The reader is instantly drawn in and forced to commit to reading the article as a quote is used as the title for the

double page spread. The quote is often a surprising, shocking or interesting fact about the feature in question,

which is true in this case, by showing that a musician wanted to be a history teacher, which is stereotypically a

mundane job. Therefore, this instantly engages the reader with the tone and basis of the article.

By having the background of the text on the double page spread as lined

paper. This gives connotations of work and school. Therefore this engages

with the target audience of readers of Kerrang, who are between 16-24

mostly. As a majority of people from within this age range will still be in

some form of education, this is a sign and connotation they will recognise

and relate with easily. This allows the magazine to relate with their target

audience, making it more accessible and appealing to their readers.

As this feature is

in a question and

answer format,

the answers of in

black and the

questions are in

orange. This

makes it easier

for the reader to

understand the

structure of the

article, making it

easier to read.

By having the word ‘your’ in italics, it emphasises the

involvement of the reader with the magazine. Through

the use of direct address, it effectively engages the reader

with the text and makes them feel part of the feature.

As stated in my analysis of a

Kerrang front cover on one

of my previous posts;

Kerrang use a lot of

exclamation marks in order

to create the image of loud

music. However this is also

done in the double page

spread, to show the

loudness of Corey Taylor’s

music. But also to uphold

their brand identity, as this

is a recognisable feature if

Kerrang’s work, therefore

this makes the double page

spread more recognisable-

to be Kerang’s.

Where (as expressed in my analysis of

the Kerrang front cover) in front

covers, often the person in central

image is represented to appear strong

and powerful to conform to the codes

and conventions of the genre. On the

double page spread, with the feature

being a question and answer, it is a

more personal relationship built

therefore between the person being

questioned and the reader, as oppose

to that of the relationship between

the reader and the person in the

central image. This is because Corey

Taylor is answering personal

questions and giving the reader an

insight in to his life. Therefore, in this

image his facial expression is

manipulated in order to create a

more effective feature. As he is

smiling, it makes him seem like an

approachable person and therefore

creates a better relationship with him

and the reader, which creates a

connection between the image and

the text. As a result, Corey Taylor’s

facial expression and image is used in

order to make the feature appealing

to the audience, as he is made to

seem like someone people would

want to know, or find out more

about, as he is represented as being

approachable.