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What Affect Does Technology Have on the Fashion Industry?
By Marissa Verallis
What Affect Does Technology Have on the Fashion
Industry?
• Technology enhances the Fashion Industry through communication and visual enhancements
• Technology hinders the Fashion Industry through the ability to plagiarize and isolation
Seeing Trends Faster..
Inspired by Street Wear..
Online Shopping.. • New platform to gain revenue
• Allows the company to hire less employees
Online Shopping Increasing..
Revenue Increase Due to Online Sales..
Increase More Than
10%
Increase 0-10%
Flat Rate Decrease 0-10%
Decrease More Than
10%
05
101520253035404550
Online Shopping..
• Need for stores is reduced• Less employees means less jobs
Modern Technology Allows us to be Isolated..
• Soon be able to work 100% at home• Therefore fashion is less necessary
Isolation Survey..
YesNo
Knockoffs and Copying..
Technology DOES hurt the Fashion Industry
Works Cited..• http://www.practicalecommerce.com/articles/108
7-Chart-of-the-Week-58-Percent-of-Retailers-Saw-Online-Sales-Increase-in-Q1-2009
• http://styleneighborhood.com/wp-content/uploads/2010/11/chelsea-fashion-415x351.jpg
• http://screenshots.en.sftcdn.net/en/scrn/29000/29287/skype-5.jpg
• http://stylewithanna.com/wp-content/uploads/2009/02/get-amy-adams-red-dress-2009-oscars-knock-off-replica.jpg
• http://www.ning.com/blog/wp-content/uploads/2009/03/roc4life-connecting-the-life-you-roc_-news-fashion-culture-rocawear.jpg
• http://venturebeat.files.wordpress.com/2008/05/fs-shop-home.jpg
• http://www.ning.com/blog/wp-content/uploads/2009/05/nashville-fashion-group.jpg
• http://3.bp.blogspot.com/-pKgBwPvrCsw/TaZt4kpIx_I/AAAAAAAAAJU/Vva4gHXvoIQ/s1600/online-shopping.jpg
• http://newsimg.bbc.co.uk/media/images/42971000/gif/_42971047_online_spending_203.gif
• http://www.steelorchids.com/vintage/avedon-elephant-picture.png