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  • 2014 SAP AG or an SAP affiliate company. All rights reserved.1For internal SAP and partner use only Insert page title First level Second level Third level Like Never Before with SAP Cloud for Human Resources April 2014 New Cloud Marketing Programs for SAP Partners
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  • 2014 SAP AG or an SAP affiliate company. All rights reserved.2For internal SAP and partner use only Agenda RUN Like Never Before SAP Cloud for Human Resources SAP Cloud Content: Ready-to-go Campaigns Partner Web Feed Content Questions and Answers
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  • The Program SAP RUN Like Never Before with Partners
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  • 2014 SAP AG or an SAP affiliate company. All rights reserved.4For internal SAP and partner use only New Campaigns SAP RUN Like Never Before Program 2014 SAP Business All-in-One RDS SAP Real-Time Data Platform SAP Business Intelligence NNN SAP Business Suite on HANA SAP 360 Customer SAP Rapid Deployment Solutions SAP Afaria SAP Mobile (Lines of Business) SAP Business One on HANA SAP Cloud for Sales Ready to RUN for SAP Partners via Marketing Service Bureaus or SAP Virtual Agency: SAP Business One (v9) Solutions for Big Data from SAP Coming Soon SAP Cloud for Human Resources Predictive AnalyticsSAP BPC Hybris Syclo SAP BCM
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  • 2014 SAP AG or an SAP affiliate company. All rights reserved.5For internal SAP and partner use only SAP RUN Like Never Before Campaign Concept (Example: RLNB Business Suite on HANA) Business Pain Point or Line of Business set email; DM postcard; banners in 3 formats images and copy x 4 pain points Web Pages Landing; Registration and Thank You Event Kit Poster; banner; online and offline invites Industries images and copy x 5 industries Offers x 3 Implemetation Guide Teleguide Social Media Kit Modular approach: Ready-to-go with Cloud for Sales and Cloud for HR content Available for Co-Marketing or Partner-led use 100% MDF reimbursement applies
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  • SAP Cloud for Human Resources SAP RUN Like Never Before with Partners
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  • 2014 SAP AG or an SAP affiliate company. All rights reserved.7For internal SAP and partner use only ContactsCheryl Hamer-Liles, Siegmar Beier ObjectivesDemand generation, creating leads in Net New and Installed base Market & Customer Segment GB companies Employees: up to 5000 Industry SegmentCross industry generic; Financial Services; Insurance; Professional Services; Public Services Target Titles Key decision makers within HR: CHRO, VP or Director of HR, HR Manager, (Chief Learning Officer, VP or Director: of Learning & Development, or Recruiting or Talent Management, or Operations), CIOs of HR, HRIS Manager, Strategic Management, SolutionBased on Successfactors (Core HR Cloud (Employee Central & Payroll); Performance Cloud (Performance & Goals, Compensation,Succession & Development); Learning Cloud; Recruiting Cloud; HR Analytics Cloud (Workforce Analytics; Workforce Planning) High-level Message The Future of Work (strategic HR development for a successful business impact ) Pain Pointsdetect opportunities, create competitive advantage less complex HR processes for every day reduce employee fluctuation employee planning and monitoring how can talents be found, motivated and engaged TacticsOnline: eDM, flash banners Print: Direct Mail Other: Social Media Kit, Telemarketing Guide, Event Kit (Invite, landing page, registration page, thank you page, posters) Offers Tbd Coming soon: Run Like Never Before SAP Cloud for Human Resources Program Summary * This is not a product name
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  • 2014 SAP AG or an SAP affiliate company. All rights reserved.8For internal SAP and partner use only Coming soon: SAP RUN Like Never Before - SAP Cloud for Human Resources Overview Easy to RUN campaign kits: High level cross industry campaign with focused message under the SAP RUN Like Never Before theme 100% MDF Promotion applies to all tactics Go To Market Fast Start Model SAP Partners Ready-to-go shortly on Virtual Agency (partner-led) and Co- branded (via your local Marketing Service Bureau) Kit 1 General Kit 2 DM Kit 3 OnlineKit 3 Event in a Box Teleguide EDM with offer VITO letter Letter Postcard Email Landing Page Thank You Page Thank You Email Online Banners Social Media Pack Event Invite (Email) Event Banner Event Poster Event Postcard Thank You Page/Email Offers x 3 Implementation Guide
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  • 2014 SAP AG or an SAP affiliate company. All rights reserved.9For internal SAP and partner use only Ready-to-go campaign: SuccessFactors HCM Suite Campaign Messaging: The SuccessFactors HCM Suite includes all companies need to align staff with the right goals; optimize workforce performance; and accelerate results with analytic and collaboration tools. This helps companies improve business execution and drive business results. Partner-led Campaign Assets: Electronic direct mail, landing page, thank you page, thank you email and telescript. First touch email, second touch email and third touch nurture email. Campaign Offers: eBook: Business Execution for Dummies SuccessFactors Checklist: Top 10 Reasons to Move to the Cloud Playbook: Making HR a Strategic Force with SuccessFactors Cloud Services Looking Under the Hood: Answers to Top Questions CIOs Ask Cloud-based HR Vendors. Additional Offers: Delivering best practice performance management WP, SF ROX: Investing in Execution Pays Dividends, Driving business execution through integrated talent management, Business execution buyers guide, Moving Mountains WP, Telemarketing Script, Loud in the Cloud Customer Success Story, Top 10 Reasons to move to the cloud checklist URL: https://www.sapvirtualagency.com/Orgs/Initiative.aspx?id=1000000074https://www.sapvirtualagency.com/Orgs/Initiative.aspx?id=1000000074
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  • Additional Cloud Content Ready to go on SAP Virtual Agency
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  • 2014 SAP AG or an SAP affiliate company. All rights reserved.11For internal SAP and partner use only SAP Cloud Campaigns on SAP Virtual Agency
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  • Partner Web Feed - Cloud SAP Partner Web Feed is a FREE program designed to keep your website updated with the latest SAP Cloud content.
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  • 2014 SAP AG or an SAP affiliate company. All rights reserved.13For internal SAP and partner use only SAP Partner Web Feed for Cloud The SAP Partner Web Feed will help you: Bring fresh SAP Cloud content to your website automatically: o SAP Business ByDesign o SAP Cloud for Customers o SAP Cloud for Travel & Expense o SAP Cloud for Social Engagement o SuccessFactors HCM Suite Generate leads through gated assets like: white papers, ROI calculators, videos, etc. Give prospects, customers, and employees fast access to the latest SAP Cloud product information and resources with just an easy, one-time set up!
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  • 2014 SAP AG or an SAP affiliate company. All rights reserved.For internal SAP and partner use only14 Thank you Contact information: Siegmar Beier Director Partner Marketing SAP Cloud Ecosystems & Channel EMEA & MEE Phone: +49 160 90821490 Email: [email protected]@sap.com Marketing Service Bureau (MSB): Michele Tilley [email protected] SAP Virtual Agency [email protected] SAP Partner Web Feed http://SAP.sharedvue.net/partner
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  • 2014 SAP AG or an SAP affiliate company. All rights reserved.15For internal SAP and partner use only 2014 SAP AG or an SAP affiliate company. All rights reserved. No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP AG or an SAP affiliate company. SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG (or an SAP affiliate company) in Germany and other countries. Please see http://global12.sap.com/corporate-en/legal/copyright/index.epx for additional trademark information and notices.http://global12.sap.com/corporate-en/legal/copyright/index.epx Some software products marketed by SAP AG and its distributors contain proprietary software components of other software vendors. National product specifications may vary. These materials are provided by SAP AG or an SAP affiliate company for informational purposes only, without representation or warranty of any kind, and SAP AG or its affiliated companies shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP AG or SAP affiliate company products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as constituting an additional warranty. In particular, SAP AG or its affiliated companies have no obligation to pursue any course of business outlined in this document or any related presentation, or to develop or release any functionality mentioned therein. This document, or any related presentation, and SAP AGs or its affiliated companies strategy and possible future developments, products, and/or platform directions and functionality are all subject to change and may be changed by SAP AG or its affiliated companies at any time for any reason without notice. The information in this document is not a commitment, promise, or legal obligation to deliver any material, code, or functionality. All forward- looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates, and they should not be relied upon in making purchasing decisions.