Are You the One?Only One out of Ten Americans are

Getting the Recommended Amount of Fiber1.

1U.S. Department of Agriculture and U.S. Department of Health and Human Services. Dietary Guidelines for Americans (2010). 7 th Edition, Washington, DC: US Government Printing Office, December 2010.

16g

Daily Amountof Fiber

Recommended for Adults1

Amount of Fiber 90% of Adults Eat2

9g Gap!

Need More Fiber?

25g

16g

1U.S. Department of Agriculture and U.S. Department of Health and Human Services. Dietary Guidelines for Americans (2010). 7 th Edition, Washington, DC: US Government Printing Office, December 2010. 2NHANES, 2009-2010.

By starting the day with a cereal with 3+ grams fiber, most Americans

can increase their fiber intake at by 42%.1

EASY FIBER FIX

42%

1Analysis of Average Daily Fiber Intake Among Ready-To-Eat Cereal Consumers: Role of Whole-Grain Cereals in Closing the Fiber Gap. American Journal of Lifestyle Medicine, March 6, 2013. Authors C.L. Williams, Pat Felt-Gunderson.