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ATHENAHEALTHA STORY OF OVERVALUED GROWTH
TEAM
Christopher Dunn
David Vercoutere
Braden Weinstock
Boston - February 10, 2014
ADVISORS
Professor Patrick J. Schena
VitalyVeksler, CFA
RECOMMENDATION
Current Price Target Price
$128.29* $67.31
BUY HOLD SELL
2
Good Company Attractive Industry Overvalued Growth
0
20
40
60
80
100
120
140
160
11/12 12/12 1/13 2/13 3/13 4/13 5/13 6/13 7/13 8/13 9/13 10/13
Stock
Pri
ce (
$)
Grossly
Overvalued
Unfavorable shifts in competitive
landscape
Average performance at an
exceptional premium
Unsustainable growth expectations
Source: Bloomberg* Price as of 25 November 2013
Overview
ATHENAHEALTH – THRIVES ON COMPLEXITY
3
Billing
Record
KeepingCompliance
Referrals
Company Profile
Industry Health IT
SolutionCloud-Based Virtual
Office
Customer Medical Practices
Business Model % of Fees Processed
StrategyCustomer Focus &
Product Leadership
Overview
INDUSTRY – REGULATORY DRIVEN GROWTH
4
70%
13%11%
3% 2%
0%
25%
50%
75%
Not at all familiar Slightly familiar Moderately familiar Very familiar Extremely familiar
Degr
ee o
f U
nders
tandin
g
Response
Physician Understanding of New Claims Procedures
Source: CNBC
ACA Grows Healthcare Coverage by 15%
Previous Coverage (mil) Current Coverage (mil)
Source: US Census
Industry & Competition
CUSTOMER SEGMENTS – CORE BASE PLATEAUING
5
Customer consolidation
Longer sales cycle
Decreasing margins
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
2013E 2014E 2015E 2016E 2017E 2018E 2019E 2020E
Contr
ibution t
o T
ota
l R
evenue
Year
Changes in Revenue Contribution by Segment
Small segment Group segment Enterprise segment National segment
Source: Team Estimates
Industry & Competition
COMPETITIVE LANDSCAPE – SHIFTING POSITION
6
Greenfield McKesson
Siemens
GE
ATHN
MDRX
CERN
QSIICPSI
Battlefield
Company Size
Mar
ket
Pre
sence
Source: Company Financials, Team Estimates
Industry & Competition
FINANCIAL ANALYSIS
7
Financial Analysis
EARNINGS PERSISTENCE – PROFITABILITY BELOW PEERS
Source: Team estimates
Sub-par performance
Slight improvements
Remains below
competition 0%
2%
4%
6%
8%
10%
12%
2009 2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E
Mar
gin (
%)
Time
ATHN Profit Margin vs. Peers
ATHN Net Profit Margin Peer Average Profit Margin
8
Financial Analysis
EARNINGS POWER – RETURNS BELOW PEERS
9
Source: Team estimates
Sub-par performance
Slight improvements
Remains below
competition 0%
2%
4%
6%
8%
10%
12%
14%
16%
2009 2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E
Retu
rn (
%)
Year
ATHN Return Measures vs. Peers
ATHN ROE Peer Average ROE ATHN ROIC Peer Average ROIC
Financial Analysis
EARNINGS POWER – CASH CONVERSION BELOW PEERS
10
Financial Analysis
High investment rate
Weakening revenue-to-
cash conversion
Average performance 0%
5%
10%
15%
20%
25%
2009 2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E
OC
F/R
eve
nue (
%)
Year
ATHN Cash Conversion
Peer Average OCF/Revenue ATHN OCF/Revenue
Source: Team estimates
CAPITAL STRUCTURE – INCREASING DEBT
11
Financial Analysis
0.0
0.2
0.4
0.6
0.8
1.0
1.2
2009 2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E
Rat
io
Year
ATHN Capital Structure
ATHN Debt to Equity Peer Average Debt to Equity
Historically debt averse
Increasing leverage
High risk relative to
performance
Source: Team estimates
VALUATION
12
Valuation
MULTIPLES – EXCEPTIONAL PREMIUM
Peer group - blended criteria
Significant premium per multiple
Grossly overvalued
13
0
20
40
60
80
100
120
Forward P/E EV/EBITDA Price/Book (TTM) Price/OCF PEG
Val
ue
Multiple
ATHN Premiums
Peer Average ATHN Premium
$39.31
Valuation
Valuation
Source: Team estimates
DISCOUNTED CASH FLOW (DCF) – OVERVALUED GROWTH
-
500
1,000
1,500
2,000
2,500
3,000
3,500
2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E 2019E 2020E
Reve
nue (
$M
)
Year
Annual Revenue by Scenario
Bear Base Bull
Growth driven valuation
Favorable operating
structure
3 scenarios blended
14
$76.73
Blended Value
23%
Valuation
Source: Team estimates
TARGET PRICE – BELOW THE MARKET
Base
BearBull
15
DCFValuation – 75%
A
B
CD
E
$67.31
Target Price
PEG
P/OCF
P/B
F P/E
EV/
EBITDA
Multiples Valuation – 25%
Valuation
SUPER BULL SCENARIO – UNSUSTAINABLE GROWTH RATE
16
What can drive the current price? An unsustainable growth rate!
42%Source: Team Estimates
42% Super Bull Scenario
21%Source: Company Financials
21% Historic Peer Average
7.2%
Source: Research and Markets’ North American Healthcare IT Market Report 2013-2017
7.2% Projected Industry Growth Rate
Valuation
LEADERSHIP STAKE – CEO SELLOFF
17
Source: Inc. Mag April 1, 2007
0.4
0.5
0.5
0.6
0.6
0.7
0
20
40
60
80
100
120
140
160
Stock
Am
ount
Held
($M
)
Stock
pri
ce (
$)
ATHN Price Movement and CEO J. Bush Holding Activity
ATHN Stock Price Amount Held
Valuation
RISKS TO OUR THESIS – POSSIBLE, NOT LIKELY
Growth and improvement
Market appreciation
18
0
20
40
60
80
100
120
140
160
0
200
400
600
800
1000
1200
1400
1600
1800
2000
AT
HN
Pri
ce (
$)
S&P500 (
$)
Time
ATHN and S&P 500 Price Correlation
S&P 500 ATHN Source: Bloomberg
Risks
CONCLUSION – AVERAGE FIRM AT AN EXCEPTIONAL PREMIUM
19
Good Company Attractive Industry Overvalued Growth
Average Operational Performance Challenging Competitive Position Unsustainable Growth Expectations
Conclusion
THANK YOU
Christopher Dunn
20
David Vercoutere Braden Weinstock
Business Development – 3 years
2013 Summer Associate with Fidelity
Worldwide Investment
MIB – The Fletcher School
Graduating May 2014
Sales & Business Development – 3 years
President – Fletcher Finance Club
MIB – The Fletcher School
Graduating May 2014
Management Consultant &
Entrepreneur – 5 years
MBA - IE Business School, Spain
MALD - The Fletcher School
Graduating Dec. 2014
APPENDIX
21
COMPANY - COSTLY INPUTS DECREASE PROFITS
22
2012 Cost Breakdown
Direct Operating Costs (40%)
Sales & Marketing (25%)
R&D (8%)
SG&A(14%)
Dep & Amm (6%)
Taxes (4%)
Net Income (4%)
Source: ATHN Financials
COMPANY – ACQUISITIONS HAVE BEEN CENTRAL TO GROWTH
23
2011 2013
Anodyn
e
Analytics
2009
Cre
stline
Tech
nolo
gies
Pro
xysis
Health
care
Data
Service
s
Epocrate
s
Source: ATHN Financials
COMPETITION – MORE PHYSICIANS SELLING OUT
240% 5% 10% 15% 20% 25% 30%
Hospital Employed
Ownership Stake in Practice
Solo
Work for Physician Owned Practice/No
Ownership Stake
Practice Owned by Hospital or Health System
Independent Contractor
Physician Type Distribution
2012 2013
Source: 2013 Physician Outlook and Practice Trends, Jackson Healthcare
COMPETITION – PORTER’S FIVE FORCES
25
COMPETITION - LANDSCAPE
26
INDUSTRY – PROJECTED GROWTH IN US HEALTH EXPENDITURES
27
-
1
2
3
4
5
2013 2014 2015 2016 2017 2018 2019 2020
Expenditure
s ($
T)
Year
Projected National Health Expenditures ($Trillion)
Source: cms.gov
INDUSTRY - MARKET SHARE
28
0
10,000
20,000
30,000
40,000
50,000
60,000
2012 2018
Rev
enue (
$M
)
Year
ATHN Market Share Evolution – Base Scenario
Market Size ATHN Market Share
Current Market Share
1.17%
Future Market Share
3.43%
Growth Captured
7.93%
Source: Team estimates
INDUSTRY – PHYSICIANS PARTICIPATING IN LOW-COST
HEALTHCARE MODELS
29
22%
7%
25%
14%
0%
5%
10%
15%
20%
25%
30%
Currently Participating Plan To
% o
f R
esp
ondents
Response
Participation in Low-Cost Models
2012 2013
Source: 2013 Physician Outlook and Practice Trends, Jackson Healthcare
INDUSTRY – WHAT IS “MEANINGFUL USE” UNDER HITECH ACT?
30
Stage 1 : Data Capture and Sharing (2011-2012)
Electronically capturing health information in a standard format
Using that information to track key clinical conditions
Communicating that information for care coordination processes
Initiating the reporting of clinical quality measures and public health
information
Using information to engage patients and their families in their
care
Stage 2: Advance Clinical Processes (2014)
More rigorous Health Information Exchange (HIE)
Increased requirements for e-prescribing and incorporating lab
results
Electronic transmission of patient care summaries across multiple
settings
More patient-controlled data
Stage 3: Improved Outcomes (2016)
Improving quality, safety, and efficiency, leading to improved
health outcomes
Decision support for national high-priority conditions
Patient access to self-management tools
Access to comprehensive patient data through patient-centered HIE
Improving population health
FINANCIAL ANALYSIS – OPERATIONAL COST BREAKDOWN
31
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
Direct operating Selling and
marketing
Research and
development
General and
administrative
Depreciation and
amortization
Perc
ent
of C
ost
s
Cost Category
Costs by Category
2012 2011 2010
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
ATHN SG&A PEER SG&A ATHN R&D PEER R&D ATHN D&A PEER D&A
Perc
ent
of C
ost
sCost Category
Costs by Category ATHN vs. Peers
2010 2011 2012
FINANCIAL ANALYSIS – LEVERAGE RATIOS
32
-1.00
-0.50
0.00
0.50
1.00
1.50
2.00
2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E
Rat
io
Time
ATHN Measures of Risk
Degree of Financial Leverage Degree of Operating Leverage Degree of Total Leverage
FINANCIAL ANALYSIS – OPERATIONAL CASH FLOWS / EBITDA
33
0%
20%
40%
60%
80%
100%
120%
140%
160%
2009 2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E
OC
F/E
BIT
DA
(%
)
Year
ATHN OCF/EBITDA vs. Peer Average
ATHN OCF/EBITDA Peer Average OCF/EBITDA
FINANCIAL ANALYSIS – CASH FLOW FLUCTUATIONS
34
0%
10%
20%
30%
40%
50%
60%
70%
201220112010
Gro
wth
(%
)
Year
Cash Flow Growth
ATHN Industry Avg.
-60
-40
-20
0
20
40
60
80
Ops CF Inv CF Fin CFCas
h F
low
($M
)
Cash Flow by Category
Change in Cash Flows
2010 2011 2012
FINANCIAL ANALYSIS - DUPONT ANALYSIS
35
0.00
0.02
0.04
0.06
0.08
0.10
0.12
0.14
0.0
0.5
1.0
1.5
2.0
2.5
2009 2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E
Rat
io
Multip
lier
Time
Dupont Analysis
ROA ROE Equity Multiplier Asset Turnover Profit Margin
FINANCIAL ANALYSIS – PEER COMPARISON RATIOS
36
Comparable Key Ratio's MDRX ATHN CERN CPSI HMSY MDAS QSII Average
Profitability Ratio's
Revenue (in millions, 2012) 1,446.33 422.27 2,665.44 183.31 473.70 640.12 460.23
3-Y Revenue Growth 31.02% 30.84% 16.82% 12.79% 27.37% 23.32% 16.40% 22.65%
Gross Margin 43.34% 54.41% 81.00% 45.00% 31.00% 78.00% 57.00% 55.68%
Operating Margin 5.83% 7.32% 23.10% 23.62% 18.69% 13.50% 12.71% 14.97%
Net Margin -0.08% 4.44% 15.93% 16.12% 9.71% 0.79% 7.75% 7.81%
Free Cash Flow Margin 7.59% 8.70% 11.61% 11.24% 11.15% 13.62% 12.31% 10.89%
ROA -0.05% 4.82% 11.85% 39.06% 5.65% -0.39% 9.67% 10.09%
ROE -8.19% 6.84% 15.44% 52.32% 11.83% -1.61% 14.19% 12.97%
ROIC -0.07% 6.84% 14.80% 52.32% 6.81% -0.52% 14.19% 13.48%
Liquidity Ratio's
Current ratio 1.10 1.03 2.91 2.96 5.00 0.56 1.97 2.22
Quick ratio 0.78 0.91 2.48 2.63 4.69 0.44 1.72 1.95
Cash ratio 0.13 0.35 1.58 0.56 2.09 0.00 0.65 0.77
Activity Ratio's
Total Asset Turnover 0.59 1.09 0.80 2.39 0.53 0.36 1.04 0.97
Receivables Turnover 4.13 7.61 4.67 7.39 3.57 6.39 3.10 5.27
A/R Conversion Period 92.25 50.97 69.03 67.02 103.11 51.51 119.09 79.00
Payables Turnover 13.62 29.57 3.76 37.99 2.79 6.43 21.13 16.47
Payables Conversion Period 26.80 12.35 96.83 9.61 130.96 56.77 17.28 50.09
Revenue/employee 229,921 186,256 224,055 128,934 170,516 174,316 214,284 189,755
Debt/Leverage Ratio's
Debt/Equity 0.34 0.50 0.07 0.40 0.72 2.41 0.46 0.70
Debt/Assets (debt ratio) 0.19 0.31 0.05 0.28 0.36 0.53 0.31 0.29
Debt/Capital 0.26 0.40 0.06 0.28 0.42 0.67 0.31 0.34
Assets/Equity (Financial Leverage) 1.98 2.20 1.29 1.40 1.79 3.41 1.46 1.93
Interest Coverage ratio 5.86 14.14 112.80 - 6.01 1.39 180.50 53.45
FINANCIAL ANALYSIS – RATIO PROJECT TREND
37
Key Financial Ratio's 2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E
Liquidity Ratio's
Current 4.03 3.07 4.10 1.30 1.51 1.67 1.87 1.97 2.03
Quick 3.77 2.84 3.82 1.19 1.35 1.49 1.69 1.78 1.85
Cash 2.86 2.01 2.89 0.33 0.41 0.53 0.70 0.78 0.84
Operating Cash Flow Ratio 1.10 1.02 1.05
Efficiency Ratio's
Total Asset Turnover 0.94 0.93 0.99 0.71 0.93 1.10 1.23 1.33 1.39
Fixed Asset Turnover 4.57 3.76 4.06 2.53 3.08 3.57 3.90 4.09 4.12
Accounts Receivable Turnover 6.66 6.61 6.82 4.55 6.67 6.67 6.67 6.67 6.67
Average Collection Period (days) 54.81 55.23 53.52 80.30 54.75 54.75 54.75 54.75 54.75
Accounts Payable Turnover 439.25 51.29 243.66 40.00 50.00 50.00 50.00 50.00 50.00
Average Payment Period (days) 0.83 7.12 1.50 9.13 7.30 7.30 7.30 7.30 7.30
Days Payable Outstanding 2.11 18.78 3.79 24.01 19.21 19.21 19.21 19.21 19.21
Days Sales Outstanding 54.81 55.23 53.52 80.30 54.75 54.75 54.75 54.75 54.75
Cash Conversion Cycle* 52.70 36.45 49.73 56.29 35.54 35.54 35.54 35.54 35.54
Profitability Ratio's
Gross Profit Margin 60.67% 62.11% 60.48% 62.00% 62.00% 62.00% 62.00% 62.00% 62.00%
Operating Profit Margin 9.61% 10.10% 8.20% 6.82% 7.34% 7.56% 7.78% 8.36% 8.29%
Net Profit Margin 5.17% 5.88% 4.44% 3.52% 4.05% 4.17% 4.29% 4.61% 4.58%
ROA 4.86% 5.46% 4.37% 2.49% 3.78% 4.58% 5.28% 6.13% 6.37%
ROE 7.44% 8.06% 6.01% 5.26% 7.44% 9.09% 10.57% 12.24% 12.57%
ROIC 5.88% 6.56% 5.14% 3.85% 5.35% 6.87% 8.38% 10.17% 10.87%
Leverage Ratio's
Debt Ratio 0.35 0.32 0.27 0.53 0.49 0.50 0.50 0.50 0.49
Debt to Equity 0.53 0.47 0.37 1.11 0.97 0.98 1.00 0.99 0.97
Long Term Debt to Capitalization 22.59% 18.24% 13.82% 31.26% 27.81% 24.12% 20.34% 16.57% 13.15%
Financial Leverage 1.53 1.47 1.37 2.11 1.97 1.98 2.00 1.99 1.97
Interest Coverage Ratio - - - 1.04 1.52 1.08 1.43 1.54 1.54
Cash Flow Ratio's
Operating Cash Flow/Debt 0.49 0.54 0.60 0.29 0.27 0.22 0.25 0.27 0.28
Operating Cash Flow/Revenue 0.18 0.19 0.17 0.21 0.14 0.10 0.10 0.10 0.10
Free Cash Flow/Revenue 3.32% 6.54% 2.41% -25.15% 2.96% 3.42% 3.45% 3.77% 3.92%
OCF/CAPEX 2.81 3.64 2.94 0.62 2.40 1.68 1.67 1.69 1.65
FINANCIAL ANALYSIS - LIQUIDITY
38
0
100
200
300
400
500
600
0.0
0.5
1.0
1.5
2.0
2.5
3.0
3.5
4.0
4.5
2009 2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E
Val
ue (
$M
)
Rat
io
Time
ATHN Measures of Liquidity
Current ratio Quick ratio Cash ratio Current Assets Current Liabilities
FINANCIAL ANALYSIS - SOLVENCY
39
0
0.2
0.4
0.6
0.8
1
1.2
2009 2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E
Rat
io
Year
ATHN Measures of Solvency
Debt Ratio Debt to Equity LT-Debt to Capitalization
LT-Debt to Cap Peer Average (2012) Debt to Equity Peer Average (2012) Debt Ratio Peer Average (2012)
FINANCIAL ANALYSIS - REVENUE AND NET INCOME CHANGES
40
0
10
20
30
40
50
60
70
80
90
0
200
400
600
800
1000
1200
1400
1600
1800
2000
2009 2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E
Net
Inco
me (
$M
)
Reve
nue (
$M
)
Year
ATHN Revenue and Net Income Over Time
Revenue Net Income
FINANCIAL ANALYSIS - REVENUE AND NET INCOME GROWTH
41
-10%
0%
10%
20%
30%
40%
50%
60%
2010 2011 2012 2013E 2014E 2015E 2016E 2017E 2018E
Gro
wth
(%
)
Year
ATHN Revenue and Net Income Growth
Revenue growth Net Income growth
VALUATION - WACC
42
WACC Calculations (Base Case) 2013E 2014E 2015E 2016E 2017E 2018E 2019E 2020E
D+E 822,420 828,585 918,694 1,035,105 1,176,593 1,329,547 1,405,467 1,593,582
Debt (Current, LT, and LOC) 242,125 177,125 162,125 147,125 132,125 117,125 - -
D/D+E 29% 21% 18% 14% 11% 9% 0% 0%
Equity 580,295 651,460 756,569 887,980 1,044,468 1,212,422 1,405,467 1,593,582
E/D+E 71% 79% 82% 86% 89% 91% 100% 100%
D/E 42% 27% 21% 17% 13% 10% 0% 0%
Tax rate 45% 45% 45% 45% 45% 45% 45% 45%
R[f] 2% 2% 2% 2% 3% 3% 3% 3%
R[prem] 6% 6% 6% 6% 6% 6% 6% 6%
Unlevered BETA 0.59 0.59 0.59 0.59 0.59 0.59 0.59 0.59
Levered BETA 0.73 0.68 0.66 0.64 0.63 0.62 0.59 0.59
K[d] 1.9% 1.9% 2.4% 2.4% 2.9% 2.9% 3.4% 3.4%
K[e] 5.9% 5.6% 6.0% 5.9% 6.3% 6.2% 6.5% 6.5%
WACC 4.4% 4.6% 5.1% 5.2% 5.8% 5.8% 6.5% 6.5%
Scenario 2013E 2014E 2015E 2016E 2017E 2018E 2019E 2020E
Base 4.44% 4.61% 5.14% 5.22% 5.76% 5.82% 6.54% 6.54%
Bull 4.44% 4.61% 5.14% 5.22% 5.77% 5.84% 6.54% 6.54%
Bear 4.44% 4.61% 5.13% 5.19% 5.74% 5.80% 6.54% 6.54%
VALUATION - GROWTH RATE CALCULATION
43
Step 1
Revenue Distribution by Customer Segment 2013E 2014E 2015E 2016E 2017E 2018E 2019E 2020E
Small segment 30% 31% 32% 33% 34% 34% 34% 34%
Group segment 20% 16% 12% 9% 6% 4% 3% 2%
Enterprise segment 20% 20% 20% 20% 20% 20% 20% 20%
National segment 30% 33% 36% 38% 40% 42% 43% 44%
Total 100% 100% 100% 100% 100% 100% 100% 100%
Δ In each Segment Contribution to Total Revenue 2013E 2014E 2015E 2016E 2017E 2018E 2019E 2020E
Small segment 1% 1% 1% 1% 0% 0% 0% 0%
Group segment -4% -4% -3% -3% -2% -1% -1% 0%
Enterprise segment 0% 0% 0% 0% 0% 0% 0% 0%
National segment 3% 3% 2% 2% 2% 1% 1% 0%
Total 0% 0% 0% 0% 0% 0% 0% 0%
Step 2
Growth Rate by Customer Segment 2013E 2014E 2015E 2016E 2017E 2018E 2019E 2020E
Small segment 40% 35% 30% 30% 25% 20% 15% 10%
Group segment 30% 20% 15% 15% 10% 10% 5% 5%
Enterprise segment 35% 30% 25% 20% 20% 15% 15% 10%
National segment 40% 40% 40% 30% 25% 20% 20% 15%
Step 3
Athenahealth Growth Rate 2013E 2014E 2015E 2016E 2017E 2018E 2019E 2020E
Small segment 12% 11% 10% 10% 9% 7% 5% 3%
Group segment 6% 3% 2% 1% 1% 0% 0% 0%
Enterprise segment 7% 6% 5% 4% 4% 3% 3% 2%
National segment 12% 13% 14% 11% 10% 8% 9% 7%
Total Growth Rate 37% 33% 31% 27% 23% 19% 17% 12%
Example using the Base Case
VALUATION - FCFF
44