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2018ANNUAL REPORT
2 Shepherd’s Cove Hospice Annual Report 2018
A Message From Our CEO In 2018, Shepherd’s Cove had the privilege of serving 1,326 individuals and their
families. That means that we, the staff and volunteers, had 1,326 opportunities to serve, make an impact, and make a lasting impression. Although we are not perfect, we strive for excellence. And, we strive to make positive impressions during the difficult end-of-life journey. It is our goal to create life-changing experiences while providing compassionate, knowledgeable care to those on a personal end-of-life road, as well as their family and others identified as significant in their
lives. We get one opportunity in our line of service. There are no “do-overs.” While it is our purpose to create life-changing experiences for those we serve, we also strive toward the same goal for our referral sources, vendors, staff, volunteers, donors, and the communities at large. It is important to this agency to support the communities who continue to support our business of ministry. As you read this 2018 annual report, you will see how we have affected many people. As a supporter of Shepherd’s Cove, I hope this information gives you pride in being part of this agency. However you have been involved in this work,
whether through a gift of time, talent, or treasure, I hope you also encountered a life-changing experience. On behalf of the boards of directors, staff, and volunteers, we appreciate the on-going support that enables us to continue to serve. Although we cannot change the outcome of the journey, we can impact the journey in a life-changing way.
CEO Rhonda Osborne, RN, BSN
Thank you for your service and support!This year, we honored Dr. Alfred Ratcliffe, Jr., who retired from service as hospice physician for Shepherd’s Cove and president of the board of directors. Shepherd’s Cove presented him with a special award in recognition of his service at our Friendsgiving event.
Praise be to the God and Father of our Lord Jesus Christ, the
Father of compassion and the God of all comfort, who comforts
us in all our troubles, so that we can comfort those in any trouble
with the comfort we ourselves receive from God.
2 Corinthians 1:3-4 (NIV)
The Shepherd’s Cove Foundation honored Jean McCrady and D&F Equipment with the Heart of Hospice awards for their dedicated support of Shepherd’s Cove.
At left: Foundation Director Annah Grace Morgan presented Jean McCrady with the 2018 individual Heart of Hospice award.
At right: Foundation Director Annah Grace Morgan presented the 2018 corporate Heart of Hospice award to Dawn Knox on behalf of D&F Equipment.
www.shepherdscovehospice.org 3
Rhonda Osborne,RN, BSN CEO & Chief Teaching Office
President Dr. Alfred A. Ratcliffe, Jr.Vice President Mary Kate Beard Secretary/Treasurer Paula Phillips
Josh BarnesAnnette CederholmEnrico Gaspar, M.D.Jamie GoreGreg HundleyColleen Lee
Norma WellsThomas MooreAnna Noojin Jan PeppersPatrick WhiteGinger Young
Shepherd’s Cove Hospice Board of Directors
Pictured left to right (front) Norma Wells, Mary Kate Beard, Ginger Young, (back) Colleen Lee, Greg Hudley, Annette Cederholm, Jamie Gore, Enrico Gaspar
Not pictured: Alfred Ratcliffe, Jr., Paula Phillips, Josh Barnes, Thomas Moore, Anna Noojin, Jan Peppers, Patrick White
It is the mission of Shepherd’s Cove, a non-profit agency, to provide, with a servant's heart, exceptional individualized care for those coping with end-of-life issues.
The History of Shepherd’s Cove HospiceShepherd’s Cove Hospice, founded as Hospice of Marshall County, began in 1982, in what is now a small meeting room in the Guntersville Recreation Center.
The grassroots, all-volunteer, non-profit agency grew out of the vision of Gayle Roadruck, who believed with all her heart that families nearing the end of life deserved more support than was being offered in Marshall County.
With Gayle’s vision as the foundation, and over a period of 37 years, Shepherd’s Cove Hospice is very proud to now serve Blount, Cullman, DeKalb, Etowah, Jackson, Madison, Morgan, St. Clair and Marshall counties!
We Honor VeteransShepherd’s Cove Hospice received the distinction of a level 3 partner of the We Honor Veterans program in 2017. WHV is a four-tiered program of the National Hospice and Palliative Care Organiza-tion and the Department of Veterans Affairs. WHV partners seek to meet the unique needs of America’s veterans at the end of life. In 2018, SCH served more than 82 veterans through hospice care.
Leadership Team
Dr. Joel Milligan Medical Director
Brenda Mayhall, CPA Chief Financial Officer
Kristie Morton Chief Personnel Officer
Stormy Dismuke, CRNPChief Nursing Officer
Allison Glassco, RN, CRNP, CHPNChief Compliance Officer
Beth Ann Parnell Chief Relations Officer
4 Shepherd’s Cove Hospice Annual Report 2018
Get a Deal. Make a Difference.
In 2018 the Hospice of Marshall County Thrift Shoppe saw growing excitement as the staff and community prepared for a new look and a new location. Construction took place throughout the year on its new location on U.S. Hwy 431 beside WinSouth Credit Union in Albertville. Everyone looked forward to more retail space, improved efficiency in storage and drop-off, and significantly more parking spaces for shoppers.
In addition to the excitement over the new location, we saw growing support for the store as sales at the Thrift Shoppe grew to $557,540 in 2018! A donation to the Shepherd’s Cove Thrift Shoppe not only blesses the donor with clean closets and a tax deductible donation, but allows Shepherd’s Cove to continue to “provide with a servant’s heart, exceptional, individualized care for those coping with end of life issues.” A donation might be a bag full of items or a truck full of items! We also pick up items using our box truck.
On April 19, we hosted a Nifty Thrifty Night Out. We encouraged all attendees to come dressed in their best or wackiest Thrift Shoppe attire for dinner, fun awards, and updates on the new Shoppe. The evening also included a silent auction with items from the Shoppe. Proceeds supported Shepherd’s Cove.
Employee DataNumber of Employees
Employee Years with Shepherd’s Cove
Average Turnover 38%
>20 yrs15-20 yrs10-14 yrs5-9 yrs1-4 yrs<1 yr
3%
6%
12%
12%
27%
39%
91 8 99Full Time
EmployeesPRN
EmployeesTotal
Employees YTD
Quality Assurance
92%YES
We asked primary caregivers: Would you recommend
Shepherd’s Cove to others?
Performance ImprovementSCH submits family satisfaction survey results to Deyta for benchmarking on state and national levels.In 2018:
• Shepherd’s Cove Hospice ranked higher than state and national levels on all rated areas, including overall patient care, hospice team communication, providing timely care, treating family members with respect, providing help with symptoms, getting hospice care training, and providing emotional and religious support.
More than 458 combined
years experience!
www.shepherdscovehospice.org 5
Number of Volunteers
Volunteer DataMedicare requires at least 5% of direct patient care from a hospice agency be done by volunteers. In 2018, direct patient care hours totaled 7.27%. 245 volunteers donated 3,412 hours to SCH patients. This provided a cost savings of $84,462.49.
245 30175
In 2018, VO LU N T EER S D O NAT ED
16,994.57 hrs
AgencyVolunteers
Thrift ShoppeVolunteers
FundraisingVolunteers
Day of Caring 2018For the 2018 Day of Caring, Shepherd’s Cove was chosen for 18 projects.During this event, more than 500 volunteers representing 44 local groups and businesses adopted 94 projects for many various nonprofit agencies throughout Marshall County.
6 Shepherd’s Cove Hospice Annual Report 2018
Total unduplicated home care admissions
344Total home care patients served (unduplicated admissions)
452
Total home care deaths
267Home care length of stay
87 daysMedian length of stay
25.5 days
Total % of patients who died in the first 30 days of care
55.4%Average daily home care census for 2017
85.9
Home Care Patients General Statistics 2018
Patient Ages
.6% Individuals served under the
age of 17
18.4 % Individuals
served ages 65-74
18.6 % Individuals
served ages 18-64
62.3 % Individuals
served ages 75 and over
Indigent CareIn 2018 SCH provided $196,471.70 in unreimbursed care. This represents revenue SCH would have earned if there had been a billable payor source.
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Inpatient Unit General Statistics 2017
Patients in Our Service Area Admissions by DiagnosisHome Care
Inpatient Unit
The Medicare and Medicaid Hospice Benefit was initiated over 35 years ago as a benefit for the last 6 months of life.
55% served by SCH home care in 2018 had hospice care for 30 days or less.
10.9% served by SCH home care in 2018 had hospice care for 180 days or greater.
Percentages below reflect the number of patients served in our nine county service area.
1.33% 1.83%
4.5%
5.83%
0%
84.67%
.67%
.83%
.33%
Cancer 27.4%
Circulatory 20.7%
Respiratory 14.5%
Genitourinary 4.5%
Nervous System 11.2%
Cancer 38.4%
Circulatory 21.5%
Respiratory 12.4%
Genitourinary 2.5%
Nervous System 8.5%
Other 16.7%
Other 21.7%
179Total unduplicated IPU admissions
292 Total IPU patients served (unduplicated admissions)
217Total IPU deaths
5.1Average daily IPU census for 2017
52% Average IPU utilization
8 Shepherd’s Cove Hospice Annual Report 2018
In 2018, we celebrated our 13th annu-al Race to Remember! More than 800 participants and volunteers came out to remember loved ones and show their support for end-of-life care. The event helped raised more than $67,000 for Shepherd’s Cove!
Shepherd’s Cove Palliative Care, formerly known as the Palliative and Supportive Care Alliance, is an entity funded by the Shepherd’s Cove Foundation. It provides palliative care that bridges the gap between patient comfort and medical treatment. This care allows the patient and their family ease in navigating the health care system with greater access to care and clearly defined goals. Care with Shepherd’s Cove allows the patient and their family to avoid unnecessary treatments, procedures, and hospital stays. Our mission is “to improve quality of life through patient and family-centered symptomatic care.”
Total number of patients served
23Total patient days
2,997Number of patient transitions to
hospice care
9Total % of patient returns to
hospital in <30 days
0%
Success in 2018Thank you for making 2018 our best fundraising year yet! Our community generously gave to provide hope and comfort to grieving families through many events and invitations to invest in our mission. Partnerships with compassionate individuals, businesses and other organizations throughout our nine-county service area are vital to ensure everyone has access to life-changing experiences made possible through hospice, palliative care, and grief support programs.
We are one year closer to the end of our Vision 2020 campaign that was launched in 2015 to achieve some strategic objectives to secure our past, present and future as a community-based hospice agency. Our goal to eliminate debt, expand services and create a strong preservation fund have never been more important! Thank you for giving hope and comfort to grieving families in our community. We look forward to a strong 2019!
$540,256Total Funds Raised in 2018
Foundation Highlights
Race to Remember: Raised in 2018 with 770 participants
$67,902Lights of Love: Approximately 608 lights purchased
$10,280
From Grants:
$45,542
Summer Soireé:
$90,126
www.shepherdscovehospice.org 9
Shepherd’s Cove Foundation Board of Directors
PresidentHeath LokeyVice PresidentKelly AdamsSecretary/TreasurerAnnie Furrer
Ashley WheelerAnnette DuncanStyle ReedMorgan LavenderJon HendersonJamie Gore
Total number of veterans served
82Total number of flags presented
73
We Honor VeteransAs members of the National Hospice and Palliative Care Organization’s We Honor Veterans program, Shepherd’s Cove Hospice recognizes veteran patients and their families with pins, certificates of service, and folded American flags. This program is supported by the Shepherd’s Cove Foundation.For the week of Memorial Day 2018, SCH partnered with the VFW Post 6837 to place 77 crosses on our front lawn. Each cross bore the name of an individual veteran who died under our care.
Community Grief Support
Number of children served in our in-school program
343Number of schools we serve
65Total Camp HOPE participants153
Number of individuals served through the community grief support program
210
Community grief support services are offered to anyone grieving a loss at no charge, thanks to Foundation support.
Your money at work
Pictured from left (back) Heath Lokey, Annette Duncan, Jamie Gore, (front) Ashley Wheeler, Morgan Lavender, Kelly Adams, Beth Ann Parnell
Term ended in 2018: Amy Everett, Beth Ann Parnell, Kristy Walker
10 Shepherd’s Cove Hospice Annual Report 2018
Shepherd’s Cove staff support the community by offering time, talent, and treasure to the following organizations and events:
We Give Back!
• Albertville Civitans• Albertville Rotary• Marshall County Children’s Council• Marshall County Guardianship
Program Inc. • Marshall County Interagency Council• Marshall County Leadership
Challenge (MCLC)• MCLC Board of Directors• MCLC Alumni• Marshall Medical Centers
Mammography Assistance Program• Marshall Young Professionals• MGMA• RSVP• RSVP Reading Buddy Program• Project Graduation• Albertville Chamber of Commerce• The Wholeback Stage• Shepherd’s Cove In-school Grief Sup-
port program• Camp HOPE
Shepherd’s Cove Hospice is a mem-ber of all chambers of commerce in Marshall County, as well as DeKalb and Etowah counties.
Shepherd’s Cove Hospice and the Shepherd’s Cove Foundation are partner organizations with the Marshall County United Way.
Chambers of Commerce
United Way of Marshall County
Shepherd’s Cove received the Unity Award from United Way for 100% employee participation and the Silver Award for per capita employee giving to the United Way Campaign.
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Friendsgiving 2018November 15, 2018Our Friendsgiving event celebrated all those who make our mission possible by giving their time, talent, and treasure to the patients and families we serve. With dinner and fellow-ship, we honored our volunteers, givers, and staff.
Hopeful HeartsFebruary 8, 2018Hopeful Hearts is an event designed to offer a casual evening of fun, food and fellowship, and to provide encouragement for those who are living with a loss through death or life transition.
Our social media reach includes Facebook, Twitter and Instagram. Our social media outreach has been steadily growing throughout the year, with our Facebook now reaching 3,976 people and Twitter reaching 211 followers.
Social Media
facebook.com/shepherdscovehospice
@SCoveHospice
@ShepherdsCoveHospice
facebook.com/scthriftshoppe
@SCThriftShoppe
facebook.com/shepherdscovefoundation
408 Martling Road, Albertville, AL 35951Phone: 256-891-7724 • Toll free: 1-888-334-9336
Fax: 256-891-7754 • Email: [email protected]
It is the mission of Shepherd’s Cove, a non-profit agency, to provide with a servant's heart, exceptional individualized care for those coping
with end-of-life issues.
