About AshokaBuilding a world where everyone is a changemaker

Our Vision for the World:

Ashoka envisions a world where

everyone is a changemaker. A world

where everyone can embrace their

agency, live with dignity, has the skills

to solve problems, and creates

positive change for the common

good.

Let’s build this more resilient,

sustainable, and equitable future,

together.

What We DoAshoka builds and cultivates a community of change

leaders who see that the world now requires everyone to

be a changemaker. We are pioneering the Everyone a

Changemaker world through our programs and networks

in more than 90 countries, building and amplifying this

global movement in three stages…

Identify and support the world’s leading social entrepreneurs

We find and cultivate social entrepreneurs in every corner of the

world, whose system-changing innovations solve deep-rooted

social problems.

After a rigorous application process, we invite them into the

Ashoka Fellowship - providing early stage financial support and a

lifetime membership into an expansive network of peers and

partners - enabling them to achieve their vision and have even

greater impact.

We then draw on the insights and patterns of these 3,500+

Ashoka Fellows to understand what the future needs and how to

create new solutions for building a better world.

Learn more about Ashoka Fellows

#1

https://www.ashoka.org/en-us/ashoka-fellows

Equip everyone to be a changemaker

We inspire and enable changemaking in the public-at-

large, and work to give all citizens the confidence and

tools to solve problems for the good of all.

Specifically, we focus on preparing the next generation to

navigate this rapidly-changing world by ensuring all

young people have the critical skills they need. Through

partnerships, we engage young people, parents,

educators, and institutions to redefine what success looks

like for growing up in today’s world.

Read more about why we are

transforming youth years

#2

https://socialinnovationsjournal.org/editions/issue-52/75-disruptive-innovations/2912-what-top-social-entrepreneurs-are-telling-us-early-changemaking-stays-with-you-for-a-lifetime

Accelerate the “Everyonea Changemaker” world

We mobilize a network of organizations to join

us in shifting mindsets and reshaping how we

learn, work, and live together to catalyze

changemaking for the good of society.

We partner with schools, universities,

corporations, citizen sector organizations,

media, and other influencers to co-lead this

movement with us.

Read more about what it means to live in an

Everyone a Changemaker World

#3

https://www.nytimes.com/2018/02/08/opinion/changemaker-social-entrepreneur.html

Changing systems is powerful; changing minds is transformative.

Framework Change

Systems Change

Scaled Direct Service

Direct Service

Changing systems

is powerful;

changing minds is

transformative

How we change the world

Systems change means

scaling social impact

by addressing systems,

not symptoms.

Read our Embracing Complexity report for more information on the business case to fund system changing approaches.

https://www.ashoka.org/en/embracing-complexity

A Closer Look:Ashoka Objective #1: Identify and support the

world’s leading social entrepreneurs through

the Ashoka Fellowship

Ashoka CEO and Founder

Bill Drayton

“Social entrepreneurs are not content just to give a fish or teach how to fish. They will not rest until they have revolutionized the fishing industry.”

North

America

331

Europe

613

Latin

America

1044

Africa

472

Middle East

and North

Africa

123Asia

1039

Ashoka

Offices

Worldwide

Argentina

Austria

Bangladesh

Brazil

Canada

Chile

Egypt

France

Germany

Greece

India

Indonesia

Ireland

Israel

Italy

Japan

Kenya

Mexico

Netherlands

Nigeria

Philippines

Poland

Portugal

Romania

Senegal

South Africa

South Korea

Spain

Sweden

Switzerland

Thailand

Turkey

United Kingdom

USA

Venezuela

AshokaFel low

Distr ibutionAround the

World

Ashoka Fellows set new paradigms at a global scale

KAILASH SATYARTHI -GoodWeave

Nobel Peace Prize Winner addressing

child labour around the world.

SUE RIDDLESTONE -Bioregional

Global leader of the sustainability movement,

advancing the cause of responsible consumption.

ELI BEER –United Hatzalah Revolutionizing

emergency response and uniting religious

communities in Israel.

DR. GLADYS KALEMA –Conservation through

Public HealthRenowned conservationist pioneering a new form of coexistence of Uganda's wildlife, livestock, and

communities.

Wikipedia FounderAshoka Fellow, 2008Radically democratized the act of information sharing

Jimmy Wales

Ashoka is a living encyclopedia of social innovation in every field around the world.

13

Ashoka Fellowship

Nomination

National

evaluation

Panel review

incl. externals

Board

review

International

evaluation

2

4

1

3

5

SELECTION CRITERIA

SELECTION PROCESS

Entrepreneurial approach

New idea

Candidates have a new solution or approach to a social problem, which

changes the pattern in a field.

Social impact

The candidate's idea has to be new and cause people working in

the field to adopt it and turn it into the new norm.

Ethical Fiber

Social entrepreneurs have to be trusted across different stakeholder

groups to inspire major structural changes to society.

Creativity

Successful social entrepreneurs are problem solvers who

translate visions into reality.

Candidates are willing to grapple relentlessly with many practical

challenges

of Fellows have seen their work replicated by outside groups

of Fellows have influenced public policy

of Fellows report their idea focuses on societal mindset and cultural change

of Fellows have altered market systems

of Fellows report that Ashoka helped increase their impact

90%

93%

97%

93%

84%

Impact with Ashoka

Download the full Unlonely Planet Impact Report.

https://www.ashoka.org/en-us/story/2018-global-study-finds-ashoka-fellows-change-policy-market-dynamics-and-how-people-think

A Closer Look:Ashoka Objective #2: Equip everyone to be a

changemaker, including young people. This

means reimagining success in growing up.

The majority of Ashoka Fellows started their changemaking journey by joining someone else’s social change efforts before the age of 21.

48 percent of Fellows started and led their own initiatives during their teenage years.

65%

48%

77%

Early Changemaking Lasts a Lifetime

Download the full Unlonely Planet Impact Report

Our search for social entrepreneurs has been, at its heart, a quest to find and amplify patterns of innovation and insights for systems change.

Of the Ashoka Fellows working with young people, 77 percent reported that they put them in charge of leading initiatives within their own organizations.

https://www.ashoka.org/en-us/story/2018-global-study-finds-ashoka-fellows-change-policy-market-dynamics-and-how-people-think

Ashoka Fellows uplift younger generations to be changemakers

DAQUAN OLIVER -WeThrive

Engaging teachers, and instructors of schools and

community organizations in the US to recruit students and tap their entrepreneurial energy, promote the development of problem-solving habits, and

cultivate self-confidence.

ALI KHAN -YES Network Pakistan

Unlocking the changemaking potential of thousands of young people

across Pakistan through reforming campus culture and youth programming.

KRITAYA SREESUNPAGIT- Why I

Why FoundationNurturing young leaders in Thailand to articulate new

ideas for social development and connects them to the resources and

skills they need to bring their ideas to life.

RAQUEL ROSENBERG-Engajamundo

Connecting young people who want to work together in a non-

hierarchical and respectful environment to develop new solutions for global

problems across Latin America.

https://www.ashoka.org/en-us/fellow/daquan-oliverhttps://www.ashoka.org/en-us/story/ali-changemaker-journeyhttps://www.ashoka.org/en-us/fellow/kritaya-sreesunpagithttps://www.ashoka.org/en-us/fellow/kritaya-sreesunpagit

Young changemakers are leading us forward

Read more examples of young changemaking

Ashoka does not offer a universal model of youth engagement programming. Instead, Ashoka has a commitment to creating space for young people in unique ways to embrace their changemaking power and activate that power in their peers and communities.

https://www.ashoka.org/en-us/collection/stories-young-changemaking

Redefining success for growing up

A story of a changemaker

A story of changemaker education

A story of raising changemakers

https://www.ashoka.org/en-us/collection/stories-young-changemakinghttps://www.ashoka.org/en-us/collection/stories-young-changemakinghttps://www.ashoka.org/en-us/collection/stories-young-changemaking

A Closer Look:Ashoka Objective #3: Accelerate the “Everyone

a Changemaker World through partnerships

across sectors and industries

Large-scale change

necessitates large-scale

collaboration.

Aleta and Primary Education

In the United States, Ashoka Fellow Aleta Margolis is teaming with the American Federation of Teachers to mainstream practices pioneered in her demonstration school. Together, they seek to nurture changemaking skills in children across the country.

Aleta Margolis, Founder, Center for Inspired TeachingAshoka Fellow, 2001

Learn more about Aleta and the Center for Inspired Teaching

https://www.ashoka.org/en-CH/fellow/aleta-Margolis

Place Holder

In India, Hilmi has teamed with Philips and Save the Children on a mobile storytelling campaign as the backbone of "last-mile” childhood pneumonia prevention and testing. This is one piece of an Ashoka-Philips effort to better align social impact and business strategy.

Hilmi Quraishi, Founder ZMQAshoka Fellow, 2008

Hilmi and Healthcare

Learn more about Hilmi and the Ashoka-Philips partnership

https://www.ashoka.org/en-us/story/hilmi-quraishi-philips-foundation-accelerate-health-all

In West Africa, Dramane leads 16 other Ashoka Fellows that teamed to launch ICON, an umbrella brand and distribution platform for locally-sourced, nutrient-rich foods. Together, they’re working with CTA to fight malnutrition in the face of climate pressures, while providing nutritional education to farmers and African consumers.

Dramane Coulibaly, Founder CESAOAshoka Fellow, 2011

Dramane, Climate, and Nutrition

Learn more about Dramane and his social entrepreneurship journey

https://www.ashoka.org/en-us/fellow/dramane-coulibaly

The power of partnership

Partnering with leading companies, industries, and civil society organizations is

critical in order to build a world where everyone feels powerful. We are in this

together.

1. Fabric of Change with C&A Foundation

2. Making More Health with Boehringer-Ingelheim

3. Changemaker Challenge with T-Mobile

4. Future Forward with Mastercard Foundation

5. Reimagining Learning Challenge with Lego Foundation

Ashoka launched Fabric of Change in partnership with C&A Foundation in 2015: A 3-year global initiative to unlock the unique power

and potential of social entrepreneurs and their solutions to advance a shared vision of a fair and sustainable apparel industry in which

people are empowered and the planet is respected.

• Ran an accelerator program for 11 established social entrepreneurs

to develop scaling-up/ open growth strategies (Globalizer program).

• Started to create a community of social entrepreneurs and like-

minded changemakers across sectors through 3 inspiring

collaborative events and online platforms.

• Reaching 1,300 industry professionals through Fabric of Change

linkedin group

• Through this community, we raised over €650,000 of investment

directly in the projects of the social entrepreneurs.

• Mapping innovation trends across the value chain

(production – manufacture – consumption) surfacing barriers

to social innovation and approaches to unlock social impact

• Identified over 350 projects that change the industry around

the world through an online Changemaker Challenge (open

source online call for applications and collaborative platform).

• Selected 29 high-impact social entrepreneurs who actively

develop solutions to societal challenges linked to the apparel

industry including 8 new Ashoka Fellows who benefit from a

3-year stipend and a lifelong support through the Ashoka

network.

Social Impact

Fabric of Change: Innovating for a sustainable apparel industry

Since 2011, Ashoka has been working with Boehringer Ingelheim (BI) on a global, multi-year, multi-million partnership to

promote healthy communities, called Making More Health. This partnership enabled BI better understand the shifting

landscape of health care and the new paradigm to unlock social impact in the sector: Moving care outside of clinics and

hospitals and placing health in the hands of communities and individuals.

• Support to 350 young

people in achieving

their health ventures

• Identified 750 social

innovations in

healthcare via an online

Changemaker challenge

• 37 Countries

• 90+ Ashoka

Fellows selected

worldwide

• 5000+ employees

engaged

• Laboratory of new

innovative

business models

• Raised $4.3m

finance for 4 health

ventures

Social Impact Developing Changemaking Skills

27

Making More Health: Creating meaningful social impact through individual agency and community empowerment

Making More Health supports thousands of BI employees to develop their

intrapreneurial, Changemaking Skills through global opportunities. MMH also

encouraged BI employees to lead and innovate by building new business opportunities

and bridging the social and business sectors.

Programmes supported by Ashoka included: Executive in Residence programme, Youth

Venture and an online professional development course ‘Social Intrapreneurship for

Innovations in Health’. These engaged 1000+ BI employees and 2000+ young people.

In total, more than 5000 employees connected to the MMH network since 2011.

28

Since 2018, we have partnered with T-Mobile (both Corporate and the Foundation) to reimagine the way young

people grow up and connect with one another. For T-Mobile, the Changemaker Challenge is an annual

transformation as the company is on its own changemaker journey to re-think their work differently and see young

people as collaborators. The partnership involved the following objectives:

1. Movement Building with the Changemaker

Challenge

• This annual challenge gives young

changemakers visibility and support from a

company aligned with Ashoka's vision. Besides

mobilizing young changemakers across the

country, we took over T-Mobile's HQ in Seattle

through a 3-day community and movement

building experience – the Changemaker Lab.

• Mobilized Young Changemakers across the

country – with over 420 changemaker teams

participating from 41 states (plus Puerto Rico).

• We are building a diverse and representative

network of young changemakers while

mapping key trends and issues among young

people (see full story) in the fields of education,

environment and technology.

2. Corporate Transformation through Employee Engagement

• Over 70 top-level managers and executives joined us to give

feedback on project pitches and guidance on challenges the

youth are experiencing. Some executives that attended were:

President and COO, EVP of Communications, EVP of Human

Resources, EVP of Sales, and EVP of Internal Communications.

• Over 50 employees participated reviewing applications, and

many more joined to be mobilized and inspired via the

pitches. changemaker family workshops (YourKids, Dream it, Do

it workshops) and other opportunities.

• Employees of T-Mobile experienced how to be changemakers

themselves and how to foster changemaking for the young

people in their lives. At the same time, parents of all the

changemaker teams connected and learned from each

other through a workshop in what one of them called the most

“transformational experience of their life”.

Activating Changemakers: Fostering a culture of changemaking with young people at the center

https://medium.com/change-maker/changemaking-trends-from-400-young-people-across-the-us-de5bf22fa5f

For more than six years, Future Forward identified and supported social entrepreneurs and young changemakers with

innovative solutions for youth employment in sub-Saharan Africa. From this engagement we saw exponential increases in the

impact of the 25 Fellows supported through the partnerships including the capacity and network support for work that led to

more than 233,000 young people accessing new livelihoods.

• Support to 240 young people and youth development

practitioners connected through a six-week online course on

the Future of Work in Africa

• 195 young changemakers identified working to solve

employment in their communities through an online challenge

• Through innovation trends analysis, identified 6 paradigm

shifts for transforming youth employment and leadership,

incorporated in the Innovation Guide: Youth Unstuck:

Innovations for Youth Livelihoods and Leadership

• Selected 25 Ashoka Fellows in 10 countries transforming

youth employment in the communities in which they work.

• Provided them with capital, capacity support, and

networking opportunities.

• Over 76% of the Fellows report creating policy change,

which resulted in securing employment for over 230,000

African youth.

• 491,447 youth direct beneficiaries reached

Social Impact

29

Future Forward: Transforming youth employment in sub-Saharan Africa

30

From 2014-17, LEGO Foundation and Ashoka worked together to transform learning around the world by connecting brands

and leveraging respective strengths. The partnership was based on the concept of ‘Reimaging Learning’ – i.e. the common belief

in changing ways of learning so that children can be playful and develop their passions, creativity, curiosity, and imagination. The

partnership involved the following objectives:

1. Identify, support, and accelerate social

entrepreneurs with system-changing ideas to

transform learning:

• Ashoka Fellows selected in 26 countries,

and engaged them in Ashoka’s global

networks

• 30 leaders activated in a network that is

setting a new standard for enriched learning

for children and young adults, using

expertise of local organizations, business and

social entrepreneurs and public sector

officials.

2. Map the landscape of learning innovation and build a network of

changemakers to transform the field.

• Knowledge toolkit mapping the landscape of existing

innovations related to creative learning, including barriers and

opportunities.

• Reimagine Learning Globalizer matched 16 social

entrepreneurs with 3-4 advisors over a 12-week advisory

process, to develop their systems change vision and scale their

impact.

• 20,000 social media shares of articles published during our

campaign

• 2015 LEGO Idea Conference showcased the work of 10 Re-

imagine Learning Champions and increased their visibility

• #play2learn theme influenced work at UNICEF and the

University of Cambridge

• Multi-million-dollar support unlocked for Ashoka’s work in

education

Re-Imagine Learning: Re-thinking learning for the 21st century—at home, in schools, everywhere.

https://www.changemakers.com/sites/default/files/ashokalego_-_social_entrepreneurs_re-imagine_learning.pdf

Jeanine Buzali

Changemaker Companies LeaderNorth Americajbuzali@ashok.org

CONTACT