2014 SAP AG or an SAP affiliate company. All rights
reserved.1For internal SAP and partner use only Insert page title
First level Second level Third level Like Never Before with SAP
Cloud for Human Resources April 2014 New Cloud Marketing Programs
for SAP Partners
Slide 2
2014 SAP AG or an SAP affiliate company. All rights
reserved.2For internal SAP and partner use only Agenda RUN Like
Never Before SAP Cloud for Human Resources SAP Cloud Content:
Ready-to-go Campaigns Partner Web Feed Content Questions and
Answers
Slide 3
The Program SAP RUN Like Never Before with Partners
Slide 4
2014 SAP AG or an SAP affiliate company. All rights
reserved.4For internal SAP and partner use only New Campaigns SAP
RUN Like Never Before Program 2014 SAP Business All-in-One RDS SAP
Real-Time Data Platform SAP Business Intelligence NNN SAP Business
Suite on HANA SAP 360 Customer SAP Rapid Deployment Solutions SAP
Afaria SAP Mobile (Lines of Business) SAP Business One on HANA SAP
Cloud for Sales Ready to RUN for SAP Partners via Marketing Service
Bureaus or SAP Virtual Agency: SAP Business One (v9) Solutions for
Big Data from SAP Coming Soon SAP Cloud for Human Resources
Predictive AnalyticsSAP BPC Hybris Syclo SAP BCM
Slide 5
2014 SAP AG or an SAP affiliate company. All rights
reserved.5For internal SAP and partner use only SAP RUN Like Never
Before Campaign Concept (Example: RLNB Business Suite on HANA)
Business Pain Point or Line of Business set email; DM postcard;
banners in 3 formats images and copy x 4 pain points Web Pages
Landing; Registration and Thank You Event Kit Poster; banner;
online and offline invites Industries images and copy x 5
industries Offers x 3 Implemetation Guide Teleguide Social Media
Kit Modular approach: Ready-to-go with Cloud for Sales and Cloud
for HR content Available for Co-Marketing or Partner-led use 100%
MDF reimbursement applies
Slide 6
SAP Cloud for Human Resources SAP RUN Like Never Before with
Partners
Slide 7
2014 SAP AG or an SAP affiliate company. All rights
reserved.7For internal SAP and partner use only ContactsCheryl
Hamer-Liles, Siegmar Beier ObjectivesDemand generation, creating
leads in Net New and Installed base Market & Customer Segment
GB companies Employees: up to 5000 Industry SegmentCross industry
generic; Financial Services; Insurance; Professional Services;
Public Services Target Titles Key decision makers within HR: CHRO,
VP or Director of HR, HR Manager, (Chief Learning Officer, VP or
Director: of Learning & Development, or Recruiting or Talent
Management, or Operations), CIOs of HR, HRIS Manager, Strategic
Management, SolutionBased on Successfactors (Core HR Cloud
(Employee Central & Payroll); Performance Cloud (Performance
& Goals, Compensation,Succession & Development); Learning
Cloud; Recruiting Cloud; HR Analytics Cloud (Workforce Analytics;
Workforce Planning) High-level Message The Future of Work
(strategic HR development for a successful business impact ) Pain
Pointsdetect opportunities, create competitive advantage less
complex HR processes for every day reduce employee fluctuation
employee planning and monitoring how can talents be found,
motivated and engaged TacticsOnline: eDM, flash banners Print:
Direct Mail Other: Social Media Kit, Telemarketing Guide, Event Kit
(Invite, landing page, registration page, thank you page, posters)
Offers Tbd Coming soon: Run Like Never Before SAP Cloud for Human
Resources Program Summary * This is not a product name
Slide 8
2014 SAP AG or an SAP affiliate company. All rights
reserved.8For internal SAP and partner use only Coming soon: SAP
RUN Like Never Before - SAP Cloud for Human Resources Overview Easy
to RUN campaign kits: High level cross industry campaign with
focused message under the SAP RUN Like Never Before theme 100% MDF
Promotion applies to all tactics Go To Market Fast Start Model SAP
Partners Ready-to-go shortly on Virtual Agency (partner-led) and
Co- branded (via your local Marketing Service Bureau) Kit 1 General
Kit 2 DM Kit 3 OnlineKit 3 Event in a Box Teleguide EDM with offer
VITO letter Letter Postcard Email Landing Page Thank You Page Thank
You Email Online Banners Social Media Pack Event Invite (Email)
Event Banner Event Poster Event Postcard Thank You Page/Email
Offers x 3 Implementation Guide
Slide 9
2014 SAP AG or an SAP affiliate company. All rights
reserved.9For internal SAP and partner use only Ready-to-go
campaign: SuccessFactors HCM Suite Campaign Messaging: The
SuccessFactors HCM Suite includes all companies need to align staff
with the right goals; optimize workforce performance; and
accelerate results with analytic and collaboration tools. This
helps companies improve business execution and drive business
results. Partner-led Campaign Assets: Electronic direct mail,
landing page, thank you page, thank you email and telescript. First
touch email, second touch email and third touch nurture email.
Campaign Offers: eBook: Business Execution for Dummies
SuccessFactors Checklist: Top 10 Reasons to Move to the Cloud
Playbook: Making HR a Strategic Force with SuccessFactors Cloud
Services Looking Under the Hood: Answers to Top Questions CIOs Ask
Cloud-based HR Vendors. Additional Offers: Delivering best practice
performance management WP, SF ROX: Investing in Execution Pays
Dividends, Driving business execution through integrated talent
management, Business execution buyers guide, Moving Mountains WP,
Telemarketing Script, Loud in the Cloud Customer Success Story, Top
10 Reasons to move to the cloud checklist URL:
https://www.sapvirtualagency.com/Orgs/Initiative.aspx?id=1000000074https://www.sapvirtualagency.com/Orgs/Initiative.aspx?id=1000000074
Slide 10
Additional Cloud Content Ready to go on SAP Virtual Agency
Slide 11
2014 SAP AG or an SAP affiliate company. All rights
reserved.11For internal SAP and partner use only SAP Cloud
Campaigns on SAP Virtual Agency
Slide 12
Partner Web Feed - Cloud SAP Partner Web Feed is a FREE program
designed to keep your website updated with the latest SAP Cloud
content.
Slide 13
2014 SAP AG or an SAP affiliate company. All rights
reserved.13For internal SAP and partner use only SAP Partner Web
Feed for Cloud The SAP Partner Web Feed will help you: Bring fresh
SAP Cloud content to your website automatically: o SAP Business
ByDesign o SAP Cloud for Customers o SAP Cloud for Travel &
Expense o SAP Cloud for Social Engagement o SuccessFactors HCM
Suite Generate leads through gated assets like: white papers, ROI
calculators, videos, etc. Give prospects, customers, and employees
fast access to the latest SAP Cloud product information and
resources with just an easy, one-time set up!
Slide 14
2014 SAP AG or an SAP affiliate company. All rights
reserved.For internal SAP and partner use only14 Thank you Contact
information: Siegmar Beier Director Partner Marketing SAP Cloud
Ecosystems & Channel EMEA & MEE Phone: +49 160 90821490
Email: [email protected]@sap.com Marketing Service
Bureau (MSB): Michele Tilley [email protected] SAP
Virtual Agency [email protected] SAP Partner Web Feed
http://SAP.sharedvue.net/partner
Slide 15
2014 SAP AG or an SAP affiliate company. All rights
reserved.15For internal SAP and partner use only 2014 SAP AG or an
SAP affiliate company. All rights reserved. No part of this
publication may be reproduced or transmitted in any form or for any
purpose without the express permission of SAP AG or an SAP
affiliate company. SAP and other SAP products and services
mentioned herein as well as their respective logos are trademarks
or registered trademarks of SAP AG (or an SAP affiliate company) in
Germany and other countries. Please see
http://global12.sap.com/corporate-en/legal/copyright/index.epx for
additional trademark information and
notices.http://global12.sap.com/corporate-en/legal/copyright/index.epx
Some software products marketed by SAP AG and its distributors
contain proprietary software components of other software vendors.
National product specifications may vary. These materials are
provided by SAP AG or an SAP affiliate company for informational
purposes only, without representation or warranty of any kind, and
SAP AG or its affiliated companies shall not be liable for errors
or omissions with respect to the materials. The only warranties for
SAP AG or SAP affiliate company products and services are those
that are set forth in the express warranty statements accompanying
such products and services, if any. Nothing herein should be
construed as constituting an additional warranty. In particular,
SAP AG or its affiliated companies have no obligation to pursue any
course of business outlined in this document or any related
presentation, or to develop or release any functionality mentioned
therein. This document, or any related presentation, and SAP AGs or
its affiliated companies strategy and possible future developments,
products, and/or platform directions and functionality are all
subject to change and may be changed by SAP AG or its affiliated
companies at any time for any reason without notice. The
information in this document is not a commitment, promise, or legal
obligation to deliver any material, code, or functionality. All
forward- looking statements are subject to various risks and
uncertainties that could cause actual results to differ materially
from expectations. Readers are cautioned not to place undue
reliance on these forward-looking statements, which speak only as
of their dates, and they should not be relied upon in making
purchasing decisions.