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Barriers in
Perception
Jayakanth C.V.
Roll No: 20
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PerceptionO Perception is a process by which
individuals organize and interpret their
sensory impressions in order to givemeaning to their
environment
O Person Perception
Perceptions people form about each other
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MisinterpretationsO Implicit Personality
O Logical Error
O Selective PerceptionO Halo Effect
O Contrast Effects
O Projection
O Stereotyping
O Assumed Similarity
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Implicit personalityO This is the general expectations that
we
build about a person after we know
something of their central traits.O We form assumptions about
what traits go
together in a person.
O For example when we believe that a
happy person is also friendly.
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Logical errorO Implicit personality theory could lead us to
form assumptions about what traits go
together in a person.O We use this interpretation to form an
extensive and consistent view of other
people when faced with incomplete
information.
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Selective Perception
O Selectively interpreting what one sees on
the basis of ones interests, background,
experience, and attitudes.
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Halo EffectO Drawing a general impression about an
individual on the basis of a single
characteristic.O Intelligence
O Sociability
O Appearance etc.
E.g.: Perceiving the Instructor by Students
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Contrast EffectO Evaluation of a persons characteristics
that are affected by comparisons with
other people recently encountered, whorank higher or lower on
the same
characteristics.
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ProjectionO Attributing ones own characteristics to
other people
O It is easy to judge others if we assumethat they are similar
to us.
O People tend to perceive others according
to what they themselves are like, ratherthan according to what
the person being
observed really like.
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StereotypingO Judging someone on the basis of ones
perception of the group to which that
person belongs
O Prejudice: a stereotype that doesn't
change even when information disputing it
is presented
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Barriers to Accurate
Perception:O We often judge ourselves more charitably
than we judge others
O We tend to favour negative impressions ofothers over positive
ones
O We cling to first impressions
O We are influenced by what is most
obviousO We tend to assume others are similar to
us
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Perceptual barriers when
CommunicatingO Complexity of message
O Inadequacy of preparation
O Linguistic barriers
O Context related barriers
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References1. Organizational Behavior
--Stephen P. Robbins & Timothy A.
Judge2. Business Psychology and Organizational
Behavior
--Eugene McKenna
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THANK YOU
