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Adventure Landing’s WinterFEST 2018
WinterFEST is Jacksonville and St. Augustine’s Only Snow
Village & Winter Festival Complete with Real Ice Skating Rink!
JACKSONVILLE’S FIRST
WINTER HOLIDAY EVENT
Since our first WinterFEST in 2011 one
didn’t need to leave Jacksonville to enjoy
a true winter experience…Adventure
Landing TRANSFORMED the massive
Shipwreck Island Water Park into a frosty
Alpine snow village complete with ice
skating, an ice slide and snow! Guests are
transported into a fun, authentic, and
family friendly atmosphere. Zip up your
parkas, and join the community for
WinterFEST 2018.
Adventure Landing’s Shipwreck Island
Waterpark is the premier waterpark on
the First Coast. The park is equipped
with a New Pirate Play Village that
opened in late March 2018 plus several
thrilling waterslides, a wave pool and
lazy river. From November16th, 2018
through the first weekend in January
2019, the park will transform into an
Alpine snow village, complete with
snow falls, a 130-foot long ice slide
dubbed the “Alpine Racer,” an ice
skating rink, carnival games and
seasonal craft areas such as sugar
cookie decorating. Sponsorships are
available, let your company shine
throughout the village!
UNIQUE SELLING POINTS FOR SHIPWRECK ISLAND
Unique Opportunities
ATTRACTIONS WinterFEST 2018 includes the
following attractions:
• Ice Skating Rink (real ice), Music
• Alpine Racer Ice Slide (real ice) – 130
foot-long ice slide
• Alpine Snow Village with Snowfalls
• Visits and Pictures with Santa
• Winter Eats and Drinks
• S’more Roasting
• Santa’s Mailbox Letter
• Christmas Cookie Decorating
• Ornament Making and Decorating
• Carnival Reindeer Games
• Bounce House
• Special Event Nights
ATTENDANCE FIGURES for 2016 & 2017
WinterFEST Visitor Information 2016 2017
Website Traffic 38,000/month 41,000/month
Total Days Open to Public 48 days 51 days
Total attendance over 32,000 over 36,000
MEDIA EXPOSURE/ PR
Total (Through days)
Opening Weekend (Friday/Saturday)
Television News Hits (Every news station in First
Coast Area including Jacksonville, The Beaches and
St. Augustine)
Total Story Count:
Over 87, mentions, stories, media hits throughout
all 6 weeks of the event. This includes online write
ups, blogs, & social media.
Total Audience Estimate:
Approximately 211,000
Total Website visitors, between Adventure
Landing and Jaxwinterfest.com
33,000 monthly
http://www.news4jax.c
om/entertainment/adve
nture-landing-winterfest
MEDIA EXPOSURE/ PR
- Social Media (in conjunction with sponsors)
Facebook (tags from Visit Jax CVB, local
business, sponsors)
YouTube
- Print Media
Mint Magazine – full page
November/December
Money Pages (cover /Full Page)
Jax4Kids
In park posters, flyers, banners, 15,000
guide maps & Holiday Cards sent out
WinterFEST SPONSORS More than 30 local sponsors
spanning categories in health,
retail and B2B are part of this
special season. Let us help you
reach your business goals while
targeting a new audience.
In addition, WinterFEST offers local
non-profits the ability to decorate a
Christmas tree to showcase their charity
and build awareness for holiday needs.
Individual Sponsorship Packages
2018
BENEFITS
• Presenting Rights of WinterFEST
• Name on Ice Skating Tent “Cool Savings” & on Ice Slide “Alpine Racer”, “Slide into
Savings”
• Company full-color logo prominently displayed on Webcam feed that is online 24/7
• Onsite promotional signage
• Websites Exposure with link (Adventure Landing site and WinterFEST site)
• Radio campaign tagged with your name
• Logo inclusion on Direct Mail Campaign (MINT & Money Pages Magazines – 1.6 million
impressions, 500,000 households)- deadline November, 3 2016
• Facebook, Twitter and Instagram Campaigns
• Multiple email blast inclusions to 63,000+ opt-in subscribers
• 50 Ice Skating tickets– great for corporate gifts
• Exclusive use of outdoor pavilion on designated, pre-determined day or night plus a free
private skating session for up to 50 guests for a company party (Includes food & Drinks) –
must be scheduled in advance ($3,500 Value)
INVESTMENT $10,000
TITLE SPONSORSHIP See your name on ice…
BENEFITS
• Two panels of advertising space around the ice skating rink
• Name inclusion in multi-media and multi-market advertising campaign and collateral
• Onsite promotional signage
• Website (over 53,000 visitors on Adventure Landing Site)
• Social Media Campaign (24k plus fans on Facebook, we are also on Instagram and Twitter)
• Radio campaign inclusion
• Print Mail Campaign (MINT & Money Pages Magazines – 1.6 million impressions)
• Multiple email blast inclusions to 63,000+ opt-in subscribers
• Exclusive use of outdoor pavilion on designated, pre-determined day or night plus a free
skating session for up to 30 guests for a company party (does not include food, but
catering is available) – must be scheduled in advance ($1500 Value)
• Ad space on WinterFEST site
INVESTMENT $6,500
SILVER SPONSORSHIP Limited to 2 companies
Available 2018-2019 • Large banner displayed on side of Ice Slide
featuring sponsor logo ($1,500 value)
• Name inclusion in multi-media and multi-
market advertising campaign and collateral
• Websites (over 36,000 visitors)
• Social Media campaign
• Radio campaign
• Direct Mail inclusion– 1.6 million impressions
• Multiple email blast inclusions to 63,000+
opt-in subscribers
ICE SLIDE SPONSORSHIP Limited to 1 Company
• 20 Ice Skating Tickets ($300 Value)
• Exclusive use of outdoor pavilion
on designated, pre-determined
day or night plus a free skating
session for up to 20 guests for a
company party (does not include
food, but catering is available) –
must be scheduled in advance
($1,200 Value)
INVESTMENT $5,500
BENEFITS
• Your company can set up a display booth
and sample and/or showcase your products
and services to a large captive audience
during any Friday afternoon – Sunday
evening.
• Receive sponsor recognition on Front
Entrance Marquee
• Weekend sponsors also receive 10
complimentary Ice Skating Admission
Tickets which make great gifts! ($150
Value)
• Limited to one sponsor per weekend. First
come, first serve!
INVESTMENT $1,200
AVAILABLE OPPORTUNITIES
• Opening Weekend
• Thanksgiving Weekend
• 3 December Pre-Christmas Weekends
• Christmas Weekend
• New Year’s Eve Weekend
OWN A WEEKEND SPONSOR Limited to Available Weekends
1-Inch Ticket Wristbands are made of a
durable material and are the patron
tickets. The detachable stubs are often
saved & used for redemption coupons.
BENEFITS
•Logo and message on a minimum of 20,000
wristbands and opportunity to include special
offer on ticket stub.
•In addition: 1 rink wall sign
•In addition: 20 Ice Skating Admission Tickets MAKE YOUR SPONSORSHIP
LAST AFTER THEY LEAVE
THE PARK! INVESTMENT $2,000
WRISTBAND SPONSORSHIP
Wristbands will be worn by all ice
skating participants.
Have a Storefront at WinterFEST, where
20,000 plus people pass by your Storefront
nestled in an Alpine Snow Village!
BENEFITS
•Over 20,000 plus visitors passing by storefront
windows
•Nightly snowfalls in the village to attract
crowds
•Highlighted across from Santa’s Workshop
•Window featured on Facebook and Instagram
• In addition: 4 Ice Skating Admission Tickets
INVESTMENT $750
STOREFRONT WINDOW SPONSORSHIP
BENEFITS
• Exposure starting November 16, 2018 running
through the first weekend in January.
• Logo prominently displayed around rink on 4’
x 2.5’ durable, vinyl, adhesive banner
• Your company name listed on the WinterFEST
website (www.jaxwinterfest.com) – this
website is linked directly to the Adventure
Landing website which typically receives up
to 33,000 visitors monthly
• 10 Ice Skating Admission Tickets – Great for
holiday gifts! ($150 Value)
Investment: $350
RINK WALL SPONSORSHIPS (Panels around the rink)
Your logo will be displayed
along the 3-foot tall wall
that surrounds the
WinterFEST Ice Rink.
Customized Sponsorship Packages are available upon request. For more information on Sponsorship Packages, contact us:
Natalie Dunlap
904.246.4386 x 205
Angela Ingle
904.246.4386 x 103
