31 Bits///Spring 2014

31BITS.COM | SPRING 2014FASHION FOR GOOD

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HOW IT ’S MADE MAT TERS

31 Bits is interrupting this fast-paced culture of mass-produced fashion because we

believe it matters how products are made. Our accessories are carefully crafted by hand. Every detail

was thought through and every piece tells a story because it was made by a real person.

FASHION FOR GOOD


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EVERY DETAIL TELLS A STORYAn inside look into how our products are made, why it matters,

and how your purchase impacts lives in Gulu, Uganda.


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EVERY DETAIL TELLS A STORYAn inside look into how our products are made, why it matters,

and how your purchase impacts lives in Gulu, Uganda.

31 Bits is interrupting this fast-paced culture of mass-produced fashion because we believe it matters how products are made. Our accessories are carefully crafted by hand. Every detail was thought through and every piece tells a story because it was made by a real person.

When you run your fingers across a strand of beads, we hope you’re transported to our Uganda headquarters, where you’ll hear singing, laughing, and storytelling.

It’s the sound of women rising above poverty into a life filled with joy and freedom. Our Spring 2014 Collection is filled with handmade authenticity represented by colorful composure and sophisticated design. We brought together a pretty palette of candied pink and soft coral, with combinations of cornflower blue, cool grey, seafoam green, and fierce teal. You will find a new level of elegance, sophistication, and femininity in every detail of the 31 Bits 2014 Spring Collection.

WOMEN ARE RISING ABOVE POVERTY INTO A LIFE FILLED WITH JOY & FREEDOM.


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01 /// NECKLACE. PETAL CASCADE. SP1402PTC. 02 /// BRACELET. MERMAID LAGOON. SP1405MLN.

03 /// BRACELET. RIPTIDE. SP1402RPD. 04 /// BRACELET. HALF MOON. SP1305HLM.

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MEET JANET

“It’s because of 31 Bits that I am who I am today. I always think, if I didn’t work here, where would I be? Where would my children be? My life has completely

changed. What I’ve gotten from here cannot be measured.”

Adoch Janet


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W H I L E V I S I T I N G U G A N D A T H I S PA S T FA L L , O U R F O U N D E R S W E R E A B L E T O V I S I T T H E H O M E S O F S E V E R A L B E N E F I C I A R I E S I N O U R P R O G R A M . W E W E R E W E L C O M E D I N T O T H E I R H O M E S A N D G R E E T E D B Y T H E I R FA M I L I E S A N D N E I G H B O R S . J A N E T S H A R E D H E R S T O R Y W I T H U S A N D L E T U S TA K E A F I R S T H A N D L O O K AT H O W W O R K I N G AT 3 1 B I T S H A S C H A N G E D H E R L I F E A N D T H E L I V E S O F H E R C H I L D R E N .

01 /// Adoch Janet 02 /// Visiting Janet's home in Gulu.

03 /// Preparing food for visitors. 04 /// Visiting with some of the neighbors.


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01 /// NECKLACE. TORTUGA TWIST. SP1427T T T. 02 /// BRACELET. DAPHNE. FW1001DAP.

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EARRINGS

Our newest addition to the 31 Bits accessory line.Offered in two styles - Annabelle Posts and Blossom Dots.

(see page 38 for details)

introducing...


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01 /// NECKLACE. SUNRISE PEARL. SP1419SNP. 02 /// BRACELET. DAPHNE. FW1001DAP.


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COLOR STORIES: BLUES & GREENS/// mini collections in our favorite tones for spring

01/// PETAL CASCADE. 02/// BONDI BAUBLE. 03/// CALYPSO BLOOM. 04/// GARDENIA BAG. 05/// TORTUGA TWIST. 06/// SUGAR PLUM.

07/// SANDY COVE. 08/// NEPTUNE ISLE . 09/// FINLEY RUSH. 10/// ANNABELLE POSTS. 11/// OCEAN DEEP. 12/// SIRENIA. 13/// CAPRI SKIES.

EVERYONELOVES FRESH FLOWERS IN

SPRING.

INTRODUCING OUR F IRST “OVER THE SHOULDER” PURSE L INEDWITH UGANDAN FABRIC & SIGNED BY

THE WOMAN WHO MADE IT.

the gardenia bag

the calypso bloom bracelet

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060504

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FROM SKY TO OCEAN, FIND COOL BLUE

COMBINATIONS TO FRESHEN UP

YOUR WARDROBE.


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R O S E I S O N E O F T H E 1 2 0 B E N E F I C I A R I E S I N O U R P R O G R A M . T H R O U G H 3 1 B I T S , S H E I S L E A R N I N G H O W T O S TAY H E A LT H Y , H O W T O M A N A G E H E R M O N E Y , A N D H O W T O P L A N F O R H E R F U T U R E . L E A R N M O R E A B O U T O U R P R O G R A M S & D E V E L O P M E N T W O R K AT 3 1 B I T S . C O M .

01 /// Akello Rose 02 /// Rolling paper beads.

03 /// Spring shades of paper. 04 /// Rose working on one of her assignments.


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MEET ROSE

“We’re thankful that people would come to a war-torn area and give us an opportunity we never thought we’d

have. You lifted us into a new life. This paper used to be useless and you’ve turned it into our income.”

Akello Rose


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01 /// NECKLACE. CAPRI SKIES. SP1426CAP. 02 /// BRACELET. SIRENIA. SP1407SRN.

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01 /// NECKLACE. NEPTUNE ISLE. SP1412NPS. AVAILABLE IN BLUE & OLIVE

02 /// BRACELET. MORNING GLORY. SR1201MRG. AVAILABLE IN BLUE/SPARKLE & GREY/SPARKLE.


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COLOR STORIES: CORALS & PINKS/// a soft color palette with a touch of sparkle

01/// DOMINO COLLAR 02/// DOUBLE SCOOP. 03/// RUCHE. 04/// HALF MOON. 05/// TRIXIE POCKET. 06/// LUNA 07/// BLOSSOM DOTS.

08/// AURORA. 09/// RHOMBUS WREATH. 10/// SUNRISE PEARL. 11/// FINLEY RUSH. 12/// MARINER MIX. 13/// SHELLY BANGLE.

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INTRODUCING OUR F IRST ELASTIC HEADBAND WITH

A TOUCH OF SPARKLE.

the rhombus wreath

OUR MOST EYE-CATCHING, BREATHTAKING,

FAVORITE-TO-WEAR DESIGNS YET.

A “PRETTY IN PINK” SPRING COLOR

PALETTE

the finley rush


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01 /// NECKLACE. AURORA. SP1235AUR. 02 /// BRACELET. HALFMOON. SP1305HLM.

03 /// NECKLACE. DOMINO COLLAR. AW1319DCR.


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01 /// NECKLACE. FINLEY RUSH. SP1423FRH. AVAILABLE IN PINK & AQUA.

02 /// BRACELET. RIPTIDE. SP1402RPD. AVAILABLE IN OLIVE/PINK & CORAL/GREY.

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01 /// HEADBAND. RHOMBUS WREATH. SP14H1RWH. 02 /// NECKLACE. SUGAR PLUM. SP1431SGP.

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01 /// NECKLACE. MARINER MIX. SP1427MMX.

02 /// BRACELET. CITRUS FUSION. SR1207CTF.

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01 /// NECKLACE. DOUBLE SCOOP. SP1432DSP. AVAILABLE IN PINK SWIRL & BLUE SWIRL.

02 /// BRACELET. MORNING GLORY. SR1201MRG. AVAILABLE IN BLUE/SPARKLE & GREY/SPARKLE.

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CAPRI SKIES [SP1426CAP]AVAILABLE IN BLUE

BONDI BAUBLE [SU1316BBB]AVAILABLE IN OLIVE/MINT

DOUBLE SCOOP [SP1432DSP]AVAILABLE IN PINK SWIRL & BLUE SWIRL

LUNA [SP1321LUN]AVAILABLE IN GREY, PINK & TURQUOISE

AURORA [SP1235AUR]AVAILABLE IN LIGHT PINK /OLIVE

DOMINO COLLAR [AW1319DCR]AVAILABLE IN CORAL/GREY

DOLLY GLAM [AW1331DYG]AVAILABLE IN SEAFOAM/SPARKLE

FINLEY RUSH [SP1423FRH]AVAILABLE IN PINK & AQUA

OUR FULL SPRING 2014 COLLECTION/// mix & match your favorites


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SUNRISE PEARL [SP1419SNP]AVAILABLE IN PINK /PEARL SPARKLE

DAPHNE [FW1001DAP]AVAILABLE IN PEARL SPARKLE, PINK, OLIVE,

MINT, TEAL , BLUE & GREY

NEPTUNE ISLE [SP1412NPS]AVAILABLE IN BLUE & OLIVE

SUGAR PLUM [SP1431SGP]AVAILABLE IN BLUE/CORAL

CITRUS FUSION [SR1207CTF]AVAILABLE IN OLIVE/BLUE/CORAL

MARINER MIX [SP1427MMX]AVAILABLE IN TURQUOISE/CORAL/GREY

SANDY COVE [SP1432SCV]AVAILABLE IN BLUE HUES

CALYPSO BLOOM [SP1402CAB]AVAILABLE IN BLUE/CORAL/OLIVE

PETAL CASCADE [SP1402PTC]AVAILABLE IN MINT

TORTUGA T WIST [SP1427TTT]AVAILABLE IN GREEN

HALF MOON [SP1305HLM]AVAILABLE IN OLIVE/MINT & CORAL/PINKv


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OCEAN DEEP [SP1405CDP]AVAILABLE IN TEAL/BLUE

SIRENIA [SP1407SRN]AVAILABLE IN CORAL/BLUE

GARDENIA BAG [SP14P2GDB]AVAILABLE IN OLIVE/PINK

MORNING GLORY [SR1201MRG]AVAILABLE IN BLUE/SPARKLE &

GREY/SPARKLE

SHELLY BANGLE [SP1401SHB]AVAILABLE IN PINK /MINT & AQUA/GREY

BLOSSOM DOTS [SP14E2BDT]AVAILABLE IN CORAL

MERMAID LAGOON [SP1405MLN]AVAILABLE IN PINK /PEARL SPARKLE

RUCHE [W T1201RUC]AVAILABLE IN CORAL/GREY

ANNABELLE POSTS [SP14E1APS]AVAILABLE IN BLUE/OLIVE

RIPTIDE [SP1402RPD]AVAILABLE IN OLIVE/PINK &

CORAL/GREY

RHOMBUS WREATH [SP14H1RWH]AVAILABLE IN CORAL/PEARL SPARKLE

TRIXY POCKET [SP14P1TPT]AVAILABLE IN CORAL/OLIVE

MEASURES 5”x6.5”

OUR FULL SPRING 2014 COLLECTION/// mix & match your favorites


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© 3 1 B I T S , 2 0 1 4 .

O U R T E A M .01 /// Photography: TREVER HOEHNE 02 /// Styling: SUZI GRGURICH

03 /// Hair & Make-up: RACHEL BURNEY 04 /// Model: CHLOE OF FORD MODELS

05 /// Production: JESSIE SIMONSON 06 /// Design: KAYLA ADAMS

07 /// Watercolor: OANA BEFORT

Documents

31 Bits///Spring 2014