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News, Quotes, Companies, Videos SEARCH Thursday, February 2, 2012 As of 12:00 AM New York 73º | 57º OPINION Today's Paper People In The News Video Blogs Journal Community Subscribe OPINION February 2, 2012 My Experience as a Private-Equity CEO Managers like me are required to put our own capital into the company. Comments (40) MORE IN OPINION » Powered by Taboola Don't Miss… Most Popular on Facebook The Benefits of Sleeping Together 1,116 people recommend this. Check Out Who Paid No Taxes 253 people recommend this. Lacrosse Doesn't Pay the Rent 232 people recommend this. Schools That Train the Enemy for the Olympics 32 people recommend this. Romney Emails on Massachusetts Health-Care Law 60 people recommend this. Facebook social plugin More in Opinion Leisure & Arts Book Reviews Letters to the Editor Political Diary Columns U.S. Edition Home Log In 1 of 12 Obama's Debt Boom 2 of 12 Ilya Shapiro: Why Obama Strikes Out in Court 3 of 12 Henry Kaufman: Big Banks Are Not the Future A Victory for Self-Governme Article Today's Apps: Joke Or Real Deal? 03:33 Jubilee Concert Rocks Buckingham Palace 01:19 Apple Takes on Google Maps 01:57 World U.S. New York Business Markets Tech Personal Finance Life & Culture Opinion Careers Real Estate Small Business TOP STORIES IN Opinion By ARMAND F. LAUZON JR. In the past 10 years, I've been the CEO of three companies owned by the Carlyle Group, a major private-equity firm. I've watched with interest, therefore, as the private-equity industry in which Mitt Romney thrived has been portrayed as dedicated to corporate raiding, to profiting as it destroys. In the companies I've run and the private-equity industry I've observed, nothing could be further from the truth. Private-equity firms exist for one reason: To create value for shareholders, the largest percentage of which are public pension funds. Firms do this by finding and investing in underperforming businesses that have potential for growth. Many of these businesses have something unique and valuable about them but have been victims of poor management, lack of investment, or an inability to adapt to new market conditions. If a business under private-equity management doesn't grow, there's little chance of returns for investors and jobs can be put at risk. The power of the private-equity model is that, unlike in the traditional corporate model, the interests of investors, management and employees are aligned. Managers like me are required to put our own capital into the company. Some call this "skin in the game"—I call it being an owner. And we all know that ownership is a powerful motivator to care and succeed. That's why in each of the companies I've run we've made key managers owners too, through stock ownership. And we've engaged employees, including some unionized ones, with performance-based incentive programs to ensure we're all working toward positive outcomes. My clear mandate at every company has been to increase revenues, develop new products and markets, drive profitability, and create a sustainable business for the benefit of shareholders, management and employees. Our view has been distinctly long-term. Firth Rixson was a Carlyle-held metal forgings company I ran from 2002-05. During that time we doubled revenue, improved profitability and opened new facilities. Today, Firth is a market leader with 2,000 employees and a bright future. In 2005 Carlyle asked me to lead John Maneely Company, a previously family-owned steel pipe and tube manufacturer that didn't have the management capacity to compete with low-cost Chinese imports. Working with Carlyle, we achieved significant growth by implementing best-in-class manufacturing processes and incentive programs with United Steelworkers employees. Today, Maneely is one of the largest steel pipe and tube manufacturers in North America. Armand Lauzon: My Experience as a Private-Equity CEO - WSJ.com http://online.wsj.com/article_email/SB1000142405297020474090... 1 of 3 6/6/12 4:14 PM

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    Thursday, February 2, 2012 As of 12:00 AM New York 73º | 57º

    OPINION

    Today's Paper People In The News Video Blogs Journal Community Subscribe

    OPINION February 2, 2012

    My Experience as a Private-Equity CEOManagers like me are required to put our own capital into the company.

    Comments (40) MORE IN OPINION »

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    Opinion

    By ARMAND F. LAUZON JR.

    In the past 10 years, I've been the CEO of three companies owned by the Carlyle Group,a major private-equity firm. I've watched with interest, therefore, as the private-equityindustry in which Mitt Romney thrived has been portrayed as dedicated to corporateraiding, to profiting as it destroys. In the companies I've run and the private-equityindustry I've observed, nothing could be further from the truth.

    Private-equity firms exist for one reason: To create value for shareholders, the largestpercentage of which are public pension funds. Firms do this by finding and investing inunderperforming businesses that have potential for growth.

    Many of these businesses have something unique and valuable about them but havebeen victims of poor management, lack of investment, or an inability to adapt to newmarket conditions. If a business under private-equity management doesn't grow, there'slittle chance of returns for investors and jobs can be put at risk.

    The power of the private-equity model is that, unlike in the traditional corporate model,the interests of investors, management and employees are aligned. Managers like meare required to put our own capital into the company. Some call this "skin in the game"—Icall it being an owner. And we all know that ownership is a powerful motivator to care andsucceed.

    That's why in each of the companies I've run we've made key managers owners too,through stock ownership. And we've engaged employees, including some unionizedones, with performance-based incentive programs to ensure we're all working towardpositive outcomes.

    My clear mandate at every company has been to increase revenues, develop newproducts and markets, drive profitability, and create a sustainable business for the benefitof shareholders, management and employees. Our view has been distinctly long-term.

    Firth Rixson was a Carlyle-held metal forgings company I ran from 2002-05. During thattime we doubled revenue, improved profitability and opened new facilities. Today, Firth isa market leader with 2,000 employees and a bright future.

    In 2005 Carlyle asked me to lead John Maneely Company, a previously family-ownedsteel pipe and tube manufacturer that didn't have the management capacity to competewith low-cost Chinese imports. Working with Carlyle, we achieved significant growth byimplementing best-in-class manufacturing processes and incentive programs with UnitedSteelworkers employees. Today, Maneely is one of the largest steel pipe and tubemanufacturers in North America.

    Armand Lauzon: My Experience as a Private-Equity CEO - WSJ.com http://online.wsj.com/article_email/SB1000142405297020474090...

    1 of 3 6/6/12 4:14 PM

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    I now serve as CEO of Sequa Corporation, a diversified manufacturing and aircraft-engine repair company. Carlyle invested in Sequa in 2007 because it believed thateffective management could unleash the company's technologies to yield greater growth,profits and opportunities for employees, investors and customers. Like othermanufacturers, we hit major headwinds during the great recession. But through supportand long-term, patient capital from Carlyle, we have managed to grow and expandprofitability and competitiveness across the company.

    It's a fact of life that some companies don't survive, even after millions of dollars ofinvestment from private equity or elsewhere. Still others go through painful transitionperiods on the road to recovery. But I can say with certainty that today's private-equitymodel is about growing companies by adding value to generate premium returns.

    Private-equity firms are not perfect, but they can be lifelines when the future of acompany is in question and jobs are at stake. Many tough decisions are often necessaryto ensure a business's long-term success, but the drive to succeed ultimately encouragessolutions that create stronger companies and new jobs over time. The alternative simplydoesn't work for anyone.

    Mr. Lauzon is CEO of Sequa Corporation, which was acquired by the Carlyle Group in2007.

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    Armand Lauzon: My Experience as a Private-Equity CEO - WSJ.com http://online.wsj.com/article_email/SB1000142405297020474090...

    2 of 3 6/6/12 4:14 PM