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Fan/ Consumer Engagement and Interaction
Increase Social Media Awareness and Followers
Collect Fan Data
SOCIAL MEDIA
PHOTO BOOTHS
This document contains unpublished confidential and propriety information of BLINK Republic. No disclosure or use of any portion may be made without the express written consent.
This document contains unpublished confidential and propriety information of BLINK Republic. No disclosure or use of any portion may be made without the express written consent.
To increase Social Media Sharing and Fan Engagement during the One Day International Series Best Dress Competition Cricket Australia used Social Media Booths.
The booths enabled fans to capture photos of themselves in Fancy Dress and instantly share their photos on Social Media, via email or mobile. Thousands of fans partipcated with over 70% of the Photos instantly share from Cricket matches around the county.
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Kia Greatest Fan Booth Participants
The Kia Greatest Fan competition runs each year at the Australian Open to find Australia’s biggest tennis fan. As part of the Australian Open Social Hub an interactive Social Media Booth was used to help fans capture, share and enter.
Over 11,000 fans participated generating a huge Social Media buzz as family and friends liked, shared and commented on the photos. Data captured from the booth help keep fans up to date with the competition and announce the winners.
This document contains unpublished confidential and propriety information of BLINK Republic. No disclosure or use of any portion may be made without the express written consent.
