Who’s Your Ideal Client?

Honorée Corder

FIRST YOU MUST CREATE AN IDEAL CLIENT PROFILE.

Can you tell me your ideal client?

Fully comprehensive list of characteristics and qualities of the person or people you want to work with.

To go deeper, it’s the person. This person: gives you the most joy from helping, you can work with effectively and efficiently, and the person you do your best work for and with.

You can substitute “company” and “people” for the word “person.”

Ideal Client Profile:

Let’s Review:

• Least/best amount of time spent

• Most amount of joy

• Best work

• Most profitable

Not entirely clear how to define any or all these points?

It’s time to dig deeper and you’ll need to define these, too.

You may be SO busy, You can’t see straight. You need a coach.

How can a coach help me?

• The thought of MORE work seems out of the question…

• A coach can help you organize your thoughts and ideas.

• The question is: How could you possibly not take the time to make your list?

• In the long run, you will be more profitable, useful, and focused.

Once you have your list…

…and you’re clear who you want (and excited about it!)…

Then, and only then, can you resume your marketing activities.

Got it, sparky?

Coach’s Note:

• Once you have a profile, only engage those that fit the profile.

• You will get “rich in your niche”… specialists always make more than generalists.

• Be clear about who you are, what you do, and who you serve.

• And remember to HAVE FUN!

• From here on, you can build your brand around that profile.

You may also want to read:Magnetize Your Business, Part I

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HonoreeCorder.com/blog