Water Soluble Cellulose Ether For Food Application

AnyAddy®

www.lotte-cellulose.com

Starting from food business back in 1967, LOTTE Group has extended

its reach into such key industries as retail, petrochemicals and

construction. LOTTE Group has been positioning itself as one of

Asia’s leading conglomerates, and moving towards becoming a

global business group by providing differentiated products and

services. Being a subsidiary of LOTTE Group, LOTTE Fine Chemical is

strategically positioned to address the diverse needs of the customers

with the specialty ingredient, AnyAddy®, which is the brand name of

HPMC (Hydroxypropylmethylcellulose) and MC (Methylcellulose).

AnyAddy® is a non-ionic water soluble cellulose ether, HPMC and

MC. AnyAddy® comes from natural wood pulp, and satisfies all the

requirements of the current USP, EP, and JP. AnyAddy® is also made

in compliance with FDA, EU and FAO/WHO guideline, and holds

FSSC22000 (GFSI), ISO9001, and ISO14001 certificates, going as far

as to meet the dietary requirements of KOSHER and HALAL.

AnyAddy® Functional benefits

in Food and Dietary Supplements:

· Film Coat

· Thickener

· Suspension Aid

· Taste Masking

· Stabilizer

· Emulsifier

· Mouthfeel Enhancement

· Moisture Retention

AnyAddy®

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AnyAddy® is a multi-functional hydrocolloid that enhances the physical property of various arrays of food products.

Application

3

Whi

te B

read

Glu

ten-

Free

Eggw

hite

Fre

e

Froze

n Dough

Filling

Confectionary

Glazing

Edible GlitterWhipped Cream

Non-dairy C

reamBatter

Cro

que

ttes

Dou

ghnu

ts

Noo

dle

Sauce

&

Dressin

g

Candy

Ice Cream

Sausages

VegetarianProducts

Tablet CoatingW

et Granulation

Binder

Time R

elease

AnyAddy®

Bakery

Etc

.

S

upplement

Fried Foods

Topp

ing

General Properties

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· Non-GMO

· Reversible Thermal gelation

· Water-Holding Capacity

· pH stable & Heat resistant

· Better Replacer against Gluten, Egg white

· Film Formation

· Foam Stabilizer, Emulsifier, Dispersing agent

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How to use AnyAddy®

· Powder Mixing

· Liquid Dispersion

· Hot Water Dispersion

Product Types &GradesViscosity(cPs)

HPMC

AN3

AN6

AN15

AN50

CN type

MC15

MC40M

MC15H

MC40H

3

4

6

15

50

100

450

1500

4000

15000

100000

AN type BN type

CN10M

CN40H

CN15U

CN10T

BN4

BN50

BN45M

BN40H

MC

Gel Point 60ºC 65ºC 90ºC 50~60 ºC

* Package : HPMC AN type - 25kgs paper bag / HPMC BN & CN type, MC - 20kgs paper bag

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(2% solution)

dry food materials (flour, starch, sugar, salt, etc.)

liquid(vegetable oil, glycerin, corn syrup, etc.)

AnyAddy® powder

AnyAddy® powder

AnyAddy® powder

under 40℃

over 80℃

Applications

Bakery

White Bread

Gluten-Free

Eggwhite Free

Frozen Dough

Filling

Confectionary

improves volume and extends shelf life

replaces gluten

replaces egg white

delivers freeze-thaw stability

acts as a stabilizer and delivers heat resistance

improves volume and texture

improves viscosity

makes transparent film

improves overrun and texture

improves overrun and texture

reduces oil uptakes

improves texture and maintains product shape

reduces oil uptakes

improves texture and prevents elution of starch

improves viscosity

makes transparent film and prevent mouth adhesion

controls ice crystal and stabilizes air cell

maintains product shape and improves texture

maintains product shape and improves texture

makes transparent film

enhaces the hardness of tablet

controls ADI release pattern

Glazing

Edible Glitter

Whipped Cream

Non-dairy Cream

Batter

Croquettes

Doughnuts

Noodle

Sauce & Dressing

Candy

Ice Cream

Sausages

Vegetarian Products

Tablet Coating

Wet Granulation Binder

Time Release

Topping

Fried foods

Etc.

Supplement

FunctionalityRecommended AnyAddy®

AN BN CN MC

Recommended AnyAddy®

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Incheon PlantAdd : 47, Namdong-daero 79beon-gil, Namdong-gu, IncheonZip Code : 21700Tel : +82-32-899-0881 · FAX : +82-32-816-4504

Seoul officeAdd : 26F, 27F, Glasstower Bldg., 534, Teheran-ro, Gangnam-gu, Seoul, KoreaZip Code : 06181 TEL : +82-2-6974-4831 · FAX : +82-2-6974-4549

www.lotte-cellulose.com