SEO Consulting in a Box - Contents & Curriculum

Created by Jessica Bowman, SEOinhouse.com�SEO Consulting In-a-Box�

The Curriculum and Contents �


Module 1 - Training: How to Assess Search Friendliness (aka, Technical SEO) !Module 2 – Look Over My Shoulder:!Watch me conduct technical SEO audit (aka, Technical SEO) !

Resources: •  SEO Audit Checklist

+ Detailed step-by-step process !Bonus resource for those who qualify: •  Technical SEO Audit Template !!

Module 1: Technical SEO

Enjoy .doc files and license to make the resources your own


Module 3 - Training: How to define keywords to target; How to define a keyword targeting strategy !Module 4 – Look Over My Shoulder:!Watch me do keyword research and brainstorm a keyword targeting strategy !

Resources: •  SEO Keyword Research Checklist

+ Detailed step-by-step process Bonus resources for those who qualify: •  Keyword-to-Page Map Template •  Keyword Targeting Brainstorm

Mindmap Template

Module 2: Keyword Research & Strategy

Enjoy .doc and .xls files and license to make the resources your own


“the Excel template was �added to our procedures and �now drives our Content strategy Process.”

Course attendee, owner of a marketing firm


Module 5 - Training: How to optimize content in a way that sounds great and converts !Module 6 – Look Over My Shoulder:!Watch me do content optimization in a way that converts and targets the search tail terms

Resource: •  Content Optimization Checklist

+ Detailed step-by-step process

Module 4: Content Optimization

Enjoy .doc file and license to make the resources your own


Module 7 - Training: Internal and external link building tactics !Module 8 – Look Over My Shoulder:!Watch me brainstorm a link building campaign

Resource: •  SEO Link Building Options Menu

+ Detailed step-by-step process

Bonus resources for those who qualify: •  Link Building Strategy Template

Module 5: Link Building



Module 9 - Training: How to leverage social media activity to boost SEO rankings !Module 10 – Look Over My Shoulder:!Watch me evaluate social media activity for SEO impact

Resource: •  Social Media SEO Checklist

+ Detailed step-by-step process Bonus resources for those who qualify: •  Social Media for SEO Audit

Module 6: Social Media for SEO



Module 11 - Training: What search engines care about when it comes to website usability !Module 12 – Look Over My Shoulder:!Watch me evaluate a website for website usability

Resources: •  SEO User Experience Checklist

+ Detailed step-by-step process Bonus resources for those who qualify: •  SEO Usability Assessment Template

Module 7: SEO User Experience



Module 13 - Training: What to report on each month for SEO !

Resources: •  SEO Reporting Checklist

+ Detailed step-by-step process Bonus resources for those who qualify: •  SEO Reporting Template

Module 8: SEO Reporting

Enjoy .doc and .xls files and license to make the resources your own


Bonuses


Templates + License to Customize and use �on Client Projects

Technical SEO Audit

SEO Usability Assessment

Social Media for SEO Audit

SEO Reporting Template

Link Building Roadmap and Strategy Template


Course Recap


What it would cost you: 13 Training and Watch-Me-Do-it Modules

8 Weeks of Live Q&A Call Recordings

2 live Q&A calls during catch-up week

2 ask me anything about how I run my business call recordings

7 checklists + detailed step-by-step process

$35,000

$15,000

$1,000

$2,000

$10,000 Price: $89.000 Regularly: $3,497

At this event: $2,497 2 payments of : $1,347

It would cost you: $63,000

Value


Plus, a license to use on client projects

What the Bonuses Would Cost You

SEO Audit Template

SEO Usability Assessment Template

Social Media and SEO Audit

SEO Reporting template

Link Building Roadmap Strategy Template

$8,000

$3,000

$6,000

$6,000

$8.000

It would cost you: $31,000

Business

SEO Consulting in a Box - Contents & Curriculum