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Reach Qualified and Interested Candidates JobsWeekly provides employers with an affordable, targeted, advertising medium to reach qualified and interested candidates. Capital Region Distribution 40,000 free employment guides are distributed to over 500 locations throughout the Capital Region of New York, including Albany, Columbia, Rensselaer, Saratoga, Schenectady and Warren Counties. Weekly Publication Since JobsWeekly is a weekly publication, you receive extended shelf life for 7 days (or more) for your advertising dollar. Affordable Advertising Rates JobsWeekly offers affordable advertising rates, priced with your budget in mind. Reach thousands of job candidates with our advertising programs. You can benefit from our frequency discount programs with an advertising contract for either 4, 13, 26, or 52 weeks. Contract ad sizes can vary from an eighth page up to a full page. Color Increase readership of your ad by asking for the color of the week. You can attract reader attention to your ad with the use of spot color: red, green, blue or purple (based on color of the week and availability) at an affordable price. Just ask for the color of the week! Front Page Advertising Two eighth-page advertising positions are available weekly on the front page of JobsWeekly . Buy both ads and save up to 35% off the regular price. Benefit from the premium exposure of a front page strip ad to meet your company’s advertising needs. “Color of the week” is free in your front page ad (applies to the headline and company logo). Ad sizes and dimensions Full Page Actual Dimensions: 9 9 16”w x 12”h Half Page Actual Dimensions: 4 3 4”w x 12”h (vertical) or 9 9 16”w x 5 3 4”h (horizontal) Quarter Page Actual Dimensions: 4 3 4”w x 5 3 4”h Sixteenth Page Actual Dimensions: 2 3 8”w x 2 7 8”h Eighth Page Actual Dimensions: 4 3 4”w x 2 7 8”h CONTRACTS: Earn the best rate with a frequency contract. Choose from a 4, 13, 26, or 52 week contract. Minimum ad size is an eighth page. A signed contract is required for frequency discounts. All 13-week contracts may extend to a 26 or 52 week contract if the extension is signed prior to the expiration of the 13 week contract. The applicable discounted contract rate will begin on week 14. The contract must fulfill within 52 weeks. Contracts that do not fulfill in the agreed upon time will be charged for the space commitment at a minimum of an eighth page per week. Rates are per ad, per week. ADVERTISING DEADLINE: Tuesday, noon. **FRONT PAGE ADVERTISING: The front page strip ad has priority placement over an 1 8 page ad, however a contracted advertiser has placement priority regardless of ad size. The price includes 1 8 page ad on cover with spot color (our choice). A contracted front page advertiser has first right of refusal to re-sign for front page position. The renewed contract must be signed for the front page ad one month in advance of the current contract expiration. Frequently Asked Questions: Who: Published by Capital Newspapers Division, the Hearst Corporation. What: Free weekly employment, tabloid newspaper. When: Published every Thursday, 52 weeks per year. Where: 40,000 copies, delivered to over 500 high traffic locations throughout the Capital Region. Why: Provide employers with an affordable, targeted advertising medium to reach qualified and interested candidates. ADVERTISING SIZES AND RATES (unless otherwise noted, rates are per ad, per week) SPOT COLOR (OF THE WEEK) .................$105 Effective April 2011 To Place Your Ad: Call 518-454-5050 or 1-888-903-JOBS (5627) Fax: (518) 454-5393 Be sure to include in your ad: job title, description, requirements, benefits, hours, location, and how and where to respond. Confirm run dates, copy, ad size and price. Recruitment Advertising Manager: Jeff Kiley (518) 454-5358 Capital Newspapers Division, the Hearst Corporation News Plaza, Box 15000, Albany, NY 12212 Half Page Misc. Sizes Eighth Page Full Page Double Truck Quarter Page 1/16 page $145.00 Front page 1/8 $350.00 Front page-strip $460.00 Spot Color $105.00 Process Color $185.00 Open Rate $255.00 4 Week $220.00 13 Week $210.00 26 Week $180.00 52 Week $145.00 Open Rate $400.00 4 Week $355.00 13 Week $315.00 26 Week $280.00 52 Week $245.00 Open Rate $695.00 4 Week $630.00 13 Week $580.00 26 Week $505.00 52 Week $445.00 Open Rate $1,260.00 4 Week $1,130.00 13 Week $1,025.00 26 Week $915.00 52 Week $790.00 Open Rate $2,785.00 4 Week $2,495.00 13 Week $2,210.00 26 Week $1,995.00 52 Week $1,735.00

ADVERTISING SIzES AND RATES - Times Unionweb.timesunion.com/jobs/2011jobsWeekly.pdf · **FRONT PAGE ADVERTISING: The front page strip ad has priority placement over an 1⁄8 page

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Page 1: ADVERTISING SIzES AND RATES - Times Unionweb.timesunion.com/jobs/2011jobsWeekly.pdf · **FRONT PAGE ADVERTISING: The front page strip ad has priority placement over an 1⁄8 page

Reach Qualified and Interested Candidates

JobsWeekly provides employers with an affordable, targeted, advertising medium to reach qualified and interested candidates.

Capital Region Distribution

40,000 free employment guides are distributed to over 500 locations throughout the Capital Region of New York, including Albany, Columbia, Rensselaer, Saratoga, Schenectady and Warren Counties.

Weekly PublicationSince JobsWeekly is a weekly publication, you receive extended shelf life for 7 days (or more) for your advertising dollar.

Affordable Advertising RatesJobsWeekly offers affordable advertising rates, priced with your budget in mind. Reach thousands of job candidates with our advertising programs. You can

benefit from our frequency discount programs with an advertising contract for either 4, 13, 26, or 52 weeks. Contract ad sizes can vary from an eighth page up to a full page.

ColorIncrease readership of your ad by asking for the color of the week. You can attract reader attention to your ad with the use of spot color: red, green, blue or purple (based on color of the week and availability) at an affordable price. Just ask for the color of the week!

Front Page Advertising

Two eighth-page advertising positions are available weekly on the front page of JobsWeekly . Buy both ads and save up to 35% off the regular price. Benefit from the premium exposure of a front page strip ad to meet your company’s advertising needs. “Color of the week” is free in your front page ad (applies to the headline and company logo).

Ad sizes and dimensions

Full PageActual Dimensions: 9 9⁄16”w x 12”h

Half PageActual Dimensions: 4 3⁄4”w x 12”h (vertical)or99⁄16”w x 53⁄4”h (horizontal)

Quarter PageActual Dimensions: 4 3⁄4”w x 5 3⁄4”h

Sixteenth PageActual Dimensions: 2 3⁄8”w x 2 7⁄8”h

Eighth PageActual Dimensions: 4 3⁄4”w x 2 7⁄8”h

CONTRACTS: Earn the best rate with a frequency contract. Choose from a 4, 13, 26, or 52 week contract. Minimum ad size is an eighth page. A signed contract is required for frequency discounts. All 13-week contracts may extend to a 26 or 52 week contract if the extension is signed prior to the expiration of the 13 week contract. The applicable discounted contract rate will begin on week 14. The contract must fulfill within 52 weeks. Contracts that do not fulfill in the agreed upon time will be charged for the space commitment at a minimum of an eighth page per week. Rates are per ad, per week.

ADVERTISING DEADLINE: Tuesday, noon.

**FRONT PAGE ADVERTISING: The front page strip ad has priority placement over an 1⁄8 page ad, however a contracted advertiser has placement priority regardless of ad size. The price includes 1⁄8 page ad on cover with spot color (our choice). A contracted front page advertiser has first right of refusal to re-sign for front page position. The renewed contract must be signed for the front page ad one month in advance of the current contract expiration.

Frequently Asked Questions:

Who: Published by Capital Newspapers Division, the Hearst Corporation.

What: Free weekly employment, tabloid newspaper.

When: Published every Thursday, 52 weeks per year.

Where: 40,000 copies, delivered to over 500 high traffic locations throughout the Capital Region.

Why: Provide employers with an affordable, targeted advertising medium to reach qualified and interested candidates.

ADVERTISING SIzES AND RATES

(unless otherwise noted, rates are per ad, per week)SPoT ColoR (oF THe Week) .................$105

effective April 2011

To Place Your Ad: ❑ Call 518-454-5050 or 1-888-903-JOBS (5627) Fax: (518) 454-5393

❑ Be sure to include in your ad: job title, description, requirements, benefits, hours, location, and how and where to respond.

❑ Confirm run dates, copy, ad size and price.

❑ Recruitment Advertising Manager: Jeff kiley (518) 454-5358

Capital Newspapers Division, the Hearst CorporationNews Plaza, Box 15000, Albany, NY 12212

Half Page

Misc. Sizes

Eighth Page

Full Page

Double Truck

Quarter Page

1/16 page $145.00 Front page 1/8 $350.00 Front page-strip $460.00Spot Color $105.00 Process Color $185.00

Open Rate $255.004 Week $220.0013 Week $210.00 26 Week $180.0052 Week $145.00

Open Rate $400.00 4 Week $355.00 13 Week $315.0026 Week $280.00 52 Week $245.00

Open Rate $695.00 4 Week $630.00 13 Week $580.00 26 Week $505.00 52 Week $445.00

Open Rate $1,260.004 Week $1,130.0013 Week $1,025.0026 Week $915.0052 Week $790.00

Open Rate $2,785.00 4 Week $2,495.00 13 Week $2,210.00 26 Week $1,995.00 52 Week $1,735.00

Page 2: ADVERTISING SIzES AND RATES - Times Unionweb.timesunion.com/jobs/2011jobsWeekly.pdf · **FRONT PAGE ADVERTISING: The front page strip ad has priority placement over an 1⁄8 page

AlbanyBallston SpaBerlinBurnt HillsCastletonChathamClifton ParkCorinthCohoesColonieDelmareast GreenbushelsmereGlenmontGlens FallsGraftonGreen IslandGreenwichGuilderlandHoosick Fallslake luzernelathamloudonvilleMaltaMechanicvilleMenands

NassauNiskayunaNorth TroyPetersburgRavenaRensselaerRound lakeRotterdamSaratoga SpringsSchaghticokeSchenectadySchodackSchuylervilleScotiaStephentownStillwaterTroyWaterfordWatervlietWest Sand lakeWynantskill

OVER 500 BRIGHT YELLOW or GRAY BOXES

For more information on advertising in JobsWeekly , call (518) 454-5050 or 1-888-903-JoBS (5627) Fax: (518) 454-5393 Web site: www.timesunion.com/jobsweekly

JobsWeekly Capital Newspapers Division, the Hearst

Corporation, News Plaza, Box 15000, Albany, NY 12212

has a total distribution of 40,000 to over 500 locations in the Capital Region of New York.

Over 500 locations throughout the Capital Region in Albany, Columbia, Rensselaer, Saratoga, Schenectady and Warren Counties.

You'll find JobsWeekly at these high traffic locations: • Libraries • Supermarkets • Colleges • Job Centers • Convenience Stores • Restaurants • Times Union Box Locations • Gas Stations

RATe CARD www.timesunion.com/jobsweekly eFFeCTIVe APRIl 2008

R a t e s a n d I n f o R m a t I o n

CALL 1-888-903-JOBS(5627) FAX: 518-454-5393