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8/12/2019 Attitude and Job Satisfaction New
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Attitude
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What are the main components of attitudes
How consistent are attitudes
Does behavior always follow from attitudes
What are the major attitudes How are employee attitudes measured
What is the importance of attitudes to workplace diversity
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Components of Attitude
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Attitude
Behavioral
Cognitive
Affective
The emotional orfeeling segment ofan attitude
The opinion orbelief segment of
an attitudeAn intention to behavein a certain way towardsomeone or something
In organisation, attitudes are important because of their behavioralcomponent.
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Cognitive component: This component includes the beliefs an individual
has about a certain person, object, or situation.
Learned beliefs, such as you need to work long
hours to get ahead in this job, leads to attitudesthat have an impact on behavior in the workplace.
Cognitive component of an attitude reflects a
persons perceptions or beliefs.
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Affective component:
This component refers to the persons feelingsthat result from his or her beliefs about a person,object or situation.
A person who believes hard work earnspromotions may feel anger or frustration when heor she works hard but is not promoted.
Affective component refers to an individualsfeeling about something or someone.
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Behavioral component:
This component refers to the individuals behaviorthat occurs as a result of his or her feeling aboutthe focal person, object or situation.
An individual may complain, request a transfer, orbe less productive because of he or she feelsdissatisfied with work.
The behavioral component of an attitude refers toan intention to behave in a certain way towardsomeone or something.
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Does behavior always follow
from attitudes
The assumed relationship between attitudes and
behavior was challenged by a review of theresearch in the late 1960s.
The most powerful moderators of the attitudes-behavior relationship have been found to be theimportance of the attitude, its specificity, itsaccessibility, whether there exist social pressures,and whether a person has direct experience withattitude.
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What are the major job attitudes
Job satisfaction A positive feeling about ones job resulting from an evaluation ofits characteristics.
Job involvementThe degree to which a person identifies with a job, activelyparticipates in it, and considers performance important to self-worth.Psychological empowerment.
Organizational commitment
The degree to which an employee indentifies with a particularorganization and its goals and wishes to maintain membershipin the organization.
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How are employee attitudes
measured Attitude surveys
Eliciting responses from employees through
questionnaires on how they feel about their jobs,work groups, supervisors, and the organization. The use of regular attitude surveys can alert
management to potential problems and employeesintentions early.
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Sample Attitude Survey
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Job Satisfaction
How do we measure job satisfactionHow satisfied are employees in their jobsWhat causes an employee to have a high level
of job satisfactionHow do dissatisfied and satisfied employeesaffect an organization
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Measuring job satisfaction
A single global rating Reply by circling a number between 1and 5 that
corresponds to answers from highly satisfied tohigh dissatisfied.
A sumation score made up of number of jobfacets It identifies key elements in a job and ask for the
employees feelings about each. These factors are relaed on a standardized scale and
than added up to creat an overall score.
Is one of the foregoing approaches superior to
the other 13
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How satisfied are people in their jobs
Are most people satisfied with there jobs Research shows that satisfaction levels vary a
lot depending on which facet of job satisfactionyoure talking about.
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What cause job satisfaction
Enjoying the work itself is almost always thefacet most strongly correlated with high level ofoverall job satisfaction.
Pay Exhibit 3-3 Personality also plays a role.
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Job satisfaction and Customer satisfactionSatisfied employees increase customer satisfactionbecause:They are more friendly, upbeat, and responsive.They are less likely to turnover which helps build long-term customer relationships.
They are experienced . Dissatisfied customers increase employee
job dissatisfaction . Job satisfaction and absenteeism
There is consistent negtive relationship betweensatisfaction and obsenteeism.The relation is moderate to weak
organizations that provide 17
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Job satisfaction and turnover Satisfaction is also negatively related to turnover.
-Some factors are important constrains on the actualdecision to leave ones current job.
Job satisfaction and workplace deviance Job dissatisfaction predicts a lot of specific
behaviors. The key is that if employees dont like their work
environment, theyll respond somehow. -It is not always easy to forecast exactly how theyllrespond.
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Determination of satisfaction
Satisfaction with the work itself. Good salary payment.
Growth and Upward Mobility. Supervision. Coworkers.
Attitude Towards Work in General.
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Managers can create satisfiedemployees
Equitable rewards Supportive working conditions
Supportive colleagues
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