sparkinoo_elemooni.pptx

Monopolize a common concept.

Build a cultural icon.

www.sparkinoo.com [email protected] (852)31663936

Mission:

Creating successful character intellectual properties that are :

- Universal- Sustainable - Expandable - Profitable- Beneficial to society

Build an imaginative world with our characters and become a leading content provider for everyone in the world.


Our Team

Sparkinoo Limited is founded by veterans from the movie and animation industry. Based in Hong Kong with our partners in the Licensing industry, we have the advantage on,

- Highest quality content creation- Good connection in Licensing and marketing- Accessing the China Mainland market- Accessing the huge talent pool in Asia


The project - Elemooni

Atomic Elements has long been an abstract concept to people but no one actually has a visual on how Oxygen looks like. Being the first one to put faces onto these chemical names enables us to monopolize common concepts that cannot be trademarked. It is the most effective marketing when consumers make a connection between our products and positive things that they encounter everyday.

Elemooni are the little fairies of our new character brand. They are the personify characters of atomic elements such as Oxygen, Iron, and Gold… Their appearance, personality, and special skills are all based on the unique chemical properties of the respective elements.




Elemooni is,

1. Eco-friendly2. Educational 3. A lot of fun

The first story of Elemooni is a journey to the legendary Elemooni Utopia, a place free of any pollution and possesses the mystic power to heal the earth. They travels around the world and deal with environment problems with their special powers of Elements. This premise allows us to,

4. Target 5 – 12 years old worldwide – Build a fan base at young age5. Crossover with real world events and issues – Consumers can

relate to it6. Crossover with Environmental Organizations – Increase exposure

and build up positive image7. Crossover with Tourism Industries – Increase exposure throughout

the world


The Elemooni series is equipped with the follow strength,

1. Appealing appearance – Each Elemooni has a unique design while follow certain formulas base on chemistry

2. Easy to remember subject matter – Everything in the world is made up of elements

3. Positive theme – Suitable for everyone4. Education value – Parents will be more willing to buy products to their

kids5. Sustainability – The Elemooni journey is scalable and can go on as

long as we want6. Expandability – There are more than 100 elements to date and new

ones are being discovered/invented. Elements can be combined to form new things so there is unlimited potential



The prospect

Elemooni will be a long lasting brand similar to Mickey Mouse and Pokemon. We will build a cultural icon of green lifestyle. The revenue will grow every year. The income will mainly comes from licensing and merchandising. We focus on using new media for promotion and we have subprojects at different stage.

Ongoing project:- Mobile games- Online comic

Project in preparation:- TV animation- Children story books- Augmented Reality Apps

The prospect

Successful character brands like Pokemon, Hello Kitty, and Angry Birds generate revenue of billions so there is unlimited potential for Character IP. Under a proper brand management, the revenue will only increase with time.

Elemooni is at the beginning stage. A short trailer to demonstrate the style has been shown in multiple Licensing Show and Film Show. It successfully raised the attention of high profile buyer such as Disney Channel. We have short comics published weekly on Facebook and social network platforms in China. A mobile game that targets children was also released in April. We also started to sign Licensing contracts with manufacturers.


The prospect

Our marketing plan is scalable base on the investment we are awarded. We will focus on making many small mobile games, reading materials, and educational material while we gather the funding to make the animation show, which is the most direct and powerful way to reach our target group. An animation series will give a big boost of the brand and create a solid foundation for many years ahead.


Moving forward

We are seeking:

- Investors- Partners in gaming, licensing, publishing…

We have the script of the first season TV show in place and currently raising the funding to make the pilot episode. The pilot will be used as a demo to TV channels and distributors. Then we can proceed to produce the 26 episodes in Season 1 after securing the contracts.

We also welcome partners from other industries for crossover projects or represent our character IP in other countries.www.sparkinoo.com [email protected] (852)31663936

Thank you

For more information:

- www.facebook.com/Elemooni- Mobile game: search Elemooni on iOS appStore- Teaser: http://www.youtube.com/watch?v=LCEaX0Vlulo


http://www.youtube.com/watch?v=LCEaX0Vlulo

http://www.youtube.com/watch?v=LCEaX0Vlulo

Business

sparkinoo_elemooni.pptx