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1 h"p://www.searchprofileindex.com h"p://www.4thmediacorp.com © Copyright 2010 4 TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

Search Profile Index Introduction by 4th Media I.T. Corporation

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An overview about the Search Profile Index (http://www.searchprofileindex.com) service by 4th Media I.T. Corporation. Contact Janette Toral at [email protected] for further inquiries.

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Page 1: Search Profile Index Introduction by 4th Media I.T. Corporation

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h"p://www.searchprofileindex.com  

h"p://www.4thmediacorp.com  

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

Page 2: Search Profile Index Introduction by 4th Media I.T. Corporation

2 © Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

Know and manage exactly who you* are

on the Internet

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3 © Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

  You as the Person

  You as the Product / Service

  You as a Company

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The 4 Media Channels

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

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Is your total media budget commensurate to this?

Media Reach

Base: Males and Females aged 10+ across all socio-economic classes in National Urban Philippines Source: Nielsen Media Index 2009

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

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Internet Search emerges as the top online activity.

Activities showing significant increase at 95% confidence levels Base: Past month Internet users aged 10+ across National Urban Philippines Source: Yahoo!-Nielsen Net Index 2010

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

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What people Search for on the Net

Base: Past month Internet users aged 10+ across National Urban Philippines who have used a search engine in the past month Source: Yahoo!-Nielsen Net Index 2010

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Do you know what people say about you?

Social media is changing the rules of engagement

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

Base: Past month Internet users aged 10+ across National Urban Philippines Source: Yahoo!-Nielsen Net Index 2010

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Varied Preferences

Do you know how to reach your target market?

Base: Past month Internet users aged 10+ across National Urban Philippines Source: Yahoo!-Nielsen Net Index 2010

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

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A website is generally created to increase profits and productivity, yet few sites enjoy this result.

“While 85% of all new website visitors find the product or service they are looking for through the use of a search engine such as Google™, only 3 to 5% of all websites are properly optimized to take advantage of the awesome power of the search engines.” – Rob Garrison, ThinkBigSites.com

What websites are now

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

But it is not just about your website, it is also about managing your reputation online.

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"   Rank Higher In Google, Yahoo, Bing "   Find interested buyers by hitting the right market "   Increase conversion rate "   Increase brand awareness "   Personalized online strategy "   Viral Marketing / Creating a buzz "   Control what people see online about you

Managing your internet image -  Will people search for you? -  Will people write and talk about you? -  Will people share information about you?

The Needs

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

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Find out how you are doing versus your competition

The Solution

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

What We Track Output Google, Yahoo, Bing Visibility & Links

will:

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Find out how you are doing within your industry

The Solution

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

What We Track Output Industry Keywords Ranking Performance, Popular

pages & keywords

will:

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Find out what people say about you, your competition or your industry

The Solution

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

What We Track Output Blogs, Forums, Social Media Buzz generated, comments &

feedback both negative and positive

will:

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-  Interpret tracking report -  Insights & suggested areas for improvement

The Solution

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

Output Improve conversion rate from visits to leads Improve brand awareness Improve internet target marketing Possible online strategy Viral Marketing / Buzz ideas Improve what people see online about you

will:

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Provide detailed discussions of strategies stated in the analysis & recommendation output

The Solution

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

Output Identifying conversion areas and how it will be carried out. Content development ideas Possible sites to target for advertising, engagement, & linking. Campaign ideas and execution Technology briefing Improvements on the website, optimization of pages on keywords

will:

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The Solution

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

"   Resources, e-books, reports, e-mail based tutorial "   Training videos "   Forum "   Webinar briefings "   Search Engine Marketing Conference / Camp slots "   Search Engine Marketing Workshops

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Services Per Subscription

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

How much?

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Subscription Packages

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

Membership Package Introductory Rates Basic (1 site) $ 1,000.00/year Plus (2 sites) $ 1,800.00/year Elite (4 sites) $ 3,000.00/year

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  Write about you in various blogs.

  Formulate guidelines   Attract entries   Manage the contest

  Social networks   Search engines   Direct placement

  Blog / website   Social network profile pages

Other Services for SPI Subscribers-only (discounted rates)

© Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

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21 © Copyright 2010 4TH Media, Inc. | http://www. 4thMediaCorp.com/ | Page No.

Know and manage exactly who you* are

on the Internet

http://www.SearchProfileIndex.com email: [email protected]