6745 Lrcc Focus Sept 2013 Final

7/30/2019 6745 Lrcc Focus Sept 2013 Final

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SEPTEMBER 2013 PLUSPublic Ofcials Oer

Views on Regionalism

Big Ten Commissioner Kicks OFall Economic Club Series

Presidents Message: Higher Ed isMore than Bricks and Mortar

HigHER EdUcaTionTaLEnT PiPELinE oR THE KnowLEdgE EconoMy


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Tm dmPresident and CEO

Lansing Regional

Chamber of Commerce

Our higher education

institutions should be applaudedfor their efforts at forming

communit partnerships that arecreating jobs and helping attractand retain talent in the region.

As a lie-long resident o the Lansing area, Ive had a pretty good window through

which to view the impact o higher education in our region. As a graduate o

Michigan State University, Ive enjoyed the campus experience rst-hand. Throughthe years, Ive cheered or my Spartans both on and o the eld.

In my proessional career, Ive been ortunate to view higher education in our region

rom a totally dierent perspective. Ive had the privilege o working with talented

proessionals rom all o the higher education institutions in our region, and have

come to understand that higher education is much more than buildings, classrooms

and athletic teams. It represents one o our most important market sectors, one that

holds the keys to our dreams o achieving status as a world-class community.

Consider the economic impact higher education represents in our region. In

a seven-county region, which includes Ingham, Eaton and Clinton counties,Michigan State University has an estimated $2.47 billion economic impact annually.

MSUs extensive research programs attracted more than $500 million in external

unding to the region in scal year 2012.

Lansing Community College, Davenport University and Thomas M. Cooley Law

School collectively orm a signicant education corridor that has a major impact

on downtown Lansing. LCC recently completed a $20 million renovation o its

Arts and Sciences building. Davenports new nine-story downtown campus is an

impressive building housing 800 students with the capacity or 2,000. Cooley Law

Schools support and impact on the downtown area has been signicant, most

recently demonstrated by its investment in the home o the Lansing Lugnuts, now

known as Cooley Law School Stadium.

Our higher education institutions should be applauded or their eorts at orming

community partnerships that are creating jobs and helping attract and retain talent

in the region. LCCs Business and Community Institute helps develop a trained

workorce by serving as an employers gateway to a ull spectrum o services.

Davenport has invested $2 million in career counseling and advising, helping its

students land vital internships. Cooley has launched joint degree programs with

both Olivet College and Western Michigan University.

We are also privileged to have the enormous alumni base that contributes to

our community every day in so many ways. Most recently, MSU was the proud

recipient o a generous donation rom Eli and Edythe Broad that made possible the

construction o the Broad Art Museum, which serves as the cornerstone o a new

cultural and economic era or East Lansing and the entire region.

Our challenge as a region is to recognize the opportunities that we can leverage

because o these great institutions, and build on those opportunities or a better uture.

A Message rm The Preset

Hher Eut MesMre Th Buls clssrms

Blue Cross Blue Shield ...........................6

Capital Area Michigan Works! ..............17

C2AE ......................................................5

Fit Leaders Program ............................12

Flagstar Bank ..........................................7

Greater Lansing Business MonthlFinancial Expo ......................................12

LSJ Media .............................................18

McLaren ..................................................9

Mercantile Bank...................................BC

MSUFCU .................................................4

Phsicans Health Plan ...........................13

WKAR .....................................................8

advERTiSERS

2013Br dretrs

ofersBoaRd cHaiRPaula Cunningham

Capitol National Bank

PaST cHaiRNanc McKeague

Michigan Health and Hospital Association

cHaiR ELEcTBill Kimble

C2AE

LEgaL coUnSELJeff Hicks

Dart Container Corporation

TREaSURERJeff Fineis

Andrews Hooper Pavlik PLC

PRESidEnTTim Daman

Lansing Regional Chamber

ds dretrsinTL BUSinESS SERvicES

Jean SchtokalFoster, Swift, Collins and Smith, P.C.

govERnMEnT RELaTionSKevin McKinneMcKinne & Associates

MaRKETing & coMMUnicaTionJoe Ford

Netvantage Marketing

MEMBERSHiP SERvicESDeb Muchmore

Marketing Resource Group

at-Lre

Focus

EdiToRSRoss Woodstock

Michelle Rahl

dESign & PRinTingSpartan Printing, Inc.

MaiLing

BRD Mailing IncorporatedcovER PHoTogRaPHy

Trumpie Photograph

inTERioR PHoTogRaPHyFresh Image Design, LLC

Dave BakerFarm Bureau Insurance

Melanie BergeronTwo Men & A Truck

Mark BurnhamMichigan State Universit

Leslie BroganComcast

John BrownJackson National

Life Insurance

Stella CashSparrow Health Sstem

Patrick DeanDean Transportation

Andre HutsonConquest Fitness and Health

Dave MulderMeijer, Inc.

Steve RenoldsAccident Fund Holdings

Patrick SalowHaes Green Beach Hospital

Jason SandersFifth Third Bank

Tim SalisburPNC Bank

HeatherShawa-DeCookDemmer Corporation

Tom StewartCommon Wealth Enterprises

Bob TreziseLEAP, Inc.

Ran VartoogianSpartan Internet Consulting

Bill WoodburAuto-Owners Insurance


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News & Eets

wEdnESday, SEPTEMBER 4Delta Government relationsCommittee, 8 9:30 a.m. Lexington Lansing Hotel, 925 S. Creyts Rd., Lansing,MI 48917. The Delta Government Relations Committee is meeting on the rst

Wednesday o September to provide a orum or business leaders to discuss important

issues aecting Delta Township. This month, we are joined by the Delta Side

Business Association in a joint meeting. To ensure adequate seating, please RSVP to

[email protected].

THURSday, SEPTEMBER 5Chamber 360, 8 9:30 a.m., LansingRegional Chamber o Commerce Insurance Capital Board Room, 500 E. Michigan

Ave., Ste. 200, Lansing, MI 48912. New, veteran and prospective members are

encouraged to attend Chamber 360, sponsored by ASK, to learn about the ull rangeo Chamber benets and how to maximize your investment. Meet our sta and nd

out how we are working or you through business growth and advocacy initiatives,

exclusive member benet programs, member exposure, networking and educational

event opportunities. This is a FREE event, but space is limited. To register or this

event, please visit www.lansingchamber.org.

TUESday, SEPTEMBER 10 member mixer, 5 - 7 p.m.,Lansing Lugnuts, 505 E. Michigan Ave. Lansing, MI 48912. Cost is $10 member, $30

non-member. Just because the Lansing Lugnuts season has come to an end, doesnt

mean their doors are shut! The Lugnuts host special events oseason, too, and they

are excited to show o their newly remodeled luxury suites to the business communityduring the September Member Mixer! Includes hors doeuvres.

THURSday, SEPTEMBER 12eConomiC Club, 11:30 a.m. 1:30p.m., Kellogg Hotel & Conerence Center, East Lansing. Speaker: Jim Delany,

Commissioner, Big Ten Conerence. Delany will be joined by Mark Hollis, Athletic

Director, Michigan State University, or a short panel discussion. Program begins at

noon; please arrive early or registration & networking. Single tickets $40, or tables o

8 $300 (includes lunch). Pre-registration is required. To register or this event, please

visit www.lansingchamber.org. Sponsored by Foster Swit Collins & Smith P.C.

TUESday, SEPTEMBER 2410 over the next ten awarDs,6 8 p.m., University Club, 3435 Forest Road, Lansing, MI 48910. Jointly

presented by the Lansing Regional Chamber o Commerce and Grand River

Connection, these awards recognize the young proessionals in our region who will

be tomorrows business and community leaders. The awards will be presented in

conjunction with GRCs Fourth Tuesday networking event. This is a ree event. Visit

www.lansingchamber.org to RSVP. For any questions, contact Jennier Wagemann,

manager o events & programming, at 517-853-6456 or jwagemann@lansingchamber.

org. Thank you to our sponsors: Independent Bank and University Club.

wEdnESday, ocToBER 2 Delta Government relationsCommittee, 8 9 a.m. Lexington Lansing Hotel, 925 S. Creyts Rd.,Lansing, MI 48917. The Delta Government Relations Committee meets the

rst Wednesday o each month to provide a orum or business leaders to discuss

important issues aecting Delta Township. To ensure adequate seating, RSVP to

[email protected].

TUESday, ocToBER 8member mixer, 5 - 7 p.m., AL!VE, 800 W.Lawrence Ave., Charlotte, MI 48813. Grab your tennis shoes and gym shorts and lets

sweat at AL!VE, an experience-based destination health park that provides inspirationand support or greater mid-Michigan communities to transorm, empower, and

enhance their personal well-being. $10 member, $30 non-member. Includes hors

doeuvres.

THURSday, ocToBER 17healthCare Forum, 8 a.m. 11:30 a.m.Kellogg Hotel & Conerence Center, East Lansing. This years Healthcare Forum will

ocus on Practical Healthcare and will include an ACA Bootcamp (in which we walk

through and calculate several dierent pay-or-play scenarios) and a presentation on

Building a Culture o Health in the Workplace . Tickets are $99/members or $149/

non-members and includes admission to the Economic Club Luncheon immediately

ollowing. Pre-registration is required. Register at www.lansingchamber.org.For more inormation, contact Jennier Wagemann at 517-853-6456 or

[email protected].

THURSday, ocToBER 17eConomiC Club, 11:30 a.m. 1:30 p.m.(immediately ollowing the Healthcare Forum), Kellogg Hotel & Conerence Center,

East Lansing. Speaker: Shirley Weiss, Vice President and Chie Administrative

Ocer, The Mayo Clinic, with an introduction and additional remarks rom Dennis

Swan, President and CEO, Sparrow Health System. Sponsored by Sparrow Health

System. Program begins at noon; please arrive early or registration & networking.

Single tickets $40, or tables o 8 $300 (includes lunch). Pre-registration is required. To

register or this event, please visit www.lansingchamber.org.

EaST LanSing/MERidian govERnMEnT RELaTionScoMMiTTEE MEETingS HavE BEEn PoSTPonEd oR THEREST o THE 2013 SEaSon.

HEaLTHcaRE oRUM/EconoMic cLUB LUncHEon

PRacTicaL HEaLTHcaRE & aca BooTcaMPTHURSDAy, OCTOBER 17

8:00 A.M. -1:30 P.M.KELLOGG HOTEL AND CONFERENCE CENTER

EconoMic cLUB LUncHEon

FEATURED SPEAKER: SHIRLEy WEISPRESIDENT & CHIEF ADMINISTRATIVE OFFICER

MAyO CLINIC

TicKETS: ENTIRE PROGRAM - $99/MEMBER, $149/NONMEMBER. MORNING PROGRAM ONLy - $50

EvEnT coST iS coMPLiMEnTaRy oR THESE EnHancEd MEMBERSHiP LEvELS:

Bronze Silver Gold Platinum


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SEPTEMBER2013

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JTd EnTERPRiSE, LLc6140 Worthmore Ave.

Lansing, MI 48917

(231) 557-5400

www.jtdcycleparts.com

La-Z-Boy URniTUREgaLLERy6025 W. Saginaw Hwy.

Lansing, MI 48917

(517) 321-5176

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woodBRidgE coMMonScooPERaTivE2011 Georgetown Blvd.

Lansing, MI 48911

(517) 882-5901

MaTTHEw Ryan SaLon108 E. Grand River

Lansing, MI 48906

(517) 484-9299www.matthewryansalon.com

SHoE caRnivaL1982 W. Grand River Ave.

Okemos, MI 48864

(574) 807-2678

www.shoecarnival.com

THE wiLLowS aTEaST LanSing

3500 Coolidge Rd.East Lansing, MI 48823

(517) 230-2524

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SUPER MERcado

La PaLoME685 MLK Blvd.

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w-a-y widEningadvancEMEnTS oRyoUTH369 Main Street

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alincoln.myrand.com

P g p f C kp y cc f p--d. t

y c C cc y. Cc 517.487.6340 f y y q

cg cc.

Welcome ne Members

Federally insuredby the NCUA

517-333-2365 800-678-4968

www.msufcu.org/business

Branch Locations

East Lansing 3777 West Rd.

4825 E. Mt. Hope Rd.523 E. Grand River Ave.

MSU Union, 49 Abbot Rd., Rm. 108Lansing 104 S. Washington Sq.

653 Migaldi Ln. 200 E. Jolly Rd.

Sparrow Professional Bldg.Haslett 16861 Marsh Rd.

Okemos 1775 Central Park Dr.Charlotte 180 High St.

Auburn Hills 3265 Five Points Dr.

MSUFCUs startUP Loan* is perfect for getting your newbusiness up and running. Borrow the funds you need to

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Your Business Is OperationalBut you still need a few things

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5/20


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JULiE BRixiE, MERidianTownSHiP SUPERviSoRAs our economy evolves rom manuacturing

to an entrepreneurial global economy,

government has to nd ways to provide

services more eciently and help smooth thetransition. Regional economic development

is vital. Quality o lie issues and good

urban planning are crucial or success in

the global economy. Education is essential.

Municipalities should work together with

each other when possible and with our

schools to have excellence in K-12 education or our k ids, and higher education or

adults. Meridian is working regionally in a myriad o ways: assessing, inspecting,

police services, recreation services, planning, and economic development. Together

we can achieve great things.

JoHn ELZinga, dELHiTownSHiP SUPERviSoRRegionalism is the calculated business model

o collaboration between one or more units

o government when doing so will improve

the eciencies, eectiveness and quality o

service to our residents at the lowest cost

possible. Our region cannot sustain current

levels o services with declining revenues

and ever increasing legacy costs. The most

expensive service we provide is publicsaety (police/re/EMS) and, thereore, it is

incumbent upon all o us within the region to collaborate and calculate the business

model or how to deliver the services residents desire eciently and eectively using

best practices at the lowest cost possible while preserving quality o lie.

Publ ofls oer Ther ves Relsm

Government Relts

When anything can happen, you should be confdentthat youre ready or anything.

Find out what thousands o Michigan businessesalready know. Contact the Lansing Regional Chambero Commerce at 517-487-6340 or visit them atwww.mychamberadvantage.com/lansingchamber.

Your Chamber Exclusively Endorses

Blue Cross Blue Shield o Michigan and Blue Care Network are nonproftcorporations and independent licensees o the Blue Cross and Blue Shield Association.

is the reason.

the road ahead

R019334

BoB SHowERS, cLinToncoUnTy coMMiSSionERFor me, regionalism at this point and time

means nding ways o overcoming political

and demographic dierences in order to

pursue the common goal o expanding andenhancing employment opportunities or

everyone in Clinton, Eaton and Ingham

Counties. This common goal begins with it a

recognition that a viable and prosperous City

o Lansing will be the key to our success or

ailure. Those o us who hold public oce in

the Tri County region must recognize we can no longer hold to parochial views o our

importance and put aside sectarian political dierences that will hamper job growth.

KEn LETcHER, dELTa

TownSHiP SUPERviSoRIn recent years, Delta has ormed

partnerships with the City o Grand Ledge

or assessing services, and with Watertown

and Eagle Townships or re and EMS

services. These shared service agreements

have improved public services in the area

and have saved the taxpayers money. Were

excited to see what additional savings and

eciencies can come about as a result o

the Shared Fire Services initiative that is

currently underway. Another area or potential regional collaboration is in thearea o public transportation. We are currently working with EATRAN and

CATA to work out an agreement that will lead to expanded xed bus routes

throughout Delta.

The Lansing Regional Chamber o Commerce has been a driving orce in promoting regionalism in the Greater Lansing area. The concept o regionalism means dierent

things to dierent people. We asked some o the regions elected ocials to oer their view.


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SEPTEMBER2013

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Member FDIC

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8/20

8

SEPTEMBER2013

FOCUS

Economic club

The Lansing Regional Chamber o Commerce is looking orward to an impressive

speaker lineup or the all Economic Club Luncheons. The all schedule is as

ollows:

SEPTEMBER

Big Ten commissioner Jim Delany and Michigan

State University athletic director Mark Hollis will

kick o the all Economic Club series by taking the

podium on Thursday, September 12. Celebrating 25

years as Big Ten Commissioner, Delany has led the

Big Ten through signicant periods o change and

growth that have helped the conerence maintain its

preeminent position as one o the nations leaders in

providing quality athletic and academic experiences

or young student-athletes.

Delany is an expert o his trade. He has guided the

conerence through an expansion to 14 teams with

the addition o Penn State in 1991, Nebraska in 2011,

and Maryland and Rutgers in 2012. The Big Ten

now administers more than $136 million in athletic

scholarship aid to nearly 10,000 student-athletes,

which is more than any other conerence. Under

Delanys guidance, the Big Ten Conerence has been

a national leader in student-athlete welare, gender

equity and innovation.

Hollis is considered one o the most innovative

ADs working today. Chosen as the 2012 Athletic

Director o the Year, Hollis was the mastermind behind the 2011 Carrier Classic,

the 2001 Cold War hockey game, continued improvements to the athletic

acilities and the academic success o the MSU student-athletes.

This Economic Club luncheon will be sponsored by Foster, Swit, Collins

and Smith, P.C.

ocToBER

A joint presentation by Shirley Weiss, Vice

President and Chie Administrative Ocer, The

Mayo Clinic, with an introduction and additional

remarks rom Dennis Swan, President and CEO,

Sparrow Health System will be held at the

Economic Club Luncheon on Thursday, October

17. Weis is the rst woman to hold the number two

post at Mayo Clinic, a $9 billion system that treats

more than one million people annually in Arizona,

Florida, Georgia, Iowa, Minnesota and Wisconsin.

She has been instrumental in diversiying Mayos

business model with the addition o health inormation publishing, clinical

laboratory reerence services and technology commercialization. Prior to assuming

this responsibility, Weis spent a decade in Michigan hospitals as an emergency

department nurse and administrator and outpatient clinics beore becoming

medical administrator and eventually chie

operating ocer o Blue Care Network,

Mid-Michigan.

The October Economic Club luncheon will be

held in conjunction with a hal-day HealthcareForum where regional leaders in health care,

insurance and various legal sectors gather to

discuss the latest issues in health care reorm.

novEMBER

The seventh annual Celebration o Regional

Growth Awards will take place on Thursday, November 21 and will honor businesses

in the Lansing community or their signicant investments to the region. In 2012,

ve businesses were honored or their economic contributions: Bekum America

Corporation, Capital Steel & Wire, Inc., Eli and Edythe Broad Art Museum,Lansing Board o Water and Light, and Netvantage Marketing.

This event, hosted by the Lansing Regional Chamber o Commerce, is co-sponsored

by Loomis, Ewert, Parsley, Davis and Gotting P.C., and PNC Bank.

B Te cmmsser Jm del MSU ad MrkHlls Kk- ll Em club Seres

Jim Delany

Mark Hollis

Shirley Weis

Dennis Swan

8:30p Fridays

Check local listings

across Michigan

with Tim Skubick

Call about

underwriting

opportunities

517.884.4761

WKARviewers and listeners are...

Boomers. Educated. Auent.

Your community

is tuned in to WKAR.


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SEPTEMBER2013

FOCUS

Economic club

For cardiovascular care,we go to greater lengths.

mclaren.org/lansingcardiac

y e a r s o f g r e a t e r c a r e

Whether its treatment, diagnosis or prevention,

expect only the absolute best cardiovascular care

from McLaren Greater Lansing. Our affiliated practices

including McLaren Cardiovascular Group and McLarenCardiothoracic & Vascular Surgeonspair expert

cardiologists and cardiovascular surgeons to provide

the highest quality of services and procedures.

As pioneers in the development of both open-heart

surgery and valve replacement, we have a long and

proud history of offering excellent services, and today,

our commitment is just as strong.

For more information, visit mclaren.org/lansingcardiac.

Greater results

dEcEMBER

Jonathan W. Kozy, senior

vice president and senior

research analyst or Bank

o America Private Wealth

Management, will be the keynote speaker or the 2014 Economic Preview on

Thursday, December 19. This Economic Club luncheon is sponsored by Bank o

America.

Kozy is a senior research analyst in the macro strategy research division at U.S. Trust,

Bank o America Private Wealth Management. In this role, he is responsible or

the analysis o global economic trends, market research and nancial developments

in support o economic orecasts, strategy and tactical asset allocation decisions or

investment proessionals and high-net-worth c lients or U.S. Trust.

All ticket prices or the Economic Club luncheons are $40 or individual tickets and

$300 or tables o eight. Programs are rom noon to 1:30 p.m. at the Kellogg Hotel

and Conerence Center, with networking and registration beginning at 11:30 a.m.

Tickets include a plated lunch. Registration inormation can be completed at www.

lansingchamber.org.

The Honorees at the 2012 Celebration of Regional Growth included:Adam Henige (Netvantage Marketing), Joe Ford (NetvantageMarketing), Steven London (Bekum America Products), MichaelRush (Broad Art Museum), J. Peter Lark (Lansing Board of Water

and Light) and Dustin Preston (Capital Steel & Wire, Inc.)


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AUGUST2013

FOCUS

Greater LansinG is fortunate to have an

outstandinG hiGher education sector,

incLudinG these Great institutions:

C mcg uy e lgglobal.cmich.edu/eastlansing

C uyPf & Gdsd lg Cpcornerstone.edu

F s uy lg

ferris.edu/statewide

G lk C Cgglcc.edu

mcg v uymivu.org

nd uynorthwood.edu

s hg uywww.sienaheights.edu

spg a uy

www.arbor.edu/lansingw mcg uy lg Cplg.wmich.edu


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AUG

UST2013

FOCUS

hg e Pg Wl tl

Thousands o talented graduates o local higher education

institutions are entering the workorce in the Greater Lansingregion. Wed like to introduce you to the our alumni/students

who graciously agreed to appear in our FOCUS cover photo this

month. They are let to right: John Duda (MSU), Kristen Finkbeiner

(Davenport), Christina Minnis (LCC) and Janene McIntyre (Thomas

M. Cooley Law School).

John duda,

MichiGan state university

Mjr: Political Science

grut: Spring 2014

creer ambts: involved in politicsQute: MSU has opened a lot o doors or my uture aspirations.

Kristen finKbeiner,

davenPort university

deree: Human Resource Management

oupt: Quoting and Enrollment Specialist, SET SEG

Qute: Davenport University helped me reach my educational

goal quickly. The sta was instrumental towards my success.

christina Minnis,

LansinG coMMunity coLLeGederee: General Associates

Northwood University: Marketing and Management

oupt: Vice President o Marketing, MSU Federal

Credit Union

Qute: LCC was the right start or me. It allowed me to reach

my goals and lead me into a marketing career where I could be

successul.

Janene Mcintyre,

thoMas M. cooLey LaW schooL

deree: Juris Doctarate

oupt: Lansing City Attorney

Qute: Cooley taught me that vision supersedes circumstances.


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SEPTEM

BER2013

FOCUS

Membership Seres

SAVE

DATE10/24

Learn how to make smart business decisionsand savvy financial choices at the GreaterLansing Business Monthlys FinancialExpo October 24, 2013. Learn more atwww.glbmfinancialexpo.com.

Its one thing to have a great looking website. Turning

your website into a destination or customers and

converting those customers into dollars is a perplexing

challenge or most business people. A rock star panel

o local experts oered an attentive crowd o Chamber

members tips on website design and unctionality, search

engine optimization, search engine marketing and much

more during the most recent Business Education Series

program sponsored by the Lansing Regional Chamber

o Commerce. Panelists included: Joe Ford, NetvantageMarketing; Sarah Dejong, MLive; and Nicole Arnold,

Little Cottage Services.

Ford provided insight into the world o Search Engine

Optimization (SEO). He encouraged participants to

develop a SEO process that would include determining

and testing keywords or their own business and their

competitors, mapping keywords and the layout o your

website, and getting links back to your website.

You have to match your keywords to what the market is

going to type when people conduct a search, said Ford.

Arnold oered suggestions or bloggers interested

in generating the most trac or their posts. She

emphasized the importance o having a plan and

thinking about the end goals or the blog.

What is your call to action? said Arnold. What is the

next thing you want people to do?

Some businesses choose to pay or ads through search

engines such as Google. Even though research showsmost people dont click on paid ads, Dejong noted there

are plenty o ad viewers who make the investment smart

or many businesses.

15 percent o the time people click on paid ads, said

Dejong. You only pay when people actually click on your

ad.

The program was the third Business Education Series

oering o the year. A ourth program is planned or the

all and will be ocused on small business tax issues.

g Ee th yur websteSmrt Pl s Essetl

Chamber members at the Business Education series benefitted from an expert panel

that shared insights on issues including website design and functionality, search engine

optimization, and search engine marketing.


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AUG

UST2013

FOCUS

You can feel good about choosing PHP as your health plan. Were locally based

with an extensive physician network. In fact, mid-Michigan physicians prefer PHP

over other plans. PHP members are more likely to recommend us to friends and

family too. So make the educated choice.

Choose PHP.

Go to PHPMichigan.org to learn more.

Step 1: Enroll. Step 2: Relax.


14/20

14

SEPTEM

BER2013

FOCUS

Mix together a warm, sunny August day on one

o Greater Lansings premier gol courses, and

you have the recipe or a highly successul event.

An energergized crowd o 140 golers enjoyed

the gol, ood and un at the annual Lansing

Open, held on August 20 at Eagle Eye Gol

Club. Thanks to all o our participants and to

the awesome sta at Eagle Eye or their great

work. Congratulations to our winning team oTom Ruis, Andre Hutson, Evan Pinsonnault

and Jeremy Nordquist. Other winners included:

Jeremy Nordquist (Mens Longest Drive) , Paula

Cunningham (Womens Longest Drive), Vince

Spagnuolo (Mens Closest to the Pin), Brenda

Geohegan (Womens Closet to the Pin), Dennie

Hilliard (Mens Longest Putt) and Julie Howe

(Womens Longest Putt).

College students now have the opportunity to

connect with Mid-Michigan proessionals as

members o the Lansing Regional Chamber o

Commerce (LRCC). Membership at the student

level allows students to take advantage o Chamber

benets that will support them in their growth asyoung proessionals. Student membership is ideal

or the pro-active and engaged student looking to

make connections with businesses and proessionals

across the greater Lansing region.

We are really looking at this as a talent initiative,

said Rich Howard, LRCC vice president business

development. I we can connect current college

students to area companies, we stand a better chance

o keeping talent in the region.

Student membership benets include: a named

listing in FOCUS Magazine as a student member,

a subscription to FOCUS Magazine and FOCUS

online, access to events and networking opportunities,

two ree member mixers and discounted student

pricing or additional mixers, one ree economic club

luncheon with student pricing thereater, and access

to quarterly student workshops. There is a $100

institutional sponsorship ee to become a student

member. For more inormation on how to become amember, please contact Rich Howard at (517) 487-

6340 or [email protected].

Membership Seres

Ls ope ws Rel chmber cmmere d!

chmber Membershp Prrm t cetcllee Stuets t Ll Emplers

Nobody notched an ace, but the weather for

the Lansing Open was a hole-in-one!

Enjoying the fun at the Lansing Open are from

left: Kristin Beltzer, Cameron Gnass, Paula

Cunningham, Chris Holman, Tim Daman and

Lauren Aitch.

The Lansing Regional Chamber of Commerce recently sponsoredthe second of a three part series of workshops aimed at helpingemployers keep up on changes related to Obamacare. An expertpanel shared insights with Chamber members in the programMaximizing Your Healthcare Dollars for Small Employers. L-r: DonMcAnelly, Rehmann; Elizabeth Latchana, Fraser Trebilcock; andMichael James, Fraser Trebilcock.

Great food, fun and networking were in ample supply at theChambers August Member Mixer thanks to the team at theRadisson Hotel in downtown Lansing.


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Members o The Me

PEoPLE nEwSMSU eerl cret

U has announced

the promotion oSrh

Bh to the newly created

position o vice president o

corporate relations.

Rebekh r has been

named team leader or

Pekhm rms. Faivor

will manage and coordinate

the daily responsibilities o

Peckhams 10-acre arm that

produces ruit, fowers and

vegetables.

ist Prts dt owners Mke and

aette Brue, as well as store mangerJeerBerkmps, were recently honored with an

Operational Excellence Award rom Alliance

Franchise Brands, Marketing and Print Division.

The award is based on sales perormance.

MSU eerl cret

U has hired Thms

E. Bell as the assistant

vice president o business

lending.

Two MEn and

a TRUcK/

inTERnaTionaL,

i. recently assigned

J nbs, ormer chie

inormation ocer, to

chie operating ocer at itscorporate headquarters in

Lansing, Mich.

Pt cebelk, cPa,

cciP has joined

Rehm as a principal in

the rms Lansing oce.

deprt Uerst is proud to announce that

dr. are Perr, a nationally renowned education

reormist, has been named the Founding Dean

or a College o Urban Education currently in

development stages. Dr. Perry most recently served

as the associate director or educational initiatives

or the Loyola Institute or Quality and Equity in

Education at Loyola University in New Orleans.

MSU eerl cret U has announced the

promotions oalls arhsk to assistant

manager at the East Lansing branch and Br

d. Blkell to assistant manager at the Oakland

branch.

Theamer cul Eeer

cmpes Mh (ACEC/M) has

announced its new board ocers:Jh Hltz,

PE, oHM asrs (Livonia) as its 2013-

2014 president;am Trhe, PE - gret Lkes

Eeer grup, LLc, Lansing, president-elect;

Mhel cper, PE, Hrle Ells deereu,

Suthfel, treasurer;wll al, PE, Hubbell,

Rth & clrk, i., Bloomeld Hills, national

director; Keth Sr, PE - nTH csultts,

LTd, Detroit, past president. Rbert Rl, PE, RSEeer, LLc, Lansing was elected to the board

o directors.

nai M-Mh

cmmerl Rel Estte

is pleased to announce the

arrival og Bl

to its sales orce. He will

specialize in commercial real

estate sales and leasing.

MSU eerl cret

U has promoted Blke

Jhs to manager at the

Marsh branch.

a.B. dlmte is pleased to announce thatJh

R cstll has joined the Senior Citizen Law

Center, PLC and Dalimonte Law, PC as an associate

member.

gllher L rm

attorneyJeer Thelr

was the lead attorney

representing a creditor in

connection with obtaining

a $9,674,057.18 judgment

o non-dischargeability in

Bankruptcy Court. The

litigation involved a ailed

casino development project

in Nevada.

The greter Ls cet vstrs

Bureu is pleased to announce L a. Sms-

wrht, cTa, senior advisor on community

development and engagement, has recently been

appointed to the Board o Directors or the Lansing

Entertainment and Public Facilities Authority.

R Thmps, vice

president o business

development at cptl

ntl Bk, was

recently honored with the

Outstanding Community

Business Leadership Award

rom the Rotary Club o

Haslett-Okemos.

caSE cret U has selected nle Putm,a Certied Credit Union Financial Counselor, to

manage the new West Saginaw Branch. curte

Mr assumed the branch management role at the

Lake Lansing Branch.

cptl Strtees ae welth

Memet, local experts in investments and

insurance services, recently hiredJ cutler as

their operations director.

Mer csters is pleased to announce the

addition oR w. Su, Kte L. Kee and

abl M. duhert as sta accountants in the

audit department.

Srh Bh

Jeer Thelr

Thms E. Bell

J nbs

g Bl

R Thmps

Blke Jhs

Pt cebelk

Rebekh r

alls arhsk

nle Putm

Br d. Blkell

curte Mr


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BER2013

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MSU eerl cret

U has announced theappointment oMhel

Hus to serve as

chairman o its Supervisory

Committee.

coMPany nEwSBekum amer crprt has been honored

by the German American Chamber o Commerce

with the 2013 MERLIN Award or Excellence in

Workorce Development. Bekum was recognized

or the development o its apprenticeship program,

which encompasses 8,000 hours o hands-on training

and 60 credit hours o course work.

Community leaders rom across mid-Michigan are

supporting the Big chllee, a campaign to recruit

200 big brothers and big sisters in 200 days. You can

start something today by visiting bbbsmcr.org orcalling 517.372.0160.

greter Mh cstrut aem

(GMCA) has opened their registration or all

2013 classes. New and returning students can now

contact the academy to reserve their seat. For more

inormation and class ees contact GMCA at (989)

832-8879, (989) 698-0939, [email protected],

[email protected] or visit www.gmcacademy.org.

clrk cstrut has been selected asConstruction Manager or Oakland Universitys

Upper Playing Fields project.

Publm i., a ull-service marketing

communications rm, has won three national awards

in the 30th annual Healthcare Advertising Awards

competition, hosted by Healthcare Marketing

Report. The winning entries were developed or

McLaren Greater Lansing, McLaren Health Care

and Gateway Community Services.

The amer Re crss has launched the Team

Red Cross App, which allows people to sign up

to help, get an overview on basic tasks and receive

notications about Red Cross disaster volunteer

opportunities in their community.

wester Mh Uerst trustees approved

an aliation agreement July 18 that will allow

the Thms M. cle L Shl to become

thewester Mh Uerst Thms M.

cle L Shl, a move Cooleys board odirectors already approved.

The M-Mh chpter the amer

Re crss received a check or $556.87 rom

the Midland Radio Corporation today. This git

was prompted by a collaboration o WLNS, ABCWarehouse and Midland Radio Corporation to

promote weather radios as an essential part o a

preparedness kit.

MSU eerl cret U (MSUFCU) recentlycelebrated the groundbreaking o their uture

MSUFCU Mason branch, located between Cedar

Street and Jeerson Street in Mason, near the Kipp

Road exit on US-127.

The U.S. Court o Appeals or the Sixth Circuit has

armed the dismissal o a lawsuit brought by several

graduates oThms M cle L Shl,

who had claimed the law school misrepresented

the percentage o its graduates who obtain legal

employment ater graduation. The Court o Appealsagreed with a lower court that the plaintis could

not prove Cooleys reported employment statistics

were alse because the numbers Cooley reported were

instead literally true.

greter Mh cstrut aem will

be oering an Advanced Electrical Journeyman

Electrician License Prep course in the upcoming all

semester.

The greter Ls cet vstrsBureu is pleased to announce regional hotel room

occupancy is up 7.51 percent or the rst six months

o 2013 compared to the same period in 2012, out-

pacing competing cities across Michigan, according

to data collected by nationally-recognized hospitality

research rm Smith Travel Research.

cptl Strtees ae welth

Memet, leaders in the use o the Endowment

Model o Investing, is launching mini monthly

workshops at their new oce located on LegacyParkway in Lansing.

greeSte rm cret Seres quarterly

stockholder report shows earnings o $32.1 million in

the second quarter o 2013. The cooperatives earnings

through the rst hal o 2013 totaled $65.6 million, aneight percent decrease compared to record earnings o

$71 million posted by the cooperative over the same

time period in 2012.

Hbbs + Blk asstes i. is pleased to

announce the opening o the Tucson Medical Center

West Pavilion in Tucson, AZ. Hobbs+Black completed

a tremendous building program encompassing

multiple projects, including construction o a new west

hospital, and a new ve-story parking structure.

Mh Stte Uerst will host a conerence

on October 4 that ocuses on the growing eld o

big data analysis and how it is shaping the uture.

Analytics 2013: The Face o Analytics, to be held

15 p.m. at the MSU James B. Henry Center or

Executive Education in Lansing, is ree and open to

the public.

Hutt Bk was named the top perorming

bank in the nation by Bank Director Magazine in itsrecent annual Bank Perormance Scorecard issue.

Customers ogreeSte rm cret Seres

have spoken, and their opinion is clear; they are

satised with the products, services and customer

service provided by the cooperative. GreenStone

scored a 96 percent satisaction rating among

customers on a recently completed survey conducted

by Michigan-based Advantage Research and Analysis.

Members o The Me

Mhel Hus

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CREAT!NGbusiness opportunity


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Membership Seres

Nearly 90% o purchases are subject

to social infuence, and studies show

consumer advocacy on channels such as

Facebook or Twitter can make a consumerFOUR TIMES MORE LIKELY to try a new

product or service! Our recent acquisition

o social media marketing frm Blinq Media,

an experienced technology and media

company which delivers quality social media

brand engagement at a local level, enables

your social media campaigns to drive

rapid, measurable results while delivering

outstanding audience insights. Find out

how this increasingly-important marketing

tool can help grow your business by calling

(888) 709-6362 today or your FREE digital

audit and competitive analysis.

Useful Social Media, State of Corporate SocialMedia 2012

SOCIAL MEDIA MARKETING

OF U.S.COMPANIES

WEREABLETOLINK

SOCIALMEDIAACTIVI

TYTO

INCREASEDREVENUE

41

%

A Lansing Community College

proessor is oering area employers

a unique opportunity to connect

with potential uture employees.

In an ongoing attempt to make his

management and leadership courses

more useul to students and local

employers alike, David Schwinn is interested in asking local employers to:

1. Speak to his class about their organizations as a way to make his classes

more relevant to todays management and leadership problems and

opportunities.

2. Provide a plant tour o their operation as a way or his students to get a

hands on eel or the kind o world they will be entering as they take on

the jobs to which their education is leading.

3. Identiy a project or projects that student teams might take on that

would simultaneously make their classroom learning more practical and

improve some aspect o the sponsoring organization.

These connections are great or the students in that they have an opportunity

to interact with real-world business people, said Schwinn, noting that most

o his students are business or management majors. The business people get

to connect with students who might be potential employees.

Schwinn is a ull-time proessor o management and leadership at Lansing

Community College and a part-time consultant in its Small Business and

Technology Development Center, InGenius Consulting, and INTERACT

Associates. Interested employers can contact David at 517.483.1547 or

[email protected].

NerdWallet, a nancial literacy and consumer advocacy website, has

compiled a list o the best places or work-lie balance in a nationwide

study- and the Lansing-East Lansing metro area is among the top 20.

NerdWallet ranked the Lansing-East Lansing area as the 16th best

place or work-lie balance a ter assessing the areas median hours

worked per week, average commute time and median earnings or

ull-time, year-round workers.

With air pay and reasonable hours, workers in the area have more

time to do what they need to or want to do, said NerdWallet analyst

Divya Raghavan.

Workers in the Lansing-East Lansing region work 35.7 hours aweek and have an average commute o 21.1 minutes, leaving time or

everyday errands, quality riends and amily time and anything else they

may want to do. Median salaries ranges rom $40,268 to $48,266.

cet Lert the cmmut

Ls-Est Lsam nts Best wrk-Le Ble


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PRSRT STDU.S. POSTAGEPaidLANSING, MI

PERMIT NO. 622

The Stadium District

500 East Michigan Avenue, Suite 200

Lansing, MI 48912

Ph. 517.487.6340

lansingchamber.org

Address Correction Requested

Ready to lend.

Here to get you there.

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to build a long-term relationship, it can give you lasting

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MercBank.com/BusinessPhone 517.853.2700

Documents

6745 Lrcc Focus Sept 2013 Final