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October 19, 2015 2015 Loyalty Champion Toolkit AMER Region Welcome, Loyalty Champion! Congratulations on being selected as your hotel’s Loyalty Champion. The Loyalty Champion Toolkit has been developed to help familiarize you with your new role and prepare you to lead your team in successful delivery of the IHG® Rewards Club program. In this Toolkit, you will find the following information: 1. IHG® Rewards Club Loyalty Champion On-board Program Guide 2. Overview of Essential Champion Program Tools & Resources (AMER/US/CA) 3. Overview of Essential Champion Program Tools & Resources (AMER/MSAC) 4. Loyalty Champion Tools & Resource Directory 5. Loyalty Champion Selection Criteria 6. Loyalty Champion Roles & Responsibilities 7. Champion Dashboard Overview 8. Champion Program Level Updates 9. Loyalty Champion Levels – Frequently Asked Questions AMER Mexico, Latin America, Caribbean 10. Updates to Loyalty Champion Platinum Level 11. Loyalty Champion New Champion Checklist 12. Loyalty Champion Daily, Monthly, Quarterly Checklist 13. Front Desk Onboarding Checklist For quick access to any of these documents, simply open the Bookmarks option (located on the upper left hand corner ) and navigate to the document of your choice. Congratulations on being selected as your hotel’s Loyalty Champion, and thank you for helping us continue to deliver great hotels guests love. Sincerely, The IHG® Rewards Club team

2015%Loyalty%Champion%Toolkit AMER%Region - … Loyalty... · • Mexico, Latin America, Caribbean 10. Updates to Loyalty Champion Platinum Level 11. Loyalty Champion New Champion

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  October  19,  2015  

 

 

2015  Loyalty  Champion  Toolkit  AMER  Region  

Welcome,  Loyalty  Champion!   Congratulations on being selected as your hotel’s Loyalty Champion. The Loyalty Champion Toolkit has been developed to help familiarize you with your new role and prepare you to lead your team in successful delivery of the IHG® Rewards Club program. In this Toolkit, you will find the following information:

1. IHG® Rewards Club Loyalty Champion On-board Program Guide 2. Overview of Essential Champion Program Tools & Resources (AMER/US/CA) 3. Overview of Essential Champion Program Tools & Resources (AMER/MSAC) 4. Loyalty Champion Tools & Resource Directory 5. Loyalty Champion Selection Criteria 6. Loyalty Champion Roles & Responsibilities 7. Champion Dashboard Overview 8. Champion Program Level Updates 9. Loyalty Champion Levels – Frequently Asked Questions

• AMER • Mexico, Latin America, Caribbean

10. Updates to Loyalty Champion Platinum Level 11. Loyalty Champion New Champion Checklist 12. Loyalty Champion Daily, Monthly, Quarterly Checklist 13. Front Desk Onboarding Checklist

For quick access to any of these documents, simply open the Bookmarks option (located on the upper left hand corner ) and navigate to the document of your choice.  Congratulations on being selected as your hotel’s Loyalty Champion, and thank you for helping us continue to deliver great hotels guests love. Sincerely, The IHG® Rewards Club team

September 30, 2015 - AMER

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IHG® Rewards Club Loyalty Champion On-board Program Guide

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Translated IHG® Rewards Club Materials

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This Champion On-boarding Guide is produced in English only •There are several translated materials available to guide you through IHG® Rewards Club Standards, benefits and the role of the Loyalty Champion

• IHG® Rewards Club Standards Reference Guide – This is located on IHG® Rewards Club Source and provides an in-depth overview of benefits, hotel standards and processes Path: Merlin>Applications>IHG® Rewards Club Source>Resources>Downloads

• Loyalty Champion eLearning Modules – These are located on myLearning Path: Merlin>Applications>myLearning>Loyalty Champion eLearning (Course ID 00044242)

•The above materials are available in the following languages: French, German, Italian, Latin American Spanish, Brazilian Portuguese, Russian, Arabic, Simplified Chinese, Japanese, Turkish

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Loyalty Champion On-boarding – Table of Contents

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Topic Page

How to use this guide 4

Welcome Champion 5

Value of a Loyalty Champion 6-7

Champion Role & Responsibilities 8

Path to Success 9

New Champion Getting Started 11-14

Club Champion 15-16

Gold Champion 17

Platinum Champion 18

Additional Opportunities for Professional Growth 19

Key Contact for Loyalty Champions 20

How to Use This On-Boarding Guide

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• Print this guide so you can use it to help you navigate through the various online tools/resources available to you

– It is designed to help you get started in your new Loyalty Champion role

• This guide is now part of the Champion Toolkit found on Champions Corner on IHG® Rewards Club Source (Source)

• The toolkit includes: – Overview of Essential Champion Program Tools/Resources - a more

visual overview of how to use the Champion tools/resources – Resources/Tools Locator – Directory of links/pathways to all resources – Champion Role & Responsibilities - Defines your specific responsibilities – Champion Checklists – New Champion, Daily, Monthly, Quarterly – Champion Levels Overview

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Welcome

Your GM believes you have what it takes to be an IHG® Rewards Club Loyalty Champion. And, we couldn’t agree more. An exciting journey awaits you and this On-boarding Guide was developed to help you be successful on this journey.

Loyalty Champion Mission The IHG® Rewards Club Loyalty Champion’s mission is to lead and inspire your team to flawlessly deliver the IHG® Rewards Club member experience. As Loyalty Champion, your focus is on educating and motivating your front desk team to trust in the power of the IHG® Rewards Club program to deliver the highest quality experience to members and make all members feel recognized and valued. By keeping focus on your mission, you will help your hotel achieve it’s business goals and help deliver Great Hotels Guests Love.

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Loyalty Champions Create Great Hotels Guests Love!

Date if required

• You are an important part of your hotel’s success!

• You ensure our most valuable guests – our IHG® Rewards Club Members – receive their benefits and have a memorable experience

• Our members stay more, pay more and say more as a result of the

great Loyalty Champion leadership at our hotels

• Hotels are most successful when they have a Loyalty Champion assigned

• Hotels are more than twice as likely to meet their IHG® Rewards Club Standards when a Champion is assigned

• Meeting your Standards directly contributes to your hotel’s ability to generate revenue through new and repeat business

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Champions Are Better When Engaged!

Date if required

• Champions completing the “base” tools/resources meet their IHG® Rewards Club Standards more often than Champions who do not

• Engaged Champions complete the following: Log onto Source at least once per month

Complete their Champion Profile

Complete Champion eLearning module

Complete IHG® Rewards Club Compliance Assessment

Complete LoyaltyConnect eLearning module • Highly engaged Champions complete at least two more additional

activities such as: Submit a quarterly Action Plan Attend the Loyalty Champion Gold Workshop Attend the Loyalty Champion Platinum Events

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The Loyalty Champion Role & Responsibilities

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At the highest level, the Loyalty Champion’s role is to ensure the consistent delivery of the IHG® Rewards Club Program at your hotel. Areas of focus include:

• Ensure your hotel team has a clear understanding of the IHG® Rewards Club Program

• Lead your front desk team to consistently deliver the in-hotel benefits to members

• Make certain the hotel’s IHG® Rewards Club standards target goals are met or exceeded

• Serve as the hotel’s main point of contact with IHG® Rewards Club The Loyalty Champion’s four basic areas of responsibility include:

• IHG® Rewards Club Training • IHG® Rewards Club Standards & Delivery • Mentoring & Support • Mastering the key knowledge areas of the Program

Further details regarding the Champion role and responsibilities are outlined throughout this Guide.

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Loyalty Champion Path to Success

New Champion – Getting Started

There are four levels within the Loyalty Champion Program. The Program is designed to empower you to learn, grow and succeed. Everyone starts in the same place but it’s up to you as to how far you go. Each of the following Level sections cover three key areas:

• Requirements • How to Complete the Requirements • Ongoing Management of Responsibilities

This information will provide you the tools and direction you need to go all the way to Platinum Champion. Now let’s get started!

Club Champion

Gold Champion

Platinum Champion

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Step-By-Step Guide to Success

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New Champion – Getting Started

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Continue

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✔ Your Required Steps How to Complete these Steps

☐ 1 Confirm that your General Manager has assigned you the role of Champion in IHG® Rewards Club Source

• Arrange time with your GM to confirm: • Assignment of Champion role in Source • Secured the required IDs/Access to Merlin

and LoyaltyConnect • Enroll/sign up for Enrolling ID in

LoyaltyConnect (see page 19) • Discuss expectations for the Champion role • Confirm that your GM has assigned the role of

Hotel Operations Manager in LoyaltyConnect • This role is necessary to order IHG

Reward Club point vouchers, post Welcome Amenity points to member accounts and perform Reward Night updates (LPUs).

☐ 2 Confirm that your General Manager has secured the required IDs & Access:

• Merlin ID in LoyaltyConnect • Access to LoyaltyConnect • IHG® Rewards Club Enrolling ID (EMP

ID)

☐ 3 Review Guide to IHG® Rewards Club Source User Guide. Source is a vital portal for all Champions. This guide will help you navigate and use Source

• You can access Source through Merlin and download the Guide from the home page.

☐ 4 Complete the Loyalty Champion Profile on Champions Corner

• Champion Profile is located in Champions Corner on Source: Merlin>Applications>IHG Rewards Club Source>Champion Corner>Champion Profile

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New Champion – Getting Started

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Completed ✔

Your Required Steps How to Complete these Steps • Champion Toolkit is located in Champions Corner

on the right side Downloads section. Each document is a separate downloadable PDF in:

Merlin>Applications>IHG Rewards Club Source>Champions Corner>Downloads>Champion Toolkit

☐ 5 Review contents of Champion Toolkit, this includes:

• Essential Champion Program Tools/Resources

• Tool/Resource Locator • Champion Role & Responsibilities • New Loyalty Champion Checklist • Daily Checklist • Monthly & Quarterly Checklist • Champion Program Levels Overview

☐ 6 Complete all required training within 2 weeks of being assigned. •Journey to Compliance – a guide to help navigate these modules, a helpful place to start

• IHG Rewards Club Compliance Assessment – A self-paced assessment that will take about 30 minutes to complete

• Loyalty Champion eLearning – Online training that will take about 20 minutes to complete

• LoyaltyConnect eLearning –Online tutorial on how to use the LoyaltyConnect system

• These training modules in myLearning: Merlin>Applications>myLearning>IHG Rewards Club Training Solutions

•IHG® Rewards Club Compliance Assessment •Loyalty Champion eLearning •LoyaltyConnect eLearning •To access these eLearning modules it is best to use Google Chrome or Firefox as your Internet browser

Continue

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New Champion – Getting Started

Continue

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Completed

✔ Your Required Steps How to Complete these Steps

☐ 7 7. Review Performance Tracker Reports & create Quarterly Champion Action Plan

• Champion Dashboard

• Champion Action Plan

• Reports Overview - Monthly & Quarterly Standards Reports

• Performance Tracker is a separate portal for IHG® Rewards Club reporting; you must sign into either Merlin or IHG® Rewards Club Source to access this portal

• Through Performance Tracker you can access Performance Tracker Reports, Champion Dashboard and Champion Action Plan

☐ 8 Review Champion Dashboard to track your activities and progress within the Champion Program

• Champion Dashboard is located in Champions Corner on Source: Merlin>Applications>IHG Rewards Club Source>Champion Corner

How to Manage Your Ongoing Responsibilities

As a new Loyalty Champion, it’s important to leverage the tools and training provided. The IHG® Rewards Club Source (Source) website contains the vast majority of the tools you’ll need to be successful and progress upwards within the Champion program. From Source you should: Download IHG® Rewards Club Source User Guide and review

This informative online ‘flipbook’ will help you learn how to navigate Source Print copies of the New Loyalty Champion, Daily, Monthly & Quarterly Checklists (located in the Champion Toolkit). These one-page documents are great for continuous reference Become familiar with the IHG® Rewards Club Standards Reference Guide located on the Resources Section of Source. This comprehensive guide will provide the answers to many questions you and your hotel may have on a daily basis. Participate in Champion Talk on Champions Corner on Source. Connecting regularly with seasoned Champions is a great way to learn and share best practices It’s important to stay engaged! Think of Source as your ‘Command Central’ – visit regularly to get updates, breaking news & tips Participate in Champion Share & Learn Call sessions (US/CA) or Quarterly Champion Calls (Mexico, Latin America and Caribbean) Check Performance Tracker Reports to evaluate your hotel’s performance and use Quarterly Champion Action Plan to improve performance

New Champion – Getting Started

Continue

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Continue Club Champion

Fe

Congratulations on getting set-up and mastering the basics of the Loyalty Champion program! You’ve worked hard and we know you’re hungry to get to the next level of the Program – Club. This section will guide you on requirements necessary to get to this next Program level.

Completed

✔ Your Required Steps How to Complete these Steps

☐ 1 Ensure you are assigned the role of Champion on Source

• Confirm with your General Manager that you continue to be assigned as the Champion

☐ 2 Confirm that your Champion Profile on IHG® Rewards Club Source site is complete

• Champion Profiles are located in Champions Corner on Source: Merlin>Applications>IHG Rewards Club Source>Champion Corner>Champion Profile

☐ 3 Complete IHG® Rewards Club Compliance Assessment – A self-paced, 20 question assessment that will take approximately 30 minutes and is required to be completed annually

• IHG® Rewards Club Compliance Assessment is located in myLearning

☐ 4 Complete Loyalty Champion eLearning - A self-paced online training will take approximately 20 minutes and is required to be completed annually

Loyalty Champion eLearning module is located in myLearning and explains the responsibilities of a Loyalty Champion

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Continue Club Champion

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Completed

✔ Your Required Steps How to Complete these Steps

☐ 5 LoyaltyConnect eLearning – a self-paced online tutorial on how to use the LoyaltyConnect system that will take approximately 20 minutes to complete

• The LoyaltyConnect eLearning training module is located in myLearning

☐ 6 Continue meeting your Daily, Monthly and Quarterly Checklist items

• Print & refer to your Daily, Monthly & Quarterly Checklists located in the Champion Toolkit

☐ 7 Stay active & engaged in the Program • Log onto Source and the Champions Corner on a Daily basis

• Merlin>Applications>IHG Rewards Club Source>Champions Corner>Champion Toolkit

☐ 8 5.Continue to review Performance Tracker Reports and create Quarterly Champion Action Plan

• Champion Dashboard

• Champion Action Plan

• Reports Overview - Monthly & Quarterly Standards Reports

• Performance Tracker is a separate portal for IHG® Rewards Club reporting; you must sign into either Merlin or IHG® Rewards Club Source to access this portal:

• You can access Performance Tracker Reports, Champion Dashboard and Champion Action Plan through this link

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Continue Gold Champion

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We’re impressed with your progress. You’re now ready for the next challenge – Gold. This section will guide you on requirements necessary to get to this next Program level.

Completed

✔ Your Required Steps How to Complete these Steps

☐ 1 Complete Club Level Champion Requirements • See previous Getting Started & Club Level sections of this document

☐ 2 Confirm the following prerequisites are met prior to registering for the Loyalty Champion Gold Workshop:

• Complete Champion Profile on Source • Complete the 3 compliance eLearning

modules: • IHG® Rewards Club Compliance

Assessment • Loyalty Champion • LoyaltyConnect

• Prerequisites will be checked prior to acceptance into the Gold Workshop.

☐ 3 Attend Loyalty Champion Gold Workshop •An instructor-led learning session that prepares you for success in your role •Provides an opportunity to learn and share best practices regarding the delivery of the IHG® Rewards Club member experience from the perspective of both the hotel and the member.

• Registration is required and you should speak to your General Manager regarding your attendance since there may be a cost to attend.

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Continue Platinum Champion

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It takes a lot of hard work and dedication to get to this point. You’re now ready for the top level – Platinum. This section will guide you on requirements necessary to get to this next Program level.

Completed

✔ Your Required Steps How to Complete these Steps

☐ 1 Complete Club and Gold Level Champion Requirements

• See previous Club & Gold Level sections of this document

☐ 2 To achieve Platinum Champion level, your hotel must meet their IHG® Rewards Club Standards for two consecutive quarters.

• Ensure your hotel is meeting your hotel goals for the 4 measured standards:

• Reward Nights • Enrollments • Member Recognition • Training

☐ 3 Continue your daily/weekly/monthly Champion responsibilities

• Review Performance Tracker Report to monitor your hotel’s standards performance.

Loyalty Champion

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Additional Opportunities for Professional Growth We know as a highly engaged Loyalty Champion you are always eager to continue growing professionally. Therefore, we have outlined several courses we know you’ll find beneficial. There may be a cost associated with taking these courses and may not be offered in all regions.

Course Name Description Type of Course Promises Kept - A Framework for Service Recovery (Course ID 00025680)

A BrandHearted approach to deliver on promises and make sure guests remember us for the care they received.

Virtual

Promises Kept - A Framework for Service Recovery (Course ID 00023240)

A BrandHearted approach to deliver on promises and make sure guests remember us for the care they received.

Classroom

Social Media IQ (Course ID 00030688)

This workshop demonstrates how to utilize tools and resources, including IHG's Social Listening Tool, to monitor and respond to guests' online feedback.

Virtual

Social Media IQ (Course ID 00029588)

This workshop demonstrates how to utilize tools and resources, including IHG's Social Listening Tool, to monitor and respond to guests' online feedback.

Classroom

Global Guest Love Measurement (Course ID 00022880)

Learn the essentials of the HeartBeat system and discuss surveys, reports and share ideas. Your comfort level will increase so you can use it as a tool to drive satisfaction.

Virtual

Key Contacts for Loyalty Champions Hotel Help Desk The IHG® Rewards Club Hotel Help Desk is designed to specifically assist hotels with IHG® Rewards Club issues. Please have as much information about the issue as possible available before contacting the Hotel Help Desk to ensure quick and efficient resolution. Email: [email protected] Note: When sending an e-mail to the Hotel Help Desk you will receive a response within 24 hours. From US/Canada (8 a.m. to 11 p.m. Eastern Time, 7 days a week) Phone: 1-877-275-7258 Fax: 1-801-606-5914 TDD: 1-800-238-5544 From Mexico: Phone 001-800-272-9273 Fax: 001-800-725-8232 From South/Central America and Caribbean: Phone 1-801-975-3063 (English)* Phone 1-801-975-3013 (Spanish)* Fax: 1-801-974-3086* For specific Champion role questions email: [email protected] Reward Night/Free Nights reimbursement: For high-occupancy reimbursement, the hotel is required to send an e-mail with documentation to [email protected] for verification. IHG® Rewards Club hotel collateral & check-in folders/signage US and Canada Support: [email protected]; phone: 1-877-450-3540 Mexico, South America and Caribbean Support: [email protected]; phone: +52 (55) 3622-0900 IHG Meeting Rewards: [email protected] Hotel system support: Non-IHG® Rewards Club support for HOLIDEX® Plus and Property Management Systems (PMS) US/Canada: 1-800-810-4499

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1

IHG® Rewards Club Overview of Essential Champion Program Tools & Resources

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Source - Complete Your Champion Profile*

What? Once your manager has designated you as Champion, you need to complete your profile, provide an email address and agree to the Terms & Conditions if you would like to participate on Champions Corner. The email address is where we will send all communications including the Newsletter. When? Complete your profile as soon as possible.

Where? IHG® Rewards Club Source. Go to Merlin > Applications > IHG® Rewards Club Source > Champions Corner > Profile

How? Fill in the fields noted in the image on the right and click “Submit”. You can also include a photo or image to complete your profile! Make sure to provide an accurate email address where you are not likely to have SPAM filters interfere with receiving emails! *If you do not have a My Profile tab on Champion’s Corner, your GM needs to designate you as a Champion.

Create an Enrolling ID in LoyaltyConnect if you do not have one

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LoyaltyConnect – Create an Enrolling ID

What? LoyaltyConnect helps you manage your business related to your IHG® Rewards Club guests more efficiently Your front desk team members can enroll new members as well as update existing member profiles upon request from the member, which leads to a better guest experience. When? Your Hotel Manager should immediately secure your Enrolling ID upon assigning the role of Loyalty Champion. This ID will allow you to enroll new members into IHG® Rewards Club. Where? LoyaltyConnect. Go to Merlin > LoyaltyConnect > Enrollments > Enroll How? Click the box next to EMP at the top of the form under Programs. Complete all fields under each section. Note the required fields (Red Asterisk) must be completed before submitting. Click the Submit button on the bottom right corner of the form to complete the process. *Note, LoyaltyConnect Enrolling ID is separate from an IHG® Rewards Club Member ID . You will need to create an IHG® Rewards Club Member ID on the IHG® Rewards Club website if you do not have one.

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Source - Champions Corner

What? A social space just for Loyalty Champions! Ask questions, get updates, share ideas. When? Champions Corner is “open” 24/7! Stop in ANY time, but try to stop in regularly and scroll through past posts. Where? IHG® Rewards Club Source. Go to Merlin > Applications > IHG® Rewards Club Source > Champions Corner How? Submit questions and answers to get involved Scroll (Older, Newer links at bottom of page) through past posts to see if people have responded to you or if there’s something you want to respond to. Hashtag links (at right) help sort information into the most often used topics by using a hashtag phrase in your post. Use the hashtags on the right to view tagged conversations *Complete your profile and accept Terms & Conditions in order to participate and make sure we can contact you.

Sarah Smith Champion Hotel Name Hotel Location

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Source - Champions Talk Tips

Finding and tagging information If you want to be able to refer back to a conversation, hashtag it! We have 7 set hashtags and 7 that change based on

popularity SEARCH- Click on a hashtag listed at the right to refer

back to past conversations that have been tagged Try scrolling through a topic before posting a new

question, odds are someone may have asked and answered it already!

TAG- Since there is only space for 14, try to use the hashtags already in use before creating new ones

At the end of your post include one or more of our popular hashtags if it has valuable information about the topic

This is a little different than twitter, making new hashtags can create some confusion.

What to post While Champions are some of the most fun people to chat with, try to keep it work related. You are a leader at your hotel AND here at Champions Corner. ASK questions if you don’t know the answer and have tried to find some info Focus on the positive, encourage one another and share your accomplishments SHARE successes and best practices- what works for you? ANSWER- Give back, but whenever possible, tell Champions WHERE they can get answers to their questions instead of just giving them the answer

Note: Moderators post information and answers when possible but do not provide constant Champions Talk coverage. If you have a question you need answered, you should use the “Contact” button or send a Permanent

Hashtags clear email to askihgrewardsclub.com

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Source - Learning Center

What? A resource for your team with tools to help you and your team learn all about IHG® Rewards Club. You’ll find videos, activities and documents to help with anything from The Fundamentals video to check-in processes to LoyaltyConnect. When? This “classroom” is always open! Explore and share the resources here individually, one-on-one or even in team meetings. Where? Go to Merlin > Applications > Resources > Learning Center. How? Content is organized by topics and format. All available resources are listed in the pull down menu, scroll over these items to see everything available.

Sarah Smith Champion Hotel Name Hotel Location

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Resources available in the Learning Center include:

Intro to IHG® Rewards Club

Mandatory Training

eGuides & Job Aids

Managers & Champions Only Area

Source – Managers & Champions Only – Champion Plus Tab

What? The Champion Plus Tab provides Champions with resources only available to them: Hotel versions of the group activities conducted in the Loyalty Champion Gold Workshop for the “IHG® Rewards Club Basics and Benefits” and “Delivering the Member Experience” training modules. Recent links for the Monthly Share & Learn events as well as any Quarterly Call presentations can be found on this tab When? Managers & Champions can explore and share with your front desk team at anytime Where? Go to Merlin > Applications > Resources > Learning Center >Managers & Champions Only > Champion Plus How? Links to the group activity guides are accessible on this tab

Sarah Smith Champion Hotel Name Hotel Location

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Source – Managers & Champions Only – 10 Minute Trainers

What? 10 minute trainers are short, pre-planned training sessions that Champions can use with their hotel teams. Currently there are two, 10 minute trainers available but more will be coming soon! Here is what we have today: Welcome Amenity Member Recognition When? This information is always available to Managers & Champions to explore and share with your front desk team Where? Go to Merlin > Applications > Resources > Learning Center >Managers & Champions Only > 10 Minute Trainer How? Link to the 10 Minute Trainer Worksheets are accessible on this tab

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myLearning- IHG® Rewards Club Training Solution

What? A portlet on the home page of myLearning with shortcuts to the IHG® Rewards Club Compliance Assessment, LoyaltyConnect and Champion eLearning modules. You’ll also find the Journey to Compliance Guide that will walk you through all the steps needed for your hotel to meet its Training Standard. Where? Go to Merlin > Applications > myLearning and you’ll find it on the home page.

Technical Tips: When you complete the assessment or eLearning, be sure myLearning shows your status as “complete” Complete results will not show on Performance Tracker until the 20th of the month following the month training was completed For assistance, click “Contact Us” at the bottom of any page in myLearning View your training again by going to my Enrollments and clicking “Launch”

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myLearning – Loyalty Champion eLearning

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What? eLearning to walk you through the roles & responsibilities of a Champion. The Champion and General Manager are required to complete this module. When? When you can make the time to sit down at your computer! It takes about 20 minutes to complete

Where? In myLearning

How? Go to Merlin > Applications > myLearning. 1.Go the IHG® Rewards Club Training Solution portlet 2.Click on the link to Loyalty Champion E-Learning 3.Click ‘Search Available Offerings” 4.Find the training in YOUR language, click “Register” and complete ALL steps until Enrolled **Be sure that you are using Google Chrome or Firefox Mozilla as your Internet browser. Make sure popup blockers are off.

myLearning - Loyalty Champion Workshops

What? A one day workshop you can attend to grow and share with other Champions. (Find more about levels at Champions Talk downloads) When? Workshops take place on a regular basis. Where? Workshops are hosted throughout the year. Go to myLearning and search for workshops near you. Enter Course IDs: Gold Workshop – 00041468 How? Go to Merlin > Applications > myLearning. 1.Click Catalog Search (on left) 2.Click “Advanced Search” 3.Enter “Loyalty Champion” in the title field 4.Click “Search” 5.Click the title of the Offering near you for details 6.Click “Register” and complete ALL steps until Enrolled **Be sure that you are using Google Chrome or Firefox Mozilla. Make sure popup blockers are off and that the offering appears in “My Enrollments”

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Monthly Share & Learn Events – US/CA

Click the Link in Champions Talk or email…

Join Live or Recorded…

Complete Attendance…

What? A virtual event you attend online with other Champions. We’ll provide the latest news and updates and cover a new topic. You’ll get answers to your questions and share best practices with other Champions

When? LIVE - The second Friday of every month at 11:00 am and 3:00 pm EASTERN. RECORDED - Links are posted on Champions Corner after the event and are listed in the right column of the newsletter every month.

Where? From your computer! Make sure you have speakers or headphones AND a microphone if possible! How? 1)We’ll send attend links the day before the event to the email address listed on your profile in IHG® Rewards Club Source 2)We’ll post the links on Champions Corner right before the event.

Links to recordings will be posted on Champions Corner - (check #shareandlearn) after the event OR in the Loyalty Champion Newsletter the following week.

Attendance - to get credit for attending or listening, you MUST complete the survey at the end AND provide your Merlin ID before the end of the current month. Attendance will be reflected on your Champion Dashboard in Performance Tracker, it will be updated on the 20th of the month on the Champion Dashboard for the previous month. (Note: Don’t download, ALWAYS choose “Attend in Browser”)

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Performance Tracker

What? The place to go to find out how your hotel is performing on Standards, to create Action Plans, to view the Champion Dashboard and submit an exception request. When? Hotel Performance Tracker is updated on the 20th of the month for the previous month Where? IHG® Rewards Club Source. Go to Merlin > Applications > IHG Rewards Club Performance Tracker How? Use the left and center navigation to get around in Performance Tracker. You will be able to: View reports of your hotel’s loyalty standards and revenue performance Start and complete an Action Plan View your activities on Champion Dashboard Submit waivers and exception requests

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Performance Tracker - Quarterly Action Plans

What? A way to set and achieve goals for your hotel’s performance on IHG® Rewards Club Standards. When? •Create and submit a new Action Plan at the beginning of every quarter and share with your GM •Update your Action Plan as you progress during the Quarter and only enter completion date when your all your action items have been completed •Complete your Action Plan before the end of the Quarter since you will not be able to edit your Action Plan when the quarter is over; you can only start a new Action Plan for the next quarter Where? In Performance Tracker, select from the options under Action Plan on the left side. How? Follow the prompts for creating and updating your Action Plan.

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Performance Tracker - Champion Dashboard

What? One place to keep track of all the work you are doing as a Champion. The Dashboard shows how engaged you are as a Champion. The more you are involved in, the more likely your hotel is to be successful. When? Check in on a monthly basis to make sure information is accurate. If not, be sure all your contact information is up-to-date in Source and you are accurately completing Share & Learn surveys! Where? Go to Merlin > Applications > IHG® Rewards Club Performance Tracker > Champion Dashboard How? The dashboard is updated on the 20th of the month for the previous month. So, on February 20th you’ll see anything you had completed by Jan 30.

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Performance Tracker –Exception/Waiver Request

What? Performance Tracker allows hotels to request exceptions for some IHG® Rewards Club Standards. Each exception request is reviewed by a IHG® Rewards Club representative and approved or rejected. When? Hotels will be allowed to apply for exceptions after each quarterly report is released. This allows hotels to use factual information about the standard they are requesting a waiver for. Where? Go to Merlin > Applications > IHG® Rewards Club Performance Tracker > Exception Requests How? Complete the Standards Exception Form on Performance Tracker.

10/1/2015 Private and confidential 16

Loyalty Champion Newsletter – US/CA

What? A Newsletter just for Champions! Another way to: Get the latest news Learn about a new topic, get links to trending topics Find out Best Practices Read what other Champions are saying Find links to recordings of past Share & Learn events (US/CA) When? Expect it on the third Friday of every month (US/CA) Where? In YOUR inbox! How? We send the Newsletter to the email address listed in your Profile on Champions Corner. Make sure the correct email address is listed with your profile on Champions Corner Be sure that your SPAM filters don’t get in the way If you are using Gmail, check filters or tabs such as “Promotions” *Be sure to get the whole story by clicking on links under article introductions

10/1/2015 Private and confidential 17

2015 Enroll for Rewards Offer

What? The Enroll for Rewards program is an incentive offer for all hotels. Team members receive 500 IHG® Rewards Club points per QE with a valid email when your hotel meets monthly Qualified Enrollment (QE) and QE with valid email minimums. When? Offer runs from Jan 1, 2015 to Dec 31, 2015. Where? Full offer details and instructions are posted on Source > Resources > Enroll for Rewards. How? 1.Train your team to enroll and ask for an email address from every guest so you meet your hotel’s monthly enrollment goals. 2.Hotels that reach their goals, are awarded points (on Source) by the 20th of the following month. Example, points earned in May will post on Source by June 20th. 3.The Loyalty Champion or Manager distributes points to team members based on enrollments. 4.Team members can redeem points for great items on the employee redemption site OR free nights and more on the IHG® Rewards Club redemption site 5.Ensure your team members have enrolled in IHG® Rewards Club so they can have the points deposited into their account and redeem for great items or free nights!

Learn about the program…

Track your team’s progress…

10/1/2015 Private and confidential 18

HeartBeat –IHG Reporting

What? HeartBeat is how we take the pulse of our guests, our hotels and our brands. A powerful online guest survey system that gives us a clearer, global picture of guest love. Our very own cardiogram ! (EKG or ECG). When? A monthly HeartBeat Scorecard is generated for all hotels based on guest satisfaction survey. Where? Go to Merlin > Applications > HeartBeat> Medallia> Scorecard for your latest report Click on More for HeartBeat documents to walk you through the reports How? Review the training materials with your hotel team and see what these reports say about your Guest Love.

10/1/2015 Private and confidential 19

September 30, 2015 – AMER/MSAC

1

IHG® Rewards Club Overview of Essential Champion Program Tools & Resources

Source - Complete Your Champion Profile*

What? Once your manager has designated you as Champion, you need to complete your profile, provide an email address and agree to the Terms & Conditions if you would like to participate on Champions Corner. The email address is where we will send all communications including the Newsletter. When? Complete your profile as soon as possible.

Where? IHG® Rewards Club Source. Go to Merlin > Applications > IHG® Rewards Club Source > Champions Corner > Profile

How? Fill in the fields noted in the image on the right and click “Submit”. You can also include a photo or image to complete your profile! Make sure to provide an accurate email address where you are not likely to have SPAM filters interfere with receiving emails! *If you do not have a My Profile tab on Champion’s Corner, your GM needs to designate you as a Champion.

Create an Enrolling ID in LoyaltyConnect if you do not have one

February 05, 2015 Private and confidential 2

LoyaltyConnect – Create an Enrolling ID

What? LoyaltyConnect helps you manage your business related to your IHG® Rewards Club guests more efficiently Your front desk team members can enroll new members as well as update existing member profiles upon request from the member, which leads to a better guest experience. When? Your Hotel Manager should immediately secure your Enrolling ID upon assigning the role of Loyalty Champion. This ID will allow you to enroll new members into IHG® Rewards Club. Where? LoyaltyConnect. Go to Merlin > LoyaltyConnect > Enrollments > Enroll How? Click the box next to EMP at the top of the form under Programs. Complete all fields under each section. Note the required fields (Red Asterisk) must be completed before submitting. Click the Submit button on the bottom right corner of the form to complete the process. *Note, LoyaltyConnect Enrolling ID is separate from an IHG® Rewards Club Member ID . You will need to create an IHG® Rewards Club Member ID on the IHG® Rewards Club website if you do not have one.

February 05, 2015 Private and confidential 3

Source - Champions Corner

What? A social space just for Loyalty Champions! Ask questions, get updates, share ideas. When? Champions Corner is “open” 24/7! Stop in ANY time, but try to stop in regularly and scroll through past posts. Where? IHG® Rewards Club Source. Go to Merlin > Applications > IHG® Rewards Club Source > Champions Corner How? Submit questions and answers to get involved Scroll (Older, Newer links at bottom of page) through past posts to see if people have responded to you or if there’s something you want to respond to. Hashtag links (at right) help sort information into the most often used topics by using a hashtag phrase in your post. Use the hashtags on the right to view tagged conversations *Complete your profile and accept Terms & Conditions in order to participate and make sure we can contact you.

Sarah Smith Champion Hotel Name Hotel Location

February 05, 2015 Private and confidential 4

Source - Champions Talk Tips

Finding and tagging information If you want to be able to refer back to a conversation, hashtag it! We have 7 set hashtags and 7 that change based on

popularity SEARCH- Click on a hashtag listed at the right to refer

back to past conversations that have been tagged Try scrolling through a topic before posting a new

question, odds are someone may have asked and answered it already!

TAG- Since there is only space for 14, try to use the hashtags already in use before creating new ones

At the end of your post include one or more of our popular hashtags if it has valuable information about the topic

This is a little different than twitter, making new hashtags can create some confusion.

What to post While Champions are some of the most fun people to chat with, try to keep it work related. You are a leader at your hotel AND here at Champions Corner. ASK questions if you don’t know the answer and have tried to find some info Focus on the positive, encourage one another and share your accomplishments SHARE successes and best practices- what works for you? ANSWER- Give back, but whenever possible, tell Champions WHERE they can get answers to their questions instead of just giving them the answer

Note: Moderators post information and answers when possible but do not provide constant Champions Talk coverage. If you have a question you need answered, you should use the “Contact” button or send a clear email to askihgrewardsclub.com

Permanent Hashtags

5 February 05, 2015 Private and confidential

Source - Learning Center

What? A resource for your team with tools to help you and your team learn all about IHG® Rewards Club. You’ll find videos, activities and documents to help with anything from The Fundamentals video to check-in processes to LoyaltyConnect. When? This “classroom” is always open! Explore and share the resources here individually, one-on-one or even in team meetings. Where? Go to Merlin > Applications > Resources > Learning Center. How? Content is organized by topics and format. All available resources are listed in the pull down menu, scroll over these items to see everything available.

Sarah Smith Champion Hotel Name Hotel Location

Resources available in the Learning Center include:

Intro to IHG® Rewards Club

Mandatory Training

eGuides & Job Aids

Managers & Champions Only Area

February 05, 2015 Private and confidential 6

Source – Managers & Champions Only – Champion Plus Tab

What? The Champion Plus Tab provides Champions with resources only available to them: Hotel versions of the group activities conducted in the Loyalty Champion Gold Workshop for the “IHG® Rewards Club Basics and Benefits” and “Delivering the Member Experience” training modules. Recent links for the Monthly Share & Learn events as well as any Quarterly Call presentations can be found on this tab When? Managers & Champions can explore and share with your front desk team at anytime Where? Go to Merlin > Applications > Resources > Learning Center >Managers & Champions Only > Champion Plus How? Links to the group activity guides are accessible on this tab

Sarah Smith Champion Hotel Name Hotel Location

February 05, 2015 Private and confidential 7

Source – Managers & Champions Only – 10 Minute Trainers

What? 10 minute trainers are short, pre-planned training sessions that Champions can use with their hotel teams. Currently there are two, 10 minute trainers available but more will be coming soon! Here is what we have today: Welcome Amenity Member Recognition When? This information is always available to Managers & Champions to explore and share with your front desk team Where? Go to Merlin > Applications > Resources > Learning Center >Managers & Champions Only > 10 Minute Trainer How? Link to the 10 Minute Trainer Worksheets are accessible on this tab

February 05, 2015 Private and confidential 8

myLearning- IHG® Rewards Club Training Solution

What? A portlet on the home page of myLearning with shortcuts to the IHG® Rewards Club Compliance Assessment, LoyaltyConnect and Champion eLearning modules. You’ll also find the Journey to Compliance Guide that will walk you through all the steps needed for your hotel to meet its Training Standard. Where? Go to Merlin > Applications > myLearning and you’ll find it on the home page.

Technical Tips: When you complete the assessment or eLearning, be sure myLearning shows your status as “complete” Complete results will not show on Performance Tracker until the 20th of the month following the month training was completed For assistance, click “Contact Us” at the bottom of any page in myLearning View your training again by going to my Enrollments and clicking “Launch”

February 05, 2015 Private and confidential 9

myLearning – Loyalty Champion eLearning

What? eLearning to walk you through the roles & responsibilities of a Champion. The Champion and General Manager are required to complete this module. When? When you can make the time to sit down at your computer! It takes about 20 minutes to complete

Where? In myLearning

How? Go to Merlin > Applications > myLearning. 1.Go the IHG® Rewards Club Training Solution portlet 2.Click on the link to Loyalty Champion E-Learning 3.Click ‘Search Available Offerings” 4.Find the training in YOUR language, click “Register” and complete ALL steps until Enrolled **Be sure that you are using Google Chrome or Firefox Mozilla as your Internet browser. Make sure popup blockers are off.

February 05, 2015 Private and confidential 10

myLearning - Loyalty Champion Workshops

What? A one day workshop you can attend to grow and share with other Champions. (Find more about levels at Champions Talk downloads) When? Workshops take place on a regular basis Where? Workshops are hosted throughout the year. Go to myLearning and search for workshops near you. Enter Course IDs: Gold Workshop – 00041468 How? Go to Merlin > Applications > myLearning. 1.Click Catalog Search (on left) 2.Click “Advanced Search” 3.Enter “Loyalty Champion” in the title field 4.Click “Search” 5.Click the title of the Offering near you for details 6.Click “Register” and complete ALL steps until Enrolled **Be sure that you are using Google Chrome or Firefox Mozilla. Make sure popup blockers are off and that the offering appears in “My Enrollments”

February 05, 2015 Private and confidential 11

Champion Quarterly Calls – MEX & LAC

February 05, 2015 Private and confidential 12

What? A virtual call event you attend via Saba Meeting with other Champions. We’ll provide the latest news, results, updates and cover a new topic in each session. You’ll get answers to your questions and share best practices with other Champions. When? LIVE – Quarterly event that you can attend live. RECORDED - Links to the call recording and presentation are sending to the Loyalty Champions after the event. Where? Log-in from your computer! Make sure you have speakers or headphones! How? 1)We’ll send attend links via email invitation at least 2 weeks prior to the call. Saba Meeting link and details are provided in the invitation. 2)Champions must provide their Merlin ID and InnCode in order for their attendance to be tracked on their Champion Dashboard. Attendance will be updated on the 20th of the month on the Champion Dashboard for the previous month.

Performance Tracker

What? The place to go to find out how your hotel is performing on Standards, to create Action Plans, to view the Champion Dashboard and submit an exception request. When? Hotel Performance Tracker is updated on the 20th of the month for the previous month Where? IHG® Rewards Club Source. Go to Merlin > Applications > IHG Rewards Club Performance Tracker How? Use the left and center navigation to get around in Performance Tracker. You will be able to: View reports of your hotel’s loyalty standards and revenue performance Start and complete an Action Plan View your activities on Champion Dashboard Submit waivers and exception requests

February 05, 2015 Private and confidential 13

Performance Tracker - Quarterly Action Plans

What? A way to set and achieve goals for your hotel’s performance on IHG® Rewards Club Standards. When? •Create and submit a new Action Plan at the beginning of every quarter and share with your GM •Update your Action Plan as you progress during the Quarter and only enter completion date when your all your action items have been completed •Complete your Action Plan before the end of the Quarter since you will not be able to edit your Action Plan when the quarter is over; you can only start a new Action Plan for the next quarter Where? In Performance Tracker, select from the options under Action Plan on the left side. How? Follow the prompts for creating and updating your Action Plan.

February 05, 2015 Private and confidential 14

Performance Tracker - Champion Dashboard

What? One place to keep track of all the work you are doing as a Champion. The Dashboard shows how engaged you are as a Champion. The more you are involved in, the more likely your hotel is to be successful. When? Check in on a monthly basis to make sure information is accurate. If not, be sure all your contact information is up-to-date in Source and you are accurately completing Share & Learn surveys! Where? Go to Merlin > Applications > IHG® Rewards Club Performance Tracker > Champion Dashboard How? The dashboard is updated on the 20th of the month for the previous month. So, on February 20th you’ll see anything you had completed by Jan 30.

February 05, 2015 Private and confidential 15

Performance Tracker –Exception/Waiver Request

What? Performance Tracker allows hotels to request exceptions for some IHG® Rewards Club Standards. Each exception request is reviewed by a IHG® Rewards Club representative and approved or rejected. When? Hotels will be allowed to apply for exceptions after each quarterly report is released. This allows hotels to use factual information about the standard they are requesting a waiver for. Where? Go to Merlin > Applications > IHG® Rewards Club Performance Tracker > Exception Requests How? Complete the Standards Exception Form on Performance Tracker.

February 05, 2015 Private and confidential 16

2015 Enroll for Rewards Offer

What? The Enroll for Rewards program is an incentive offer for all hotels. Team members receive 500 IHG® Rewards Club points per QE with a valid email when your hotel meets monthly Qualified Enrollment (QE) and QE with valid email minimums. When? Offer runs from Jan 1, 2015 to Dec 31, 2015. Where? Full offer details and instructions are posted on Source > Resources > Enroll for Rewards. How? 1.Train your team to enroll and ask for an email address from every guest so you meet your hotel’s monthly enrollment goals. 2.Hotels that reach their goals, are awarded points (on Source) by the 20th of the following month. Example, points earned in May will post on Source by June 20th. 3.The Loyalty Champion or Manager distributes points to team members based on enrollments. 4.Team members can redeem points for great items on the employee redemption site OR free nights and more on the IHG® Rewards Club redemption site 5.Ensure your team members have enrolled in IHG® Rewards Club so they can have the points deposited into their account and redeem for great items or free nights!

Learn about the program…

Track your team’s progress…

February 05, 2015 Private and confidential 17

HeartBeat –IHG Reporting

February 05, 2015 Private and confidential 18

What? HeartBeat is how we take the pulse of our guests, our hotels and our brands. A powerful online guest survey system that gives us a clearer, global picture of guest love. Our very own cardiogram ! (EKG or ECG). When? A monthly HeartBeat Scorecard is generated for all hotels based on guest satisfaction survey. Where? Go to Merlin > Applications > HeartBeat> Medallia> Scorecard for your latest report Click on More for HeartBeat documents to walk you through the reports How? Review the training materials with your hotel team and see what these reports say about your Guest Love.

Número de QE email x 500

Número IHG Rewards Club (Personal) del Recepcionista

Total de puntos IHG Rewards Club a acreditar

Canje de puntos (Catálogo de empleados y opciones generales)

Los colaboradores podrán canjear sus puntos a través de la opción Redeem Rewards obteniendo precios preferenciales en el catalogo de empleados o podrán ingresar a la página http://www.ihg.com/rewardsclub/us/es/redeem-rewards Canjeando por cualquiera de las opciones que aparecen allí ( como cualquier socio particular)

Visualización

Plataforma Performance Tracker MERLIN > PERFORMANCE TRACKER

La plataforma Performance Tracker , es una herramienta esencial que todo Loyalty Champion debe conocer con todas sus aplicaciones.

Exception Request Reporte Performance Tracker (Reports Overview) Action Plan Champion Dashboard

¿Que es un Exception Request? En caso de que el hotel, tenga un problema y afecte su ocupación , no estando dentro de sus manos el poder evitarlo (Ejem : Desastres naturales, problemas sociales, entre otros) puedes levantar un Exception Request en inglés para evitar multas por incumplimiento en los estándares medibles de IHG Rewards Club. El Exception Request será evaluado detalladamente por un comité en Atlanta para su aprobación. El solicitar un exception request NO garantiza la condonación de una multa por incumplimiento . El Exception Request estará disponible 20 días después del término de cada trimestre.

Analiza tus resultados en Performance Tracker Reporte Performance Tracker (Reports Overview)

Los días 20 de cada mes , deberás revisar los resultados en Performance Tracker . Los conceptos que aparecen en el reporte son los estándares medibles de IHG Rewards Club.

2da parte del reporte Este reporte nos muestra tarifa promedio, contribución de cuartos noche, ingresos y correos electrónicos calificados

¿Cómo debo de analizar estos resultados?

Ejem: Contribución de ingresos , refleja mensualmente que porcentaje del 100% de los ingresos fue producido por los Socios IHG Rewards Club. Muestra un comparativo con respecto al acumulado del año anterior y el mismo mes.

UN ACTION PLAN DEBE SER S.M.A.R.T. eSpecifico Medible Aplicable Realista Temporizado

Plan de Acción MERLIN > PERFORMANCE TRACKER > CREATE NEW ACTION PLAN

Others (Si tiene más de un objetivo)

Colocar 3 objetivos medibles.

¿Cómo voy a lograr mis objetivos? Explicar minuciosamente que acciones realizaré para alcanzar los objetivos arriba mencionados

Update Action Plan

Tú como Loyalty Champion, junto con el equipo de Recepción deberán hacer trimestralmente un Plan de Acción en base a sus resultados, con el objetivo de alcanzar sus metas y mejorar el desempeño de IHG Rewards Club. Favor subirlo en inglés a la plataforma los 3 primeros días de cada trimestre. Este mismo deberá cerrarse 3 días antes de finalizar cada trimestre , colocando la fecha del cierre en el calendario inferior de la plataforma./ UPDATE

Esta herramienta será básica para ayudarte a reconocer a un socio , así como en el reclamo de las noches premio ¿Cómo obtener accesos a Loyalty Connect?

Cada Gerente General deberá asignarle los permisos correspondientes al Loyalty Champion y al equipo de Recepción para accesar a la plataforma de Loyalty Connect. En caso de que el Gerente General tenga dudas para asignación de permisos puede consultar a Merlin Support.

Loyalty Connect

Las principales funciones de Loyalty Connect son: Guest Search (Búsqueda de un socio por datos) Enrollment (Inscripción de un socio) Hotel Operations (funciones varias) LPU (lista de salidas de los socios IHG Rewards Club) Reimbursements (Pantalla de solicitud de pago de las noches premio)

Loyalty Connect

Búsqueda de un socio en Loyalty Connect (Guest Search)

Informaci ón editable

Correo electronico valido, señalando el check verde

Búsqueda por datos: Se coloca la información del socio

Búsqueda directa: Se coloca el número de socio

Búsqueda de un socio en Loyalty Connect (Guest Search)

Se selecciona al socio buscado

Búsqueda de un socio en Loyalty Connect (Guest Search)

Correo electrónico valido, señalado con la marca verde

Información editable

Información de la cuenta del socio

Inscripción de un nuevo socio (Enrollment) Podrás inscribir a un socio IHG Rewards Club y también podrás dar de alta los ID merlin de empleados

Cada que realices una inscripción recuerda: -Debe ser un cliente nuevo -Colocar un correo electrónico válido(verificar que la marca este en verde indicando que es un e-mail válido) - Completar los espacios con la información del socio -El recepcionista debe colocar su ID Enrolling en el espacio de Employee ID

Hotel Operations LPU Funcionamiento de la interfaz

La plataforma LPU (Loyalty Pending Updates) es vital para el correcto funcionamiento del programa de lealtad IHG Rewards Club en el Hotel. En la plataforma se muestran los últimos 3 días de estancias de socios que estuvieron en el hotel los cuales se tendrán que comparar con el Reporte Diario de Opera. En la misma plataforma podrás realizar ajustes manuales tales como :tarifas calificadas, agregar consumos del full folio Para acreditarlos en puntos. Información más detallada , consulta la guía de referencia rápida páginas (20-26)

En caso de que la plataforma LPU este fallando es necesario reportarlo con Micros al igual que en Hotel System Support

Contactos con Micros en caso de problemas con la Interfaz entre Opera y Holidex

México Opera PMS 01 800 343 3546 y 01-800-9044-IHG Requisito contar con el identificador otorgado por Micros (Client ID), si no cuenta con él solicítelo a su gerente comercial.

México Cesar Romero [email protected] 555.254.9500 x 9512

Para mayores detalles acceder a la guía de soporte al cliente de Micros Fidelio en la siguiente liga: http://www.micros.com/NR/rdonlyres/597C2426-FAA0-4F74-BBD7-C66E407216C2/0/MICROS_CUSTOMER_SUPPORT_LNAM_SPSPANISH.pdf

Pantalla de solicitud de Noches premio e IVANI (Process Hotel Reimbursement for Reward)

Pago de Rewards Nights: Es obligación de Loyalty Champion realizar el reclamo de estas Rewards Nights en tiempo y forma ya que de lo contrario el proceso se alargará en tiempo. Información más detallada , consulte la guía de referencia rápida ,páginas (17 y 39)

Deberás colocar el porcentaje de ocupación del día, en caso de ser mayor al 95% tendrán que enviar el Reporte de Opera a [email protected] y colocar la tarifa promedio del día.

¿Cómo realizar el reporte diario de Reconocimiento ?

El Reporte diario de Reconocimiento es una herramienta que permite que el Loyalty Champion lleve un control diario en el porcentaje de Reconocimiento y Welcome Amenity, haciendo mucho mas medible su trabajo y el de su equipo. Si no tiene este formato, por favor solicítelo a Yelitza Guerreros o Carlos Lopera o Mariel Macias.

¿Cómo realizar el reporte diario de Reconocimiento ?

La información es extraída del Reporte Heart Beat y las respuestas se valoran de la siguiente manera.

Los resultados oficiales se verán reflejados mensualmente los días 20 en Performance Tracker.

NIVEL DEL SOCIO

1) FUE USTED RECONOCIDO COMO SOCIO IHG REWARDS CLUB

2)LE RECONOCIERO N SU NIVEL

RESPUEST A FINAL SE CUENTA COMO:

RESPUESTAS QUE TENGAN

UN "NO RECUERDO"

NO SE CUENTAN

SINO ESTAN MEZCLADAS CON UN “SI” EN EL CASO DE SOCIOS

ELITE

CLUB SI N/A SI NO NO

ELITE (GOLD Y PLATINUM)

SI SI SI NO SI SI SI NO SI NO NO NO

38

Para obtener el resultado mensual de calificación deberás calcularlo de la siguiente manera:

Total de respuestas positivas dividido entre el total de respuestas positivas y negativas

Member of IHGRC?

Greeted as IHGRC

Member at check-in

Welcome Amenity

39

Objetivo : Crear consistencia en las amenidades de bienvenida

Proveedores: Bonafont , Barcel e Innerworkings

Para las marcas: Crowne Plaza Hotel Indigo Holiday Inn Holiday Inn

Express Staybridge Suites

Socio Club: Elegirá 1 opción

entre: Botella de agua O

Snack dulce O

Snack salado

Socios Elite (Gold y Platinum)

Elegirán 2 opciones entre: Botella de agua,

Snack dulce O

Snack salado

Para la marca InterContinental

Socio Gold: Elegirá 1 opción

entre: 400 puntos O

Botella de agua y Treat

Socio Platinum: Elegirá 1 opción

entre: 600 puntos O

Botella de agua y Treat

Los socios Elite recibirán su amenidad en la bolsa

correspondiente

Proveedores

Barcel ( Botana Dulce y Botana Salada) [email protected] Bonafont ( Botellas de Agua de 600ml): [email protected]

Innerworkings ( Bolsas y Colgantes): [email protected]

Cartas de bienvenida

• Un complemento al Reconocimiento son las cartas de Bienvenida, favor de solicitarlas al equipo IHG Rewards Club o consultarlas en la plataforma INNForma.

NUMEROS DE CENTRO DE SERVICIOS A CLIENTES Y CENTRAL DE RESERVAS

• Centro de Servicios 001-800-27 -29- 273 01-800-062-23-83

• Central de Reservas 01-800- 00-999-00

• Equipo Warm 01 -800- 083- 49- 25 01-800-702-30-78

• Hotel System Support 01-800-810-44-99

Updated September 30, 2015

1

IHG® Rewards Club Loyalty Champion Tools & Resource Directory

10/1/2015

IHG® Rewards Club Source

10/1/2015 2

Resource/Tool Name Resource Type & Description Pathway Direct Link (where available)

IHG Rewards Club Source Contains all IHG Rewards Club

Information and Champion tools/resources

IHG Rewards Club Source Portal for all IHG Rewards Club information Merlin > IHG Rewards Club Source https://www.ihgmerlin.com/tpa/ihgrewardsclubsour ce

Guide to IHG Rewards Club Source Flip-book guide to navigate Source Merlin > Applications>IHG Rewards Club Source

Champion Toolkit - Includes the following documents/guides:

Job aides to guide Champion in their role Merlin>Applications>IHG Rewards Club Source>Champions Corner> Downloads>Champion Toolkit

On-boarding checklist Doc (Manager) PDF checklist for manager to on-board Champion Document download & Show path: Merlin>Applications>IHG Rewards Club Source>Champions Corner>Champion Toolkit

New Loyalty Champion Checklist Doc New Champion checklist to get started Document download & Show path: Merlin>Applications>IHG Rewards Club Source>Champions Corner>Champion Toolkit

Roles & Responsibilities Doc Outlines Champion Role & Responsibilities Document download & Show path: Merlin>Applications>IHG Rewards Club Source>Champions Corner>Champion Toolkit

Daily Checklist Daily Checklist for Champion Document download & Show path: Merlin>Applications>IHG Rewards Club Source>Champions Corner>Champion Toolkit

Monthly & Quarterly Checklist Monthly & Quarterly Champion Checklist Document download & Show path: Merlin>Applications>IHG Rewards Club Source>Champions Corner>Champion Toolkit

Champion's Corner Site specific for Champions to learn & share Show path: Merlin>Applications>IHG Rewards Club Source>Champion Corner

Champion Profile Informational template to be completed once assigned a Champion

Show path: Merlin>Applications>IHG Rewards Club Source>Champion Corner>Champion Profile

Champions Talk Community for Champions to post best practices, ask questions of fellow Champions

Merlin>Applications>IHG Rewards Club Source>Champion Corner>Champion Talk

Learning Center - includes the following: Guide to IHG Rewards Club training and Champion job aids

Merlin>Applications>IHG Rewards Club Source>Resources>Learning Center

Journey to Compliance (pdf) Overview of all elearning compliance modules Merlin>Applications>IHG Rewards Club Source>Resources>Learning Center>Mandatory Training

The Fundamentals Basic overview of IHG Rewards Club Merlin>Applications>IHG Rewards Club Source>Resources>Learning Center

Member Check-in Experience Explains the process preparing for and welcoming IHG Rewards Club members

Merlin>Applications>IHG Rewards Club Source>Resources>Learning Center

LoyaltyConnect Guide Downloadable document provides guidance for completing the tasks that can be done in LoyaltyConnect

Merlin>Applications>IHG Rewards Club Source>Resources>Learning Center

Monthly Share & Learn - US/CA Monthly webinar with Champions Merlin>Applications>IHG Rewards Club Source>Champion Corner

Bi-Monthly/Quarterly Champion Calls Champion Calls to discuss updates and news on IHG Rewards Club and their role as Champions.

Merlin>Applications>IHG Rewards Club Source>Champion Corner

Loyalty Champion Newsletter - US/CA Email Champion newsletter sent monthly and is housed on Champions Corner

Merlin>Applications>IHG Rewards Club Source>Champion Corner

10/1/2015 3

myLearning & Performance Tracker Resource/Tool Name Resource Type & Description Pathway Direct Link (where available)

myLearning - IHG Rewards Club Training Solution

Contains Training Modules & Workshop Registration

myLearning - IHG Rewards Club Training Solution

Training portal that identifies all IHG Rewards Club training

Merlin > myLearning https://ihg.sabanow.net/Saba/Web/Cloud

Journey To Compliance* - includes the following:

Overview of all elearning compliance modules for IHG Rewards Club (pdf)

Merlin>myLearning https://ihg.sabanow.net/assets/common/docs/ IHGRC%20Journey%20to%20Compliance%20- %20FINAL%20Eng.2_pptx.pdf

IHG Rewards Club Compliance Assessment* A knowledge check on learner's understanding of IHG Rewards Club and responsibilities of the Loyalty Champion

Merlin>myLearning>Course ID 00044240 https://ihg.sabanow.net/Saba/Web/Cloud/got o/GuestCourseDetailURL?otId=cours000000000 043681&callerPage=/learning/offeringTemplat eDetails.xml

LoyaltyConnect eLearning* Training on how to complete tasks that need to be done in LoyaltyConnect such as enrolling new members, LPU updates and Reward Nigh Reimbursments

Merlin>myLearning>Course ID 00044241 https://ihg.sabanow.net/Saba/Web/Cloud/got o/GuestCourseDetailURL?otId=cours000000000 043682&callerPage=/learning/offeringTemplat eDetails.xml

Loyalty Champion eLearning* Explains role/responsibilities of the Loyalty Champion

Merlin>myLearning>Course ID 00044242 https://ihg.sabanow.net/Saba/Web/Cloud/got o/GuestCourseDetailURL?otId=cours000000000 043683&callerPage=/learning/offeringTemplat eDetails.xml

InterContinental Hotels Loyalty Champion eLearning* (IC hotels only)

Provides training on how to deliver the Ambassador Programme guaranteed benefits.

Merlin>myLearning>Course ID 00044245 https://ihg.sabanow.net/Saba/Web/Cloud/got o/GuestCourseDetailURL?otId=cours000000000 043686&callerPage=/learning/offeringTemplat eDetails.xml

Loyalty Champion Gold Workshop Learn and share best practices regarding the delivery of the IHG® Rewards Club member experience from the perspective of both the hotel and the member. Become more familiar with all tools/resources available to the Champion

Merlin>myLearning>Course ID 00041468 https://ihg.sabanow.net/Saba/Web/Cloud/got o/GuestCourseDetailURL?otId=cours000000000 040928&callerPage=/learning/offeringTemplat eDetails.xml

InterContinental Hotels Loyalty Champion Workshop (IC hotels only)

Annual workshops for IC Hotel Champions to review Ambassador Programme delivery of benefits, program updates and share best practices

Merlin>myLearning>TBD TBD

*available in various languages Performance Tracker IHG Rewards Club Reporting

Tools

IHG Rewards Club Reports Overview Monthly/Quarterly Standards Reports IHG Rewards Club Performance Tracker https://www.ihgmerlin.com/tpa/performancet racker

Champion Dashboard Review of individual completion of all Champion engagement activities

IHG Rewards Club Performance Tracker https://www.ihgmerlin.com/tpa/performancet racker;

Champion Action Plan Tool to establish a quarterly action plan for your hotel

IHG Rewards Club Performance Tracker https://www.ihgmerlin.com/tpa/performancet racker;

HeartBeat HeartBeat Guest Satisfaction Reports Monthly reports on guest statisfaction Merlin>Applications>HeartBeat>Medallia >Scorecard

https://clientportals.ipsos.com/sites/IHGHotels /IHG/SitePages/ReportHelpText.aspx?ReportKe y=CorporateWelcomeText

Guest Arrivals Reports IHG Guest Arrivals Reports Guest Arrivals Reports provide hotels with insight needed to create a more efficient and personalized check-in experience for guests.

Merlin > IHG Reporting (application) > Guests (on main menu) > Guest Arrivals

Not available

 

 

 Loyalty Champion Selection Criteria

 Your role as the General Manager is to identify the best person on your front desk team that can inspire others to deliver an experience that results in a Great Hotel that Guests Love! Assigning this role to one of your front desk team managers has proven very effective. Our research shows that the most successful Champions are: Dedicated to Service! • Takes responsibility and pride in providing members the IHG® Rewards Club benefits they

expect and want • Serves with other team members to deliver an exceptional member experience Organized and Focused • Uses time efficiently and effectively, gets things done Collaborative …with the entire hotel team • Flexible and inclusive to influence others and achieve IHG® Rewards Club results together Outgoing o Proactively reaches out to strangers, and builds relationships with a variety of people o Shows interest and concern for others, and makes others feel special o Speaks up and takes an active part in team activities Problem Solvers • Takes prompt action to serve IHG® Rewards Club members and solve problems, without

having to be asked • Uses common sense if empowered with tools to resolve service/program issues Good Communicators • Communicates in an open, direct manner and is easily understood • Asks questions and actively listens to understand the concern of others • Builds consensus for action Influencers • Inspire and influence others through effective coaching and development opportunities Knowledgeable - Understands IHG® Rewards Club Program • Understands and is interested in issues relevant to the IHG® Rewards Club Program and the

hotel operation, always in the know. • Establishes and interprets key performance indicators to manage hotel delivery of IHG®

Rewards Club benefits Results-driven • Competes against a standard of excellence by setting high performance standards and

pursuing aggressive goals • Strives for constant improvements and takes responsibility for achieving monthly and

quarterly IHG® Rewards Club standards/targets and perseveres despite obstacles LC_selection_criteria_3.17.15_AMER

Loyalty Champion Role and Responsibilities

Overview: The Loyalty Champion is responsible for the consistent delivery of the IHG® Rewards Club Program at their hotel. The Champion’s role focuses on educating and inspiring front desk teams to deliver a great hotel guests love by making all members feel recognized and valued.

Areas of focus include: • Ensure hotel team has a clear understanding of the IHG® Rewards Club Program • Lead front desk team to consistently deliver the in-hotel benefits to members every

day • Make certain the hotel’s IHG® Rewards Club standards targeted goals are met or

exceeded • Serve as hotel point person for IHG® Rewards Club

Responsibilities:

IHG® Rewards Club Training • Instruct all relevant team members to complete IHG® Rewards Club online training

modules and lead any ad-hoc trainings based on team needs

IHG® Rewards Club Standards and Delivery • Make certain all team members understand IHG® Rewards Club standards • Review IHG® Rewards Club standards with new team members as they join hotel • Ensure published, in-hotel IHG® Rewards Club benefits are delivered consistently • Ensure IHG® Rewards Club Check-in signage is appropriately displayed • Direct front desk team to greet IHG® Rewards Club members in a friendly and

welcoming manner; address members by name and level during check-in • Inform all members of the Free Internet benefit • Frequently monitor Performance Tracker to ensure hotel is taking all necessary

actions to be in compliance with each measured standard • Administer any incentive programs for front desk team to support IHG® Rewards

Club • Monitor Welcome Amenity inventory, where applicable, and ensure all elite

members receive this benefit upon check-in • Create and execute a quarterly Loyalty Champion Action Plan for your hotel

(optional)

Mentoring and Support • Ensure all approved IHG® Rewards Club collateral is available and appropriately

displayed and stocked; ensure outdated signage/materials are replaced or removed

• Work with hotel GM and Front Desk Supervisor to include any communications about IHG® Rewards Club standards in team briefings

• Coordinate with GM to understand basic components of LoyaltyConnect system; make sure front desk team knows how to access IHG® Rewards Club member information through the tool

• Make sure that IHG® Rewards Club is the best it can be in hotel!

Areas of Knowledge: • IHG® Rewards Club Program • Hotel functionality/Front Desk operation • Brand service behaviors and outline of brand training programs • IHG® Rewards Club Source, training resources and collateral • HeartBeat Reporting/IHG® Rewards Club Measurement tools such as

Performance Tracker • Guest Arrivals Reports • LoyaltyConnect • Understanding of IHG® Rewards Club Service Recovery resources including use

of direct point deposits and vouchers, as well as other approved tools; utilization of the IHG® Rewards Club Hotel Help Desk when necessary to immediately resolve issues

• Enroll for Rewards Incentive Program

LC-r&r_9.30.15_us_eng

Consolidated Champion specifics in one box

Outlines steps to get to the next Champion level

Icon used to mark when an activity or training was completed

Champion calls will display the last 3 months or quarters (based on region) Performance Tracker

Reporting link

Key information: • The Merlin ID used to assign

you the role of Champion in Source will be used to track all activity and training

• If you change your Merlin ID, your previous activities or trainings will not be tracked on the Dashboard

• The Dashboard is updated every 20th of the month

List of completed workshops and eLearning

2016  Champion  Level  Requirements  -­‐  US  &  Canada    

(Updated  January  2016)    

Loyalty  Champion  Level*  

Requirements  (  to  reach  each  Champion  level)  

Annual  Renewal  Requirements  

New  Champion  

• To  meet  the  IHG®  Rewards  Club  Loyalty  Champion  Standard,  your  GM  must  assign  you  the  role  of  “Champion”  on  IHG®  Rewards  Club  Source  (“Source”)  

Not  Applicable  

   

 Club  

• Complete  the  Champion  Profile  on  Source  • Complete    the  following  modules  in  myLearning:  

1  -­‐  The  Fundamentals  eLearning  (Course  ID:  00046065)  2  -­‐  LoyaltyConnect  eLearning  (Course  ID:  00046066)  3  -­‐  IHG®  Rewards  Club  Compliance  Assessment    

(Course  ID:00046067)  4  -­‐    Loyalty  Champion  eLearning  (Course  ID:00046069)  5  -­‐  InterContinental  Ambassador  eLearning  -­‐  IC  Champions  only                                  (Course  ID:00046068)  

       Annual  completion:  • The  Fundamentals  • LoyaltyConnect  • Loyalty  Champion    • IHG®  Rewards  

Club  Compliance  Assessment    

• InterContinental  Ambassador  (IC)  

 

 Gold  

• Complete  Club  Champion  Requirements  (as  listed  above)    • Attend  Loyalty  Champion  Gold  Workshop  (Course  ID:  00041468  -­‐$395)  

o Workshop  Prerequisites  –  complete  the  following  modules:  § The  Fundamentals  § LoyaltyConnect  § IHG®  Rewards  Club  Compliance  Assessment  § Loyalty  Champion    

         

Platinum  

• Complete  Gold  Champion  Requirements  (as  listed  above)  • Hotel  must  meet  all  IHG  Rewards  Club  measured  standards  for  past  2  

quarters  including:  o IHG®  Rewards  Club  Training  o Reward  Nights  o Enrollments  o Member  Recognition  

 

Annual  completion:  • The  

Fundamentals  • LoyaltyConnect  • Loyalty  

Champion    • IHG®  Rewards  

Club  Assessment  

• InterContinental  Ambassador  (IC)  

• Hotel  continues  to  meet  all  measured  standards  

Additional  Tools  and  Resources  to  become  a  better  engaged  Champion:  • Review  the  Champion  Toolkit  on  IHG®  Rewards  Club  Source>Champions  Corner>Downloads  • Complete  myLearning  modules:  

• 6  –  IHG  Rewards  Club  Guest  Arrivals  Reports  (Course  ID:    00044771)  • 7  -­‐  Member  Check-­‐in  Experience  (Course  ID:  00044244)  

• Utilize  Guest  Arrivals  Reports  to  engage  front  desk  teams  in  optimizing  member  check-­‐in  experience  • Review  monthly  Champion  Newsletter  (sent  to  your  email  address  listed  on  your  Source  Champion  Profile)  • Attend  Monthly  Share  &  Learn  Champion  Calls  -­‐  schedule  and  event  links  listed  in  Champion  Newsletter  • Complete  Champion  Quarterly  Action  Plan  on  Performance  Tracker    • Visit  IHG®  Rewards  Club  Source  at  least  once  per  week  for  updates  and  news  • View  fellow  Champion  posts  and  participate  on  Champion’s  Talk    

 

 

2016  Champion  Level  Requirements  -­‐  Mexico,  South  America  and  Caribbean  (Updated  January  2016)    

 

Loyalty  Champion  Level*  

Requirements   Annual  Renewal  Requirements  

New  Champion  

• To  meet  the  IHG®  Rewards  Club  Loyalty  Champion  Standard,  your  GM  must  assign  you  the  role  of  “Champion”  on  IHG®  Rewards  Club  Source  (“Source”)  

Not  Applicable  

Club  

• Complete  the  Champion  Profile  on  Source  • Complete    the  following  modules  in  myLearning:  

1  -­‐  The  Fundamentals  eLearning  (Course  ID:  00046065)  2  -­‐  LoyaltyConnect  eLearning  (Course  ID:  00046066)  3  -­‐  IHG®  Rewards  Club  Compliance  Assessment    

(Course  ID:00046067)  4  -­‐    Loyalty  Champion  eLearning  (Course  ID:00046069)  5  -­‐  InterContinental  Ambassador  eLearning  -­‐  IC  Champions  only                                  (Course  ID:00046068)  

Annual  completion:  • The  

Fundamentals  • LoyaltyConnect  • Loyalty  

Champion    • IHG®  

Rewards  Club  Compliance  Assessment    

• InterContinental  Ambassador  (IC)  

Gold  

• Complete  Club  Champion  Requirements  (as  listed  above)    • Attend  Loyalty  Champion  Gold  Workshop  (Course  ID:  00041468  -­‐$395)  

o Workshop  Prerequisites  –  complete  the  following  modules:  § The  Fundamentals  § LoyaltyConnect  § IHG®  Rewards  Club  Compliance  Assessment  § Loyalty  Champion  

 Platinum  

• Complete  Gold  Champion  Requirements  (as  listed  above)  • Hotel  must  meet  all  IHG  Rewards  Club  measured  standards  for  past  

2  quarters  including:  o IHG®  Rewards  Club  Training  o Reward  Nights  o Enrollments  o Member  Recognition  

Annual  completion:  • The  

Fundamentals  • LoyaltyConnect  • Loyalty  

Champion    • IHG®  Rewards  

Club  Assessment  • InterContinental  

Ambassador  (IC)  • Hotel  continues  

to  meet  all  measured  standards  

Additional  Tools  and  Resources  to  become  a  better  engaged  Champion:  • Review  the  Champion  Toolkit  on  IHG®  Rewards  Club  Source>Champions  Corner>Downloads  • Complete  myLearning  eLearning  modules:  

o 6  -­‐  Guest  Arrivals  Reports  (Course  ID:    00044771)  o 7  -­‐  Member  Check-­‐in  Experience  (Course  ID:  00044244)  

• Utilize  Guest  Arrivals  Reports  to  engage  front  desk  teams  in  optimizing  member  check-­‐in  experience  • Attend  Quarterly  Champion  Calls  • Complete  Champion  Quarterly  Action  Plan  on  Performance  Tracker    • Visit  IHG®  Rewards  Club  Source  at  least  once  per  week  for  updates  and  news  • View  fellow  Champion  posts  and  participate  on  Champion’s  Talk  *Champion  levels  are  based  on  designated  Champion  participation  not  hotel  participation.  

Loyalty Champion Levels

AMER Region

Updated September 30, 2015 What has changed to the Club Champion Level for 2015?

To achieve Club Champion level, you must also complete the new LoyaltyConnect eLearning module in addition to the other two eLearning modules - IHG® Rewards Club Compliance Assessment and the Loyalty Champion eLearning. You must also complete your Champion Profile on IHG® Rewards Club Source.

How can I attend a Loyalty Champion Platinum Workshop or event?

Platinum Champions will be invited to attend a virtual workshop each year when the event is schedule. The first Platinum virtual conference and tradeshow was held in August, 2015. We will send an email invitation to eligible Platinum Champions when another event is scheduled. Ensure your email address is updated in your IHG Rewards Club Source Profile so you will receive the invitation.

What do I have to do to maintain my Platinum Champion level?

Your hotel needs to meet its four measured IHG® Rewards Club standards for the previous two consecutive quarters. If a Platinum Champion’s hotel fails to meet their standards, then the Champion level will be changed to Gold.

Workshop Questions:

Where can I register for the Loyalty Champion Workshops?

All Loyalty Champion Gold Workshops will be available for registration in myLearning. The Course ID: 00041468.

Do I have to attend the Champion Gold Workshop? No, but it is strongly recommended since this workshop is designed to give you an in-depth overview of the tools and resources that will allow you to succeed in the role of Loyalty Champion and assist your hotel in delivering to our members a Great Hotel Guests Love. Your hotel will receive 1 hotel training credit for your attendance.

Why are there prerequisites for the Gold Workshop?

Champions will need to attain Club level which means they should have completed their Profile on Source and completed the following eLearning modules: • IHG Rewards Club Assessment (Course ID:00044240) • Champion eLearning (Course ID:00044242) • Loyalty Connect eLearning (Course ID: 00044241)

If I attend the Champion Gold Workshop, will I be a Gold Champion?

Yes, if you complete all requirements for the Gold Champion level.

Frequently Asked Questions

Will I receive a Loyalty Champion lapel pin if I attend the Gold and Platinum Workshops?

Gold Workshop: Champions Designated in Source who attend the Loyalty Champion Gold Workshop will receive the Loyalty Champion pin at the end of the workshop.

Platinum Workshop: Champions who have met their four measured standards (Reward Night, Enrollments, Member Recognition and Training) for the past two consecutive quarters will receive a “Platinum Tab” that attaches to the Loyalty Champion pin. The pin will be given to eligible Champions upon completion of the Platinum Champion Workshop.

What if there aren’t any Gold Workshops in my area/country? How can I achieve the higher Champion status?

Gold Champion Workshops will be held in several areas throughout the USA and Canada during 2015. Consult with your manager to see if you can attend one close to your hotel. Gold Champion level can only be achieved after attending the Gold Champion Workshop.

I have attended the Gold Champion Workshop in 2014. Do I have to attend it again in 2015?

No, you do not have to attend the Gold Workshop if you attended in 2014. However, if your hotel is not meeting their Standards, then discuss with your GM if you should attend the Platinum Workshop in 2015 to help your hotel meet its IHG® Rewards Club standards.

Champion Dashboard Questions:

Where do I find the Champion Dashboard? Go to Merlin >Applications>IHG® Rewards Club Performance Tracker>Champion Dashboard.

How is my activity tracked? All Champions must be assigned a Merlin ID and provide that ID when participating in the Champion activities. Your unique Merlin ID will be used to track activity reported on the Champion Dashboard. Your Merlin ID should be the same one used to assign you the role of Loyalty Champion on IHG® Rewards Club Source. If you change IHG® brand hotels, make sure you keep your same Merlin ID so your activity will continue to be tracked on your Champion Dashboard.

The Monthly Share & Learn event shows “TBD” (to be determined) on my Champion Dashboard. What does this mean?

“TBD”means that participation in this activity has not yet been reported to our Dashboard administrator. For more information on the Share & Learn Event schedule, go to Merlin>Applications>IHG® Rewards Club Source>Champions Corner>Champion Downloads> Share & Learn Events

How often is the Champion Dashboard updated with my status?

The Champion Dashboard and IHG® Rewards Club Source is updated by the 21st of each month. Coming soon in 2015….a new look to the Dashboard!

Who do I contact if I see inaccurate or incomplete information on the Champion Dashboard?

Contact via email: [email protected]

Updated 16 December 2014

Loyalty Champion Levels

Mexico, Latin America, Caribbean Regions

Changes effective 01 January 2015 Champion Levels: New/Updated Questions (in bold) What has changed to the Club Champion Level for 2015?

To achieve Club Champion level, you must also complete the new LoyaltyConnect eLearning module in addition to the other two eLearning modules - IHG® Rewards Club Compliance Assessment and the Loyalty Champion eLearning. You must also complete your Champion Profile on IHG® Rewards Club Source.

What changes were made to the requirements to attend the Loyalty Champion Platinum Workshop?

We have removed the requirement for the Champion’s hotel to meet the four measured IHG® Rewards Club standards (Reward Nights, Enrollment, Training & Member Recognition) for the previous two quarters.

However, in order to achieve Platinum Champion level, the Champion’s hotel must meet the four measured IHG® Rewards Club standards for the previous two quarters.

Gold Champions will be eligible to attend the Platinum Workshop provided they attended the Gold Workshop at least six months prior to attending the Platinum Workshop.

Why were these changes made to the requirements to attend the Champion Platinum Workshop?

The course content for the Platinum Workshop can benefit Gold Champions in meeting their hotel’s goals and standards.

Will I be a Platinum Champion when I complete the Platinum Workshop?

Only Gold Champions whose hotels have met their four measured IHG® Rewards Club standards for the previous two consecutive quarters will achieve Platinum Champion level.

Each quarter, a review will be conducted of those Gold Champions who completed the Platinum Workshop but had not met the standards requirements at the time of attendance. If the Gold Champion’s hotel has met its IHG Rewards Club standard requirements for the past two quarters, then the Champion will be elevated to Platinum Level.

What do I have to do to maintain my Platinum Champion level?

Your hotel needs to meet its four measured IHG® Rewards Club standards for the previous two consecutive quarters. Each quarter, a review will be conducted of those Champions who completed the Platinum Workshop to see if their hotel met its IHG® Rewards Club standards for the past two consecutive quarters. If a Platinum Champion hotel fails to meet their standards, then the Champion level will be changed to Gold.

Frequently Asked Questions

Workshop Questions:

Do I have to attend the Champion Platinum Workshop?

No, the Platinum workshop is an optional training but we strongly encourage all Gold Champions to attend a Platinum Workshop if it is offered in their region. This workshop provides useful training in Service Recovery, HeartBeat Surveys, IHG® Rewards Club Performance Metrics and “Managing Up” to your Managers/General Managers.

Do I have to attend the Champion Gold Workshop? No, but it is strongly recommended since this workshop is designed to give you an in-depth overview of the tools and resources that will allow you to succeed in the role of Loyalty Champion and assist your hotel in delivering to our members a Great Hotel Guests Love.

Where can I register for the Loyalty Champion Workshops?

All Loyalty Champion Gold and Platinum Workshops will be available for registration in myLearning and schedules will be posted in the myLearning Center area of IHG® Rewards Club Source.

Why are there prerequisites for these Workshops? Champions will need to have a good understanding of the IHG® Rewards Club Program and the role of the Loyalty Champion so they can get the most benefit from the workshop activities.

If I attend the Champion Gold Workshop, will I be a Gold Champion?

Yes, if you complete all requirements for the Gold Champion level.

Will I receive a Loyalty Champion lapel pin if I attend the Gold and Platinum Workshops?

Gold Workshop: Champions Designated in Source who attend the Loyalty Champion Gold Workshop will receive the Loyalty Champion pin at the end of the workshop.

Platinum Workshop: Champions who have met their four measured standards (Reward Night, Enrollments, Member Recognition and Training) for the past two consecutive quarters will receive a “Platinum Tab” that attaches to the Loyalty Champion pin. The pin will be given to eligible Champions upon completion of the Platinum Champion Workshop.

What if there aren’t any Gold Workshops in my area/country? How can I achieve the higher Champion status?

Gold Champion Workshops will be held in several areas throughout the region during 2015. Consult with your manager to see if you can attend one close to your hotel. Gold Champion level can only be achieved after attending the Gold Champion Workshop.

I have attended the Gold Champion Workshop in 2014. Do I have to attend it again in 2015?

No, you do not have to attend the Gold Workshop if you attended in 2014. However, if your hotel is not meeting their Standards, then discuss with your GM if you should attend the Platinum Workshop in 2015 to help your hotel meet its IHG® Rewards Club standards.

Champion Dashboard Questions:

Where do I find the Champion Dashboard? Go to Merlin >Applications>IHG® Rewards Club Performance Tracker>Champion Dashboard.

How is my activity tracked? All Champions must be assigned a Merlin ID and provide that ID when participating in the Champion activities. Your unique Merlin ID will be used to track activity reported on the Champion Dashboard.

How often is the Champion Dashboard updated? The Champion Dashboard is updated by the 21st of each month. Coming soon in 2015….a new look to the Dashboard!

Who do I contact if I see inaccurate or incomplete information on the Champion Dashboard?

Contact via email: [email protected]

   

Updates  to  Loyalty  Champion  Platinum  Level  &  Platinum  Workshop  

It’s  been  just  over  a  year  since  the  implementation  of  the  Loyalty  Champion  Level  Program.  Champions  have  embraced  this  program  –  over  50%  of  you  have  met  either  Club  or  Gold  Level!    And  we  have  114  Platinum  Champions  in  Europe  and  AMER  regions  that  attended  a  Platinum  Workshop  AND  met  their  four  IHG®Rewards  Club  Standards  for  the  past  two  consecutive  quarters.      Congratulations  to  all  of  you  who  are  making  the  IHG®  Rewards  Club  experience  the  best  it  can  be  at  your  hotel!  

We  will  now  expand  the  Platinum  Level  to  recognize  more  Champions  who  are  driving  great  results  at  their  hotel  (meeting  all  four  IHG®  Rewards  Club  Standards)  yet  haven’t  had  the  opportunity  to  attend  a  Platinum  Workshop  due  to  geographic  location  of  the  workshops  or  the  inability  of  their  hotels  to  pay  for  their  attendance.    To  address  these  issues,  we  are  making  the  following  changes  effective  April  24,  2015:    

Platinum  Level  Qualification  Updates:  

• Platinum  Level  Qualification  will  no  longer  require  completion  of  the  Champion  Platinum  Workshop  • All  Gold  Champions,  whose  hotel  has  met  their  four  IHG®  Rewards  Club  Standards  (Reward  Nights,  

Training,  Enrollments  and  Member  Recognition)  for  the  past  two  consecutive  quarters,  will  attain  Platinum  Level  

• Updates  to  the  Champion  levels  on  Champion  Dashboard  and  Source  will  occur  by  April  24,  after  the  Q1  IHG®Rewards  Club  Standards  results  are  posted  

o To  qualify  for  Platinum  Level,  your  hotel  must  have  met  all  four  standards  in  Q4/2014  and  Q1/2015  

o Each  quarter  Champion  Platinum  Levels  will  be  updated  based  on  meeting  the  IHG®Rewards  Club  Standards  from  the  previous  two  quarters    

Champion  Platinum  Workshop  Updates:  

• The  Champion  Platinum  Workshop  will  be  reformatted  and  each  region  will  conduct  a  virtual,  interactive  conference  and  tradeshow  

o Platinum  and  Gold  Champions  will  be  invited  to  attend  this  new  and  fun  format  that  will  feature  guest  presenters,  interactive  games,  Q&A  with  the  experts  and  more  

• The  new  Platinum  Champion  Virtual  Conference  and  Tradeshow  will  be  coming  to  your  region  beginning  in  Q3/2015  

o Additional  information  will  be  announced  on  Source  in  the  coming  months  • Visit  IHG®  Rewards  Club  Source  where  updates  will  be  provided  and  make  sure  your  email  is  updated  in  

your  Champion  Profile    • For  more  information  and  answers  to  your  most  frequently  asked  questions  (FAQs)  can  be  found  on  

IHG®Rewards  Club  Source  on  Champions  Corner.  

   

 

Champion  Platinum  Level  and  Workshop  Updates  

FAQs  

Q.  What  do  I  need  to  do  now  to  achieve  Champion  Platinum  Level?  

• Meet  requirements  of  Gold  Champion  level  including  completion  of  the  Gold  Champion  Workshop  

• Your  hotel  must  meet  their  four  IHG®  Rewards  Club  Standards  (Enrolments,  Member  Recognition,  Training  and  Reward  Night)  for  the  past  two  consecutive  quarters    

Q.  When  will  this  change  take  place?   • Effective  April  24,  2015,  Champions  who  meet  the  new  criteria  for  Platinum  Level  will  have  their  status  updated  on  Champion  Dashboard  and  IHG®  Rewards  Club  Source  

Q.  Will  I  always  be  a  Platinum  Champion?   • As  long  as  your  hotel  continues  to  meet  their  four  standards  each  quarter,  then  you  will  remain  a  Platinum  Champion  

• At  the  beginning  of  each  new  year,  you  will  still  be  required  to  complete  the  Training  Standard  Compliance  eLearning  modules    

 Q.  Will  I  get  a  Platinum  Champion  Pin?   • Yes,  all  qualified  Platinum  Champions  will  be  

mailed  a  Platinum  “tab”  that  can  be  affixed  to  their  existing  Loyalty  Champion  Pin  they  received  after  completing  the  Gold  Workshop  

• The  pins  will  be  sent  in  mid-­‐April  to  your  attention  at  your  hotel  

Q.  Why  is  the  Platinum  Workshop  discontinued?   • Many  Champions  were  not  in  the  geographic  location  of  where  the  workshops  were  conducted  and  attendance  was  minimal  

• We  want  to  explore  the  most  cost-­‐efficient  option  to  deliver  a  great  learning  experience  for  all  our  Gold  Champions  

Q.  When  are  the  Platinum  Champion  Virtual  Conference  and  Tradeshows  scheduled  and  how  can  I  register  to  attend?  

• The  Platinum  Champion  Virtual  Conference  and  Tradeshows  will  be  scheduled  in  Q3  &  Q4  

• Eligible  Champions  will  be  sent  an  invitation  to  register  and  attend  this  event  

• More  details  will  be  posted  on  Source  as  the  dates  become  available  

 

New Loyalty Champion - Let’s Get Started Checklist! Step 1: Become familiar with IHG® Rewards Club Source - it’s your new best friend! Path: Merlin > Applications > IHG®Rewards Club Source o Ensure your GM has assigned you the role of Loyalty Champion on IHG® Rewards Club Source

Path: Champions Corner>Assign Role o Complete your Champion Profile so you can access Champions Talk

Path: ChampionsCorner o Become familiar with Champions Corner and Champions Talk to ask questions and find best practises o Download the Loyalty Champion Toolkit which provides a Champion on-boarding document that will walk you

through all the tools and resources you need to know Path: Merlin > Applications > IHG®Rewards Club Source>Resources> Learning Center o Review IHG® Rewards Club Standards Reference Guide under Resources > Standards o Complete IHG® Rewards Club eLearning training modules on IHG® Rewards Club Source

Step 2: Take eLearning courses on myLearning Path: Merlin > Applications >myLearning>IHG® Rewards Club Training Center o Review Journey to IHG® Rewards Club Compliance Guide to assist in meeting your training requirements o Mandatory courses to meet IHG® Rewards Club Standards:

o IHG®Rewards Club Compliance Assessment (Course ID:00044240) o Complete Loyalty Champion eLearning training module (Course ID:00044242) o LoyaltyConnect Training (Course ID:00044241)

o Additional valuable courses: o The Fundamentals (Course ID: 00044243) o Member Check-in Experience (Course ID: 00044244) o Guest Arrivals Reports (Course ID: 00044771)

Step 3: Review Performance Tracker site for more cool tools Path: Merlin > Applications > IHG® Rewards Club Performance Tracker

o Print out latest Performance Tracker Monthly Report (under Reports Overview) for your hotel and review o Set up team meeting for front desk team to discuss:

o Champion role/responsibilities o Overview of hotel performance standards and current status o Create an Action Plan to improve performance; solicit input from team on how to achieve goals

o Identify Action Plan goals for the current quarter based on Performance Tracker report o Complete Champion Action Plan template found on Performance Tracker (optional) & share with GM o Review Champion Dashboard found on Performance Tracker site

o Ensure you have completed the following Champion activities & training: Complete Champion Profile on IHG Rewards Club Source Complete Champion eLearning on myLearning Complete IHG Rewards Club Compliance Assessment Complete LoyaltyConnect eLearning Participate in quarterly or monthly Champion Calls based on region

Monthly Share & Learn events (US/CA)

Quarterly Champion Calls (MEX, LAC) o Champion Workshops are held in each region every year – see scheduled dates under the Learning Center on

IHG® Rewards Club Source

New Loyalty Champion - Let’s Get Started Checklist!

Step 4: Review and monitor front desk signage and collateral Path: Merlin> Applications> IHG Rewards Club Source > Resources> Shop for Signage and Materials

o Review current front desk check-in signage and ensure it is displayed appropriately o Review inventory for IHG® Rewards Club Point of Sale materials such as enrollment forms, key card

wallets/jackets, Welcome Amenity (where applicable) o Place order if necessary

Step 5: Ensure members receive their benefits from the front desk team o Ensure front desk team understands procedures applicable at your hotel to grant members free standard

internet during their stay o Remind team members of process to grant free internet to members who are not staying at your hotel o Work with front desk team to ensure IHG® Rewards Club members are greeted by name and status at check-in o Coordinate with hotel leaders to provide IHG® Rewards Club updates in team briefing/training o Assist team members with key functions of LoyaltyConnect to obtain member information o Based on your regional standards, ensure IHG® Rewards Club Gold, Platinum and Spire Elite members are

offered a Welcome Amenity upon check-in

New_Champion_checklist_07.06.15_amer

 

   

Loyalty  Champion  Daily  Checklist  ü Pull  Arrivals  List  from  hotel  PMS  and  Guest  Arrivals  Reports  from  IHG  Reporting:   (may  delegate  to  Front  Desk  

Team  Member)  o Review  list  for  Gold,  Platinum  and  Spire  Elite  IHG®  Rewards  Club  Members  o Process  upgraded  room  for  Platinum  and  Spire  Elite  members  (note  in  reservation  so  they  are  told  

about  upgrade)  o Assign  room  for  Gold  member  o Prepare  key  card  wallet/jacket  and  registration  folio/cards  for  Gold,  Platinum  and  Spire  Elite  

members.   Remember  to  include  directions  for  free  internet  access.  o Place  key  card  wallet  in  the  location  where  IHG®  Rewards  Club  member  arrivals  are  organized  o Based  upon  region’s  standards,  ensure  a  sufficient  amount  of  Welcome  Amenity  items  are  available  for  

Gold,  Platinum  and  Spire  Elite   members  o Check  in  LoyaltyConnect  for  IHG®  Rewards  Club  numbers  of  any  guest  without  a  IHG®   Rewards  Club  

number  in  reservation  (only  add  IHG®  Rewards  Club  number  to  reservation  if   you  are  sure  it  is  the  correct  member,  verify  address,  etc.)  

o Review  list  for  non-­‐  IHG®  Rewards  Club  members  to  identify  target  goal  for  new  member  enrollments      

ü Inspire  a  Great  Member  Check-­‐in  Experience:  o Ensure  IHG®  Rewards  Club  Welcome  signage  is  displayed  appropriately  and  IHG®  Rewards  Club  

materials  are   stocked  at  front  desk  o Communicate  to  Front  Desk  team  the  target  goal  for  enrollments  for  the  day;  remind  team  of  importance  to  

enroll  guests  booked  via  an  online  travel  agency  (OTA  rates)      • Communicate  to  guests  the  value  of  booking  directly  with  IHG  for  future  stays  • Secure  email  address  of  all  newly  enrolled  members  

o Reinforce  with  team  to  always  acknowledge  IHG®  Rewards  Club  members’  status  and  thank  them  for  their  loyalty  upon   check-­‐in  and  check-­‐out  

o Ensure  all  Platinum  members  are  aware  of  the  assignment  of  an  upgraded  room  and  why  the  room  is  special  

• If  you  are  unable  to  upgrade,  make  sure  you  fully  explain  why  to  member  o Based  on  regional  standards,  reinforce  importance  of  Welcome  Amenity  to  be  offered  to  Gold,    

Platinum  and  Spire  Elite  members  upon  check-­‐in  o Inform  all  IHG  Rewards  Club  members  of  their  free  internet  benefit  and  how  to  access  this  benefit  o Communicate  importance  of  obtaining  email  addresses  for  all  new  and  existing  members  

 ü Reinforce  Guest  Check-­‐Out:  

o Address  guest  by  name  and,  if  they  are  a  IHG®  Rewards  Club  member,  thank  them  for  being   a  Club,  Gold,  Platinum  or  Spire  Elite  member  (reinforces  member  recognition)  

o Ensure  IHG®  Rewards  Club  number  is  attached  to  reservation  o For  non-­‐  IHG®  Rewards  Club  members,  offer  to  enroll  guest  in  IHG®  Rewards  Club   Program  o Ensure  all  Loyalty  Pending  Updates  (LPUs)  are  processed  in  LoyaltyConnect  

 ü Additional  Daily  Tasks:  

o Monitor  Champions  Corner  for  IHG®  Rewards  Club  updates  and  review  Champions  Talk  for  best  practices/answers  to  questions  

o Provide  IHG®  Rewards  Club  updates  in  daily/weekly  team  briefings  

 

   

     

 

Monthly  Checklist                Quarterly  Checklist  ü Log  into  Performance  Tracker  (after  the  20th  of  each  

month)  and  review  previous  month’s  performance  o Review  Performance  on  IHG®  Rewards  Club   Standards  o Review  progress  of  Action  Plan  

 ü Meet  with  your  General  Manager  as  well  as  Front  Desk  

team  to  review  your  hotel’s  performance  on  the   IHG®  Rewards  Club  Standards  and  progress  on  your  quarterly  goal  

 ü Post  updates  and  progress  on  Action  Plan  on  Heart  Of  

House  IHG®  Rewards  Club  area  or  back  of  house  bulletin  board  

ü Review  inventory  for  IHG®  Rewards  Club  Point  of  Sale  materials  such  as  enrollment  forms,  key  card  wallets/jackets,  free  internet  codes,  Welcome  Amenity  (where  applicable)  and  place  order  for  materials  if  necessary    

Path:  Merlin>  Applications>  IHG  Rewards  Club  Source  >  Resources>  Shop  for  Signage  and  Materials  

ü Log  into  Performance  Tracker  (after  the  20th  of  the  month)  and  view/print  the   current  quarter’s  report  o Review  Performance  on  IHG®  Rewards  Club  

Standards  o Review  progress  on  Action  Plan  

 ü Meet  with  your  General  Manager  and  Front  Desk  

team  to  review  your  hotel’s   performance  on  the  IHG®  Rewards  Club   Standards  and  progress  on  your  quarterly   goal  

 ü Finalize  your  actions  on  last  month’s  quarterly  

action  plan      ü Work  with  your  General  Manager  and   Front  Office  

team  to  write  new  Action  Plan  for  the  upcoming  quarter    

 ü Attend  regional  monthly  or  quarterly  Champion  

Call  –  where  applicable  o Review  the  call   recording  before  the  end  of  the  

quarter  if  unable  to  attend  live  event  o Share  the  information  from  the  IHG®  Rewards  Club  

Champion  call  with  the  rest  of  your  team    

ü Conduct  a  monthly/quarterly  front  desk  team  meeting  (if   necessary)  

 Champion_daily_monthly_qrtly_checklists_07.06.15_updates_us  

Getting your New Front Desk Team Members On-board! Step 1: Ensure all new front desk team members have their own access to various systems required to do their job

Assign a Merlin ID to all front desk team members so they can access critical tools and resources found on Merlin, including IHG® Rewards Club Source, myLearning and LoyaltyConnect

All front desk team members should be assigned an Enrolling ID in LoyaltyConnect so they can enroll new members into the IHG® Rewards Club Program

The Enroll for Rewards Incentive Program allows front desk teams to earn IHG® Rewards Club points for enrolling new members

o Direct team members to enroll in IHG® Rewards Club so they can have these points distributed to their IHG® Rewards Club membership account

o This is their own account where they can redeem points for merchandise and Reward Nights

Step 2: Have all team members complete IHG® Rewards Club eLearning training modules on myLearning. The Journey to Compliance Guide is available to walk them through each of the steps they should take to complete the following modules: Path: Merlin > myLearning > IHG® Rewards Club Training Solution The Fundamentals Member Check-in Experience IHG® Rewards Club Compliance Assessment LoyaltyConnect Training Ambassador eLearning (InterContinental Hotels only)

Step 3: Show team members how to access IHG® Rewards Club Source (Source) Path: Merlin > Applications > IHG Rewards Club Source Review the various resources/tools in Source that will be helpful for the front desk

team to know including, Resources, Standards Reference Guide and Training Learning Center

o Path: Resources > Standards – to see quick breakdown of each standard o Path: Resources > Downloads > Reference Guide – for any time they need

to look up a process or answer o Path: Resources > Learning Center – to view videos and Learner Aids o Path: Resources > News – to stay on top of the latest Loyalty News

Step 4: Walk new team members through the arrival preparation for IHG® Rewards Club members

Show team how to pull Arrivals List from hotel PMS as well as introduce them to the Guest Arrivals Reports in IHG Reporting and prepare for guest arrivals:

o Review list for Gold, Platinum and Spire Elite IHG® Rewards Club Members o Process upgraded room for Platinum and Spire Elite members (note in reservation

so they are told about upgrade) o Assign room for Gold member o Prepare key card wallet/jacket and registration cards for Gold, Platinum and Spire

Elite members. Remember to add free standard internet access directions or code to the key card wallet

o Place key card wallet in the location where IHG® Rewards Club arrivals are organized

o Based upon region’s standards, prepare Welcome Amenity items that are available for Gold, Platinum and Spire Elite members

o Check in LoyaltyConnect for IHG® Rewards Club numbers of any guest without a IHG® Rewards Club number in reservation (only add IHG® Rewards Club number to reservation if you are sure it is the correct member, verify address, etc.)

o Review list for non-IHG® Rewards Club members to identify how many opportunities you have to enroll new members and set a realistic new enrollment goal for the front desk team to achieve each day

Step 5: Inspire a Great Guest Check-in Experience:

Enrollments: Communicate to Front Desk team the target goal for enrollments for the day; remind team

of importance to enroll guests booked on OTA rates and communicate to guests the value of booking directly with IHG for future stays

Recognition: Remind your team that it is not just about completing the steps but doing it in a way that is

memorable Reinforce with team to always greet members by name and acknowledge their IHG®

Rewards Club member status Remind team to always thank members for their loyalty upon check-in and check-out Ensure all Platinum and Spire Elite members are aware of the assignment of an upgraded

room and why the room is special, outlining features such as “away from the elevators, garden view, higher floor,” etc.

If you are unable to upgrade, make sure you fully explain why to member Based on regional standards, reinforce importance of Welcome Amenity to be offered to Gold, Platinum and Spire Elite members upon check-in

o Make it clear to the member that they get a choice and be sure to record their choice in your Welcome Amenity checklist

o Explain the importance of using automatic point deposit for members choosing points as their Welcome Amenity

o Ensure all points are deposited with 24-hours of check-in Inform all IHG® Rewards Club members of their free standard internet benefit and how to

access this benefit

Step 6: Reinforce Guest Check-Out:

Address guest by name and, if they are a IHG® Rewards Club member, thank them for

being a Club, Gold, Platinum or Spire Elite member (reinforces Member Recognition) Ensure IHG® Rewards Club number is attached to reservation For non-IHG® Rewards Club members, offer to enroll guest in IHG® Rewards Club

Program Communicate importance of obtaining email addresses for all new members and existing

members Ensure all Loyalty Pending Updates (LPUs) are processed in LoyaltyConnect

Front desk onboarding 7.6.15_us-eng