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BizBash and Eventbrite presented the second webinar from the “Event Education Series: Tech Tools to Transform Your Events”. This free webinar presented clear strategies and tactics on how to leverage trends in event technology. Presented by:
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Tech Tools to Transform Your Events
#SmarterEvents
@BizBashLive
@Eventbrite
Meet the Speakers
Richard Aaron President, BizBash!Moderator [email protected] @BizBashLive
Jeff Benish Event Producer, Payreel [email protected]!
Mitch Colleran Partnership Manager Eventbrite [email protected] @Eventbrite / @Colleran !
#SmarterEvents
2!
3!
Sec'on!1!–!Tech!Trends!
Q!&!A!
1!
Sec'on!2!–!Tech!Tools! 2!
4!Q&A! 3!
#SmarterEvents
3!
Taking Advantage of Broader Trends
! Mobile!• Everyone has smart phones, but how should they be used
to your advantage? !! Hardware Improvements!
• With iPads, Phablets, and $100 devices with more power than the Apollo Lunar Module, devices can do much more than ever before, but where does one start? !
! Connected Platforms and Open APIs!! If I told you this means less fiddling with spreadsheets,
CSVs, and manual imports, would I have your attention?!!
#SmarterEvents
4!
The Mobile Trend
! Trend!• We’re all walking around with mini computers in our pockets.
Attendees and organizers are already using these devices to receive information from their networks, general news, and more. !
! Impact!• It has never been easier to provide attendees with the information
they need at their finger tips. !! What is being replaced!
• Paper brochures, posted signs, PDF attachments to emails, last minute trips to the printer. !
#SmarterEvents
5!
Mobile Trend Recommendation
TapCanvas!• An easy way to set up an HTML mobile
app!• Freemium product – only pay for high-
end features!• Accessible on any smartphone platform
immediately (no app store approval)!• Easy to use set-up widget!
#SmarterEvents
6!
Hardware Improvements
! Trend!• Hardware technology is constantly becoming more advanced
and cheaper (thanks to Moore’s Law). !! Impact!
• With improvements to widely available hardware devices, companies are replacing specialized hardware with these devices. !
! What is being replaced!• Point of sales, badge/ticket scanners, lead retrieval hardware,
business cards, etc.!
#SmarterEvents
7!
Hardware Trend Recommendations
• Square!! Turns any Android or iOS device into a credit
card processor with a ‘swiper’ that connects to the audio jack!
• Eventbrite’s At The Door!! Turns an iPad into a Box Office replacement
for ticketing and registration!! Automatically syncs with your Eventbrite
account!
#SmarterEvents
8!
Hardware Trend Recommendations
• Qrious!! Allows trade show vendors and
attendees to swap information via QR code scanning!
! Uses iOS and Android devices !• Eventbrite’s Entry Manager!
! Turns any Android or iOS device into a digital guest list or ticket scanner!
! Syncs with Eventbrite account and other connected devices!
#SmarterEvents
9!
Connected Platforms and APIs
• Trend!! Companies are releasing open APIs (Application
Programming Interfaces), so that software vendors can easily integrate data!
• Impact!! Users’ data is less likely to be stuck on one platform
making it easier for different services to work together !
• What is being replaced!! Spreadsheets, CSVs, and manual importing/
exporting of data!
#SmarterEvents
10!
Connected Platform Recommendation
• The Salesforce Platform !! Salesforce has over 1800 integrations with independent software
vendors!!!
• The Eventbrite Platform !! Eventbrite has over 50 integrations with independent software
services!! MailChimp + Eventbrite: Allows you to export attendees into email
recipient list. !! SurveyMonkey + Eventbrite: Allows you to send surveys to attendees
after an event!! Paperless Post + Eventbrite: Allows you to integrate ticketing into your
invitation!! Pardot + Eventbrite: Allows you track and import attendees into your
marketing analytics.!
#SmarterEvents
11!
Connected Platform Recommendation
! Zapier allows users to connect two independent APIs!! Offers end points for over 190 different web services (including
Eventbrite)!! In a sense, it plays “middle-man” for services that don’t have
official integrations!
!#SmarterEvents
12!
Taking Advantage of Broader Trends
! Mobile!• Services are being re-engineered to advantages of mobile
devices (constant accessibility, location awareness, integrated camera, etc) !
! Hardware Improvements!• General consumer hardware is replacing specialized
business hardware as it becomes more powerful, cheaper, and ubiquitous. !
! Connected Platforms and Open APIs!! Connected platforms and Open APIs means that you can
easily transfer data between integrated services. !!#SmarterEvents
13!
14!
Sec'on!2!–!Tech!Tools!
Q!&!A!
Sec'on!1!–!Tech!Trends! 1!
2!
4!Q&A! 3!
#SmarterEvents
14!
Barco Clickshare
ClickShare makes connecting to the meeting room’s video system a matter of clicking a button. This one-click wonder not only helps the presenter get the presentation on-screen in a second, but it also allows other people in the meeting to actively participate. !
#SmarterEvents
15!
Prezi
Prezi is a virtual whiteboard that transforms presentations from monologues into conversations: enabling people to
see, understand, and remember ideas. !!
#SmarterEvents
16!
Apple TV
Using Apple TV, presenters can wirelessly present from an iPad or iPhone.!
#SmarterEvents
17!
Cisco AppSpace
!!
With Cisco AppSpace, users can easily create content layouts for interactive digital signage
and mobile devices.!#SmarterEvents
18!
Next Window Profile Touch
Touch screen overlay for most sizes of plasma screens.!#SmarterEvents
19!
Touchcode
Touchcode is an invisible electronic code printed on paper, cardboard, film or labels. Just put the product on the display of
your smartphone/tablet/multi-touch device to read the data.!#SmarterEvents
20!
Open Exchange
Secure, web-based, multiuser video conferencing with document sharing.!
#SmarterEvents
21!
LogMeIn
Remote control, file sharing, systems management, data backup, business collaboration and on-demand customer support of PCs, servers, Macintosh
computers, smart phones, and other connected devices.!
#SmarterEvents
22!
Turning Technologies ARS
Audience Response System that uses a combination of keypads and web-based technology.!
#SmarterEvents
23!
Google Glass
They are not fully released yet, but the applications for events seem almost limitless.!
#SmarterEvents
24!
Casio Digital Signage
Interactive signage with touch-screen technology.!#SmarterEvents
25!
3-D Video Mapping
Transforms!a!building!into!a!3ED!experience.!#SmarterEvents
26!
Transparent LCD Screen
LCD screen that is either opaque or transparent depending on the content. !
#SmarterEvents
27!
Gesture Technology
Using “Kinect” gesture technology to present, or for digital signage.!#SmarterEvents
28!
3-D Printing
3-D printing used for personalized giveaways at events. !
#SmarterEvents
29!
RFID
A wireless system that transfers data from a tag containing electronically stored information, which can be read from
up to several yards away.!#SmarterEvents
30!
More Tech Tools to Consider!
#SmarterEvents
!!!!!
!!!!!
!!!!!
31!
Q!&!A!
Sec'on!1!–!Tech!Trends! 1!
2!
3!
Sec'on!2!–!Tech!Tools!
#SmarterEvents
32!
Your Turn!
#SmarterEvents
33!
Thank you for Joining Us!
Mark Your Calendar!May 30, 2013 2 p.m. EDT
bizbash.com/webinars !!
The IT Couple:!Social Media and SEO to
Grow Your Events.!!!! 34!
Richard Aaron, President, BizBash [email protected] @BizBashLive � Jeff Benish, Event Producer, Payreel [email protected] Mitch Colleran, Partnership Manager, Eventbrite [email protected] @EventBrite
Contact Us!
#SmarterEvents 35!