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Moving Beyond Line Graphs @jonfroehlich

Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

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I gave this talk at Behavior, Energy and Climate Change 2010 in Sacramento, CA. I briefly introduce energy feedback (eco-feedback) displays, provide a critique of the current (over) reliance on time series line graphs, and point out directions for the future. If you're interested in this topic, see my webpage for more: http://bit.ly/jonuw

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Page 1: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Moving Beyond Line Graphs

@jonfroehlich

Page 2: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Feedback is about empowering people with information to positively inform and change behavior

Page 3: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

the prius effect?

Page 4: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

• Immediate• Simple • Educates • Constrained

environment • Reason to care • Informs only one action

why is the prius effective?

Page 5: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

the prius effect?

Page 6: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

1976

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Kohlenberg et al., J. of Applied Behavior Analysis, 1976

Page 8: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

kitchen

Kohlenberg et al., J. of Applied Behavior Analysis, 1976

Page 9: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

kitchen

Kohlenberg et al., J. of Applied Behavior Analysis, 1976

• Immediate • Simple • Educates• Constrained

environment • Reason to care • Informs only one action

the lightbulb effect?

Page 10: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

kitchen

Kohlenberg et al., J. of Applied Behavior Analysis, 1976

• Immediate• Simple • Educates• Constrained

environment • Reason to care • Informs only one action

the lightbulb effect?

Page 11: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

2010

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12

• Talk about feedback intervention• Talk about energy savings from

feedback studiesFeedback results in

energy savings of between 5-

12%Darby, 2000; Abrahamse, 2005; Fischer, 2008; EPRI 2009

Page 13: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

13

• Talk about feedback intervention• Talk about energy savings from

feedback studiesBut we’re still unsure what aspects of

feedback are most effective

Darby, 2000; Abrahamse, 2005; Fischer, 2008; EPRI 2009

Page 14: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

data update frequency

cost to implement

low high

Residential Electricity Use Feedback: A Research Synthesis and Economic Framework, EPRI 2009

Page 15: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

data update frequency

cost to implement

low high

Residential Electricity Use Feedback: A Research Synthesis and Economic Framework, EPRI 2009

OPower PG&E Website

The Energy

Detective

EnergySavvy.com

Page 16: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

data update frequency

cost to implement

low high

-10

0

10

20

30

Perc

ent

Savi

ngs

Type2 Type3 Type4 Type5 Type6

Page 17: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

17

• Talk about feedback intervention• Talk about energy savings from

feedback studies

More information != More Behavior

Change

Darby, 2000; Abrahamse, 2005; Fischer, 2008; EPRI 2009

Data Presentation > Data Update Frequency

Page 18: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Feedback du jour line graphs

Page 19: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

TED The Energy Detective

Page 20: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Google PowerMeter

Page 21: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Yello Strom

Page 22: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Wattson Holmes

Page 23: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Lucid Design Group

Page 24: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Microsoft Hohm

Page 25: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design
Page 26: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

High cognitive burden on person. Why?

Page 27: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

How much time per day do we expect people will spend exploring their consumption behaviors?

Page 28: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

How much time per day do people spend exploring their finances?

Page 29: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

financially prudent8.4 hrs/mo 16.8 min/day less financially successful4.6 hrs/mo 9.2 min/day

me (grad student)0.5 hrs/mo 1 min/day

Page 30: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

< 1 min

Page 31: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

How actionable is this information?

Line Graphs

Page 32: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design
Page 33: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

which door do i push, which door do i pull?

Page 34: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

which door do i push, which door do i pull?

Page 35: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

which door do i push, which door do i pull?

pull push

Page 36: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

which door do i push, which door do i pull?

Page 37: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design
Page 38: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Norman door!

Page 39: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

affordance refers to the perceived properties of a thing that determine just

how that thing could possibly be used

don norman

vertical handle cues pull behavior

Page 40: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

FAIL #1

Page 41: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

FAIL #2

Page 42: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

FAIL #3

FAIL #4

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Page 45: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design
Page 46: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

affordances affect our perception of use

can affordances change our behavior?

Page 47: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

In-N-Out Burger!

Page 48: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Battle of the Cans

Page 49: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design
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Battle of the Cans

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Winner!

34%

increase in

recyclingDuffy, Environment and Behavior,

2010

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Duffy, Environment and Behavior, 2010

Holes constrain

behavior and also

remind what is

recyclable

Page 54: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design
Page 55: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

What does this have to do with feedback?

Page 56: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Perceptual affordance refers to the perceived properties of a thing that determine how that thing is used

Flat textured surface affordspushing!

Vertical handle affords pulling

Page 57: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Motivational affordance refers to the perceived properties of information that determine how that information is acted upon

Highly effective at stopping drivers

Page 58: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Motivational affordance refers to the perceived properties of information that determine how that information is acted upon

Highly effective at stopping drivers

Informatio

n

that affords a

n

action

Page 59: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

analytics engine for personal spending

Page 60: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design
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How much money do I spend per month on Starbucks?

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starbucks spending

Page 63: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

This type of inquiry is not possible with current energy feedback systems; it needs to be.

Page 64: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Future

Page 65: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Feedback system provides dissaggregated feedback

Page 66: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

itemized energy feedback

image credit: sidhant gupta

Page 67: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Hot Water Heater

Consumes 19% of Your House’s

Energy

Page 68: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Feedback system suggests lowest effort actions for greatest efficiency gain

Page 69: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Replace Your Hot Water Heater

with a Tankless System and

Save $250/yr

Page 70: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

You are losing $250/yr by using this water heater

Page 71: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

< 1 min

Page 72: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

See also: CHI 2010 talkhttp://bit.ly/jonuw

Page 73: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

See also: these two papershttp://bit.ly/jonuw

Best Paper!

Page 74: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

fresh off the presses:http://bit.ly/jonuw

Page 76: Moving Beyond Line Graphs: A (Brief) History and Future of Eco-Feedback Design

Moving Beyond Line Graphstwitter:

@jonfroehlich

design:use:build: ubicomp lab

university of washington sustainability researchuniversity of washington