AAPEX 2016 - aapexshow.com · AAPEX 2016 AT A GLANCE JUST THE FACTS AAPEX is the world’s premier event representing the $356 billion global au-tomotive aftermarket industry

BY THE NUMBERS | aapexshow.com

AAPEX2016BY THE

NUMBERS

AAPEX 2016 AT A GLANCE

JUST THE FACTS

AAPEX is the world’s premier event representing the $356 billion global au-

tomotive aftermarket industry. Located at the Sands Expo in Las Vegas, Ne-

vada, AAPEX 2016 featured more than 44,000 targeted buyers shopping the

expo floor of the nearly 2,300 manufacturers and suppliers showcasing the

most innovative products, services and technologies.

2,200+EXHIBITORS FROM

30 COUNTRIES

16,000+INTERNATIONAL BUYERS

FROM 140 COUNTRIES1

158,000+AFTERMARKET

PROFESSIONALS1

20OFFICIAL INTERNATIONAL

BUYING DELEGATIONS

All statistics based on survey results. 1Combined AAPEX and SEMA shows.


95%EXHIBITOR

SATISFACTION RATE

25TOP LARGESTAUTO CHAINS2

88%ATTENDEE

SATISFACTION RATE

10TOP PROGRAM

GROUPS

2Aftermarket Business World Top 25 Auto Chain Report.

Buyers feel attending AAPEX is very or extremely important for:

» FINDING NEW PRODUCTS /INNOVATION

» FINDING NEW SUPPLIERS

» EXPANDING THEIR NETWORK

» EXPANDING/DIVERSIFYING THEIR SERVICE OFFERING

» MAINTAINING EXISTING RELATIONSHIPS

THE POWER OF AAPEX

THE

AA

PEX

BUYE

R

In order of importance


AAPEX BUYERS ARE…

63%

OF ATTENDEES HAVE PREVIOUSLY ATTENDED AAPEX

BUYING AUTHORITY 48% recommend or specify purchases

40%

FIRST-TIME BUYERS

45%

OF ATTENDEES HAVE ATTENDED AAPEX FOR AT LEAST 4

CONSECUTIVE YEARS

80%

LIKELY TO ATTEND AAPEX 2017

31OCT

63% ARE FINAL DECISION MAKERS

63%

47.9%

TOP MANAGEMENT (CEO, PRESIDENT, OWNER)

15.5%

VP / DIRECTOR / GENERAL MANAGER

10.7AVERAGE HOURS SPENTAT AAPEX

58%

SMALL BUSINESSES (UNDER $2MM)

20%

LARGE BUSINESSES ($10MM)

REPRESENTING

THE AAPEX EXHIBITOR

89%

76%

89%

71%

Senior Executives (Corporate and Sales & Marketing)

Describes AAPEX as critical for reinforcing customer relations

Have exhibited before

Are extremely satisfied or very satisfied that AAPEX meets their objectives


87% of exhibitors consider AAPEX a Good to

Excellent investment of time and money.

Exhibitors say AAPEX is…

The most critical for reinforcing customer relations

Delivers the highest quality of decision makers

The top 3 reasons for exhibiting AAPEX are:

Generate sales / make new business contacts

Promote brand

Meet with existing customers/partners/vendors

AAPEX DIGITAL & SOCIAL

+51%

FOLLOWER GROWTH ON TWITTER

+74%

FOLLOWER GROWTH ON INSTAGRAM

95%

HIGHER ENGAGEMENT ON FACEBOOK LIVE

#AAPEX16

Custom AAPEX Snapchat GeoFilter

AAPEX SOCIAL MEDIA AT A GLANCE

Active Platforms:

Facebook Facebook Live Instagram Twitter Snapchat

Trending Topic on Twitter

WORLD WIDE AAPEX

Source: Social Media report powered by Socialite


AAPEX DIGITAL AT A GLANCE

High Satisfaction Rating with AAPEX Pre-Show Tools Including:

79%

SATISFACTION RATING OF AAPEX WEBSITE

90%

OF BUYERS GENERALLY FOUND

GOOD VALUE WITH THE AAPEX MOBILE APP

AAPEX Mobile App

AAPEX Electronic Newsletter

Interactive Floorplan w/E-Booth Profile

AAPEX Social Media

WHAT THEY FELTAAPEX BUYERS’ AND EXHIBITORS’ TESTIMONIALS

WHAT BUYERS SAID ABOUT AAPEX 2016

“I feel like they couldn’t have invited

more important companies if they

tried. Every important brand was

represented, and nearly every

vendor we use was there.”

“AAPEX is a single venue where I

can see all the products, services,

technology and people that I need

to keep abreast of new things that

affect my business and profits!”

“AAPEX 2016 was an amazing event. I bring some of my team members

every year to see how massive and awesome the automotive aftermarket

industry is. There no other show that can give you the ability to get education,

network, see new product and learn the direction of the industry.”


WHAT EXHIBITORS SAID ABOUT AAPEX 2016

“I’m confident that the

ROI for AAPEX will

have a large impact on

my business growth.

They say ‘it’s quality not quantity’ but

AAPEX brought both

to my booth. I can’t

wait for next year!”

“AAPEX has always

been the opportunity

to showcase our

products and

capabilities to a wide

audience. Every year

the show gets bigger

and better for us.”

“This was our first time to

exhibit. I thought it was well

organized, the staff were

friendly and very helpful;

they showed that they

‘want to be there for the exhibitor’. The contractors

used showed no difference

from the AAPEX staff. This

to me, is a sign of a well-

organized organization.

Nice Job AAPEX!!!!”

THANK YOU TO OUR SPONSORS

Service Solutions

ALL-INCLUSIVE AFTERMARKET

COVERAGE One Source for Domestic & Import

AUTOMOTIVE

Documents

AAPEX 2016 - aapexshow.com · AAPEX 2016 AT A GLANCE JUST THE FACTS AAPEX is the world’s premier event representing the $356 billion global au-tomotive aftermarket industry