.31

3 Conduct market research 0% 0

6% 1

19% 3

25% 4

50% 8

16

4.19

4 Find the business partner 0% 0

6% 1

19% 3

25% 4

50% 8

16

4.19

http://www.sntvbreakingnews.net/social/120.html

http://www.sntvbreakingnews.net/social/119.html

https://www.facebook.com/vann.sokheng.7/videos/1969132103301526/


Part 2: Event Contents Not

Useful 1

Just Right

2

Neutrally Useful

3

Useful

4

Very Useful

5 Total

Average Rating

1

Event 1: Cambodia - Vietnam Business Matching

0% 0

0% 0

0% 0

63% 10

38% 6

16

4.38

Event 2: Leaning Visit 0% 0

0% 0

13% 2

69% 11

19% 3

16

4.06

Not Met

1

Just Right 2

Neutrally Met

3

Met

4

Fully Met

5

Total Average

Rating

2

In Your Own Opinion, To What Extent Do You Think The Event Has Met Your Expectations?

0% 0

6% 1

13% 2

56% 9

25% 4

16

4.00

Not

Increased 1

Somewhat Increased

2

Moderately Increased

3

Mostly Increased

4

Highly Increased

5

Total Average Rating

3 To What Extent, the Program Has Improved / Increased Your Knowledge?

0% 0

0% 0

13% 2

63% 10

25% 4

16

4.13

Not

Relevant 1

Somewhat Relevant

2

Moderately Relevant

3

Mostly Relevant

4

Highly Relevant

5

Total Average

Rating

4 To What Extent, the Knowledge Gained from the Event Relevant to Your Work?

0% 0

0% 0

13% 2

63% 10

25% 4

16

4.13


Part 3: Business Matching


Not Satisfy

1

Somewhat Satisfy

2

Neutrally Satisfy

3

Satisfy

4

Very Satisfy

5 Total

Average Rating

1 Overall Assessment of the Business Matching

0% 0

0% 0

6% 1

81% 13

13% 2

16

4.06


1 – 2 1

3 – 4 2

5 – 6 3

7 – 10 4

Over 10 5

Total

Average Rating

2 How Many Business / BDS Providers Have You Met in the Business Matching

18% 3

31% 5

25% 4

13% 2

13% 2

16

2.69

3 How Many of Them Do you Think will be Potential Business Partner

26% 4

33% 5

20% 3

13% 2

7% 1

16

2.25

Part 4: Overall Assessment

Part 4: Overall Assessment Not

Satisfied 1

Somewhat Satisfy

2

Neutrally Satisfy

3

Satisfied

4

Very Satisfied

5 Total

Average Rating

1 What is Your Overall Assessment of the Event

0% 0

0% 0

19% 3

50% 8

31% 5

16 4.13


Below are some of the suggestions / comments received from the participants

Would like to have more time for company and product presentations, in order to get more detail of the company before doing business matching;

The event is very good; Would like to participate in more business matching event like this in the future; Appreciate the organizer for organizing this event; The organizer should try to select the participants who can speak and understand English

well. 3.2. Business Matching Evaluation

Level of Engagement

What is the Level of Engagement Total No

Percentage (%)

Exchange Business Information 16 89% Business Negotiation 2 11% Signature Contract 0 0%

Total 18 100%


Potential Business Partner

Do you think this Business / BDS Provider will be highly Potential Business Partner

Total No

Percentage (%)

Yes 17 100% No 0 0%

17 100%

The Type of Possible Partnership with Business / BDS Provider

What is the Type of Possible Partnership with Business / BDS Provider? (Can Select More Than 1)

Total No

Percentage (%)

Investment for Joint Business 4 17% Collaboration Technology Transfer 1 4% Collaboration in Skill Development 4 17%

Prototype Design Product Development 2 9%


Distribution 3 13% Retailing 1 4%

Joint Venture 1 4% Research and Development 2 9%

Other (Agriculture, Buyer, HR, ADs, Tourism etc) 5 22%

23 100%

Future Business Agreement

Do you Think the Future Business Agreement are Likely to Occur?

Total No

Percentage (%)

Yes 16 94% No 1 6%

17 100%


3.3. Good Practices

This is a fresh experience for the organizers from Cambodia and Vietnam to implement the AP on business matching;

Practiced the knowledge, skills and theories gained form the regional training on trade events promotion;

Organized business matching (for trade promotion / business networking) and learning trip (for investment promotion);

Participants gained the better knowledge and understanding on the Sihanoukville Autonomous Port and its operation;

Attracted many of the high level delegates from the public sector (deputy governor, Directors of the Department, ambassador of Cuba in Cambodia and businessmen) which enriched the event;

3.4. Lessons Learned

Should have more time for careful preparation; Should specify the business sector and should invite more suitable businessmen that have

the same needs; Should have invited more buyers; Not enough organizers to facilitate the business matching; The list of exhibitors / participants should be shared to the buyers, exporters etc in

advance so that they have an idea of who is going exhibit what product; Time management during the event should be enhanced (participants spent too much

time on introducing their companies and products and there were less time for actual business matching);

Should differentiate the event with other similar event and make it unique. 4. The Way Forward and Recommendation

4.1. The Way Forward

The organizing team will continue to organize similar trade events (e.g., trade fair, trade mission, business forum, business matching, etc) and will make it as the annual event.

4.2 Suggestions

Provide financial support in continuously organizing the event; Provide technical support in facilitating the continuous organization of the event.


Appendices Appendix 1: Promotion Materials

Appendix 2: Final Action Plan (AP)

Action Plan Form

Collaborated Country: Vietnam Cambodia

Team Leader: Huynh ThienTrang M: +84 908203833 E: [email protected]

Sokha Mardy M: +855 77333498 E: [email protected]

1. Introduction

Items Details

Type of Event: Business Matching

Event Title: Cambodia – Vietnam Business Matching 2017

Date: October (3 days 2 nights)

Location: New Beach Hotel - Sihanouk, Cambodia

Objective: Setting up business network, long term income for enterprises between Vietnam and Cambodia

mailto:[email protected]



Expected Outcomes:

- Enhancing trade and investment both Vietnam and Cambodia - Marketing research in Preah Sihanouk province

Organizer (Implementing Partners)

- Vietnam Chamber of Commerce and Industry (VCCI) Branch in Cantho - Camau Business Association - Federation Association for SME Cambodia (Sihanouk province) - Department of Commerce Kampot province - Department of Sihanouk province

Sponsorship: - Mekong Institute - Enterprises

Product Sector:

- Aquaculture - Tourism - Education - Agriculture - Salt

Target Group:

- Local enterprises - Local government

Budget: **

$8,250

No. of Stalls: Buyer- Seller;

- Buyer: 25 - Seller: 25

2. Budget (The Most Important!) 2.1. Please use the budget exercise to prepare your actual budget.

Activities Revenue (USD) Expenditure (USD)

Gross Profit (R-E)

I Main activity on Business Matching

$8,250 $8,250 0

Total 0

Budget Detail

Item Description Unit Cost

No. of unit

Duration Unit Sub-total

Total USD

II Expenditure Main activity on Business Matching

1 Vietnam enterprises fee $250 25 (persons) $6,250

2 Reference hall (whole day seminar), teabreak, Meals cost for lunch

$23 50 (persons) $1,150

3 Translator for seminar $300 1 (person) $300


4 Brochure, documents, backdrop

$10 40 (persons) $400

5 Others 150$ Total Expenditure $8,250

III Income Main activity on Business Matching

1 MI $2,000 1 $2,000

2 Vietnam enterprises enrollment fee

$250 25 $6,250

Total Expenditure $8,250

IV Revenue Main activity on Business Matching

Total Revenue 0

2.2. Please answer below questions on “Financing and Sponsorship Strategy”

Who are the potential/most likely sponsors? - Enterprises participate in the business matching - Local government

How to get sponsorship to the event (strategy)? - Public relations

Any other ways to gain revenue? - More sponsors from enterprises

3. Work Plan and Timeline

No Activities Deadline June July August September October

W4

W1

W2

W3

W4

W1

W2

W3

W4

W5

W1

W2

W3

W4

W5

W1

W2

W3

W4

W5

1

News release & Knowledge Sharing

X

(via Newsletter, org website or other

public news, meetings)

2 Organize a Business

Matching

Preparation (Pre)

1.1 Secure funding and

X


Budgeting

1.2 Public

Announcement X

1.3

Promoting Campaign (Prepare

Promotion Materials,

Marketing via News Paper, Website, TV,

email to related organizations)

X

1.4 Sending out the

invitations X

1.5 Follow up with

participants X X X X

1.6 Confirmation of the

participation list X X X X

Implementation

(During)

1.7 Start from Vietnam

and Kampot X

1.8

Attend the Business Matching

+ Visit Shihanoukville

Special Economic Zone

X

1.9 Come back to Vietnam and

Kampot

X

Post-event

activities (Post)

2. News Release and

Reporting

2.1 News Release on

the event

X

2.2 Prepare Report

X X

2.3

Report Submission to MI

X

4. Task allocation Collaborated Country: Vietnam Cambodia

Team Leader: Huynh ThienTrang M: +84 908203833 E: [email protected]

Mardy Sokha M: +855 77333498 E: [email protected]




Stage No. Activities Task allocation (details)

Responsible Person

Deadline

Pre

1

News release & Knowledge Sharing (via Newsletter, org

website or other public news, meetings)

Post on website of the each organization

- Mr. Thai - Ms. Thuy

Trang W4/June

2

Organize a Business Matching

Business Plan Stage (Pre) Design the action plan

- Ms. Thien Trang

- Ms. Sokha Mardy

W4/June

Preparation (Pre)

2.1 Secure funding and

Budgeting Search for the sponsors

- Mr. Thai - Mr. Sovann

W2/July

2.2 Public Announcement



Trang W2/July

2.3

Promoting Campaign (Prepare Promotion

Materials, Marketing via News Paper, Website, TV, email to related

organizations)

- Post on website of the each organization

- Send emails to potential enterprises


Trang W2/July

2.4 Sending out the

invitations

Send the invitations to enterprises in Vietnam

(Mekong Delta), Kampot and Shihanouk

- Ms. Thuy Trang

- Mr. Thai - Ms. Thuy - Ms. Sokha

Mardy - Ms. Sinath

W1/July

2.5 Follow up with

participants

Follow up with participants in Vietnam (Mekong Delta),

Kampot and Shihanouk

- Ms. Thuy Trang


Mardy - Ms. Sinath

W2,3,4,5/Sept.

2.6 Confirmation of the

participation list

Confirm the participations from Vietnam, Kampot,

Shihanouk

- Ms. Thuy Trang


Mardy - Ms. Sinath

W3,4,5/ Sept.

During Implementation (During)


2.7 Start from Vietnam and

Kampot

Prepare the logistics for the delegations from Vietnam

and Kampot

- Ms. Thuy Trang

- Mr. Thai - Ms. Sinath

W1/Oct.

2.8

Attend the business matching + Visit

Shihanoukville Special Economic Zone

All of the preparations for the business matching

- Mr. Sovann - Ms. Sokha

Mardy W1/Oct.

2.9 Come back to Vietnam

and Kampot

Prepare the logistics for the delegations from Vietnam

and Kampot

- Ms. Thuy Trang

- Mr. Thai - Ms. Sinath

W1/Oct.

Post 3

Post-event activities (Post)

News Release and Reporting

3.1

News Release on the event


- Ms. Thuy Trang

- Mr. Thai W2/Oct

3.2 Prepare Report Discuss and summerize the

content of the business matching

- Ms. Sokha Mardy

- Mr. Sovann - Ms. Thien

Trang - Mr. Thai

W3,4/ Oct

3.3 Report Submission to MI Make final report and submit

to MI

- Ms. Sokha Mardy

- Ms. Thien Trang

W5/Oct

5. Monitor and Evaluation Strategy and Tools

What is your strategy to monitor the event implementation procedures and evaluate the effectiveness?

- Use technical support (email, website, phone calls, fax…) - Divide responsibilities of each administrator in business matching - Require administrators keep contact, exchange information frequently - Collect feedback forms and reports

Please list down the M&E form? - Visitor form - Exhibitor form

6. Information Dissemination and Event Marketing Strategy 6.1. News release and knowledge sharing on the training (within 1 week after the training) After the training, how would you like to share the knowledge gained at MI to your colleagues and more related agencies?


- Organize meeting and / or workshop with them 6.2. Strategy of Marketing the Trade Event (Promoting Campaign) How and where to disseminate the trade event to attract more participants? What are your strategies?

- Website - Seminar - Business matching

7. Challenges & Solutions Please list down the potential challenges you estimated to meet during implementation? And please provide your solutions?

Challenges Solution Budget From Enterprises

Appendix 3: Concept Note

1. Background

Mekong Institute (MI) conducted a one-week regional training on “Trade Events Promotion” from June 12-16, 2017 at its residential training center, Khon Kaen, Thailand. The training program is part of the project on “Enhancing Competiveness of Small and Medium-sized Enterprises (SMEs) in the Southern Economic Corridor (SEC) of ASEAN Mekong Subregion (AMS),” funded by Japan – ASEAN Integration Fund (JAIF). The training program aimed to build capacity for the public and private Trade Promotion Organizations (TPOs) in the SEC through (i) enhancing the understanding of their important role in the trade and investment facilitation and promotion; (ii) developing skills and tools for organizing various trade events; (iii) strengthening skills in planning and conducting effective trade events and monitoring the success of the event; and (iv) expanding collaborative networks among the TPOs and SMEs in order to promote cross-border trade and investment in the SEC. As part of the training program, the participants jointly developed Action Plan (AP) on organizing Cambodia – Vietnam Business Matching 2017 at Preah Sinahouk Ville Province in Cambodia on October 5th, 2017. Preah Sihanouk port is the Cambodian gateway to the region with excellent accessibiity and connectivity to other major ports and countires in the region. Furtehrmore, Special Economic Zone (SEZ) in the Preah Sihanouk port is known for its developed infrastructure and is attractive place to seek for business collaboration on agriculture, tourism and other sectors. 2. Objectives Key objectives of the Cambodia – Vietnam Business Matching 2017 are to

setting up business network among participants from Cambodia and Vietnam; enhance cross-border trade and investment in Cambodia and Vietnam; conduct market research in Preah Sihanouk; find the business partner.

3. Expected Results


Gain knowledge and mechanism on Special Economic Zone (SEZ) in Preah Sihanouk; Establish business cooperation and collaboration among participants.

4. Event Structure Cambodia – Vietnam Business Matching 2017 is held on October 5th, 2017. The event will be divided into morning session (8:30 – 12:00) and afternoon session (14:00 – 17:00). In the morning session, participants (delegations from Cambodia and Vietnam) will conduct business matching. In the afternoon, participants will visit Preah Sihanouk Port and SEZ. 5. Estimated Budget Estimated budget for Cambodia – Vietnam Business Matching 2017 is $8,250. 6. Target Participants Provincial organizations and associations from public and private sectors and businesses in Cambodia’s Kampot and Preah Sinhanouk provinces and Vietnam’s Mekong Delta are expected to participate in the Cambodia – Vietnam Business Matching 2017. 7. Organizers

Vietnam Chamber of Commerce and Industry (VCCI) Can Tho Branch; Ca Mau Business Association; Federation of Association for Small and Medium-sized Enterprises of Cambodia (FASMEC) Preah

Sihanouk Branch; Kampot Department of Commerce; Preah Sihanouk Department of Commerce.

8. Contact For details, please contact:

Ms. Huynh Thien Trang Vietnam Chamber of Commerce and Industry Can Tho (VCCI Can Tho) Tel: +84 9082 03833 E-mail: [email protected]

Ms. Sokha Mardy Federation of Association for Small and Medium-sized Enterprises of Cambodia (FASMEC) Preah Sihanouk Branch Tel: +855 7733 3498 E-mail: [email protected]




Appendix 4: Program Schedule


Appendix 5: Registration Form

Cambodia-Vietnam Business matching 2017

05 Oct 2017

Registration Form

No Name Position Company Phone & E-mail Signature

1

2

3

4

5

6

7

8

9

10

11

12

13

14


Appendix 6: Business Matching Form

Name: ................................. Organization / Company…………………………. Country……………………… Date: ………………………. Gender: M ☐ F ☐ Organization: Public ☐ Private ☐ Business Matching with Organization / Company…………………………………………………….... Country……………………………. Tel No……………………… E-Mail………………………………. Please tick in the most appropriate box to indicate your most honest opinion.

1. Overall Assessment of the Business Matching (1 = Not Satisfied / 2 = Somewhat Satisfied / 3 = Neutrally Satisfied / 4 = Satisfied / 5 = Very Satisfied) ☐ 1 ☐ 2 ☐ 3 ☐ 4 ☐ 5

2. What is the Level of Engagement ☐ Exchange Business Information ☐ Business Negotiation ☐ Signature of Contract

3. Do you think this Business / BDS Provider will be a highly Potential Business Partner?

☐ Yes ☐ No

***** If you answer ‘Yes’ Please specify reason (s) below ---------------------------------------------------------------------------------------------------------------------------------------------- -----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------

4. What is the Type of Possible Partnership with the Business / BDS Provider? ☐ Investment for Joint Business ☐ Distributorship ☐ Collaboration in Technology Transfer ☐ Retailing ☐ Collaboration in Skill Development ☐ Joint Venture ☐ Prototype Design, Product Development ☐ Research and Development ☐ Others (Please specify)………………………..

5. Do you think the Future Business Agreements are likely to occur?

☐ Yes ☐ No

***** If you answer ‘Yes’ Please specify reason (s) below ---------------------------------------------------------------------------------------------------------------------------------------------- -----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------


6. What is the Next Business Action Plan with this Business / BDS Provider and When?

---------------------------------------------------------------------------------------------------------------------------------------------- -----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------

Appendix 7: Event Evaluation Form

Event Assessment Form Cambodia-Vietnam Business Matching 2017 05 / October / 2017 Name: ................................. Country……………….. Gender: M ☐ F ☐ Organization: Public ☐ Private ☐ Please tick in the most appropriate box to indicate your most honest opinion.

Part 1: Event Objectives

To What Extent Do You Think the Event Has Met Its Objectives?

Not Met 1

Somewhat Met 2

Mostly Met 3

Met 4

Fully Met 5

Rating Average ( Staff Only)

Setting up Business network between Cambodia and Vietnam

Enhance cross –border trade and investment in Cambodia and Vietnam

Conduct market research

Find the business partner

Total Part 2: Event Contents

2.1. How Useful Were the Event? Not Useful 1

Just Right 2

Neutrally Useful 3

Useful 4

Very Useful 5

Rating Average (Organizing Staff Only)

Event 1: Cambodia-Vietnam Business Matching Event 2: Field visit

2.2. In Your Own Opinion, To What Extent Do You Think The Event Has Met Your Expectations?

Not Met 1

Just Right 2

Neutrally Met 3

Met 4

Fully Met 5

Average ( Staff Only)


2.3. To What Extent, the Program Has Improved / Increased Your Knowledge?

Not Increased

1

Somewhat Increased

2


3

Mostly Increased

4

Highly Increased

5

Average (Organizing Staff Only)

2.4. To What Extent, the Knowledge Gained from the Event Relevant to Your Work?

Not Increased

1

Somewhat Increased

2


3

Mostly Increased

4

Highly Increased

5

Average (Organizing Staff Only)


3.1. Overall Assessment of the Business Matching

Not Satisfied

1

Somewhat Satisfied

2

Neutrally Satisfied

3

Satisfied 4

Very Satisfied

5

Rating Average

( Staff Only)

3.2. How Many Business / BDS Providers Have You Met in the Business Matching

1-5 1

6 - 10 2

11 - 15 3

16 - 20 4

Over 20 5

Rating Average

( Staff Only)

3.3. How Many of Them Do you Think will be Potential Business Partner

1 - 5 1

6 - 10 2

11 – 15 3

16 – 20 4

Over 20 5

Rating Average

(Staff Only)

Part 4: Overall Assessment

4.1. What is Your Overall Assessment of the Event

Not Satisfied

1

Somewhat Satisfied

2

Neutrally Satisfied

3

Satisfied 4

Very Satisfied

5

Rating Average

( Staff Only)

4.2 Please Provide Comments / Suggestions For Further Improvement of the Event If You Have.

--------------------------------------------------------------------------------------------------------------------------------------------------------- --------------------------------------------------------------------------------------------------------------------------------------------------------- --------------------------------------------------------------------------------------------------------------------------------------------------------- --------------------------------------------------------------------------------------------------------------------------------------------------------- ---------------------------------------------------------------------------------------------------------------------------------------------------------


Appendix 8: List of Participants




Appendix 9: Directory of Organizing Team

Cambodia Preah Sihanouk

Ms. Mardy Sokha

FASMEC Preah Sihanouk

Branch

Tel: +855 077 333 498 Email: [email protected]

Mr. Sovann Doung

The Officer

Department of Commerce,

[email protected]

Kampot

Ms. Sinath Lean

The Officer

Department of Commerce

Tel: +855 9340 1143 Email: [email protected]

Vietnam Can Tho





Ms. Huynh Thien Trang

Deputy Director

VCCI Can Tho Tel: +84 90 820 3833 Email : [email protected]

Ms. Nguyen Nhut Thuy Trang

Vice Manager, SME

Department

VCCI Can Tho

Tel: +84 908 572 266 Email: [email protected]

Ca Mau

Mr. Nguyen Le Thai

Secretary General

Ca Mau Business Association

Tel: +84 946 800094 Email : [email protected]

Appendix 10: Invitation Letters








Documents

Cambodia - Vietnam Business Matching 2017 And Leaning ...€¦ · organized the Cambodia – Vietnam Business Matching 2017 on October 5, 2017 at Cambodia’s Preah Sihanouk Province