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e.PASSPORT + [European Educational and Entrepreneurial Powerful AllianceS Supporting Tourism+Travel] Rome - May, June 2012 United States Copyright Office

Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

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Page 1: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

ePASSPORT+ [European Educational and Entrepreneurial Powerful AllianceS Supporting Tourism+Travel]

Rome - May June 2012

United States Copyright Office

ePASSPORT+ [European Educational and Entrepreneurial Powerful AllianceS Supporting Tourism+Travel]

Architectural Notes

The Knowledge Alliances in Tourism for cooperation between Higher Education Institutes and

Entrepreneurial Systems

Global economic scenario

Tourism and Travel industry represents the fifth worldrsquos biggest economic sector1 ($ 2 trillion in 2011 and

98 million people employed double GDP if compared to automotive manufacturing one third larger than

the global chemicals industry and three quarter the size of the global education communication and

mining sector - this one the 2nd biggest market after Financial Services) This is due to a powerful value

chain developing into three levels

1) a direct one (including accommodation recreation transportation and other related sectors)

2) an indirect one (the inter-industry for each sector such as printingpublishing utilities financial services

rental car manufacturing etc) and an

3) induce one (such as food and beverages supply housing etx)

In Europe Tourism and Travel is twice the size of auto manufacturing and counts 10 million employees and

sustaining more jobs than the financial services communications and mining industries

It is an economic sector with a relevant growth potential 42 per annum in the next decade (+19

employment growth per annum) and 36 per annum is expected for throughout 2022 (+12

employment growth per annum) In terms of economy and employment impact Tourism and Travel

industry represents a huge multiplier so that it stands as one of the two top job creators in the whole

economy a powerful engine for economic growth (the first one being the Education Industry)

There is a strategic intermixture between Education and Tourism Industries as the WTTC Summary itself

presents the former being the second biggest economic sector in Europe and in first position for

generating job opportunities the latter representing the main engine for the economic growth A

powerful cooperation among the players of these two relevant industries could determine the lever for

boosting education entrepreneurship and whole European economy

1 World Travel and Tourism Council Benchmarking Travel and Tourism Global Summary April 2012

European scenario

Europe consistently appears as the number one tourism destination in the world2 (717 millions of

international tourists forecast between 2007 and 2020) the reason lies in the great European cultural

heritage that acts as a unique appealing lever for tourists from all over the world

Such a huge market involves different range of companies with a high fragmented value chain and millions

of employees in particular women young people and less skilled thus playing a relevant role in achieving

EUrsquos objectives for a smart inclusive and sustainable growth set by Lisbon Strategy

Bridging the gap Tourism and High Education

There is an intrinsic bound between Tourism and Education in order to boost Tourismrsquos potential and to

allow a powerful development to SMEs operating in this field there is an increasing need for high

professionals for new skilled profile to be offered to the newborn market sectors (ie virtual tourism

tourism 20 etc) and for added competences to be offer in order to improve the levels of education itself

and indeed of entrepreneurship This is particularly true for 2 of the main fields in Tourism Industry (Crafts

Tourism Creative Tourism Arts Tourism Cultural Tourism and Heritage Tourism) Cultural Tourism and

Heritage Tourism (which in turn include Virtual Tourism Sustainable Tourism Social Tourism) The internet -

especially web 20 - and the rise of a networked society has deeply changed the Tourism Industry and its

interaction with the consumers ICT systems and tools have been introduced in in accomodation as well as

in enhacing the touristic experience they have assumed a relevant role in the economy society and have

also led the rise (and the need) of new professional profiles for the best exploitation of these new emerging

markets

New entrepreneurial initiative caused new business models and the consequent need of new experts to run

the business so that also the Higher Educational System founded themselves in the position of upgrading

or introducing new learning and teaching methods both for students as well as for the teachers And

students and graduates need - more than ever - to experience their future job through stages and training

while researchers and teachers could be helpful in supporting industries staffs thus facilitating and

promoting the transfer of innovation and the dissemination of knowledge or companies could benefit from

skilled professional profiles thus facilitating the matching of companies needs and students projects

generating an ongoing virtuous circle

2 Study on the Competitiveness of EU tourism industry Ecorys Research and Consulting September 2009

Since Europe has been confirmed the first number one tourism destination in the world by the latest

statistics released by UNWTO3 [strong growth in arrivals to Central and Eastern Europe (+8) as well as to

destinations of Northern Europe and Western Europe (both +6)] a powerful cooperation among the

players in Higher Education Tourism Industry and Research Institutes seems to be recommended

Higher Education Institutes (HEIs) and Academics (ACADs) Public Research Institutes (PRIs) and Businesses

(B) will be the players of ePASSPORT+ a program addressed to bridge the gap in the Tourism economic

sector (in particular the 5 identified fields) It aims to link together higher education research and business

(the Knowledge Triangle 4) according to an innovative and collaborative approach to be preserved beyond

the lifetime of the project

ePASSPORT+ will represent an innovative key for every student professor researcher or entrepreneur to

access and experiment new (but contiguous) ecosystems to broaden their own horizons to learn new

curricula as well as discover new teaching methods improving their own skills and expertise and

developing new research projects and business As a result ePASSPORT+ will contribute to affirm the role

of HEIs and ACADs as an engine of innovation led by a new generation of high quality professionals in

Tourism thus improving the knowledge sharing as well as increasing the potential of the strategic

economics of Tourism

The Alliance contributing to ePASSPORT+ will be composed by the most influent players in each sector

coming from the most visited countries in Europe (FR E UK I) as well as from the most advanced higher

educational institutes with entrepreneurial mission (UK NL D N FR I) and research institutes The Alliance

will also welcome non profit international organisations active in entrepreneurship and students mobility

as well as networking bodies (tourism clusters business and innovation centres etc) for the wider

dissemination of the program The aim is to represent a pilot experience to be adopted in all countries with

high potential in Tourism industries but not yet exploited

Through strong and cross-sectordisciplinary alliances the programrsquos objectives are

- to increase employability and the potential of all person involved (graduates professors companies staffs)

- to facilitate knowledge exchange between HEIsACADs and B

- to promote technology transfer

3 Press release PRPR12028 UNWTO May 2012

4 Higher Education Modernisation Agenda EU Commission Semptember 2011

- to introduce new and innovative teaching models

- to encourage entrepreneurship

ePASSPORT+ will based on a 4 pillars approach

1 Strategy development of core strategy (setting up a common visionmission)

2 Collaboration definition of collaborative structures and approaches

21 new learning and teaching methods best practices governance and policies

22 fostering entrepreneurial skills and attitudes

23 structured mobility

3Operation implementation of cross-sectordisciplinary operational activities through networking eco-

system

31 new and innovative multidisciplinary curricula and courses incentive schemes for professors researchers for

promoting knowledge transfer to the companies new open learning for entrepreneurship new mechanism for

placing and headhunting etc

32 smart mechanisms to allow entrepreneurs access to HEIs and ACADs in order to encourage the teaching of the

practical as well as the theoretical and to give the students a real-life view of their future professional path

facilitate transversal skills and new learning opportunities promote practical applications of entrepreneurial skills

in order to create new services or product

33 innovative programs to stimulate and increase internship of students and researchers in companies allow

working of professors and researchers in companies facilitate the exchange of internship abroad for students

and professors

4 Ecosystem setting a framework condition

41a technological hub as a collector of the players (both of the Alliance and of the Tourism value chain) and as a

multiplier of the networking opportunities

As a result ePASSPORT+ will facilitate University-Business Cooperation ecosystem (UBC) focusing on the 8

main types of UBS

Collaboration in RampD

Mobility of ACADs

Mobility of Students

Commercialisation of RampD results

Curriculum development and delivery

Life Long Learning

Entrepreneurship

Governance

ldquoQuasi-equilibrium of Triple-Helix Growthrdquo Model

The model we used helped establish a framework to consistently allow subjects of different types and

interests to interoperate is an ecosystem that works and grows according to the dynamics of the triple

helix We want to fully satisfy the horizon already pointed to in this regard by several recent studies 5 6 that

underpin the Council and the European Community by calling for plans to overcome the gap between the

educational-training layer and the industrial application layer Subsequently we propose to increase the

flow rate through a configuration of syntheses a trait dunion that connects two of the three subjects of the

triple helix This will make them robust and strengthen the identity of the third

In the first instance therefore the parties concerned by our growth model will be

(A) Institutions of Higher Education various Universities and entities certified as lecturers [HEIs ACADs]

(B) Research entities public and private [PRIs]

(C) Private industrial subjects who apply specialized sciences and expertise to whom the post-graduates

are provided by the two previous subjects [(A) and (B)] thereby projecting them into the domains of

Business [Bs]

Note that in this model the technology drivers (TCHs) are considered an infrastructure-element for the

circuitry of the results of each of the activities of (A) (B) and (C)

Subsequently however we intend to enhance the previous model criterion of the triple helix as just

explained considering a state of receptor-ligand which is applicable to between the subject-points (B)

and (C) these two elements in fact can be considered the two sides of a single synthesis The reason is that

in the field of Industry and Business [of subject (C)] the departments in charge of finding new specialists

professional engineers technologists and researchers draw constantly from the layer of the last degrees of

higher education [of subject (B)] and they can help but doing it Thus along with their usual work they

provide applied research which serves as an internship for access to the resources transferred to them by

5 Impact of European Cultural Routes on SMEsʼ innovation and competitiveness - PROVISIONAL EDITION

6 CITY TOURISM amp CULTURE THE EUROPEAN EXPERIENCE - A Report produced for the Research Group of the European Travel Commission (ETC) and for the World Tourism Organization (WTO) by LAgroup amp Interarts

the world of (C) [Research Organizations PRIs] It is clear that keeping separate the helixes of the sphere of

research from those of the industry is a waste which could reduce the models growth capacity

We also believe that a more powerful driver technology (TCH) can by itself constitute subjectivity in the

triple helix since it possesses the essential kernel 7 Hence one could consider that the most efficient

form to induce the system of Higher Education [academic and private = (A)] and Research Centres

[institutional and private = (B) + (C)] to interchange functions activities and needs ‒ by applying the skills

and expertise acquired in the economic-productive areas ‒ is the one that inseparably includes the subject

(TCH) itself ie the interconnection machine data harvesting + mining inference of significance

distribution measurement and translation of intangible values to the currency of social and economic

production

Here is where the triple helix is summed up in the configuration of

(A+ ) [Idem as (A)] Institutions of Higher Education Universities and entities certified as lecturers [HEIs

ACADs]

(B+ ) Research Institutes both public and private and departments of industrial subjects and business

entities (PRIs + Bs)] carrying out research and make use of the pool + higher specialist graduates acting

directly as an interexchange environment and an admission to higher education in their applicative

internships [PRIs + BS]

(C+ ) are the topological agents of the systemic interconnection between all the individuals whether

singular or organized involved in the ecosystem brought together into an intelligent technology

framework which will tend to develop and show [intrinsically with reference to that which comes from (A )

and (B )] continuous needs and requirements capacitating itself evolutionarily to the highest feasible

measures In our current project it holds that (C+ ) ~ (TCH) = ThePrimate ePASSPORT+ which is the

technology platform of ePASSPORT +

7 Turings Cathedral The Origins of the Digital Universe - George B Dyson - 2012 | ISBN-10 0375422773 | ISBN-13 978-0375422775

The aim to make this new apparatus efficient requires that each of the other three subjects (A + B + C + )

infer its own meaning learn the orientation of its activities which make them suitable for the entire model

This primarily to study a quasi-equilibrium paths that always and intrinsically take into account the locations

of the actions of each of the other elements of the triple helix

So according to the implementation of this method the singular and autonomous evolution of the

individual subject [A+ or B+ or C+ ] is not permissible unless it corresponds to a new general evolutionary

condition

We must acknowledge that subject (C+ ) ~ [TPR] ie the infrastructural agent of the Technological Core ‒

since it constitutes the elaboration of the fabric system integration and distribution of instances of the other

two entities [( A+ ) ~ (HEIS +ACADs) and (B+ ) ~ (PRIs + Bs)] and the whole system ‒ must not be intended

here as traditional as other models would be ie the central element of computations in the framework we

are designing here it is not intelligence and nor is it the transmission medium The centrality of the triple

helix model is indeed extended to a total entity according to the Everyware criterion [ubiquitous

reasoning ~ ubiquitous computing] which in itself is changeable ldquobilocatedrdquo and dynamic based on the

inverse product between all the intrinsic factors to every instances inferred from the outside divided by a

comprehensive and unstable value of the whole system

This determines a place that brings together a unique community of individual and collective creatives who

share interests in the innovations that have arisen in the ecosystem though not necessarily on the same

issue or segment A catalyst order type is established where individuals and entities ‒ and their

relationships ideas and talents are spawned ‒ act as a trigger for each of the others It is a great potential

ecosystem for coupling and connection which approximates diversity by stimulating the open cross-linking

that is continuously evolving

From each of the three elements of the model a real sequence of activities originates from the first instance

from the singular core missions

1 (A+ Act) Actions of HEIs + ACADs Layer [Higher Education Institutes and Academics]

The structure 1 (A+ Act) related to the growth process is called the triple-helical Method η [Method

ETA] We thus identify a subject - singular or collegiate within this alliance - which will carry out an

analytical phase of the educational offer Specifically it will single out the typical elements related to the

market segment identified as Pilot [Tourism and Travel] and establish the guidelines and implementation

criteria for adapting the current activities of Higher Education to the model proposed For example it will

assign new in network values to every educational process creating curricula that take into account the

new options made available by helixes (B+ ) and (C+ ) Any individual academic or institutional entity that

provides services to Higher Education [All the HEIs and all the ACADs] will be oriented in such a way that

paradigmatic method η [ETA] is promulgated by the principle from the pilot subject and receives a large

accretive coefficient both in terms of modelling wealth and examples of individual educational curricula

Moreover the degree of technology that can be adopted as well as the network coefficient through which

they can extend and ramify the education processes being proposed to their candidates They themselves

will acquire the condition of organized subject networks which will exceed the current status of

autonomous individuality [excellent to a greater or lesser degree] of those involved in traditional academic

training The reason for this is that even virtualized education todays FAD and elearning have not yet

shown a sufficient ubiquity logic logistical or presumable]

The result is therefore a significant benefit to the natural phenomena of mobility - of students teachers

researchers - who have a mission and are suitable for the educational processes innovative power

widespread application propagation in the area of industry and economies They have an aptitude for the

entrepreneurial approach a practical response to the highest aspirations of today and the near future This

determines the effectiveness of a quasi-equilibrium basically uninterrupted a continuous-bridge

between the learning ecosystem and the applicative ecosystem ie educational-operative-industrial

without the usual solution of continuity [study and become educated ≉ apply and produce] ubiquitous

and scale-free

2 (B+ Act) Actions of PRIs+BS Layer [Business and Public Research Institutes]

In the structure 2(B+ Act) of the triple-helix the growth process is called ldquomethod ωrdquo the Omega

[method] In the pilot environment you can find a guiding role of a private industry entity and one [or

more] fundamental research institutions [ie CNR] ‒ Note here the correspondence with the model of

ePassport+ We are in fact proposing the subject (B+) in place of the superseded subject (B) - assisted by a

group of clusters or associations or manufacturing districts which in the pilot project are drawn from the

Tourism and Travel industry This will therefore trigger a process of engagement of post-graduates [PGs]

already educated by the entities HEIs and ACADs arising from the criteria of ldquomethod ηrdquo [ETA] so that the

above-mentioned continuous-bridge can realize their natural insertion in the industry environment

The pilot subject 2(B+ Act) will be involved in orienting according to a new method the insertion process

by establishing an integration protocol approximation and preparation of host industrial territories

adapting the in network model ie the business entity shall provide from its ecosystem the necessary

corrective and augmentative feedback to make the structure 1(A+ Act) constantly updated checked and

quasi-equilibrated on the industrial focus of the Tourism amp Industry while the subject of Public Research

[ie CNR] must infer paradigmatic scientific models that translate the knowledge and pure skills of [PGs]

(Post-graduates) into the strict and rigorous models of the concrete industry categories including financial

and economic instances which it is undeniable corrected and make unstable all the values assumed in the

phases A+ [of pure learning] and A+| B+ [as an interface]

3 (C+ act) TPR layer actions [ThePrimate Technological Drivers]

The structure 3 (C+ act) of the triple helix process is an intelligent technological system that uses a method

called ldquomethod πrdquo of growth This is the ubiquitous technological machine [used by A+ B+ and C+ too] that

circuits in a sole consistent and distributed ecosystem all the connections among all the instances of the

three subjects and their methods [in summary (A+act ~ method η ) ~ ( B+act ~ ω method ) divide ( C+act ~

method π)] cataloguing its data distributing the computation of the processes through the processing

capacity of all node-point-subjects collecting and showing to everyone the availability and mining of all the

experiences of everyone causing the typical modelling [the peculiar-minds] providing ecosystem experts

coachers or lecturers brokers stakeholders inferring significant elements ‒ amongst which new proximities

between subjects who are now similar and new predicates of interconnection [Now who what is looking

for who what] ‒ strengthening the most significant links by bringing them closer [increasing clustering

coefficient] updating its capacity to reception-ligando making each pair measurable quantitatively to finally

make the whole mechanism profitable

The experience of ThePrimatereg in Italian Higher Education [2009-2010]

The ecosystem that we propose is based on a previous experience conducted experimentally between mid

2009 and mid 2010 ThePrimate is a 30-networking project based on an operative technology on a

distributed social-web and mobile IADC platforms [Identifying and Automatic Data Capture] It was

conceived in the Xoolab laboratory [Rome Italy] by technological physicist Giuseppe Laquidara and

strategist Marika Mazzi Boeacutem and was initially shared with the Conference of Italian University Rectors who

provided one of its own spin-offs of the Foundation The launch of the experiment witnessed the birth of

the original model ThePrimate [from Prime = Primary and Excellence] this was service-oriented for

Italian universities In particular together with CRUI at least three living ecosystems were structured of

which at least two were oriented towards Higher Education In particular between September 2009 and

July 2010 the provision of an orientation service platform was created provided with a whole of orientation

services of category 30 [HPW Semantic Web] that provided a set of web services geolocalized related to

significant ontologies based on an original thesaurus and oriented towards the typical requirements of

Higher Education tested and applied to a pool of users-activities that the Crui Foundation customarily

carries out in the post-graduate internships (at MAE ENEA ISPRA EQUILIBRI etc) The experiment drew the

attention of a community of over 45000 active subjects with high rates of traffic and fidelity with peaks of

4000 sole visitors a day

The activities were not limited to the actual creation of guidance services to higher education and post-

graduate specialization on the international level [Italian Institutes of Culture were active on four

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 2: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

ePASSPORT+ [European Educational and Entrepreneurial Powerful AllianceS Supporting Tourism+Travel]

Architectural Notes

The Knowledge Alliances in Tourism for cooperation between Higher Education Institutes and

Entrepreneurial Systems

Global economic scenario

Tourism and Travel industry represents the fifth worldrsquos biggest economic sector1 ($ 2 trillion in 2011 and

98 million people employed double GDP if compared to automotive manufacturing one third larger than

the global chemicals industry and three quarter the size of the global education communication and

mining sector - this one the 2nd biggest market after Financial Services) This is due to a powerful value

chain developing into three levels

1) a direct one (including accommodation recreation transportation and other related sectors)

2) an indirect one (the inter-industry for each sector such as printingpublishing utilities financial services

rental car manufacturing etc) and an

3) induce one (such as food and beverages supply housing etx)

In Europe Tourism and Travel is twice the size of auto manufacturing and counts 10 million employees and

sustaining more jobs than the financial services communications and mining industries

It is an economic sector with a relevant growth potential 42 per annum in the next decade (+19

employment growth per annum) and 36 per annum is expected for throughout 2022 (+12

employment growth per annum) In terms of economy and employment impact Tourism and Travel

industry represents a huge multiplier so that it stands as one of the two top job creators in the whole

economy a powerful engine for economic growth (the first one being the Education Industry)

There is a strategic intermixture between Education and Tourism Industries as the WTTC Summary itself

presents the former being the second biggest economic sector in Europe and in first position for

generating job opportunities the latter representing the main engine for the economic growth A

powerful cooperation among the players of these two relevant industries could determine the lever for

boosting education entrepreneurship and whole European economy

1 World Travel and Tourism Council Benchmarking Travel and Tourism Global Summary April 2012

European scenario

Europe consistently appears as the number one tourism destination in the world2 (717 millions of

international tourists forecast between 2007 and 2020) the reason lies in the great European cultural

heritage that acts as a unique appealing lever for tourists from all over the world

Such a huge market involves different range of companies with a high fragmented value chain and millions

of employees in particular women young people and less skilled thus playing a relevant role in achieving

EUrsquos objectives for a smart inclusive and sustainable growth set by Lisbon Strategy

Bridging the gap Tourism and High Education

There is an intrinsic bound between Tourism and Education in order to boost Tourismrsquos potential and to

allow a powerful development to SMEs operating in this field there is an increasing need for high

professionals for new skilled profile to be offered to the newborn market sectors (ie virtual tourism

tourism 20 etc) and for added competences to be offer in order to improve the levels of education itself

and indeed of entrepreneurship This is particularly true for 2 of the main fields in Tourism Industry (Crafts

Tourism Creative Tourism Arts Tourism Cultural Tourism and Heritage Tourism) Cultural Tourism and

Heritage Tourism (which in turn include Virtual Tourism Sustainable Tourism Social Tourism) The internet -

especially web 20 - and the rise of a networked society has deeply changed the Tourism Industry and its

interaction with the consumers ICT systems and tools have been introduced in in accomodation as well as

in enhacing the touristic experience they have assumed a relevant role in the economy society and have

also led the rise (and the need) of new professional profiles for the best exploitation of these new emerging

markets

New entrepreneurial initiative caused new business models and the consequent need of new experts to run

the business so that also the Higher Educational System founded themselves in the position of upgrading

or introducing new learning and teaching methods both for students as well as for the teachers And

students and graduates need - more than ever - to experience their future job through stages and training

while researchers and teachers could be helpful in supporting industries staffs thus facilitating and

promoting the transfer of innovation and the dissemination of knowledge or companies could benefit from

skilled professional profiles thus facilitating the matching of companies needs and students projects

generating an ongoing virtuous circle

2 Study on the Competitiveness of EU tourism industry Ecorys Research and Consulting September 2009

Since Europe has been confirmed the first number one tourism destination in the world by the latest

statistics released by UNWTO3 [strong growth in arrivals to Central and Eastern Europe (+8) as well as to

destinations of Northern Europe and Western Europe (both +6)] a powerful cooperation among the

players in Higher Education Tourism Industry and Research Institutes seems to be recommended

Higher Education Institutes (HEIs) and Academics (ACADs) Public Research Institutes (PRIs) and Businesses

(B) will be the players of ePASSPORT+ a program addressed to bridge the gap in the Tourism economic

sector (in particular the 5 identified fields) It aims to link together higher education research and business

(the Knowledge Triangle 4) according to an innovative and collaborative approach to be preserved beyond

the lifetime of the project

ePASSPORT+ will represent an innovative key for every student professor researcher or entrepreneur to

access and experiment new (but contiguous) ecosystems to broaden their own horizons to learn new

curricula as well as discover new teaching methods improving their own skills and expertise and

developing new research projects and business As a result ePASSPORT+ will contribute to affirm the role

of HEIs and ACADs as an engine of innovation led by a new generation of high quality professionals in

Tourism thus improving the knowledge sharing as well as increasing the potential of the strategic

economics of Tourism

The Alliance contributing to ePASSPORT+ will be composed by the most influent players in each sector

coming from the most visited countries in Europe (FR E UK I) as well as from the most advanced higher

educational institutes with entrepreneurial mission (UK NL D N FR I) and research institutes The Alliance

will also welcome non profit international organisations active in entrepreneurship and students mobility

as well as networking bodies (tourism clusters business and innovation centres etc) for the wider

dissemination of the program The aim is to represent a pilot experience to be adopted in all countries with

high potential in Tourism industries but not yet exploited

Through strong and cross-sectordisciplinary alliances the programrsquos objectives are

- to increase employability and the potential of all person involved (graduates professors companies staffs)

- to facilitate knowledge exchange between HEIsACADs and B

- to promote technology transfer

3 Press release PRPR12028 UNWTO May 2012

4 Higher Education Modernisation Agenda EU Commission Semptember 2011

- to introduce new and innovative teaching models

- to encourage entrepreneurship

ePASSPORT+ will based on a 4 pillars approach

1 Strategy development of core strategy (setting up a common visionmission)

2 Collaboration definition of collaborative structures and approaches

21 new learning and teaching methods best practices governance and policies

22 fostering entrepreneurial skills and attitudes

23 structured mobility

3Operation implementation of cross-sectordisciplinary operational activities through networking eco-

system

31 new and innovative multidisciplinary curricula and courses incentive schemes for professors researchers for

promoting knowledge transfer to the companies new open learning for entrepreneurship new mechanism for

placing and headhunting etc

32 smart mechanisms to allow entrepreneurs access to HEIs and ACADs in order to encourage the teaching of the

practical as well as the theoretical and to give the students a real-life view of their future professional path

facilitate transversal skills and new learning opportunities promote practical applications of entrepreneurial skills

in order to create new services or product

33 innovative programs to stimulate and increase internship of students and researchers in companies allow

working of professors and researchers in companies facilitate the exchange of internship abroad for students

and professors

4 Ecosystem setting a framework condition

41a technological hub as a collector of the players (both of the Alliance and of the Tourism value chain) and as a

multiplier of the networking opportunities

As a result ePASSPORT+ will facilitate University-Business Cooperation ecosystem (UBC) focusing on the 8

main types of UBS

Collaboration in RampD

Mobility of ACADs

Mobility of Students

Commercialisation of RampD results

Curriculum development and delivery

Life Long Learning

Entrepreneurship

Governance

ldquoQuasi-equilibrium of Triple-Helix Growthrdquo Model

The model we used helped establish a framework to consistently allow subjects of different types and

interests to interoperate is an ecosystem that works and grows according to the dynamics of the triple

helix We want to fully satisfy the horizon already pointed to in this regard by several recent studies 5 6 that

underpin the Council and the European Community by calling for plans to overcome the gap between the

educational-training layer and the industrial application layer Subsequently we propose to increase the

flow rate through a configuration of syntheses a trait dunion that connects two of the three subjects of the

triple helix This will make them robust and strengthen the identity of the third

In the first instance therefore the parties concerned by our growth model will be

(A) Institutions of Higher Education various Universities and entities certified as lecturers [HEIs ACADs]

(B) Research entities public and private [PRIs]

(C) Private industrial subjects who apply specialized sciences and expertise to whom the post-graduates

are provided by the two previous subjects [(A) and (B)] thereby projecting them into the domains of

Business [Bs]

Note that in this model the technology drivers (TCHs) are considered an infrastructure-element for the

circuitry of the results of each of the activities of (A) (B) and (C)

Subsequently however we intend to enhance the previous model criterion of the triple helix as just

explained considering a state of receptor-ligand which is applicable to between the subject-points (B)

and (C) these two elements in fact can be considered the two sides of a single synthesis The reason is that

in the field of Industry and Business [of subject (C)] the departments in charge of finding new specialists

professional engineers technologists and researchers draw constantly from the layer of the last degrees of

higher education [of subject (B)] and they can help but doing it Thus along with their usual work they

provide applied research which serves as an internship for access to the resources transferred to them by

5 Impact of European Cultural Routes on SMEsʼ innovation and competitiveness - PROVISIONAL EDITION

6 CITY TOURISM amp CULTURE THE EUROPEAN EXPERIENCE - A Report produced for the Research Group of the European Travel Commission (ETC) and for the World Tourism Organization (WTO) by LAgroup amp Interarts

the world of (C) [Research Organizations PRIs] It is clear that keeping separate the helixes of the sphere of

research from those of the industry is a waste which could reduce the models growth capacity

We also believe that a more powerful driver technology (TCH) can by itself constitute subjectivity in the

triple helix since it possesses the essential kernel 7 Hence one could consider that the most efficient

form to induce the system of Higher Education [academic and private = (A)] and Research Centres

[institutional and private = (B) + (C)] to interchange functions activities and needs ‒ by applying the skills

and expertise acquired in the economic-productive areas ‒ is the one that inseparably includes the subject

(TCH) itself ie the interconnection machine data harvesting + mining inference of significance

distribution measurement and translation of intangible values to the currency of social and economic

production

Here is where the triple helix is summed up in the configuration of

(A+ ) [Idem as (A)] Institutions of Higher Education Universities and entities certified as lecturers [HEIs

ACADs]

(B+ ) Research Institutes both public and private and departments of industrial subjects and business

entities (PRIs + Bs)] carrying out research and make use of the pool + higher specialist graduates acting

directly as an interexchange environment and an admission to higher education in their applicative

internships [PRIs + BS]

(C+ ) are the topological agents of the systemic interconnection between all the individuals whether

singular or organized involved in the ecosystem brought together into an intelligent technology

framework which will tend to develop and show [intrinsically with reference to that which comes from (A )

and (B )] continuous needs and requirements capacitating itself evolutionarily to the highest feasible

measures In our current project it holds that (C+ ) ~ (TCH) = ThePrimate ePASSPORT+ which is the

technology platform of ePASSPORT +

7 Turings Cathedral The Origins of the Digital Universe - George B Dyson - 2012 | ISBN-10 0375422773 | ISBN-13 978-0375422775

The aim to make this new apparatus efficient requires that each of the other three subjects (A + B + C + )

infer its own meaning learn the orientation of its activities which make them suitable for the entire model

This primarily to study a quasi-equilibrium paths that always and intrinsically take into account the locations

of the actions of each of the other elements of the triple helix

So according to the implementation of this method the singular and autonomous evolution of the

individual subject [A+ or B+ or C+ ] is not permissible unless it corresponds to a new general evolutionary

condition

We must acknowledge that subject (C+ ) ~ [TPR] ie the infrastructural agent of the Technological Core ‒

since it constitutes the elaboration of the fabric system integration and distribution of instances of the other

two entities [( A+ ) ~ (HEIS +ACADs) and (B+ ) ~ (PRIs + Bs)] and the whole system ‒ must not be intended

here as traditional as other models would be ie the central element of computations in the framework we

are designing here it is not intelligence and nor is it the transmission medium The centrality of the triple

helix model is indeed extended to a total entity according to the Everyware criterion [ubiquitous

reasoning ~ ubiquitous computing] which in itself is changeable ldquobilocatedrdquo and dynamic based on the

inverse product between all the intrinsic factors to every instances inferred from the outside divided by a

comprehensive and unstable value of the whole system

This determines a place that brings together a unique community of individual and collective creatives who

share interests in the innovations that have arisen in the ecosystem though not necessarily on the same

issue or segment A catalyst order type is established where individuals and entities ‒ and their

relationships ideas and talents are spawned ‒ act as a trigger for each of the others It is a great potential

ecosystem for coupling and connection which approximates diversity by stimulating the open cross-linking

that is continuously evolving

From each of the three elements of the model a real sequence of activities originates from the first instance

from the singular core missions

1 (A+ Act) Actions of HEIs + ACADs Layer [Higher Education Institutes and Academics]

The structure 1 (A+ Act) related to the growth process is called the triple-helical Method η [Method

ETA] We thus identify a subject - singular or collegiate within this alliance - which will carry out an

analytical phase of the educational offer Specifically it will single out the typical elements related to the

market segment identified as Pilot [Tourism and Travel] and establish the guidelines and implementation

criteria for adapting the current activities of Higher Education to the model proposed For example it will

assign new in network values to every educational process creating curricula that take into account the

new options made available by helixes (B+ ) and (C+ ) Any individual academic or institutional entity that

provides services to Higher Education [All the HEIs and all the ACADs] will be oriented in such a way that

paradigmatic method η [ETA] is promulgated by the principle from the pilot subject and receives a large

accretive coefficient both in terms of modelling wealth and examples of individual educational curricula

Moreover the degree of technology that can be adopted as well as the network coefficient through which

they can extend and ramify the education processes being proposed to their candidates They themselves

will acquire the condition of organized subject networks which will exceed the current status of

autonomous individuality [excellent to a greater or lesser degree] of those involved in traditional academic

training The reason for this is that even virtualized education todays FAD and elearning have not yet

shown a sufficient ubiquity logic logistical or presumable]

The result is therefore a significant benefit to the natural phenomena of mobility - of students teachers

researchers - who have a mission and are suitable for the educational processes innovative power

widespread application propagation in the area of industry and economies They have an aptitude for the

entrepreneurial approach a practical response to the highest aspirations of today and the near future This

determines the effectiveness of a quasi-equilibrium basically uninterrupted a continuous-bridge

between the learning ecosystem and the applicative ecosystem ie educational-operative-industrial

without the usual solution of continuity [study and become educated ≉ apply and produce] ubiquitous

and scale-free

2 (B+ Act) Actions of PRIs+BS Layer [Business and Public Research Institutes]

In the structure 2(B+ Act) of the triple-helix the growth process is called ldquomethod ωrdquo the Omega

[method] In the pilot environment you can find a guiding role of a private industry entity and one [or

more] fundamental research institutions [ie CNR] ‒ Note here the correspondence with the model of

ePassport+ We are in fact proposing the subject (B+) in place of the superseded subject (B) - assisted by a

group of clusters or associations or manufacturing districts which in the pilot project are drawn from the

Tourism and Travel industry This will therefore trigger a process of engagement of post-graduates [PGs]

already educated by the entities HEIs and ACADs arising from the criteria of ldquomethod ηrdquo [ETA] so that the

above-mentioned continuous-bridge can realize their natural insertion in the industry environment

The pilot subject 2(B+ Act) will be involved in orienting according to a new method the insertion process

by establishing an integration protocol approximation and preparation of host industrial territories

adapting the in network model ie the business entity shall provide from its ecosystem the necessary

corrective and augmentative feedback to make the structure 1(A+ Act) constantly updated checked and

quasi-equilibrated on the industrial focus of the Tourism amp Industry while the subject of Public Research

[ie CNR] must infer paradigmatic scientific models that translate the knowledge and pure skills of [PGs]

(Post-graduates) into the strict and rigorous models of the concrete industry categories including financial

and economic instances which it is undeniable corrected and make unstable all the values assumed in the

phases A+ [of pure learning] and A+| B+ [as an interface]

3 (C+ act) TPR layer actions [ThePrimate Technological Drivers]

The structure 3 (C+ act) of the triple helix process is an intelligent technological system that uses a method

called ldquomethod πrdquo of growth This is the ubiquitous technological machine [used by A+ B+ and C+ too] that

circuits in a sole consistent and distributed ecosystem all the connections among all the instances of the

three subjects and their methods [in summary (A+act ~ method η ) ~ ( B+act ~ ω method ) divide ( C+act ~

method π)] cataloguing its data distributing the computation of the processes through the processing

capacity of all node-point-subjects collecting and showing to everyone the availability and mining of all the

experiences of everyone causing the typical modelling [the peculiar-minds] providing ecosystem experts

coachers or lecturers brokers stakeholders inferring significant elements ‒ amongst which new proximities

between subjects who are now similar and new predicates of interconnection [Now who what is looking

for who what] ‒ strengthening the most significant links by bringing them closer [increasing clustering

coefficient] updating its capacity to reception-ligando making each pair measurable quantitatively to finally

make the whole mechanism profitable

The experience of ThePrimatereg in Italian Higher Education [2009-2010]

The ecosystem that we propose is based on a previous experience conducted experimentally between mid

2009 and mid 2010 ThePrimate is a 30-networking project based on an operative technology on a

distributed social-web and mobile IADC platforms [Identifying and Automatic Data Capture] It was

conceived in the Xoolab laboratory [Rome Italy] by technological physicist Giuseppe Laquidara and

strategist Marika Mazzi Boeacutem and was initially shared with the Conference of Italian University Rectors who

provided one of its own spin-offs of the Foundation The launch of the experiment witnessed the birth of

the original model ThePrimate [from Prime = Primary and Excellence] this was service-oriented for

Italian universities In particular together with CRUI at least three living ecosystems were structured of

which at least two were oriented towards Higher Education In particular between September 2009 and

July 2010 the provision of an orientation service platform was created provided with a whole of orientation

services of category 30 [HPW Semantic Web] that provided a set of web services geolocalized related to

significant ontologies based on an original thesaurus and oriented towards the typical requirements of

Higher Education tested and applied to a pool of users-activities that the Crui Foundation customarily

carries out in the post-graduate internships (at MAE ENEA ISPRA EQUILIBRI etc) The experiment drew the

attention of a community of over 45000 active subjects with high rates of traffic and fidelity with peaks of

4000 sole visitors a day

The activities were not limited to the actual creation of guidance services to higher education and post-

graduate specialization on the international level [Italian Institutes of Culture were active on four

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 3: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

European scenario

Europe consistently appears as the number one tourism destination in the world2 (717 millions of

international tourists forecast between 2007 and 2020) the reason lies in the great European cultural

heritage that acts as a unique appealing lever for tourists from all over the world

Such a huge market involves different range of companies with a high fragmented value chain and millions

of employees in particular women young people and less skilled thus playing a relevant role in achieving

EUrsquos objectives for a smart inclusive and sustainable growth set by Lisbon Strategy

Bridging the gap Tourism and High Education

There is an intrinsic bound between Tourism and Education in order to boost Tourismrsquos potential and to

allow a powerful development to SMEs operating in this field there is an increasing need for high

professionals for new skilled profile to be offered to the newborn market sectors (ie virtual tourism

tourism 20 etc) and for added competences to be offer in order to improve the levels of education itself

and indeed of entrepreneurship This is particularly true for 2 of the main fields in Tourism Industry (Crafts

Tourism Creative Tourism Arts Tourism Cultural Tourism and Heritage Tourism) Cultural Tourism and

Heritage Tourism (which in turn include Virtual Tourism Sustainable Tourism Social Tourism) The internet -

especially web 20 - and the rise of a networked society has deeply changed the Tourism Industry and its

interaction with the consumers ICT systems and tools have been introduced in in accomodation as well as

in enhacing the touristic experience they have assumed a relevant role in the economy society and have

also led the rise (and the need) of new professional profiles for the best exploitation of these new emerging

markets

New entrepreneurial initiative caused new business models and the consequent need of new experts to run

the business so that also the Higher Educational System founded themselves in the position of upgrading

or introducing new learning and teaching methods both for students as well as for the teachers And

students and graduates need - more than ever - to experience their future job through stages and training

while researchers and teachers could be helpful in supporting industries staffs thus facilitating and

promoting the transfer of innovation and the dissemination of knowledge or companies could benefit from

skilled professional profiles thus facilitating the matching of companies needs and students projects

generating an ongoing virtuous circle

2 Study on the Competitiveness of EU tourism industry Ecorys Research and Consulting September 2009

Since Europe has been confirmed the first number one tourism destination in the world by the latest

statistics released by UNWTO3 [strong growth in arrivals to Central and Eastern Europe (+8) as well as to

destinations of Northern Europe and Western Europe (both +6)] a powerful cooperation among the

players in Higher Education Tourism Industry and Research Institutes seems to be recommended

Higher Education Institutes (HEIs) and Academics (ACADs) Public Research Institutes (PRIs) and Businesses

(B) will be the players of ePASSPORT+ a program addressed to bridge the gap in the Tourism economic

sector (in particular the 5 identified fields) It aims to link together higher education research and business

(the Knowledge Triangle 4) according to an innovative and collaborative approach to be preserved beyond

the lifetime of the project

ePASSPORT+ will represent an innovative key for every student professor researcher or entrepreneur to

access and experiment new (but contiguous) ecosystems to broaden their own horizons to learn new

curricula as well as discover new teaching methods improving their own skills and expertise and

developing new research projects and business As a result ePASSPORT+ will contribute to affirm the role

of HEIs and ACADs as an engine of innovation led by a new generation of high quality professionals in

Tourism thus improving the knowledge sharing as well as increasing the potential of the strategic

economics of Tourism

The Alliance contributing to ePASSPORT+ will be composed by the most influent players in each sector

coming from the most visited countries in Europe (FR E UK I) as well as from the most advanced higher

educational institutes with entrepreneurial mission (UK NL D N FR I) and research institutes The Alliance

will also welcome non profit international organisations active in entrepreneurship and students mobility

as well as networking bodies (tourism clusters business and innovation centres etc) for the wider

dissemination of the program The aim is to represent a pilot experience to be adopted in all countries with

high potential in Tourism industries but not yet exploited

Through strong and cross-sectordisciplinary alliances the programrsquos objectives are

- to increase employability and the potential of all person involved (graduates professors companies staffs)

- to facilitate knowledge exchange between HEIsACADs and B

- to promote technology transfer

3 Press release PRPR12028 UNWTO May 2012

4 Higher Education Modernisation Agenda EU Commission Semptember 2011

- to introduce new and innovative teaching models

- to encourage entrepreneurship

ePASSPORT+ will based on a 4 pillars approach

1 Strategy development of core strategy (setting up a common visionmission)

2 Collaboration definition of collaborative structures and approaches

21 new learning and teaching methods best practices governance and policies

22 fostering entrepreneurial skills and attitudes

23 structured mobility

3Operation implementation of cross-sectordisciplinary operational activities through networking eco-

system

31 new and innovative multidisciplinary curricula and courses incentive schemes for professors researchers for

promoting knowledge transfer to the companies new open learning for entrepreneurship new mechanism for

placing and headhunting etc

32 smart mechanisms to allow entrepreneurs access to HEIs and ACADs in order to encourage the teaching of the

practical as well as the theoretical and to give the students a real-life view of their future professional path

facilitate transversal skills and new learning opportunities promote practical applications of entrepreneurial skills

in order to create new services or product

33 innovative programs to stimulate and increase internship of students and researchers in companies allow

working of professors and researchers in companies facilitate the exchange of internship abroad for students

and professors

4 Ecosystem setting a framework condition

41a technological hub as a collector of the players (both of the Alliance and of the Tourism value chain) and as a

multiplier of the networking opportunities

As a result ePASSPORT+ will facilitate University-Business Cooperation ecosystem (UBC) focusing on the 8

main types of UBS

Collaboration in RampD

Mobility of ACADs

Mobility of Students

Commercialisation of RampD results

Curriculum development and delivery

Life Long Learning

Entrepreneurship

Governance

ldquoQuasi-equilibrium of Triple-Helix Growthrdquo Model

The model we used helped establish a framework to consistently allow subjects of different types and

interests to interoperate is an ecosystem that works and grows according to the dynamics of the triple

helix We want to fully satisfy the horizon already pointed to in this regard by several recent studies 5 6 that

underpin the Council and the European Community by calling for plans to overcome the gap between the

educational-training layer and the industrial application layer Subsequently we propose to increase the

flow rate through a configuration of syntheses a trait dunion that connects two of the three subjects of the

triple helix This will make them robust and strengthen the identity of the third

In the first instance therefore the parties concerned by our growth model will be

(A) Institutions of Higher Education various Universities and entities certified as lecturers [HEIs ACADs]

(B) Research entities public and private [PRIs]

(C) Private industrial subjects who apply specialized sciences and expertise to whom the post-graduates

are provided by the two previous subjects [(A) and (B)] thereby projecting them into the domains of

Business [Bs]

Note that in this model the technology drivers (TCHs) are considered an infrastructure-element for the

circuitry of the results of each of the activities of (A) (B) and (C)

Subsequently however we intend to enhance the previous model criterion of the triple helix as just

explained considering a state of receptor-ligand which is applicable to between the subject-points (B)

and (C) these two elements in fact can be considered the two sides of a single synthesis The reason is that

in the field of Industry and Business [of subject (C)] the departments in charge of finding new specialists

professional engineers technologists and researchers draw constantly from the layer of the last degrees of

higher education [of subject (B)] and they can help but doing it Thus along with their usual work they

provide applied research which serves as an internship for access to the resources transferred to them by

5 Impact of European Cultural Routes on SMEsʼ innovation and competitiveness - PROVISIONAL EDITION

6 CITY TOURISM amp CULTURE THE EUROPEAN EXPERIENCE - A Report produced for the Research Group of the European Travel Commission (ETC) and for the World Tourism Organization (WTO) by LAgroup amp Interarts

the world of (C) [Research Organizations PRIs] It is clear that keeping separate the helixes of the sphere of

research from those of the industry is a waste which could reduce the models growth capacity

We also believe that a more powerful driver technology (TCH) can by itself constitute subjectivity in the

triple helix since it possesses the essential kernel 7 Hence one could consider that the most efficient

form to induce the system of Higher Education [academic and private = (A)] and Research Centres

[institutional and private = (B) + (C)] to interchange functions activities and needs ‒ by applying the skills

and expertise acquired in the economic-productive areas ‒ is the one that inseparably includes the subject

(TCH) itself ie the interconnection machine data harvesting + mining inference of significance

distribution measurement and translation of intangible values to the currency of social and economic

production

Here is where the triple helix is summed up in the configuration of

(A+ ) [Idem as (A)] Institutions of Higher Education Universities and entities certified as lecturers [HEIs

ACADs]

(B+ ) Research Institutes both public and private and departments of industrial subjects and business

entities (PRIs + Bs)] carrying out research and make use of the pool + higher specialist graduates acting

directly as an interexchange environment and an admission to higher education in their applicative

internships [PRIs + BS]

(C+ ) are the topological agents of the systemic interconnection between all the individuals whether

singular or organized involved in the ecosystem brought together into an intelligent technology

framework which will tend to develop and show [intrinsically with reference to that which comes from (A )

and (B )] continuous needs and requirements capacitating itself evolutionarily to the highest feasible

measures In our current project it holds that (C+ ) ~ (TCH) = ThePrimate ePASSPORT+ which is the

technology platform of ePASSPORT +

7 Turings Cathedral The Origins of the Digital Universe - George B Dyson - 2012 | ISBN-10 0375422773 | ISBN-13 978-0375422775

The aim to make this new apparatus efficient requires that each of the other three subjects (A + B + C + )

infer its own meaning learn the orientation of its activities which make them suitable for the entire model

This primarily to study a quasi-equilibrium paths that always and intrinsically take into account the locations

of the actions of each of the other elements of the triple helix

So according to the implementation of this method the singular and autonomous evolution of the

individual subject [A+ or B+ or C+ ] is not permissible unless it corresponds to a new general evolutionary

condition

We must acknowledge that subject (C+ ) ~ [TPR] ie the infrastructural agent of the Technological Core ‒

since it constitutes the elaboration of the fabric system integration and distribution of instances of the other

two entities [( A+ ) ~ (HEIS +ACADs) and (B+ ) ~ (PRIs + Bs)] and the whole system ‒ must not be intended

here as traditional as other models would be ie the central element of computations in the framework we

are designing here it is not intelligence and nor is it the transmission medium The centrality of the triple

helix model is indeed extended to a total entity according to the Everyware criterion [ubiquitous

reasoning ~ ubiquitous computing] which in itself is changeable ldquobilocatedrdquo and dynamic based on the

inverse product between all the intrinsic factors to every instances inferred from the outside divided by a

comprehensive and unstable value of the whole system

This determines a place that brings together a unique community of individual and collective creatives who

share interests in the innovations that have arisen in the ecosystem though not necessarily on the same

issue or segment A catalyst order type is established where individuals and entities ‒ and their

relationships ideas and talents are spawned ‒ act as a trigger for each of the others It is a great potential

ecosystem for coupling and connection which approximates diversity by stimulating the open cross-linking

that is continuously evolving

From each of the three elements of the model a real sequence of activities originates from the first instance

from the singular core missions

1 (A+ Act) Actions of HEIs + ACADs Layer [Higher Education Institutes and Academics]

The structure 1 (A+ Act) related to the growth process is called the triple-helical Method η [Method

ETA] We thus identify a subject - singular or collegiate within this alliance - which will carry out an

analytical phase of the educational offer Specifically it will single out the typical elements related to the

market segment identified as Pilot [Tourism and Travel] and establish the guidelines and implementation

criteria for adapting the current activities of Higher Education to the model proposed For example it will

assign new in network values to every educational process creating curricula that take into account the

new options made available by helixes (B+ ) and (C+ ) Any individual academic or institutional entity that

provides services to Higher Education [All the HEIs and all the ACADs] will be oriented in such a way that

paradigmatic method η [ETA] is promulgated by the principle from the pilot subject and receives a large

accretive coefficient both in terms of modelling wealth and examples of individual educational curricula

Moreover the degree of technology that can be adopted as well as the network coefficient through which

they can extend and ramify the education processes being proposed to their candidates They themselves

will acquire the condition of organized subject networks which will exceed the current status of

autonomous individuality [excellent to a greater or lesser degree] of those involved in traditional academic

training The reason for this is that even virtualized education todays FAD and elearning have not yet

shown a sufficient ubiquity logic logistical or presumable]

The result is therefore a significant benefit to the natural phenomena of mobility - of students teachers

researchers - who have a mission and are suitable for the educational processes innovative power

widespread application propagation in the area of industry and economies They have an aptitude for the

entrepreneurial approach a practical response to the highest aspirations of today and the near future This

determines the effectiveness of a quasi-equilibrium basically uninterrupted a continuous-bridge

between the learning ecosystem and the applicative ecosystem ie educational-operative-industrial

without the usual solution of continuity [study and become educated ≉ apply and produce] ubiquitous

and scale-free

2 (B+ Act) Actions of PRIs+BS Layer [Business and Public Research Institutes]

In the structure 2(B+ Act) of the triple-helix the growth process is called ldquomethod ωrdquo the Omega

[method] In the pilot environment you can find a guiding role of a private industry entity and one [or

more] fundamental research institutions [ie CNR] ‒ Note here the correspondence with the model of

ePassport+ We are in fact proposing the subject (B+) in place of the superseded subject (B) - assisted by a

group of clusters or associations or manufacturing districts which in the pilot project are drawn from the

Tourism and Travel industry This will therefore trigger a process of engagement of post-graduates [PGs]

already educated by the entities HEIs and ACADs arising from the criteria of ldquomethod ηrdquo [ETA] so that the

above-mentioned continuous-bridge can realize their natural insertion in the industry environment

The pilot subject 2(B+ Act) will be involved in orienting according to a new method the insertion process

by establishing an integration protocol approximation and preparation of host industrial territories

adapting the in network model ie the business entity shall provide from its ecosystem the necessary

corrective and augmentative feedback to make the structure 1(A+ Act) constantly updated checked and

quasi-equilibrated on the industrial focus of the Tourism amp Industry while the subject of Public Research

[ie CNR] must infer paradigmatic scientific models that translate the knowledge and pure skills of [PGs]

(Post-graduates) into the strict and rigorous models of the concrete industry categories including financial

and economic instances which it is undeniable corrected and make unstable all the values assumed in the

phases A+ [of pure learning] and A+| B+ [as an interface]

3 (C+ act) TPR layer actions [ThePrimate Technological Drivers]

The structure 3 (C+ act) of the triple helix process is an intelligent technological system that uses a method

called ldquomethod πrdquo of growth This is the ubiquitous technological machine [used by A+ B+ and C+ too] that

circuits in a sole consistent and distributed ecosystem all the connections among all the instances of the

three subjects and their methods [in summary (A+act ~ method η ) ~ ( B+act ~ ω method ) divide ( C+act ~

method π)] cataloguing its data distributing the computation of the processes through the processing

capacity of all node-point-subjects collecting and showing to everyone the availability and mining of all the

experiences of everyone causing the typical modelling [the peculiar-minds] providing ecosystem experts

coachers or lecturers brokers stakeholders inferring significant elements ‒ amongst which new proximities

between subjects who are now similar and new predicates of interconnection [Now who what is looking

for who what] ‒ strengthening the most significant links by bringing them closer [increasing clustering

coefficient] updating its capacity to reception-ligando making each pair measurable quantitatively to finally

make the whole mechanism profitable

The experience of ThePrimatereg in Italian Higher Education [2009-2010]

The ecosystem that we propose is based on a previous experience conducted experimentally between mid

2009 and mid 2010 ThePrimate is a 30-networking project based on an operative technology on a

distributed social-web and mobile IADC platforms [Identifying and Automatic Data Capture] It was

conceived in the Xoolab laboratory [Rome Italy] by technological physicist Giuseppe Laquidara and

strategist Marika Mazzi Boeacutem and was initially shared with the Conference of Italian University Rectors who

provided one of its own spin-offs of the Foundation The launch of the experiment witnessed the birth of

the original model ThePrimate [from Prime = Primary and Excellence] this was service-oriented for

Italian universities In particular together with CRUI at least three living ecosystems were structured of

which at least two were oriented towards Higher Education In particular between September 2009 and

July 2010 the provision of an orientation service platform was created provided with a whole of orientation

services of category 30 [HPW Semantic Web] that provided a set of web services geolocalized related to

significant ontologies based on an original thesaurus and oriented towards the typical requirements of

Higher Education tested and applied to a pool of users-activities that the Crui Foundation customarily

carries out in the post-graduate internships (at MAE ENEA ISPRA EQUILIBRI etc) The experiment drew the

attention of a community of over 45000 active subjects with high rates of traffic and fidelity with peaks of

4000 sole visitors a day

The activities were not limited to the actual creation of guidance services to higher education and post-

graduate specialization on the international level [Italian Institutes of Culture were active on four

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 4: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

Since Europe has been confirmed the first number one tourism destination in the world by the latest

statistics released by UNWTO3 [strong growth in arrivals to Central and Eastern Europe (+8) as well as to

destinations of Northern Europe and Western Europe (both +6)] a powerful cooperation among the

players in Higher Education Tourism Industry and Research Institutes seems to be recommended

Higher Education Institutes (HEIs) and Academics (ACADs) Public Research Institutes (PRIs) and Businesses

(B) will be the players of ePASSPORT+ a program addressed to bridge the gap in the Tourism economic

sector (in particular the 5 identified fields) It aims to link together higher education research and business

(the Knowledge Triangle 4) according to an innovative and collaborative approach to be preserved beyond

the lifetime of the project

ePASSPORT+ will represent an innovative key for every student professor researcher or entrepreneur to

access and experiment new (but contiguous) ecosystems to broaden their own horizons to learn new

curricula as well as discover new teaching methods improving their own skills and expertise and

developing new research projects and business As a result ePASSPORT+ will contribute to affirm the role

of HEIs and ACADs as an engine of innovation led by a new generation of high quality professionals in

Tourism thus improving the knowledge sharing as well as increasing the potential of the strategic

economics of Tourism

The Alliance contributing to ePASSPORT+ will be composed by the most influent players in each sector

coming from the most visited countries in Europe (FR E UK I) as well as from the most advanced higher

educational institutes with entrepreneurial mission (UK NL D N FR I) and research institutes The Alliance

will also welcome non profit international organisations active in entrepreneurship and students mobility

as well as networking bodies (tourism clusters business and innovation centres etc) for the wider

dissemination of the program The aim is to represent a pilot experience to be adopted in all countries with

high potential in Tourism industries but not yet exploited

Through strong and cross-sectordisciplinary alliances the programrsquos objectives are

- to increase employability and the potential of all person involved (graduates professors companies staffs)

- to facilitate knowledge exchange between HEIsACADs and B

- to promote technology transfer

3 Press release PRPR12028 UNWTO May 2012

4 Higher Education Modernisation Agenda EU Commission Semptember 2011

- to introduce new and innovative teaching models

- to encourage entrepreneurship

ePASSPORT+ will based on a 4 pillars approach

1 Strategy development of core strategy (setting up a common visionmission)

2 Collaboration definition of collaborative structures and approaches

21 new learning and teaching methods best practices governance and policies

22 fostering entrepreneurial skills and attitudes

23 structured mobility

3Operation implementation of cross-sectordisciplinary operational activities through networking eco-

system

31 new and innovative multidisciplinary curricula and courses incentive schemes for professors researchers for

promoting knowledge transfer to the companies new open learning for entrepreneurship new mechanism for

placing and headhunting etc

32 smart mechanisms to allow entrepreneurs access to HEIs and ACADs in order to encourage the teaching of the

practical as well as the theoretical and to give the students a real-life view of their future professional path

facilitate transversal skills and new learning opportunities promote practical applications of entrepreneurial skills

in order to create new services or product

33 innovative programs to stimulate and increase internship of students and researchers in companies allow

working of professors and researchers in companies facilitate the exchange of internship abroad for students

and professors

4 Ecosystem setting a framework condition

41a technological hub as a collector of the players (both of the Alliance and of the Tourism value chain) and as a

multiplier of the networking opportunities

As a result ePASSPORT+ will facilitate University-Business Cooperation ecosystem (UBC) focusing on the 8

main types of UBS

Collaboration in RampD

Mobility of ACADs

Mobility of Students

Commercialisation of RampD results

Curriculum development and delivery

Life Long Learning

Entrepreneurship

Governance

ldquoQuasi-equilibrium of Triple-Helix Growthrdquo Model

The model we used helped establish a framework to consistently allow subjects of different types and

interests to interoperate is an ecosystem that works and grows according to the dynamics of the triple

helix We want to fully satisfy the horizon already pointed to in this regard by several recent studies 5 6 that

underpin the Council and the European Community by calling for plans to overcome the gap between the

educational-training layer and the industrial application layer Subsequently we propose to increase the

flow rate through a configuration of syntheses a trait dunion that connects two of the three subjects of the

triple helix This will make them robust and strengthen the identity of the third

In the first instance therefore the parties concerned by our growth model will be

(A) Institutions of Higher Education various Universities and entities certified as lecturers [HEIs ACADs]

(B) Research entities public and private [PRIs]

(C) Private industrial subjects who apply specialized sciences and expertise to whom the post-graduates

are provided by the two previous subjects [(A) and (B)] thereby projecting them into the domains of

Business [Bs]

Note that in this model the technology drivers (TCHs) are considered an infrastructure-element for the

circuitry of the results of each of the activities of (A) (B) and (C)

Subsequently however we intend to enhance the previous model criterion of the triple helix as just

explained considering a state of receptor-ligand which is applicable to between the subject-points (B)

and (C) these two elements in fact can be considered the two sides of a single synthesis The reason is that

in the field of Industry and Business [of subject (C)] the departments in charge of finding new specialists

professional engineers technologists and researchers draw constantly from the layer of the last degrees of

higher education [of subject (B)] and they can help but doing it Thus along with their usual work they

provide applied research which serves as an internship for access to the resources transferred to them by

5 Impact of European Cultural Routes on SMEsʼ innovation and competitiveness - PROVISIONAL EDITION

6 CITY TOURISM amp CULTURE THE EUROPEAN EXPERIENCE - A Report produced for the Research Group of the European Travel Commission (ETC) and for the World Tourism Organization (WTO) by LAgroup amp Interarts

the world of (C) [Research Organizations PRIs] It is clear that keeping separate the helixes of the sphere of

research from those of the industry is a waste which could reduce the models growth capacity

We also believe that a more powerful driver technology (TCH) can by itself constitute subjectivity in the

triple helix since it possesses the essential kernel 7 Hence one could consider that the most efficient

form to induce the system of Higher Education [academic and private = (A)] and Research Centres

[institutional and private = (B) + (C)] to interchange functions activities and needs ‒ by applying the skills

and expertise acquired in the economic-productive areas ‒ is the one that inseparably includes the subject

(TCH) itself ie the interconnection machine data harvesting + mining inference of significance

distribution measurement and translation of intangible values to the currency of social and economic

production

Here is where the triple helix is summed up in the configuration of

(A+ ) [Idem as (A)] Institutions of Higher Education Universities and entities certified as lecturers [HEIs

ACADs]

(B+ ) Research Institutes both public and private and departments of industrial subjects and business

entities (PRIs + Bs)] carrying out research and make use of the pool + higher specialist graduates acting

directly as an interexchange environment and an admission to higher education in their applicative

internships [PRIs + BS]

(C+ ) are the topological agents of the systemic interconnection between all the individuals whether

singular or organized involved in the ecosystem brought together into an intelligent technology

framework which will tend to develop and show [intrinsically with reference to that which comes from (A )

and (B )] continuous needs and requirements capacitating itself evolutionarily to the highest feasible

measures In our current project it holds that (C+ ) ~ (TCH) = ThePrimate ePASSPORT+ which is the

technology platform of ePASSPORT +

7 Turings Cathedral The Origins of the Digital Universe - George B Dyson - 2012 | ISBN-10 0375422773 | ISBN-13 978-0375422775

The aim to make this new apparatus efficient requires that each of the other three subjects (A + B + C + )

infer its own meaning learn the orientation of its activities which make them suitable for the entire model

This primarily to study a quasi-equilibrium paths that always and intrinsically take into account the locations

of the actions of each of the other elements of the triple helix

So according to the implementation of this method the singular and autonomous evolution of the

individual subject [A+ or B+ or C+ ] is not permissible unless it corresponds to a new general evolutionary

condition

We must acknowledge that subject (C+ ) ~ [TPR] ie the infrastructural agent of the Technological Core ‒

since it constitutes the elaboration of the fabric system integration and distribution of instances of the other

two entities [( A+ ) ~ (HEIS +ACADs) and (B+ ) ~ (PRIs + Bs)] and the whole system ‒ must not be intended

here as traditional as other models would be ie the central element of computations in the framework we

are designing here it is not intelligence and nor is it the transmission medium The centrality of the triple

helix model is indeed extended to a total entity according to the Everyware criterion [ubiquitous

reasoning ~ ubiquitous computing] which in itself is changeable ldquobilocatedrdquo and dynamic based on the

inverse product between all the intrinsic factors to every instances inferred from the outside divided by a

comprehensive and unstable value of the whole system

This determines a place that brings together a unique community of individual and collective creatives who

share interests in the innovations that have arisen in the ecosystem though not necessarily on the same

issue or segment A catalyst order type is established where individuals and entities ‒ and their

relationships ideas and talents are spawned ‒ act as a trigger for each of the others It is a great potential

ecosystem for coupling and connection which approximates diversity by stimulating the open cross-linking

that is continuously evolving

From each of the three elements of the model a real sequence of activities originates from the first instance

from the singular core missions

1 (A+ Act) Actions of HEIs + ACADs Layer [Higher Education Institutes and Academics]

The structure 1 (A+ Act) related to the growth process is called the triple-helical Method η [Method

ETA] We thus identify a subject - singular or collegiate within this alliance - which will carry out an

analytical phase of the educational offer Specifically it will single out the typical elements related to the

market segment identified as Pilot [Tourism and Travel] and establish the guidelines and implementation

criteria for adapting the current activities of Higher Education to the model proposed For example it will

assign new in network values to every educational process creating curricula that take into account the

new options made available by helixes (B+ ) and (C+ ) Any individual academic or institutional entity that

provides services to Higher Education [All the HEIs and all the ACADs] will be oriented in such a way that

paradigmatic method η [ETA] is promulgated by the principle from the pilot subject and receives a large

accretive coefficient both in terms of modelling wealth and examples of individual educational curricula

Moreover the degree of technology that can be adopted as well as the network coefficient through which

they can extend and ramify the education processes being proposed to their candidates They themselves

will acquire the condition of organized subject networks which will exceed the current status of

autonomous individuality [excellent to a greater or lesser degree] of those involved in traditional academic

training The reason for this is that even virtualized education todays FAD and elearning have not yet

shown a sufficient ubiquity logic logistical or presumable]

The result is therefore a significant benefit to the natural phenomena of mobility - of students teachers

researchers - who have a mission and are suitable for the educational processes innovative power

widespread application propagation in the area of industry and economies They have an aptitude for the

entrepreneurial approach a practical response to the highest aspirations of today and the near future This

determines the effectiveness of a quasi-equilibrium basically uninterrupted a continuous-bridge

between the learning ecosystem and the applicative ecosystem ie educational-operative-industrial

without the usual solution of continuity [study and become educated ≉ apply and produce] ubiquitous

and scale-free

2 (B+ Act) Actions of PRIs+BS Layer [Business and Public Research Institutes]

In the structure 2(B+ Act) of the triple-helix the growth process is called ldquomethod ωrdquo the Omega

[method] In the pilot environment you can find a guiding role of a private industry entity and one [or

more] fundamental research institutions [ie CNR] ‒ Note here the correspondence with the model of

ePassport+ We are in fact proposing the subject (B+) in place of the superseded subject (B) - assisted by a

group of clusters or associations or manufacturing districts which in the pilot project are drawn from the

Tourism and Travel industry This will therefore trigger a process of engagement of post-graduates [PGs]

already educated by the entities HEIs and ACADs arising from the criteria of ldquomethod ηrdquo [ETA] so that the

above-mentioned continuous-bridge can realize their natural insertion in the industry environment

The pilot subject 2(B+ Act) will be involved in orienting according to a new method the insertion process

by establishing an integration protocol approximation and preparation of host industrial territories

adapting the in network model ie the business entity shall provide from its ecosystem the necessary

corrective and augmentative feedback to make the structure 1(A+ Act) constantly updated checked and

quasi-equilibrated on the industrial focus of the Tourism amp Industry while the subject of Public Research

[ie CNR] must infer paradigmatic scientific models that translate the knowledge and pure skills of [PGs]

(Post-graduates) into the strict and rigorous models of the concrete industry categories including financial

and economic instances which it is undeniable corrected and make unstable all the values assumed in the

phases A+ [of pure learning] and A+| B+ [as an interface]

3 (C+ act) TPR layer actions [ThePrimate Technological Drivers]

The structure 3 (C+ act) of the triple helix process is an intelligent technological system that uses a method

called ldquomethod πrdquo of growth This is the ubiquitous technological machine [used by A+ B+ and C+ too] that

circuits in a sole consistent and distributed ecosystem all the connections among all the instances of the

three subjects and their methods [in summary (A+act ~ method η ) ~ ( B+act ~ ω method ) divide ( C+act ~

method π)] cataloguing its data distributing the computation of the processes through the processing

capacity of all node-point-subjects collecting and showing to everyone the availability and mining of all the

experiences of everyone causing the typical modelling [the peculiar-minds] providing ecosystem experts

coachers or lecturers brokers stakeholders inferring significant elements ‒ amongst which new proximities

between subjects who are now similar and new predicates of interconnection [Now who what is looking

for who what] ‒ strengthening the most significant links by bringing them closer [increasing clustering

coefficient] updating its capacity to reception-ligando making each pair measurable quantitatively to finally

make the whole mechanism profitable

The experience of ThePrimatereg in Italian Higher Education [2009-2010]

The ecosystem that we propose is based on a previous experience conducted experimentally between mid

2009 and mid 2010 ThePrimate is a 30-networking project based on an operative technology on a

distributed social-web and mobile IADC platforms [Identifying and Automatic Data Capture] It was

conceived in the Xoolab laboratory [Rome Italy] by technological physicist Giuseppe Laquidara and

strategist Marika Mazzi Boeacutem and was initially shared with the Conference of Italian University Rectors who

provided one of its own spin-offs of the Foundation The launch of the experiment witnessed the birth of

the original model ThePrimate [from Prime = Primary and Excellence] this was service-oriented for

Italian universities In particular together with CRUI at least three living ecosystems were structured of

which at least two were oriented towards Higher Education In particular between September 2009 and

July 2010 the provision of an orientation service platform was created provided with a whole of orientation

services of category 30 [HPW Semantic Web] that provided a set of web services geolocalized related to

significant ontologies based on an original thesaurus and oriented towards the typical requirements of

Higher Education tested and applied to a pool of users-activities that the Crui Foundation customarily

carries out in the post-graduate internships (at MAE ENEA ISPRA EQUILIBRI etc) The experiment drew the

attention of a community of over 45000 active subjects with high rates of traffic and fidelity with peaks of

4000 sole visitors a day

The activities were not limited to the actual creation of guidance services to higher education and post-

graduate specialization on the international level [Italian Institutes of Culture were active on four

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 5: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

- to introduce new and innovative teaching models

- to encourage entrepreneurship

ePASSPORT+ will based on a 4 pillars approach

1 Strategy development of core strategy (setting up a common visionmission)

2 Collaboration definition of collaborative structures and approaches

21 new learning and teaching methods best practices governance and policies

22 fostering entrepreneurial skills and attitudes

23 structured mobility

3Operation implementation of cross-sectordisciplinary operational activities through networking eco-

system

31 new and innovative multidisciplinary curricula and courses incentive schemes for professors researchers for

promoting knowledge transfer to the companies new open learning for entrepreneurship new mechanism for

placing and headhunting etc

32 smart mechanisms to allow entrepreneurs access to HEIs and ACADs in order to encourage the teaching of the

practical as well as the theoretical and to give the students a real-life view of their future professional path

facilitate transversal skills and new learning opportunities promote practical applications of entrepreneurial skills

in order to create new services or product

33 innovative programs to stimulate and increase internship of students and researchers in companies allow

working of professors and researchers in companies facilitate the exchange of internship abroad for students

and professors

4 Ecosystem setting a framework condition

41a technological hub as a collector of the players (both of the Alliance and of the Tourism value chain) and as a

multiplier of the networking opportunities

As a result ePASSPORT+ will facilitate University-Business Cooperation ecosystem (UBC) focusing on the 8

main types of UBS

Collaboration in RampD

Mobility of ACADs

Mobility of Students

Commercialisation of RampD results

Curriculum development and delivery

Life Long Learning

Entrepreneurship

Governance

ldquoQuasi-equilibrium of Triple-Helix Growthrdquo Model

The model we used helped establish a framework to consistently allow subjects of different types and

interests to interoperate is an ecosystem that works and grows according to the dynamics of the triple

helix We want to fully satisfy the horizon already pointed to in this regard by several recent studies 5 6 that

underpin the Council and the European Community by calling for plans to overcome the gap between the

educational-training layer and the industrial application layer Subsequently we propose to increase the

flow rate through a configuration of syntheses a trait dunion that connects two of the three subjects of the

triple helix This will make them robust and strengthen the identity of the third

In the first instance therefore the parties concerned by our growth model will be

(A) Institutions of Higher Education various Universities and entities certified as lecturers [HEIs ACADs]

(B) Research entities public and private [PRIs]

(C) Private industrial subjects who apply specialized sciences and expertise to whom the post-graduates

are provided by the two previous subjects [(A) and (B)] thereby projecting them into the domains of

Business [Bs]

Note that in this model the technology drivers (TCHs) are considered an infrastructure-element for the

circuitry of the results of each of the activities of (A) (B) and (C)

Subsequently however we intend to enhance the previous model criterion of the triple helix as just

explained considering a state of receptor-ligand which is applicable to between the subject-points (B)

and (C) these two elements in fact can be considered the two sides of a single synthesis The reason is that

in the field of Industry and Business [of subject (C)] the departments in charge of finding new specialists

professional engineers technologists and researchers draw constantly from the layer of the last degrees of

higher education [of subject (B)] and they can help but doing it Thus along with their usual work they

provide applied research which serves as an internship for access to the resources transferred to them by

5 Impact of European Cultural Routes on SMEsʼ innovation and competitiveness - PROVISIONAL EDITION

6 CITY TOURISM amp CULTURE THE EUROPEAN EXPERIENCE - A Report produced for the Research Group of the European Travel Commission (ETC) and for the World Tourism Organization (WTO) by LAgroup amp Interarts

the world of (C) [Research Organizations PRIs] It is clear that keeping separate the helixes of the sphere of

research from those of the industry is a waste which could reduce the models growth capacity

We also believe that a more powerful driver technology (TCH) can by itself constitute subjectivity in the

triple helix since it possesses the essential kernel 7 Hence one could consider that the most efficient

form to induce the system of Higher Education [academic and private = (A)] and Research Centres

[institutional and private = (B) + (C)] to interchange functions activities and needs ‒ by applying the skills

and expertise acquired in the economic-productive areas ‒ is the one that inseparably includes the subject

(TCH) itself ie the interconnection machine data harvesting + mining inference of significance

distribution measurement and translation of intangible values to the currency of social and economic

production

Here is where the triple helix is summed up in the configuration of

(A+ ) [Idem as (A)] Institutions of Higher Education Universities and entities certified as lecturers [HEIs

ACADs]

(B+ ) Research Institutes both public and private and departments of industrial subjects and business

entities (PRIs + Bs)] carrying out research and make use of the pool + higher specialist graduates acting

directly as an interexchange environment and an admission to higher education in their applicative

internships [PRIs + BS]

(C+ ) are the topological agents of the systemic interconnection between all the individuals whether

singular or organized involved in the ecosystem brought together into an intelligent technology

framework which will tend to develop and show [intrinsically with reference to that which comes from (A )

and (B )] continuous needs and requirements capacitating itself evolutionarily to the highest feasible

measures In our current project it holds that (C+ ) ~ (TCH) = ThePrimate ePASSPORT+ which is the

technology platform of ePASSPORT +

7 Turings Cathedral The Origins of the Digital Universe - George B Dyson - 2012 | ISBN-10 0375422773 | ISBN-13 978-0375422775

The aim to make this new apparatus efficient requires that each of the other three subjects (A + B + C + )

infer its own meaning learn the orientation of its activities which make them suitable for the entire model

This primarily to study a quasi-equilibrium paths that always and intrinsically take into account the locations

of the actions of each of the other elements of the triple helix

So according to the implementation of this method the singular and autonomous evolution of the

individual subject [A+ or B+ or C+ ] is not permissible unless it corresponds to a new general evolutionary

condition

We must acknowledge that subject (C+ ) ~ [TPR] ie the infrastructural agent of the Technological Core ‒

since it constitutes the elaboration of the fabric system integration and distribution of instances of the other

two entities [( A+ ) ~ (HEIS +ACADs) and (B+ ) ~ (PRIs + Bs)] and the whole system ‒ must not be intended

here as traditional as other models would be ie the central element of computations in the framework we

are designing here it is not intelligence and nor is it the transmission medium The centrality of the triple

helix model is indeed extended to a total entity according to the Everyware criterion [ubiquitous

reasoning ~ ubiquitous computing] which in itself is changeable ldquobilocatedrdquo and dynamic based on the

inverse product between all the intrinsic factors to every instances inferred from the outside divided by a

comprehensive and unstable value of the whole system

This determines a place that brings together a unique community of individual and collective creatives who

share interests in the innovations that have arisen in the ecosystem though not necessarily on the same

issue or segment A catalyst order type is established where individuals and entities ‒ and their

relationships ideas and talents are spawned ‒ act as a trigger for each of the others It is a great potential

ecosystem for coupling and connection which approximates diversity by stimulating the open cross-linking

that is continuously evolving

From each of the three elements of the model a real sequence of activities originates from the first instance

from the singular core missions

1 (A+ Act) Actions of HEIs + ACADs Layer [Higher Education Institutes and Academics]

The structure 1 (A+ Act) related to the growth process is called the triple-helical Method η [Method

ETA] We thus identify a subject - singular or collegiate within this alliance - which will carry out an

analytical phase of the educational offer Specifically it will single out the typical elements related to the

market segment identified as Pilot [Tourism and Travel] and establish the guidelines and implementation

criteria for adapting the current activities of Higher Education to the model proposed For example it will

assign new in network values to every educational process creating curricula that take into account the

new options made available by helixes (B+ ) and (C+ ) Any individual academic or institutional entity that

provides services to Higher Education [All the HEIs and all the ACADs] will be oriented in such a way that

paradigmatic method η [ETA] is promulgated by the principle from the pilot subject and receives a large

accretive coefficient both in terms of modelling wealth and examples of individual educational curricula

Moreover the degree of technology that can be adopted as well as the network coefficient through which

they can extend and ramify the education processes being proposed to their candidates They themselves

will acquire the condition of organized subject networks which will exceed the current status of

autonomous individuality [excellent to a greater or lesser degree] of those involved in traditional academic

training The reason for this is that even virtualized education todays FAD and elearning have not yet

shown a sufficient ubiquity logic logistical or presumable]

The result is therefore a significant benefit to the natural phenomena of mobility - of students teachers

researchers - who have a mission and are suitable for the educational processes innovative power

widespread application propagation in the area of industry and economies They have an aptitude for the

entrepreneurial approach a practical response to the highest aspirations of today and the near future This

determines the effectiveness of a quasi-equilibrium basically uninterrupted a continuous-bridge

between the learning ecosystem and the applicative ecosystem ie educational-operative-industrial

without the usual solution of continuity [study and become educated ≉ apply and produce] ubiquitous

and scale-free

2 (B+ Act) Actions of PRIs+BS Layer [Business and Public Research Institutes]

In the structure 2(B+ Act) of the triple-helix the growth process is called ldquomethod ωrdquo the Omega

[method] In the pilot environment you can find a guiding role of a private industry entity and one [or

more] fundamental research institutions [ie CNR] ‒ Note here the correspondence with the model of

ePassport+ We are in fact proposing the subject (B+) in place of the superseded subject (B) - assisted by a

group of clusters or associations or manufacturing districts which in the pilot project are drawn from the

Tourism and Travel industry This will therefore trigger a process of engagement of post-graduates [PGs]

already educated by the entities HEIs and ACADs arising from the criteria of ldquomethod ηrdquo [ETA] so that the

above-mentioned continuous-bridge can realize their natural insertion in the industry environment

The pilot subject 2(B+ Act) will be involved in orienting according to a new method the insertion process

by establishing an integration protocol approximation and preparation of host industrial territories

adapting the in network model ie the business entity shall provide from its ecosystem the necessary

corrective and augmentative feedback to make the structure 1(A+ Act) constantly updated checked and

quasi-equilibrated on the industrial focus of the Tourism amp Industry while the subject of Public Research

[ie CNR] must infer paradigmatic scientific models that translate the knowledge and pure skills of [PGs]

(Post-graduates) into the strict and rigorous models of the concrete industry categories including financial

and economic instances which it is undeniable corrected and make unstable all the values assumed in the

phases A+ [of pure learning] and A+| B+ [as an interface]

3 (C+ act) TPR layer actions [ThePrimate Technological Drivers]

The structure 3 (C+ act) of the triple helix process is an intelligent technological system that uses a method

called ldquomethod πrdquo of growth This is the ubiquitous technological machine [used by A+ B+ and C+ too] that

circuits in a sole consistent and distributed ecosystem all the connections among all the instances of the

three subjects and their methods [in summary (A+act ~ method η ) ~ ( B+act ~ ω method ) divide ( C+act ~

method π)] cataloguing its data distributing the computation of the processes through the processing

capacity of all node-point-subjects collecting and showing to everyone the availability and mining of all the

experiences of everyone causing the typical modelling [the peculiar-minds] providing ecosystem experts

coachers or lecturers brokers stakeholders inferring significant elements ‒ amongst which new proximities

between subjects who are now similar and new predicates of interconnection [Now who what is looking

for who what] ‒ strengthening the most significant links by bringing them closer [increasing clustering

coefficient] updating its capacity to reception-ligando making each pair measurable quantitatively to finally

make the whole mechanism profitable

The experience of ThePrimatereg in Italian Higher Education [2009-2010]

The ecosystem that we propose is based on a previous experience conducted experimentally between mid

2009 and mid 2010 ThePrimate is a 30-networking project based on an operative technology on a

distributed social-web and mobile IADC platforms [Identifying and Automatic Data Capture] It was

conceived in the Xoolab laboratory [Rome Italy] by technological physicist Giuseppe Laquidara and

strategist Marika Mazzi Boeacutem and was initially shared with the Conference of Italian University Rectors who

provided one of its own spin-offs of the Foundation The launch of the experiment witnessed the birth of

the original model ThePrimate [from Prime = Primary and Excellence] this was service-oriented for

Italian universities In particular together with CRUI at least three living ecosystems were structured of

which at least two were oriented towards Higher Education In particular between September 2009 and

July 2010 the provision of an orientation service platform was created provided with a whole of orientation

services of category 30 [HPW Semantic Web] that provided a set of web services geolocalized related to

significant ontologies based on an original thesaurus and oriented towards the typical requirements of

Higher Education tested and applied to a pool of users-activities that the Crui Foundation customarily

carries out in the post-graduate internships (at MAE ENEA ISPRA EQUILIBRI etc) The experiment drew the

attention of a community of over 45000 active subjects with high rates of traffic and fidelity with peaks of

4000 sole visitors a day

The activities were not limited to the actual creation of guidance services to higher education and post-

graduate specialization on the international level [Italian Institutes of Culture were active on four

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 6: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

Curriculum development and delivery

Life Long Learning

Entrepreneurship

Governance

ldquoQuasi-equilibrium of Triple-Helix Growthrdquo Model

The model we used helped establish a framework to consistently allow subjects of different types and

interests to interoperate is an ecosystem that works and grows according to the dynamics of the triple

helix We want to fully satisfy the horizon already pointed to in this regard by several recent studies 5 6 that

underpin the Council and the European Community by calling for plans to overcome the gap between the

educational-training layer and the industrial application layer Subsequently we propose to increase the

flow rate through a configuration of syntheses a trait dunion that connects two of the three subjects of the

triple helix This will make them robust and strengthen the identity of the third

In the first instance therefore the parties concerned by our growth model will be

(A) Institutions of Higher Education various Universities and entities certified as lecturers [HEIs ACADs]

(B) Research entities public and private [PRIs]

(C) Private industrial subjects who apply specialized sciences and expertise to whom the post-graduates

are provided by the two previous subjects [(A) and (B)] thereby projecting them into the domains of

Business [Bs]

Note that in this model the technology drivers (TCHs) are considered an infrastructure-element for the

circuitry of the results of each of the activities of (A) (B) and (C)

Subsequently however we intend to enhance the previous model criterion of the triple helix as just

explained considering a state of receptor-ligand which is applicable to between the subject-points (B)

and (C) these two elements in fact can be considered the two sides of a single synthesis The reason is that

in the field of Industry and Business [of subject (C)] the departments in charge of finding new specialists

professional engineers technologists and researchers draw constantly from the layer of the last degrees of

higher education [of subject (B)] and they can help but doing it Thus along with their usual work they

provide applied research which serves as an internship for access to the resources transferred to them by

5 Impact of European Cultural Routes on SMEsʼ innovation and competitiveness - PROVISIONAL EDITION

6 CITY TOURISM amp CULTURE THE EUROPEAN EXPERIENCE - A Report produced for the Research Group of the European Travel Commission (ETC) and for the World Tourism Organization (WTO) by LAgroup amp Interarts

the world of (C) [Research Organizations PRIs] It is clear that keeping separate the helixes of the sphere of

research from those of the industry is a waste which could reduce the models growth capacity

We also believe that a more powerful driver technology (TCH) can by itself constitute subjectivity in the

triple helix since it possesses the essential kernel 7 Hence one could consider that the most efficient

form to induce the system of Higher Education [academic and private = (A)] and Research Centres

[institutional and private = (B) + (C)] to interchange functions activities and needs ‒ by applying the skills

and expertise acquired in the economic-productive areas ‒ is the one that inseparably includes the subject

(TCH) itself ie the interconnection machine data harvesting + mining inference of significance

distribution measurement and translation of intangible values to the currency of social and economic

production

Here is where the triple helix is summed up in the configuration of

(A+ ) [Idem as (A)] Institutions of Higher Education Universities and entities certified as lecturers [HEIs

ACADs]

(B+ ) Research Institutes both public and private and departments of industrial subjects and business

entities (PRIs + Bs)] carrying out research and make use of the pool + higher specialist graduates acting

directly as an interexchange environment and an admission to higher education in their applicative

internships [PRIs + BS]

(C+ ) are the topological agents of the systemic interconnection between all the individuals whether

singular or organized involved in the ecosystem brought together into an intelligent technology

framework which will tend to develop and show [intrinsically with reference to that which comes from (A )

and (B )] continuous needs and requirements capacitating itself evolutionarily to the highest feasible

measures In our current project it holds that (C+ ) ~ (TCH) = ThePrimate ePASSPORT+ which is the

technology platform of ePASSPORT +

7 Turings Cathedral The Origins of the Digital Universe - George B Dyson - 2012 | ISBN-10 0375422773 | ISBN-13 978-0375422775

The aim to make this new apparatus efficient requires that each of the other three subjects (A + B + C + )

infer its own meaning learn the orientation of its activities which make them suitable for the entire model

This primarily to study a quasi-equilibrium paths that always and intrinsically take into account the locations

of the actions of each of the other elements of the triple helix

So according to the implementation of this method the singular and autonomous evolution of the

individual subject [A+ or B+ or C+ ] is not permissible unless it corresponds to a new general evolutionary

condition

We must acknowledge that subject (C+ ) ~ [TPR] ie the infrastructural agent of the Technological Core ‒

since it constitutes the elaboration of the fabric system integration and distribution of instances of the other

two entities [( A+ ) ~ (HEIS +ACADs) and (B+ ) ~ (PRIs + Bs)] and the whole system ‒ must not be intended

here as traditional as other models would be ie the central element of computations in the framework we

are designing here it is not intelligence and nor is it the transmission medium The centrality of the triple

helix model is indeed extended to a total entity according to the Everyware criterion [ubiquitous

reasoning ~ ubiquitous computing] which in itself is changeable ldquobilocatedrdquo and dynamic based on the

inverse product between all the intrinsic factors to every instances inferred from the outside divided by a

comprehensive and unstable value of the whole system

This determines a place that brings together a unique community of individual and collective creatives who

share interests in the innovations that have arisen in the ecosystem though not necessarily on the same

issue or segment A catalyst order type is established where individuals and entities ‒ and their

relationships ideas and talents are spawned ‒ act as a trigger for each of the others It is a great potential

ecosystem for coupling and connection which approximates diversity by stimulating the open cross-linking

that is continuously evolving

From each of the three elements of the model a real sequence of activities originates from the first instance

from the singular core missions

1 (A+ Act) Actions of HEIs + ACADs Layer [Higher Education Institutes and Academics]

The structure 1 (A+ Act) related to the growth process is called the triple-helical Method η [Method

ETA] We thus identify a subject - singular or collegiate within this alliance - which will carry out an

analytical phase of the educational offer Specifically it will single out the typical elements related to the

market segment identified as Pilot [Tourism and Travel] and establish the guidelines and implementation

criteria for adapting the current activities of Higher Education to the model proposed For example it will

assign new in network values to every educational process creating curricula that take into account the

new options made available by helixes (B+ ) and (C+ ) Any individual academic or institutional entity that

provides services to Higher Education [All the HEIs and all the ACADs] will be oriented in such a way that

paradigmatic method η [ETA] is promulgated by the principle from the pilot subject and receives a large

accretive coefficient both in terms of modelling wealth and examples of individual educational curricula

Moreover the degree of technology that can be adopted as well as the network coefficient through which

they can extend and ramify the education processes being proposed to their candidates They themselves

will acquire the condition of organized subject networks which will exceed the current status of

autonomous individuality [excellent to a greater or lesser degree] of those involved in traditional academic

training The reason for this is that even virtualized education todays FAD and elearning have not yet

shown a sufficient ubiquity logic logistical or presumable]

The result is therefore a significant benefit to the natural phenomena of mobility - of students teachers

researchers - who have a mission and are suitable for the educational processes innovative power

widespread application propagation in the area of industry and economies They have an aptitude for the

entrepreneurial approach a practical response to the highest aspirations of today and the near future This

determines the effectiveness of a quasi-equilibrium basically uninterrupted a continuous-bridge

between the learning ecosystem and the applicative ecosystem ie educational-operative-industrial

without the usual solution of continuity [study and become educated ≉ apply and produce] ubiquitous

and scale-free

2 (B+ Act) Actions of PRIs+BS Layer [Business and Public Research Institutes]

In the structure 2(B+ Act) of the triple-helix the growth process is called ldquomethod ωrdquo the Omega

[method] In the pilot environment you can find a guiding role of a private industry entity and one [or

more] fundamental research institutions [ie CNR] ‒ Note here the correspondence with the model of

ePassport+ We are in fact proposing the subject (B+) in place of the superseded subject (B) - assisted by a

group of clusters or associations or manufacturing districts which in the pilot project are drawn from the

Tourism and Travel industry This will therefore trigger a process of engagement of post-graduates [PGs]

already educated by the entities HEIs and ACADs arising from the criteria of ldquomethod ηrdquo [ETA] so that the

above-mentioned continuous-bridge can realize their natural insertion in the industry environment

The pilot subject 2(B+ Act) will be involved in orienting according to a new method the insertion process

by establishing an integration protocol approximation and preparation of host industrial territories

adapting the in network model ie the business entity shall provide from its ecosystem the necessary

corrective and augmentative feedback to make the structure 1(A+ Act) constantly updated checked and

quasi-equilibrated on the industrial focus of the Tourism amp Industry while the subject of Public Research

[ie CNR] must infer paradigmatic scientific models that translate the knowledge and pure skills of [PGs]

(Post-graduates) into the strict and rigorous models of the concrete industry categories including financial

and economic instances which it is undeniable corrected and make unstable all the values assumed in the

phases A+ [of pure learning] and A+| B+ [as an interface]

3 (C+ act) TPR layer actions [ThePrimate Technological Drivers]

The structure 3 (C+ act) of the triple helix process is an intelligent technological system that uses a method

called ldquomethod πrdquo of growth This is the ubiquitous technological machine [used by A+ B+ and C+ too] that

circuits in a sole consistent and distributed ecosystem all the connections among all the instances of the

three subjects and their methods [in summary (A+act ~ method η ) ~ ( B+act ~ ω method ) divide ( C+act ~

method π)] cataloguing its data distributing the computation of the processes through the processing

capacity of all node-point-subjects collecting and showing to everyone the availability and mining of all the

experiences of everyone causing the typical modelling [the peculiar-minds] providing ecosystem experts

coachers or lecturers brokers stakeholders inferring significant elements ‒ amongst which new proximities

between subjects who are now similar and new predicates of interconnection [Now who what is looking

for who what] ‒ strengthening the most significant links by bringing them closer [increasing clustering

coefficient] updating its capacity to reception-ligando making each pair measurable quantitatively to finally

make the whole mechanism profitable

The experience of ThePrimatereg in Italian Higher Education [2009-2010]

The ecosystem that we propose is based on a previous experience conducted experimentally between mid

2009 and mid 2010 ThePrimate is a 30-networking project based on an operative technology on a

distributed social-web and mobile IADC platforms [Identifying and Automatic Data Capture] It was

conceived in the Xoolab laboratory [Rome Italy] by technological physicist Giuseppe Laquidara and

strategist Marika Mazzi Boeacutem and was initially shared with the Conference of Italian University Rectors who

provided one of its own spin-offs of the Foundation The launch of the experiment witnessed the birth of

the original model ThePrimate [from Prime = Primary and Excellence] this was service-oriented for

Italian universities In particular together with CRUI at least three living ecosystems were structured of

which at least two were oriented towards Higher Education In particular between September 2009 and

July 2010 the provision of an orientation service platform was created provided with a whole of orientation

services of category 30 [HPW Semantic Web] that provided a set of web services geolocalized related to

significant ontologies based on an original thesaurus and oriented towards the typical requirements of

Higher Education tested and applied to a pool of users-activities that the Crui Foundation customarily

carries out in the post-graduate internships (at MAE ENEA ISPRA EQUILIBRI etc) The experiment drew the

attention of a community of over 45000 active subjects with high rates of traffic and fidelity with peaks of

4000 sole visitors a day

The activities were not limited to the actual creation of guidance services to higher education and post-

graduate specialization on the international level [Italian Institutes of Culture were active on four

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 7: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

the world of (C) [Research Organizations PRIs] It is clear that keeping separate the helixes of the sphere of

research from those of the industry is a waste which could reduce the models growth capacity

We also believe that a more powerful driver technology (TCH) can by itself constitute subjectivity in the

triple helix since it possesses the essential kernel 7 Hence one could consider that the most efficient

form to induce the system of Higher Education [academic and private = (A)] and Research Centres

[institutional and private = (B) + (C)] to interchange functions activities and needs ‒ by applying the skills

and expertise acquired in the economic-productive areas ‒ is the one that inseparably includes the subject

(TCH) itself ie the interconnection machine data harvesting + mining inference of significance

distribution measurement and translation of intangible values to the currency of social and economic

production

Here is where the triple helix is summed up in the configuration of

(A+ ) [Idem as (A)] Institutions of Higher Education Universities and entities certified as lecturers [HEIs

ACADs]

(B+ ) Research Institutes both public and private and departments of industrial subjects and business

entities (PRIs + Bs)] carrying out research and make use of the pool + higher specialist graduates acting

directly as an interexchange environment and an admission to higher education in their applicative

internships [PRIs + BS]

(C+ ) are the topological agents of the systemic interconnection between all the individuals whether

singular or organized involved in the ecosystem brought together into an intelligent technology

framework which will tend to develop and show [intrinsically with reference to that which comes from (A )

and (B )] continuous needs and requirements capacitating itself evolutionarily to the highest feasible

measures In our current project it holds that (C+ ) ~ (TCH) = ThePrimate ePASSPORT+ which is the

technology platform of ePASSPORT +

7 Turings Cathedral The Origins of the Digital Universe - George B Dyson - 2012 | ISBN-10 0375422773 | ISBN-13 978-0375422775

The aim to make this new apparatus efficient requires that each of the other three subjects (A + B + C + )

infer its own meaning learn the orientation of its activities which make them suitable for the entire model

This primarily to study a quasi-equilibrium paths that always and intrinsically take into account the locations

of the actions of each of the other elements of the triple helix

So according to the implementation of this method the singular and autonomous evolution of the

individual subject [A+ or B+ or C+ ] is not permissible unless it corresponds to a new general evolutionary

condition

We must acknowledge that subject (C+ ) ~ [TPR] ie the infrastructural agent of the Technological Core ‒

since it constitutes the elaboration of the fabric system integration and distribution of instances of the other

two entities [( A+ ) ~ (HEIS +ACADs) and (B+ ) ~ (PRIs + Bs)] and the whole system ‒ must not be intended

here as traditional as other models would be ie the central element of computations in the framework we

are designing here it is not intelligence and nor is it the transmission medium The centrality of the triple

helix model is indeed extended to a total entity according to the Everyware criterion [ubiquitous

reasoning ~ ubiquitous computing] which in itself is changeable ldquobilocatedrdquo and dynamic based on the

inverse product between all the intrinsic factors to every instances inferred from the outside divided by a

comprehensive and unstable value of the whole system

This determines a place that brings together a unique community of individual and collective creatives who

share interests in the innovations that have arisen in the ecosystem though not necessarily on the same

issue or segment A catalyst order type is established where individuals and entities ‒ and their

relationships ideas and talents are spawned ‒ act as a trigger for each of the others It is a great potential

ecosystem for coupling and connection which approximates diversity by stimulating the open cross-linking

that is continuously evolving

From each of the three elements of the model a real sequence of activities originates from the first instance

from the singular core missions

1 (A+ Act) Actions of HEIs + ACADs Layer [Higher Education Institutes and Academics]

The structure 1 (A+ Act) related to the growth process is called the triple-helical Method η [Method

ETA] We thus identify a subject - singular or collegiate within this alliance - which will carry out an

analytical phase of the educational offer Specifically it will single out the typical elements related to the

market segment identified as Pilot [Tourism and Travel] and establish the guidelines and implementation

criteria for adapting the current activities of Higher Education to the model proposed For example it will

assign new in network values to every educational process creating curricula that take into account the

new options made available by helixes (B+ ) and (C+ ) Any individual academic or institutional entity that

provides services to Higher Education [All the HEIs and all the ACADs] will be oriented in such a way that

paradigmatic method η [ETA] is promulgated by the principle from the pilot subject and receives a large

accretive coefficient both in terms of modelling wealth and examples of individual educational curricula

Moreover the degree of technology that can be adopted as well as the network coefficient through which

they can extend and ramify the education processes being proposed to their candidates They themselves

will acquire the condition of organized subject networks which will exceed the current status of

autonomous individuality [excellent to a greater or lesser degree] of those involved in traditional academic

training The reason for this is that even virtualized education todays FAD and elearning have not yet

shown a sufficient ubiquity logic logistical or presumable]

The result is therefore a significant benefit to the natural phenomena of mobility - of students teachers

researchers - who have a mission and are suitable for the educational processes innovative power

widespread application propagation in the area of industry and economies They have an aptitude for the

entrepreneurial approach a practical response to the highest aspirations of today and the near future This

determines the effectiveness of a quasi-equilibrium basically uninterrupted a continuous-bridge

between the learning ecosystem and the applicative ecosystem ie educational-operative-industrial

without the usual solution of continuity [study and become educated ≉ apply and produce] ubiquitous

and scale-free

2 (B+ Act) Actions of PRIs+BS Layer [Business and Public Research Institutes]

In the structure 2(B+ Act) of the triple-helix the growth process is called ldquomethod ωrdquo the Omega

[method] In the pilot environment you can find a guiding role of a private industry entity and one [or

more] fundamental research institutions [ie CNR] ‒ Note here the correspondence with the model of

ePassport+ We are in fact proposing the subject (B+) in place of the superseded subject (B) - assisted by a

group of clusters or associations or manufacturing districts which in the pilot project are drawn from the

Tourism and Travel industry This will therefore trigger a process of engagement of post-graduates [PGs]

already educated by the entities HEIs and ACADs arising from the criteria of ldquomethod ηrdquo [ETA] so that the

above-mentioned continuous-bridge can realize their natural insertion in the industry environment

The pilot subject 2(B+ Act) will be involved in orienting according to a new method the insertion process

by establishing an integration protocol approximation and preparation of host industrial territories

adapting the in network model ie the business entity shall provide from its ecosystem the necessary

corrective and augmentative feedback to make the structure 1(A+ Act) constantly updated checked and

quasi-equilibrated on the industrial focus of the Tourism amp Industry while the subject of Public Research

[ie CNR] must infer paradigmatic scientific models that translate the knowledge and pure skills of [PGs]

(Post-graduates) into the strict and rigorous models of the concrete industry categories including financial

and economic instances which it is undeniable corrected and make unstable all the values assumed in the

phases A+ [of pure learning] and A+| B+ [as an interface]

3 (C+ act) TPR layer actions [ThePrimate Technological Drivers]

The structure 3 (C+ act) of the triple helix process is an intelligent technological system that uses a method

called ldquomethod πrdquo of growth This is the ubiquitous technological machine [used by A+ B+ and C+ too] that

circuits in a sole consistent and distributed ecosystem all the connections among all the instances of the

three subjects and their methods [in summary (A+act ~ method η ) ~ ( B+act ~ ω method ) divide ( C+act ~

method π)] cataloguing its data distributing the computation of the processes through the processing

capacity of all node-point-subjects collecting and showing to everyone the availability and mining of all the

experiences of everyone causing the typical modelling [the peculiar-minds] providing ecosystem experts

coachers or lecturers brokers stakeholders inferring significant elements ‒ amongst which new proximities

between subjects who are now similar and new predicates of interconnection [Now who what is looking

for who what] ‒ strengthening the most significant links by bringing them closer [increasing clustering

coefficient] updating its capacity to reception-ligando making each pair measurable quantitatively to finally

make the whole mechanism profitable

The experience of ThePrimatereg in Italian Higher Education [2009-2010]

The ecosystem that we propose is based on a previous experience conducted experimentally between mid

2009 and mid 2010 ThePrimate is a 30-networking project based on an operative technology on a

distributed social-web and mobile IADC platforms [Identifying and Automatic Data Capture] It was

conceived in the Xoolab laboratory [Rome Italy] by technological physicist Giuseppe Laquidara and

strategist Marika Mazzi Boeacutem and was initially shared with the Conference of Italian University Rectors who

provided one of its own spin-offs of the Foundation The launch of the experiment witnessed the birth of

the original model ThePrimate [from Prime = Primary and Excellence] this was service-oriented for

Italian universities In particular together with CRUI at least three living ecosystems were structured of

which at least two were oriented towards Higher Education In particular between September 2009 and

July 2010 the provision of an orientation service platform was created provided with a whole of orientation

services of category 30 [HPW Semantic Web] that provided a set of web services geolocalized related to

significant ontologies based on an original thesaurus and oriented towards the typical requirements of

Higher Education tested and applied to a pool of users-activities that the Crui Foundation customarily

carries out in the post-graduate internships (at MAE ENEA ISPRA EQUILIBRI etc) The experiment drew the

attention of a community of over 45000 active subjects with high rates of traffic and fidelity with peaks of

4000 sole visitors a day

The activities were not limited to the actual creation of guidance services to higher education and post-

graduate specialization on the international level [Italian Institutes of Culture were active on four

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 8: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

The aim to make this new apparatus efficient requires that each of the other three subjects (A + B + C + )

infer its own meaning learn the orientation of its activities which make them suitable for the entire model

This primarily to study a quasi-equilibrium paths that always and intrinsically take into account the locations

of the actions of each of the other elements of the triple helix

So according to the implementation of this method the singular and autonomous evolution of the

individual subject [A+ or B+ or C+ ] is not permissible unless it corresponds to a new general evolutionary

condition

We must acknowledge that subject (C+ ) ~ [TPR] ie the infrastructural agent of the Technological Core ‒

since it constitutes the elaboration of the fabric system integration and distribution of instances of the other

two entities [( A+ ) ~ (HEIS +ACADs) and (B+ ) ~ (PRIs + Bs)] and the whole system ‒ must not be intended

here as traditional as other models would be ie the central element of computations in the framework we

are designing here it is not intelligence and nor is it the transmission medium The centrality of the triple

helix model is indeed extended to a total entity according to the Everyware criterion [ubiquitous

reasoning ~ ubiquitous computing] which in itself is changeable ldquobilocatedrdquo and dynamic based on the

inverse product between all the intrinsic factors to every instances inferred from the outside divided by a

comprehensive and unstable value of the whole system

This determines a place that brings together a unique community of individual and collective creatives who

share interests in the innovations that have arisen in the ecosystem though not necessarily on the same

issue or segment A catalyst order type is established where individuals and entities ‒ and their

relationships ideas and talents are spawned ‒ act as a trigger for each of the others It is a great potential

ecosystem for coupling and connection which approximates diversity by stimulating the open cross-linking

that is continuously evolving

From each of the three elements of the model a real sequence of activities originates from the first instance

from the singular core missions

1 (A+ Act) Actions of HEIs + ACADs Layer [Higher Education Institutes and Academics]

The structure 1 (A+ Act) related to the growth process is called the triple-helical Method η [Method

ETA] We thus identify a subject - singular or collegiate within this alliance - which will carry out an

analytical phase of the educational offer Specifically it will single out the typical elements related to the

market segment identified as Pilot [Tourism and Travel] and establish the guidelines and implementation

criteria for adapting the current activities of Higher Education to the model proposed For example it will

assign new in network values to every educational process creating curricula that take into account the

new options made available by helixes (B+ ) and (C+ ) Any individual academic or institutional entity that

provides services to Higher Education [All the HEIs and all the ACADs] will be oriented in such a way that

paradigmatic method η [ETA] is promulgated by the principle from the pilot subject and receives a large

accretive coefficient both in terms of modelling wealth and examples of individual educational curricula

Moreover the degree of technology that can be adopted as well as the network coefficient through which

they can extend and ramify the education processes being proposed to their candidates They themselves

will acquire the condition of organized subject networks which will exceed the current status of

autonomous individuality [excellent to a greater or lesser degree] of those involved in traditional academic

training The reason for this is that even virtualized education todays FAD and elearning have not yet

shown a sufficient ubiquity logic logistical or presumable]

The result is therefore a significant benefit to the natural phenomena of mobility - of students teachers

researchers - who have a mission and are suitable for the educational processes innovative power

widespread application propagation in the area of industry and economies They have an aptitude for the

entrepreneurial approach a practical response to the highest aspirations of today and the near future This

determines the effectiveness of a quasi-equilibrium basically uninterrupted a continuous-bridge

between the learning ecosystem and the applicative ecosystem ie educational-operative-industrial

without the usual solution of continuity [study and become educated ≉ apply and produce] ubiquitous

and scale-free

2 (B+ Act) Actions of PRIs+BS Layer [Business and Public Research Institutes]

In the structure 2(B+ Act) of the triple-helix the growth process is called ldquomethod ωrdquo the Omega

[method] In the pilot environment you can find a guiding role of a private industry entity and one [or

more] fundamental research institutions [ie CNR] ‒ Note here the correspondence with the model of

ePassport+ We are in fact proposing the subject (B+) in place of the superseded subject (B) - assisted by a

group of clusters or associations or manufacturing districts which in the pilot project are drawn from the

Tourism and Travel industry This will therefore trigger a process of engagement of post-graduates [PGs]

already educated by the entities HEIs and ACADs arising from the criteria of ldquomethod ηrdquo [ETA] so that the

above-mentioned continuous-bridge can realize their natural insertion in the industry environment

The pilot subject 2(B+ Act) will be involved in orienting according to a new method the insertion process

by establishing an integration protocol approximation and preparation of host industrial territories

adapting the in network model ie the business entity shall provide from its ecosystem the necessary

corrective and augmentative feedback to make the structure 1(A+ Act) constantly updated checked and

quasi-equilibrated on the industrial focus of the Tourism amp Industry while the subject of Public Research

[ie CNR] must infer paradigmatic scientific models that translate the knowledge and pure skills of [PGs]

(Post-graduates) into the strict and rigorous models of the concrete industry categories including financial

and economic instances which it is undeniable corrected and make unstable all the values assumed in the

phases A+ [of pure learning] and A+| B+ [as an interface]

3 (C+ act) TPR layer actions [ThePrimate Technological Drivers]

The structure 3 (C+ act) of the triple helix process is an intelligent technological system that uses a method

called ldquomethod πrdquo of growth This is the ubiquitous technological machine [used by A+ B+ and C+ too] that

circuits in a sole consistent and distributed ecosystem all the connections among all the instances of the

three subjects and their methods [in summary (A+act ~ method η ) ~ ( B+act ~ ω method ) divide ( C+act ~

method π)] cataloguing its data distributing the computation of the processes through the processing

capacity of all node-point-subjects collecting and showing to everyone the availability and mining of all the

experiences of everyone causing the typical modelling [the peculiar-minds] providing ecosystem experts

coachers or lecturers brokers stakeholders inferring significant elements ‒ amongst which new proximities

between subjects who are now similar and new predicates of interconnection [Now who what is looking

for who what] ‒ strengthening the most significant links by bringing them closer [increasing clustering

coefficient] updating its capacity to reception-ligando making each pair measurable quantitatively to finally

make the whole mechanism profitable

The experience of ThePrimatereg in Italian Higher Education [2009-2010]

The ecosystem that we propose is based on a previous experience conducted experimentally between mid

2009 and mid 2010 ThePrimate is a 30-networking project based on an operative technology on a

distributed social-web and mobile IADC platforms [Identifying and Automatic Data Capture] It was

conceived in the Xoolab laboratory [Rome Italy] by technological physicist Giuseppe Laquidara and

strategist Marika Mazzi Boeacutem and was initially shared with the Conference of Italian University Rectors who

provided one of its own spin-offs of the Foundation The launch of the experiment witnessed the birth of

the original model ThePrimate [from Prime = Primary and Excellence] this was service-oriented for

Italian universities In particular together with CRUI at least three living ecosystems were structured of

which at least two were oriented towards Higher Education In particular between September 2009 and

July 2010 the provision of an orientation service platform was created provided with a whole of orientation

services of category 30 [HPW Semantic Web] that provided a set of web services geolocalized related to

significant ontologies based on an original thesaurus and oriented towards the typical requirements of

Higher Education tested and applied to a pool of users-activities that the Crui Foundation customarily

carries out in the post-graduate internships (at MAE ENEA ISPRA EQUILIBRI etc) The experiment drew the

attention of a community of over 45000 active subjects with high rates of traffic and fidelity with peaks of

4000 sole visitors a day

The activities were not limited to the actual creation of guidance services to higher education and post-

graduate specialization on the international level [Italian Institutes of Culture were active on four

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 9: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

This determines a place that brings together a unique community of individual and collective creatives who

share interests in the innovations that have arisen in the ecosystem though not necessarily on the same

issue or segment A catalyst order type is established where individuals and entities ‒ and their

relationships ideas and talents are spawned ‒ act as a trigger for each of the others It is a great potential

ecosystem for coupling and connection which approximates diversity by stimulating the open cross-linking

that is continuously evolving

From each of the three elements of the model a real sequence of activities originates from the first instance

from the singular core missions

1 (A+ Act) Actions of HEIs + ACADs Layer [Higher Education Institutes and Academics]

The structure 1 (A+ Act) related to the growth process is called the triple-helical Method η [Method

ETA] We thus identify a subject - singular or collegiate within this alliance - which will carry out an

analytical phase of the educational offer Specifically it will single out the typical elements related to the

market segment identified as Pilot [Tourism and Travel] and establish the guidelines and implementation

criteria for adapting the current activities of Higher Education to the model proposed For example it will

assign new in network values to every educational process creating curricula that take into account the

new options made available by helixes (B+ ) and (C+ ) Any individual academic or institutional entity that

provides services to Higher Education [All the HEIs and all the ACADs] will be oriented in such a way that

paradigmatic method η [ETA] is promulgated by the principle from the pilot subject and receives a large

accretive coefficient both in terms of modelling wealth and examples of individual educational curricula

Moreover the degree of technology that can be adopted as well as the network coefficient through which

they can extend and ramify the education processes being proposed to their candidates They themselves

will acquire the condition of organized subject networks which will exceed the current status of

autonomous individuality [excellent to a greater or lesser degree] of those involved in traditional academic

training The reason for this is that even virtualized education todays FAD and elearning have not yet

shown a sufficient ubiquity logic logistical or presumable]

The result is therefore a significant benefit to the natural phenomena of mobility - of students teachers

researchers - who have a mission and are suitable for the educational processes innovative power

widespread application propagation in the area of industry and economies They have an aptitude for the

entrepreneurial approach a practical response to the highest aspirations of today and the near future This

determines the effectiveness of a quasi-equilibrium basically uninterrupted a continuous-bridge

between the learning ecosystem and the applicative ecosystem ie educational-operative-industrial

without the usual solution of continuity [study and become educated ≉ apply and produce] ubiquitous

and scale-free

2 (B+ Act) Actions of PRIs+BS Layer [Business and Public Research Institutes]

In the structure 2(B+ Act) of the triple-helix the growth process is called ldquomethod ωrdquo the Omega

[method] In the pilot environment you can find a guiding role of a private industry entity and one [or

more] fundamental research institutions [ie CNR] ‒ Note here the correspondence with the model of

ePassport+ We are in fact proposing the subject (B+) in place of the superseded subject (B) - assisted by a

group of clusters or associations or manufacturing districts which in the pilot project are drawn from the

Tourism and Travel industry This will therefore trigger a process of engagement of post-graduates [PGs]

already educated by the entities HEIs and ACADs arising from the criteria of ldquomethod ηrdquo [ETA] so that the

above-mentioned continuous-bridge can realize their natural insertion in the industry environment

The pilot subject 2(B+ Act) will be involved in orienting according to a new method the insertion process

by establishing an integration protocol approximation and preparation of host industrial territories

adapting the in network model ie the business entity shall provide from its ecosystem the necessary

corrective and augmentative feedback to make the structure 1(A+ Act) constantly updated checked and

quasi-equilibrated on the industrial focus of the Tourism amp Industry while the subject of Public Research

[ie CNR] must infer paradigmatic scientific models that translate the knowledge and pure skills of [PGs]

(Post-graduates) into the strict and rigorous models of the concrete industry categories including financial

and economic instances which it is undeniable corrected and make unstable all the values assumed in the

phases A+ [of pure learning] and A+| B+ [as an interface]

3 (C+ act) TPR layer actions [ThePrimate Technological Drivers]

The structure 3 (C+ act) of the triple helix process is an intelligent technological system that uses a method

called ldquomethod πrdquo of growth This is the ubiquitous technological machine [used by A+ B+ and C+ too] that

circuits in a sole consistent and distributed ecosystem all the connections among all the instances of the

three subjects and their methods [in summary (A+act ~ method η ) ~ ( B+act ~ ω method ) divide ( C+act ~

method π)] cataloguing its data distributing the computation of the processes through the processing

capacity of all node-point-subjects collecting and showing to everyone the availability and mining of all the

experiences of everyone causing the typical modelling [the peculiar-minds] providing ecosystem experts

coachers or lecturers brokers stakeholders inferring significant elements ‒ amongst which new proximities

between subjects who are now similar and new predicates of interconnection [Now who what is looking

for who what] ‒ strengthening the most significant links by bringing them closer [increasing clustering

coefficient] updating its capacity to reception-ligando making each pair measurable quantitatively to finally

make the whole mechanism profitable

The experience of ThePrimatereg in Italian Higher Education [2009-2010]

The ecosystem that we propose is based on a previous experience conducted experimentally between mid

2009 and mid 2010 ThePrimate is a 30-networking project based on an operative technology on a

distributed social-web and mobile IADC platforms [Identifying and Automatic Data Capture] It was

conceived in the Xoolab laboratory [Rome Italy] by technological physicist Giuseppe Laquidara and

strategist Marika Mazzi Boeacutem and was initially shared with the Conference of Italian University Rectors who

provided one of its own spin-offs of the Foundation The launch of the experiment witnessed the birth of

the original model ThePrimate [from Prime = Primary and Excellence] this was service-oriented for

Italian universities In particular together with CRUI at least three living ecosystems were structured of

which at least two were oriented towards Higher Education In particular between September 2009 and

July 2010 the provision of an orientation service platform was created provided with a whole of orientation

services of category 30 [HPW Semantic Web] that provided a set of web services geolocalized related to

significant ontologies based on an original thesaurus and oriented towards the typical requirements of

Higher Education tested and applied to a pool of users-activities that the Crui Foundation customarily

carries out in the post-graduate internships (at MAE ENEA ISPRA EQUILIBRI etc) The experiment drew the

attention of a community of over 45000 active subjects with high rates of traffic and fidelity with peaks of

4000 sole visitors a day

The activities were not limited to the actual creation of guidance services to higher education and post-

graduate specialization on the international level [Italian Institutes of Culture were active on four

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 10: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

without the usual solution of continuity [study and become educated ≉ apply and produce] ubiquitous

and scale-free

2 (B+ Act) Actions of PRIs+BS Layer [Business and Public Research Institutes]

In the structure 2(B+ Act) of the triple-helix the growth process is called ldquomethod ωrdquo the Omega

[method] In the pilot environment you can find a guiding role of a private industry entity and one [or

more] fundamental research institutions [ie CNR] ‒ Note here the correspondence with the model of

ePassport+ We are in fact proposing the subject (B+) in place of the superseded subject (B) - assisted by a

group of clusters or associations or manufacturing districts which in the pilot project are drawn from the

Tourism and Travel industry This will therefore trigger a process of engagement of post-graduates [PGs]

already educated by the entities HEIs and ACADs arising from the criteria of ldquomethod ηrdquo [ETA] so that the

above-mentioned continuous-bridge can realize their natural insertion in the industry environment

The pilot subject 2(B+ Act) will be involved in orienting according to a new method the insertion process

by establishing an integration protocol approximation and preparation of host industrial territories

adapting the in network model ie the business entity shall provide from its ecosystem the necessary

corrective and augmentative feedback to make the structure 1(A+ Act) constantly updated checked and

quasi-equilibrated on the industrial focus of the Tourism amp Industry while the subject of Public Research

[ie CNR] must infer paradigmatic scientific models that translate the knowledge and pure skills of [PGs]

(Post-graduates) into the strict and rigorous models of the concrete industry categories including financial

and economic instances which it is undeniable corrected and make unstable all the values assumed in the

phases A+ [of pure learning] and A+| B+ [as an interface]

3 (C+ act) TPR layer actions [ThePrimate Technological Drivers]

The structure 3 (C+ act) of the triple helix process is an intelligent technological system that uses a method

called ldquomethod πrdquo of growth This is the ubiquitous technological machine [used by A+ B+ and C+ too] that

circuits in a sole consistent and distributed ecosystem all the connections among all the instances of the

three subjects and their methods [in summary (A+act ~ method η ) ~ ( B+act ~ ω method ) divide ( C+act ~

method π)] cataloguing its data distributing the computation of the processes through the processing

capacity of all node-point-subjects collecting and showing to everyone the availability and mining of all the

experiences of everyone causing the typical modelling [the peculiar-minds] providing ecosystem experts

coachers or lecturers brokers stakeholders inferring significant elements ‒ amongst which new proximities

between subjects who are now similar and new predicates of interconnection [Now who what is looking

for who what] ‒ strengthening the most significant links by bringing them closer [increasing clustering

coefficient] updating its capacity to reception-ligando making each pair measurable quantitatively to finally

make the whole mechanism profitable

The experience of ThePrimatereg in Italian Higher Education [2009-2010]

The ecosystem that we propose is based on a previous experience conducted experimentally between mid

2009 and mid 2010 ThePrimate is a 30-networking project based on an operative technology on a

distributed social-web and mobile IADC platforms [Identifying and Automatic Data Capture] It was

conceived in the Xoolab laboratory [Rome Italy] by technological physicist Giuseppe Laquidara and

strategist Marika Mazzi Boeacutem and was initially shared with the Conference of Italian University Rectors who

provided one of its own spin-offs of the Foundation The launch of the experiment witnessed the birth of

the original model ThePrimate [from Prime = Primary and Excellence] this was service-oriented for

Italian universities In particular together with CRUI at least three living ecosystems were structured of

which at least two were oriented towards Higher Education In particular between September 2009 and

July 2010 the provision of an orientation service platform was created provided with a whole of orientation

services of category 30 [HPW Semantic Web] that provided a set of web services geolocalized related to

significant ontologies based on an original thesaurus and oriented towards the typical requirements of

Higher Education tested and applied to a pool of users-activities that the Crui Foundation customarily

carries out in the post-graduate internships (at MAE ENEA ISPRA EQUILIBRI etc) The experiment drew the

attention of a community of over 45000 active subjects with high rates of traffic and fidelity with peaks of

4000 sole visitors a day

The activities were not limited to the actual creation of guidance services to higher education and post-

graduate specialization on the international level [Italian Institutes of Culture were active on four

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 11: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

quasi-equilibrated on the industrial focus of the Tourism amp Industry while the subject of Public Research

[ie CNR] must infer paradigmatic scientific models that translate the knowledge and pure skills of [PGs]

(Post-graduates) into the strict and rigorous models of the concrete industry categories including financial

and economic instances which it is undeniable corrected and make unstable all the values assumed in the

phases A+ [of pure learning] and A+| B+ [as an interface]

3 (C+ act) TPR layer actions [ThePrimate Technological Drivers]

The structure 3 (C+ act) of the triple helix process is an intelligent technological system that uses a method

called ldquomethod πrdquo of growth This is the ubiquitous technological machine [used by A+ B+ and C+ too] that

circuits in a sole consistent and distributed ecosystem all the connections among all the instances of the

three subjects and their methods [in summary (A+act ~ method η ) ~ ( B+act ~ ω method ) divide ( C+act ~

method π)] cataloguing its data distributing the computation of the processes through the processing

capacity of all node-point-subjects collecting and showing to everyone the availability and mining of all the

experiences of everyone causing the typical modelling [the peculiar-minds] providing ecosystem experts

coachers or lecturers brokers stakeholders inferring significant elements ‒ amongst which new proximities

between subjects who are now similar and new predicates of interconnection [Now who what is looking

for who what] ‒ strengthening the most significant links by bringing them closer [increasing clustering

coefficient] updating its capacity to reception-ligando making each pair measurable quantitatively to finally

make the whole mechanism profitable

The experience of ThePrimatereg in Italian Higher Education [2009-2010]

The ecosystem that we propose is based on a previous experience conducted experimentally between mid

2009 and mid 2010 ThePrimate is a 30-networking project based on an operative technology on a

distributed social-web and mobile IADC platforms [Identifying and Automatic Data Capture] It was

conceived in the Xoolab laboratory [Rome Italy] by technological physicist Giuseppe Laquidara and

strategist Marika Mazzi Boeacutem and was initially shared with the Conference of Italian University Rectors who

provided one of its own spin-offs of the Foundation The launch of the experiment witnessed the birth of

the original model ThePrimate [from Prime = Primary and Excellence] this was service-oriented for

Italian universities In particular together with CRUI at least three living ecosystems were structured of

which at least two were oriented towards Higher Education In particular between September 2009 and

July 2010 the provision of an orientation service platform was created provided with a whole of orientation

services of category 30 [HPW Semantic Web] that provided a set of web services geolocalized related to

significant ontologies based on an original thesaurus and oriented towards the typical requirements of

Higher Education tested and applied to a pool of users-activities that the Crui Foundation customarily

carries out in the post-graduate internships (at MAE ENEA ISPRA EQUILIBRI etc) The experiment drew the

attention of a community of over 45000 active subjects with high rates of traffic and fidelity with peaks of

4000 sole visitors a day

The activities were not limited to the actual creation of guidance services to higher education and post-

graduate specialization on the international level [Italian Institutes of Culture were active on four

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 12: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

services of category 30 [HPW Semantic Web] that provided a set of web services geolocalized related to

significant ontologies based on an original thesaurus and oriented towards the typical requirements of

Higher Education tested and applied to a pool of users-activities that the Crui Foundation customarily

carries out in the post-graduate internships (at MAE ENEA ISPRA EQUILIBRI etc) The experiment drew the

attention of a community of over 45000 active subjects with high rates of traffic and fidelity with peaks of

4000 sole visitors a day

The activities were not limited to the actual creation of guidance services to higher education and post-

graduate specialization on the international level [Italian Institutes of Culture were active on four

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 13: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

continents including embassies consulates government agencies research centers scientific and

technological parks] through the conclusion of conventions and partnerships In fact this made it possible

for the data sets held by different universities interoperable thereby determining a first network and

supporting its international trade and mobility In addition the first Inter-operational Guidelines Policy ‒

and Feasible Implementation Criteria ‒ were designed to create the growth model and disseminate it

extensively

Subsequently further research was carried out according to the same model that led ‒ once again with the

CRUI support ‒ to the development of particularly specific environments such as MUNDIS (a network of

executives and university professors of the MUNDIS Master) ThePrimate Researchers (international network

for the overall mobility of researchers) ThePrimate|Pro (semantic web) platform inter-operating with

Culturaitaliait which led to the NNS project HEUREKA) and the project-platform University without

Limits consisting of volunteers for the integration of disabled students presented by the CRUI to the Prime

Minister on the basis of ThePrimate prototype

The projects were secluded from the partnership with CRUI by the creators and proponents due to the lack

of funding and many italian academy regulatory impasses

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 14: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

Work Plan

[AWARENESS ACTIVITIES]

Workpackage 1 Project Management

Objectives

1 to define the cooperation inside the Alliance the organizational infrastructure and the management of

the program

2 to agree term of reference roles and responsibility of the working groups

3 to plan the activities in order to fulfill the objectives and to ensure the growth of the Alliance

4 to establish proceedings for best internal cooperation and high quality results

5 to monitor working progress in order to achieve the objectives also in terms of timing and budget

6 to manage the contract and to compliance with the Commissionrsquos requirements

Deliverable 11 Consortium Agreement

Deliverable 12 Project Quality and Assessment Plan [This deliverable will set out the quality practices for

the project and is to provide assurance that the quality requirements are planned

appropriately]

Deliverable 13 Periodic Progress Reporting

Deliverable 14 Periodic Progress Reporting

Deliverable 15 Final Reporting

Workpackage 2 Benchmarking scenario and

Objectives

1 to explore the state of the art of the Higher Education System and UBC in Europe in order to analyze its

applications weaknessess and potential

2 to analyze the Tourism industry as economic sector exploring the 5 main fields detected in order to get

a clear profile of it

3 to define the market dimension and potentials

4 to define potential target of the program their needs expectations and desires in order to achieve a

clear view of the social profile of the programrsquos beneficiaries

5 to identify the existing innovation skills gaps

6 to explore the most powerful and strategic relationships among the system users and to stimulate

networking and cooperation between Business and Academia

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 15: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

Deliverable 21 State of the Art Paper on UBC System [The document will summarise the state of the art in

University Business Cooperation with focus on the countries composing the Alliance)

Deliverable 22 Study on the overall situation on Mobility in Europe [The Deliverable will contain the

analysis of the mobility in Europe including students professors researchers bringing out

barriers needs and opportunities and with a focus on the credit system for the mobility)

Deliverable 23 State of the Art in the Tourism market scenario [The deliverable will contain the analysis of

the Tourism market weaknesses and strengths as well as potentials along with the

definition of a strategic plan for cooperation among the beneficiaries The study will also

bring out the new demanding skills from the Tourism Industry as well for new products or

services A focus on cultural tourism will be also provided reporting opportunities for

practical deployment of best technologies and services coming from Research domains as

well as barriers]

Deliverable 24 Target Audience Analysis [The deliverable will contain the analysis of the beneficiaries

needs connected to the educational system and the market scenario]

Deliverable 25 State of the Art of Glocal Entrepreneurship in Tourism Industry [The deliverable will point

out the newborn entrepreneurrsquos needs barriers and opportunities for the market as well as

SMEs skills gap to be bridge]

Workpackage 3 Powerful Alliance Settings core mission data issues conceptual framework and

methodology adopted

Objectives

1 to define the core mission of the Alliance roles and responsibilities

2 to set data issues related to education employment mobility multi-sectoral macroeconomic analysis

skills and competences coming from the studies run in WP2

3 to define the structure of the framework for the best cooperation

4 to set a common methodology for the best exploitation of the Program

Deliverable 31 Program assessment [The deliverable will set the assessment of ePASSPORT+ for education

employment mobility skills and competences requested by the industry as well as the

program aims for progress beyond the state of the art along with the indicators for

measuring this progress]

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 16: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

Deliverable 32 Governance and Cooperation framework [The deliverable will give the rules for the Alliance

cooperation and the common methodology for the implementation of the program

--

[TECHNICAL WORK]

Workpackage 4 Designing the Bridge structures and modular approaches settings

Objectives

1 to define new learning and teaching methods related to Tourism Industry

2 to encourage an entrepreneurial approach both in HEIs and ACADs and in studentsrsquo attitudes

3 to promote innovative models for structured mobility facilitating cross-sector exchange as well as

knowledge transfer

Deliverable 41 Platform prototyping [This deliverable will develop an adapted prototype of the

technological platform based on the existing ThePrimate platform]

Deliverable 42 Curricular Models Forging [This deliverable will forge a number of learning paths tailoring

them for Cultural Tourism and Sustainable Tourism market field]

Deliverable 43 Applicative projects-products board [This deliverable will provide 1 or more project-

products to be plugged into the learning paths mixing together the multidisciplinary

studies inferred by each player the projects have to be deployed and test in the real

industryrsquos value chain in order to gain an economic proof of concept]

Deliverable 44 Routing System and experimental routes for cross-sectordiscipline mobility [This

deliverable will design and plan the intelligent routing system in order to create one or

more experimental routes connected to the curricular plans these routes has to involve all

target groups]

Workpackage 5 Bridging the Gap

Objectives

1 to deliver the operational platform (beta version)

2 to implement the Program by starting pilot experiences in e-learning pilot researching and business in

the Tourism Industry facilitating transversal competences creativity e-skills and a clear commitment to

analyze extensibility of institutional curricular plans

3 to realize operational activities in order to boost UBC

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 17: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

4 to interact with existing Knowledge Alliances for the best exploitation of the program (ie CIAKL

KNOWFACT EUEN)

Deliverable 51 Beta Platform Release [This deliverable will complete the development of the platform

including testing process and make it operational for the starting of the Program]

Deliverable 52 General States Assembly [This deliverable will get the real dimension of the resources for

the kick-off of the program including number of post-graduatestrainees matriculation

faculty effectiveness research staff experts and entrepreneurs availability as well as

networking bodies commitment]

Deliverable 53 Program exploitation [This deliverable will exploit the program including experimental

learning mobility and entrepreneurs experiences]

Deliverable 54 Products-projects achievement and delivery [This deliverable will achieve the outcomes of

the Program and deliver it to the referral economic companies involved who will weigh

them in order to introduce them into the value chain)

[PERFORMANCE MONITORING AND EVALUATION]

Workpackage 6 Program monitoring evaluation and tuning of the Program

Objectives

1 to monitor the effectiveness of ePASSPORT+ eco-system

2 to monitor the different use cases and functionalities during program

3 to update in case of changing scenario and emerging individualscollective needs

4 to verify the pilot effectiveness for future implementation

5 to overhaul emerging limits for the following dynamic scalability of new programs

6 to forecast future assessments

Deliverable 61 Definition of evaluation metrics [The document will outline the way the individual

ePASSPORT+ modules will be evaluated and tested]

Deliverable 62 Performing Test and Reports Delivery [This service aims to provide non-stop test during the

development processing]

Deliverable 63 Measuring PilotProgram Effectiveness [The document will provide the results of the final

user evaluation cycle aiming to assess the effectiveness and usability of ePASSPORT+

integrated eco-system]

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 18: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

Deliverable 64 Final Report [This deliverable should summarize the overall experiences and critical points

in order to set further purposeful models and replications]

--

bull [DISSEMINATION ACTIVITIES]

Workpackage 7 Program Dissemination and Exploitation

Objectives

1 [a priori] to define the strategy for brand building and brand awareness of the project

2 [a priori] to identify the potential stakeholders and the key power users in order to increase ePASSPORT+

brand awareness

3 [pre-disssemination] to present the program to all stakeholders before the programrsquos kick-off in oder to

built the community

4 [on going dissemination] to set the communication and promotion activities to disseminate the program

5 [on going dissemination] to provide a structured model to be successfully adopted by the Sector Skill

Alliances

6 [on going dissemination] to interact with existing EU funded programs on Tourism and Travel (ie

Calypsos)

7 [on going dissemination] to examine forecast business potential of the proposed products-projects

8 [on going dissemination] to measure the results achieved

Deliverable 71 Brand and Communication Strategy

Deliverable 72 Stakeholdersend users Communication Plan

Deliverable 73 preon-going Dissemination Plan [The deliverable will set out ePASSPORT+ plan for all

dissemination activities towards promoting the project results and the conducted research to the

community and the general public]

Deliverable 74 Exploitation Plan [The document will provide the final version of the ePASSPORT

Exploitation]

Deliverable 75 Communication and Promotion Final Report

--

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 19: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

The Program in 4Ws details

Who is going to realize it (roles) Whom is addressed to (target groups) Where it takes

place (both physically and virtually) What it does (engine)

--

W1 ThePrimate ePASSPORT+ Who is going to realize it

ThePrimate ePASSPORT+ will be realized thanks to the contribution of 4 main players

(1) HEIs and ACADs [Higher Education Institutes + Academics]

(2) PRIs and Bs [Public Research Institutes and Business players]

(3) NBs [Networking Bodies]

(4) TPR - ThePrimate ePassport+ technological engine [NNs typology]

The program will last 18 months we can identify two main activities in this time duration

bull Stage 1 study and design process (WP2 WP3)

bull Stage 2 accomplishment and exploitation process (WP4 WP5 WP6 WP7 WP8)

On behalf of this here are the following roles and activities for each player

gt HEIs and ACADs

bull Stage 1 - HEIs they will be in charge of studying analyzing and reporting the overall situation on UBC

[Universities and Business Cooperation] privileging economic and productive concrete issues as well as

pedagogical ones and investigating present barriers and imbalances in the system HEIs will be also

responsible for a study on specific education in Tourism economic sector bringing out gaps and

improvements needed

bull Stage 1 - ACADs they will be responsible of studying analyzing and reporting the overall situation on

mobility in Europe including students professors researchers

ACADs will privilege entrepreneurship issues and outlets oversee the inter-credit + cooperative system

in support of mobility and investigating present barriers and imbalances

ACADs will strictly work on the basis of the studies reports and results achieved by the subjects of

Research area and Business area [(1) and (2)] as well as opportunities and needs

bull Stage 2 - HEIs + ACADs they will be both involved in ePASSPORT+ Program Settings using the

Method η [Method ETA] they will be responsible of defining and complying the general approach

and structures for the accomplishment of the Program taking constantly into account the necessities of

other stakeholders

HEIs + ACADs will also be in charge of pre-dissemination activities before the kick-off of the program in

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 20: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

order to involve other European HEIsACADs to join the program subject (4) [TPR] - technological

engine - will act as a supporter

HEIs + ACADs will be responsible for processing the curricular plan

HEIs + ACADs will be in charge of providing professors for training and coaching

HEIs + ACADs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt PRIs and BS

bull Stage 1 - PRIs they will be responsible for analyzing and reporting the Research related to the state of

the art in Tourism Industry bringing out potential application in the field of cultural tourism TampT 20

and other types reporting opportunities for practical deployment of best technologies and services

coming from Research domains as well as barriers They will undertake a detailed overview of

researchersrsquo needs who demand for an active approach with business and industry PRIs will strictly work

on the basis of the studies reports and results achieved by the subjects of HEIs area and ACADs area as

well as opportunities and needs

bull Stage 1 - Bs they will be in charge of reporting the Market needs in terms of skills new products and

services (What the market is asking for now) and proposing the ldquomatterrdquo for the Program (ie from

their direct market experience will come the assessment for the curricular plan in terms of outcomes to

be reached) Bs will strictly work on the basis of the studies reports and results achieved by the subjects

of HEIs ACADs and PRIs area as well as opportunities and needs

bull Stage 2 PRIs + Bs they will be involved in the ePASSPORT+ Program Settings using the Method

ωrdquo [the Omega method] defining and complying the general approach and structures for the

accomplishment of the Program taking constantly into account the necessities of other stakeholders

PRIs will also be in charge of pre-dissemination activities before the kick-off of the program in order to

involve other European researchers to join the program subject (4) [TPR] - technological engine - will

play a supporter role PRIs will contribute in designing the curricular plan also ensuring the availability

of hosting it in their structures

PRIs will be in charge of providing researchers for training and of cooperating with Bs [Business] staff

PRIs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

Bs will provide higher experienced entrepreneurrsquos contribution for training coaching and cooperating

with PRIs HEIs ACADsrsquo staff

Bs will stand as the main interface for the market needs

Bs will ensure ePASSPORT+ staff mobility for the best exploitation of the Program

gt NBs

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 21: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

bull Stage 1 - NBs they will be in charge of reporting the State of the Art of Glocal Entrepreneurship in

Tourism Industry bringing out newborn entrepreneurrsquos needs barriers and opportunities for the

market as well as SMEs skills gap to be bridge (What the entrepreneurs are asking for now What

professional skills SMEs are asking for) NBs will strictly work on the basis of the studies reports and

results achieved by the subjects of HEIs ACADs PRIs Bs area as well as opportunities and needs

bull Stage 2 - NBs will be involved in the Program exploitation defining and complying the general

approach and structures for the accomplishment of the Program

NBs will be in charge of pre-dissemination activities before the kick-off of the program in order to

involve entrepreneursSMEs to join the program and throughout the program duration subject (4)

[TPR] - technological engine - will act as a supporter

NBs will play the relevant role of SMEs peculiar cluster detecting relevant application needs in Tourism

Industry and forwarding them towards HEIs and ACAD this will allow HEIs+ACADs developing or

updating curricular plan for the best exploitation of the Program

NBs will provide relevant professional experts in Tourism Industry for training and coaching throughout

the Program and they will be responsible for the best networking of the Alliance and of the Program

itself

NBs will also play a relevant role in addressing newborn entrepreneurs towards the Program or in

welcoming post-graduates who are trying to start with their own business in Tourism

gt TPR

bull Stage 1 - TPR since the Program needs to have a relevant degree of dynamics the system must have

huge properties of speed ubiquity and intelligence Subject TPR will be the network engine on which all

other players will realize their interactions and where to find reasoned + ordererd information from

other subjects determining in-site the design of consistent lines of activity according to a social

networking approach

TPR will geo- logic-map the routing of researchers teachers experts entrepreneurs and students

concretely or potentially involved in the curricula

TPR will track the courses and will provide lectures and educational contents distance learning +

elearning mode and remote classrooms

TPR will clusterize peculiar sets of curricular resources resulting in a catalog of ordered items to do this

TPR uses a criterion already prototyped in high quality technology called ldquoDDC +rdquo based on a very

advanced version of the Digital Universal Dewey Classification

TPR will provide criteria of advanced social networking allowing super-singular profiles [ie for collective

organizations and institutions] dedicated hang-outs and virtual classrooms VLEs [Virtual Learning

Environments] experimental forge-labs

TPR will guarantee standard and advanced inter-operability with huge libraries of digital resources

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 22: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

TPR will generate a multi-path information in order to allow subjects Bs [Business] to constantly send

requests of calibration of the curricular courses to allow IPRs [Research institutes] to point out the

availability of new technologies devices hardware and software solutions workshops documentation

etx useful in the field of application and to be added [in real-time] to the current curricula to allow the

subjects ACADs + HEIs to receive requests and real-time moduling the courses and - in turn - to send to

the subjects Bs [Business application area] and BNs [Business Networks] their specific instances of

adaptation for example setting up ldquotest-situationsrdquo to practice-learning and experimenting theories

imparted to the trainees

TPR will receive feedback from trainees and specific proposals to receive applied training

TPR will benefit from the ability of the various subjects participantig the Program who will create the

curricular programs of training by using a puzzle style [method η integrated to method ω through

the grades given by method π] so that curricula are consistent modular coherent and increase with

LEGO effect

TPR will provide primary glocal services [accommodation transports etx]

TPR will provide placing services creating a dynamic database of specialized and industries that are

looking for them to do this TPR will seek the same g-logical engine ldquoDDC+rdquo creating peculiarities and

using the principles of affinity and proximity Services will be subject to continuous approximation

optimizing them with semantic technologies ranking algorithms and data-mining

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 23: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

--

W2 ThePrimate ePASSPORT+ Whom is addressed to

The Program is addressed to the following target groups

1 post-graduates who need to improve their education in Tourism field discovering new curricula and

teaching methods and taking the opportunity to experiment learning and training at the same time mix

together in the curricular plan

2 professors who want to design new curricula innovative teaching methods share experiences and

contribute to an effective improvement of UBS and education as well

3 researchers who want to cooperate with entrepreneurs and companies in order to activate an on-going

virtuous (and profitable) circle between Collaboration in RampD and Commercialisation of RampD results

4 entrepreneurs and business companies who need to benefit from high quality professional profiles

skilled personnel who are in search for new business opportunities who want to contribute to the

curricula with their experience in Tourism Industry

--

W3 ThePrimate ePASSPORT+ Where it takes place

ePASSPORT+ program will be developed both on a physical and a on a virtual multi-location [ubiquitous

contemporary bilocated]

The nerve center of ePASSPORT+ will be a technological platform acting as collector of the miscellaneous

experiences brought out by the different players (target groups) as a provider of the new teaching

methods as a collaborative and networking hub linking together students professors researchers

companies and entrepreneurs as a media voice for the dissemination of the Program

ePASSPORT+ program will be also run in physical places these will be represented by the locations where

curricula will take place ie HEIs and ACADs venue PRIs laboratories Bs offices ePASSPORT+ Program will

be run at the same time in all partners venue around Europe as well as on the platform

--

W4 ThePrimate ePASSPORT+ What it does

The Program will act as a powerful engine bringing together the best expertise of all players involved

It will start at M7 (after the Stage 1 - Study and Design Process) once the participants will be all registered

on the platform and the curricular plan will be defined

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 24: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

The Alliance will set peculiar curricular plans as a result of the studies and activities run in Stage 1 school

subjects will be defined professors running the classes applications materials and fields researchers to be

involved entrepreneurs to contribute as lecturers

The Program will start on a ldquoglocalrdquo level on a local basis it will be run by HEIs ACADs PRIs and Bs in the

selected venues but the Program will be also available for everyone through the platform in order to allow

and ensure an open and free access to the global community interested in ePASSPORT+ activities

The Program will follow a dynamic process

1 a common start both on physical and virtual venues (same courses)

2 e-learning classes to be run only on the platform

3 trainings in HEIsACADsPRIsBsrsquo venues but to be shared and reported on the platform

During the program (approx at M1012) post-graduates professors researchers and entrepreneurs will be

asked to realize a project connected to a specific market field (number to be defined) Also the virtual

community could be involved in the project (post-graduates participating from all over Europe and not

resident in countries where the Program is physically running) Participants will have to be chosen from

every country joining the program (every profiles to be involved) while they will have to cooperate together

by using the platform tools as well as meeting together in Meetup events (max 2 event throughout the

period)

A final event will celebrate the best two projects post-gradutes will be awarded with an internship in a

Business Company or Research Center (preferably not in the country where the post-graduate is coming

from)

As a result ePASSPORT+ will promote a ldquoglocalrdquo mobility the former deeply connected to the local area

(every players is encouraged to move to the different vanues where the classes are running) the latter due

to MeetUp event and the direct or indirect opportunities the program itself will generate ie job

opportunities for post-graduates cooperation exchange among the HEIs and ACADs professors business

cooperation among the PRIs and Bs staffs networking activities supported by the NBs offering coaching

and startup opportunities to the newborn entrepreneurs

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one

Page 25: Abstract v5 EN - Amazon S3...2 Study on the Competitiveness of EU tourism industry, Ecorys Research and Consulting, ... destinations of Northern Europe and Western Europe (both +6%)],

Versioning

gt THE PRIMATE - Rome Mar 2009

gt THE PRIMATE ePASSPORT+

Draft V1 Rome May - June 2012

gt ePASSPORT+

Draft V2 Rome June 2012

United States Copyright Office

Giuseppe Laquidara PhD

Chief in Physical amp Information Technologies

Xoolab|Sviluppo X23 srl

Sede Roma EUR

via Ballarin 160

00142 Roma [Italy]

tel + fax +39 06 943 56 265

gmail giuseppelaquidaragmailcom

web xoolab-sviluppoit x-23org

skype giuseppelaquidara

linkedin Giuseppe Laquidara

twitter the_primate

mobile +(39) 380 78 36 399

Marika Mazzi Boeacutem

General Manager X23 srl

Xoolab|Sviluppo X23 srl

Sede

via del Consolato 6

00187 Roma

mobphone 329090 45 10

website wwwx-23org

marikamazziboemx-23org

skype marikasviluppo

twitter x_twentythree

this one