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Reach 76,000 affluent men and women when you place your ad in the HBS Alumni Bulletin. READER PROFILE The HBS Alumni Bulletin reaches nearly 76,000 graduates of Harvard Business School four times a year. Our readers define themselves by their life experiences, accomplishments, and interests. They own fine homes, travel for business and pleasure, and purchase luxury products and services. Harvard Business School alumni have a unique relationship with the School, and the HBS Alumni Bulletin is their primary source of School news and information. DISTRIBUTION U.S. Region Circulation % Total New England 9,466 18.5% Mid-Atlantic 9,858 19.3% South Atlantic 9,280 18.2% East No. Central 4,223 8.3% East So. Central 940 1.9% West No. Central 1,394 2.7% West So. Central 3,429 6.7% Mountain 2,601 5.0% Pacific 9,880 19.4% Total U.S. (incl. territories) 51,162 67% Abroad 24,754 33% Total Circulation 75,916 100% 2016 RATES (PER ISSUE) 4 Color 2 Color B&W Full page $6,827 $5,518 $4,477 2/3 page $5,113 $4,838 $3,411 1/2 page $4,244 $3,523 $2,821 1/3 page $3,315 $3,083 $2,042 1/6 page $2,626 $2,311 $1,089 SALES Contact Bob Fitta: Phone 617-496-6631, fax 617-495-0324 email bob_fi[email protected] 7 Ware Street, Cambridge, MA 02138 PLANNING CALENDAR Issue Date Published Reserve Space By Material Due March 2016 March 1, 2016 December 11, 2015 December 23, 2015 June 2016 June 1, 2016 March 4, 2016 March 18, 2016 September 2016 September 1, 2016 June 17, 2016 July 1, 2016 December 2016 December 1, 2016 September 16, 2016 September 30, 2016 2016 HBS ALUMNI BULLETIN ADVERTISING INFORMATION

2016 - Alumni - Alumni · Reach 76,000 affluent men and women when you place your ad in the HBS Alumni Bulletin. READER PROFILE The HBS Alumni Bulletin …

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Reach 76,000 affluent men and women when you place your ad in the HBS Alumni Bulletin.

READER PROFILEThe HBS Alumni Bulletin reaches nearly 76,000 graduates of Harvard Business School four times a year. Our readers define themselves by their life experiences, accomplishments, and interests. They own fine homes, travel for business and pleasure, and purchase luxury products and services. Harvard Business School alumni have a unique relationship with the School, and the HBS Alumni Bulletin is their primary source of School news and information.

DISTRIBUTIONU.S. Region Circulation % Total New England 9,466 18.5% Mid-Atlantic 9,858 19.3%South Atlantic 9,280 18.2% East No. Central 4,223 8.3%East So. Central 940 1.9% West No. Central 1,394 2.7%West So. Central 3,429 6.7%Mountain 2,601 5.0%Pacific 9,880 19.4%

Total U.S. (incl. territories) 51,162 67%Abroad 24,754 33%Total Circulation 75,916 100%

2016 RATES (PER ISSUE) 4 Color 2 Color B&WFull page $6,827 $5,518 $4,477 2/3 page $5,113 $4,838 $3,411 1/2 page $4,244 $3,523 $2,821 1/3 page $3,315 $3,083 $2,0421/6 page $2,626 $2,311 $1,089

SALESContact Bob Fitta: Phone 617-496-6631, fax 617-495-0324email [email protected] 7 Ware Street, Cambridge, MA 02138

PLANNING CALENDARIssue Date Published Reserve Space By Material DueMarch 2016 March 1, 2016 December 11, 2015 December 23, 2015June 2016 June 1, 2016 March 4, 2016 March 18, 2016September 2016 September 1, 2016 June 17, 2016 July 1, 2016December 2016 December 1, 2016 September 16, 2016 September 30, 2016

2016H B S A L U M N I B U L L E T I N A D V E R T I S I N G I N F O R M A T I O N

ADVERTISING MATERIALS/ PRODUCTION REQUIREMENTSWe prefer advertising material submitted in the PDF/X-1format.

Other files are acceptable if they are submitted in Quark Xpress or InDesign with all graphics included as TIFF or EPS files and both screen and printer fonts included in the Postscript format. High-resolution digital files (300 dpi) are required for black and white, two-color, or four-color ads. All ads must have a hard copy printout included; color proofs must accompany all color ads. We may be able to assist with material submitted in a different format; please contact Bob Fitta at 617-496-6631 for more information.

InsertsInsert copy and specifications must be approved prior to submission.

Additional ChargesPMS colors are color-matched with 4-color process inks by the printer. A fifth color is not available. Any nonroutine production work required due to insuffi-ciently prepared advertising material will be billed at printer’s charges.

MECHANICAL REQUIREMENTSTrim Size: 8 3/8" x 10 3/4"Printing Process: Web OffsetBinding Method: Perfect Bound

SPECIFICATIONSStandard Advertising Units (SAU), all dimensions in inchesSize Width DepthFull page 7 7/8" 10 1/4" 2/3 page vertical 4 9/16 10 1/4 1/2 page horizontal 7 4 3/4 1/3 page vertical 2 3/16 9 5/8 1/6 page 2 3/16 4 3/4Full Bleed page 8 5/8 11 Safety zone 7 7/8 10 1/4 Trim size 8 3/8 10 3/4

SHIPPING INSTRUCTIONSAll advertising materials should be sent to Linda Kush, 617-495-2699, email [email protected] Alumni BulletinHarvard Business SchoolSoldiers FieldBoston, MA 02163

SOLDIERS FIELD | BOSTON, MASSACHUSETTS 02163 | 617-496-6631 | www.alumni.hbs.edu/bulletin