2011 Recruiting Presentation

CostTechnology Growth Training Awards Culture Profit Share


The My Listings, My Leads Philosophy

You work hard to get your listings, so in our book, you deserve every lead that comes from them. Our entire online lead generation system is built around this philosophy.

kw | TECHNOLOGY


Your Free Website! Branded to you!!

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ust

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n!!


Your Free Website! Branded to you!!

Auto Updating

Local Market

Report


Professional Quality Email Signature! BRANDED TO YOU !!

Created for you with our free graphic design tools!!


EXCLUSIVE LISTINGS MANAGER


Free Branded

to you

Monthly

Newsletter



You Generate Leads

You Market to your

Database

eEdge has automated marketing plans for you all setup and ready for you to assign to your clients! Allowing you to stay in touch

with your database while you are out selling real estate

Calls include scripts to use


Market Your Listings

Start the

Transaction


YouCo-Brok

Client

MortageTitle

All Parties have access to the contract! Only having access to their areas! Never {print, scan, fax a contract

again!The Contract basically

resides in a cloud for all parties access anytime . No longer do you have to run accross town to

do a contract!! Free Electronic Signatures!

Allowing you to do more business in lest

time and more organized!


You Client

Put Client on past client marketing campaign!

Getting Referral Business and Repeat Business

All this from one system!! Built for you!!

Online storage for you and your

clients for 7 years!





myContactsmyLeads

1) Lead dashboard integrated with agent database

2) Listing lead alerts3) KW.com lead alerts4) Consumer behavior

alerts5) Market Center lead

router6) Site Activity Reports

myMarketing myTransactions

1. Full feature contact database

2. Integrated print fulfillment

3. Task Manager4. Calendar5. Social Media

Manager

1. Turnkey or customizable

2. Automated 33 touch3. Listing and Buyer

presentations4. Pre-listing

presentation5. Social media

campaign6. Property flyers7. Open house flyers8. Postcards with

integrated print fulfillment

9. Additional personalized website

1. Seamless from lead to appointment to close

2. Online forms with eSignature

3. Online document management

4. Agent branded client portal

5. Collaborative access for vendors and co-op agents

6. Online document storage

7. Reduce liability and E&O insurance


Interactive MLS Input Form! With Dropdown Lists for all area with lists! No more guess work!! Making it EASY!!


Interactive MLS Input Form! With Dropdown Lists for all area with lists! No more guess work!! Making it EASY!!


One click! Everything at your fingertips


Bus CardsFlyers

Post Cards

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!


Each month, REALTOR.com® attracts more than 13.7 million visits per month* from consumers interested in buying a home. No other real estate site even comes close to that number. The most comprehensive national collection of homes for sale, REALTOR.com® is the powerful site of its kind, is No. 1 in page views, No. 1 in time spent searching and your No. 1 online sales tool, and it’s getting stronger all the time. Nearly 14 million people don’t visit a Web site by accident. It takes a great deal of work, as REALTOR.com® is increasing awareness and driving traffic with its public awareness campaignsInitiatives include providing locally-themed real estate statistics and Top 10 lists to print, TV and Internet media outlets in cities both big and small, as well as investing capital to ensure that REALTOR.com® listings show up higher in online search engines that those of the competition.


SHOWCASE YOUR HOME

TO THE MOST BUYERS!

Screen shots represent site as of print date. Site subject to change without notice.

With KW we offer Showcase listings to our agents included in the packet!! This can cost up to $100 on your own!!

This Drive your listings to the top of the page and allows for higher traffic to your listings!


13.7 MILLION

Visitors Per Month



• Thousands of home buyers sign-up for home search

assistance on REALTOR.com®

each month

This tool allows you to alert all potential buyers about your

listings when they hit the market!

BUYER ASSIST BY REALTOR.COM® & other sites as well!!


Weekly tracking report shows how many buyers are looking at your home

ONLINE LISTING PERFORMANCE REPORT


Brokerage

Websites

National

Portals

Realtor.comSearch

Engines

Social

Media

With KWLS you get the leads from these sites!This prevents your leads from being sold by these Companies



Your Listing Presentation! IPAD Friendly! All Created for you! BRANDED TO YOU!


Your Listing Presentation! Slides not to scale!


Convert all Listing Appointments with this tool! No one offers this quality!!

Your Listing Presentation! Slides not to scale!


www.yourname.com

FOR SALE507-424-4422

Each office Independently Owned

Keller WilliamsPremier Realty

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Your Logo Here



KW.com KellerWilliams.ca


New KWLS Screenshot






Keller Williams Passes Remax to Become the 3rd Largest Real Estate Franchise in the

US



Keller Williams Passes C21 to become

the 2nd Largest Real Estate Franchise

in the US. Also Closing the Gap on #1



Keller Williams North Central Region


KW launches KW Worldwide!!


While others are slowing … Keller Williams Realty is growing.

In 2009, the National Association of Realtors® saw a 7 percent contraction in its membership from the previous year, while Keller Williams Realty saw growth of 3 percent – to more than 76,000+ associates.


Our agents’ businesses are growing

As KW’s agent count and productivity continue to rise, Keller Williams agents are closing more units – outpacing the growth of the industry as a whole.





DAVID NORBERG, JAMUL, CALIFORNIA

“Keller Williams is the shining example of ‘it is never too late to learn something new.’ I truly believe in this ongoing learning process because if you are just coasting, you can only be coasting in one direction – downhill.”

kw | Training/Education


An Opportunity to Learn and Grow – Every Day

“We are a training and coaching company – that just happens to be in the business of real estate.”

- Gary Keller

More than 60 KWU courses are

downloadable from the KWU Website at no cost to our associates throughout 2010.


Cornerstone Courses

CAMP 4:4:3

Designed to get you four listings and four sales within three months, CAMP 4:4:3 will launch any career.

Lead Generation 36:12:3

Lead Generation 36:12:3 teaches you the disciplines and habits you need to close 36 transactions in 12 months by focusing on 3 hours a day of lead generation.

Buyer Mastery and Seller Mastery

These two courses teach you the tactics of top producers on the both sides of the transaction.


Timeless Resources

The Millionaire Real Estate Agent

Do you ever ask yourself, “How do I, as a real estate salesperson, net $1 million a year?” Gary Keller’s nationally best-selling real estate career guide shows you how it’s done.

The MREA Curriculum

The complete MREA Curriculum drills down on the models of MREA, giving you and your team the steps, scripts and systems to take you business to the 7th level.


Timely Resources

SHIFT: How Top Real Estate Agents Tackle Tough Times

Shifts happen.

Markets shift and so can you. Both transform your business and your life. In Gary Keller’s third national best-seller, you will learn the 12 proven tactics that will power your business forward – no matter the market.

The SHIFT Curriculum

Each course of the SHIFT curriculum drills down on the 12 tactics of SHIFT. Each one contains advice and lessons learned from agents who are not only surviving, but thriving and growing their businesses in some of the toughest markets across the country.


Innovation and Market of the Moment



Free On Demand Learning – Available 24/7









RED Day (Renew, Energize and Donate)WHAT IS RED DAY?RED Day (Renew, Energize and Donate) is an initiative dedicated to celebrating Keller Williams Realty’s year-round commitment to improving our local communities. Each year, on the second Thursday in May, tens of thousands of associates from across the United States and Canada participate in a wide range of projects, devoting their time to renewing and energizing aspects of the neighborhoods in which they serve. RED Day initiatives run the gamut: From rebuilding homes, refurbishing local parks, giving to local food shelters, hosting blood drives, beautifying beaches and so much more. Projects are chosen by each individual market center based on a need they see within their community.Recognizing her leadership in guiding the culture of our company, RED Day is held in honor of Mo Anderson, vice chairman of the board, Keller Williams Realty. (Read more about Mo here)This event is an entrenched part of Keller Williams Realty’s culture and displays the extraordinary effect a company can have when individuals come together to work as a team for the greater good of everyone. As Mark Ozman, associate with the Indianapolis/Carmel Market Center, wrote in an article you can view here,“RED Day isn’t about cleaning up a park. It is a one-day expression of what happens 24/7 in the Keller Williams culture. It is seeing a need, discovering who can meet that need and then getting it done.¿

http://www.kw.com/kw/kw/meetmoanderson.html







Open the Books, Share the Decision Making

At Keller Williams Realty, our books are open to our associates. On a monthly basis the market center financials are reviewed by our Associate Leadership Council (ALC).

Because we are all in business together and we share in the profits of our market center, you’ll be able to review the office financials whenever you like.

Our ALC takes an active role in the budgeting process and helps our leadership team in making decisions that affect the financials of the office.

Many of our associates participate in the office financial planning and learn principles they can apply to their own businesses.


The Evolution of the Real Estate IndustryKeller Williams Realty

•Associates are dependent on the company;

•Financial gain is directed primarily to the brokers and the company;

•Associates have fewer opportunity for accumulating wealth

•Associates have an interdependent relationship with the company and a mutual interest in success;

•Associates and brokers work as teams in achieving financial goals;

•Associates do not assume financial, legal or management responsibilities

•Associates are independent and have landlord/tenant relationship with their company

•Associate –focused environment with limited high-level support

•Associates assume all the financial, legal and management responsibilities

Traditional Companies 100% Companies


CostTechnology Growth Training Awards Culture Profit ShareJan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

$35 $35 $35 $35 $35 $35 $35 $35 $35 $35 $35 $35Tech Fee Includes

realtor.com Upgrates$420

Total

E&O $55 $55 $55 $165

The Closing

$250,000

Sale Price3%

$7,500

Commission

$2,250

KW

Rochester30%

$450

KW

International

(Royalty)

$4,800

You Keep

6%

We stop Collecting Company $ once we have collected a total of

$19,500 per anniversary year! So in this scenario if you did 9 more

closings you would keep 100% of any closing after that until your

new anniversary year!

KW International Stops collecting Royalty once you have paid in

$3,000 per anniversary year! So in this scenario if you closed

another 7 Transactions any transactions after that the 6% royalty

would not be taken out!

Capped @ 19,500

Capped @ $3,000

$25KW Renewal Fee $25$610

64%$22,500 pay as you go! If $22,500 is not met you dont owe anything toward your Cap! We dont make money unless you make money!

CostTechnology Growth Training Awards Culture Profit Share$22,500 pay as you go & 35/month tech fee

2 IDX’s Website!

Contact Manager

Free Training Material

Imprev Marketing Material

Paperless Transaction!Online Storage for 7 Years

for your clients SHOWCASE LISTINGS!!

In house full support in all areas!

Cutting edge Technology and free Training to support it!

Transaction Management making sure all your transaction are

complient

Listing Presentation that will get you any listing appt

you want


Documents

2011 Recruiting Presentation