P&G United Way Employee Campaign - Best Practices Workshop

• P&G Mehoopany United Way Campaign Tips

– P&G perspective on United Way –

• 2100 employees

• 24x7 operation

– Plant has been in Wyoming County 49 years

– Started United Way in Wyoming County

– Today supports Wyoming, Bradford, Susquehanna, Lackawanna, Wyoming Valley United Way

Overall learnings at P&G:1. Get, analyze, & use your key campaign metrics/data

2. Make it personal – Day of Caring, Video, Kickoff with Agencies

3. Get to 100% Participation – Deal with Privacy & Pressure issues

4. Fast & High Energy campaign

5. Use competition to your benefit

6. Structure your rewards/incentives to bracket minimum, medium, and leadership givers

7. Every year at least ONE new idea – ex: Retirees, T-shirts

United Way Campaign Metrics:

• How was this possible?

– Make the campaign personal

• Plant Leadership covers the material with all employees

• Everyone MUST respond on solicitation to give (target 100%

participation/response)

– Ensure privacy to allow employees to respond

– Weekly follow-up to solicit their response

• Encourage participation in Day of Caring, but 2100 people

working 12 hour shifts are a challenge, so BRING THE

IMPACT OF UW INTO THE WORKPLACE (local United

Way Video)

• Make it a fast, high energy campaign – like Secretariat at the

Belmont Stakes

• How was this possible? (cont)– Use competition

• Versus other area employers – how do your results rank?

• Versus your “sister facilities”

– Use rewards/incentives• Employees completing their solicitation forms in first 2 weeks

get entered into raffle for choice of $75 of P&G products or $100 to United Way of their choice

• Minimum Giving level - $175/yr donation; Get $75-$100 of P&G product

• Leadership Giving Levels– $250 (product & entry for UW Parking Space)

– $500 (DOUBLE product & 2 entries for UW Parking Space & leadership luncheon

• Plant Goal Celebration– Hit Goal or create new record – EVERY Employee gets a free

“Thanks for your Giving” Meal during Thanksgiving week

• Next Slides are our Campaign Kickoff

Slides at P&G (Use/reapply or delete)

Welcome to the 2015 United Way Campaign

Site Contact : Alex Fried

Plant Contacts: Tim Hayner, Dave Evans, Dan Palermo

P&G United Way Board Members - William Sims – UWay of Wyoming County, Alex Fried – UWay of Lackawanna & Wayne

Counties, Scott Pertl – Wyoming Valley UWay

Give. Advocate. Volunteer.

Join the Team!!!

How does United Way impact the community?

Who makes up the United Way Team?

What is our goal?

How do I donate?

Where do I learn more?


Let’s view this year’s P&G Mehoopany United Way video to celebrate our past results and cover this year’s challenge


2015 P&G Mehoopany Campaign Intro video

//Mp-fpna002/vol1/SHARED/Site-United Way/United Way-All/UW 2015/2015 United Way P&G Campaign Intro Video.ppsx

Where does our team work?

The United Way is Local

Contributions stay right here and go directly to

organizations and needs that are important to people who

live and work in OUR community


Who makes up the team?

Agency Representatives: work to coordinate all activities and contributions of the local United Way Chapter

Board: assembly of volunteers and leaders who represent a cross section of the area

Member Agencies: over 20 organizations right here in ourcommunity that make critical contributions to the way we live


A few words from United Way Representatives…

• Introductions:

– Reps from Wyoming , Bradford, Susquehanna,

Lackawanna, and Wyoming Valley United Ways

– Agency Reps: (2-3 min/agency on how United Way

helps their agency)

• Hands – Annette Smith

• Preventive Aftercare – Cindy Francis

• CEO (Commission on Economic Opportunity)


Wyoming County Member Agencies 2015• American Red Cross, Wyoming Valley Chapter

• The Arc of Luzerne County

• Boy Scouts - NEPA

• Catholic Social Services

• Catholic Youth Center

• Commission on Economic Opportunity

• Child Development Council of NEPA

• Children's Service Center

• Consumer Credit Counseling Services of NEPA

• Creating Unlimited Possibilities

• Domestic Violence Service Center

• Family Service Association of NEPA

• Girl Scouts in the Heart of Pennsylvania

• Greater Pittston YMCA

• Hemodialysis Patients Association

• Jewish Community Alliance

• Luzerne County Head Start

• The Salvation Army

• Victim's Resource Center

• Volunteers of America

• Wilkes-Barre Family YMCA

• Wyoming Valley Children's Association

• Wyoming Valley Alcohol & Drug Services, Inc.


How does a member agency qualify for funding?

United Way funds are allocated and distributed bycommunity volunteers to agencies that meet these criteria:

• 501c3 non-profit status• Local presence• Provide service that targets an identified need in the

community

To the right people, at the right place, at the right time


Leadership Perspective from our Plant Managers…


Our Goal• Last year we raised a new Mehoopany Record of $367,014 from employees and added a $135,000 corporate match!• Due to the tough economic situation our communities are facing, the needs of the community have significantly increased. • Benchmarking across Family Care sites shows other sites give at a higher $/person rate than Mehoopany’s• Because of this we are setting our goal at $400,000 with 80% of the site giving!!!!• Campaign Theme – “Lets GO! SIX in a row”

• $400,000 Employee Donations w/ $125,000 Corporate match. $525,000 Combined Goal!

• 6th year in a row to set an employee donation record!


2015 Campaign IncentivesAs always, contributions to the United Way are tax deductible. Since payments

are made through payroll deduction, your pay stub will serve as a receipt.P&G Mehoopany Individual Incentives - $ DonatedP&G Product Giveaway ($75 to $100 of product!!) NOTE the $25 increase!

Donate >$175 total annual contribution and receive a coupon for product giveaway on December 3rd and 4th (before we even start your payroll deduction!)

P&G United Way Supporter:Donate >$250 and get ONE entry towards a United Way Plant Parking Space of their choice (7 spaces this year! 1 in 25 odds of winning) and ONE entry towards an iPad 2 raffle (2 iPads to be raffled; at least 1 in 100 odds of winning!!) + the Product Giveaway.

P&G United Way Leadership Giver – 4th Annual!!Donate >$500 and get ONE entry towards a United Way Plant Parking

Space of their choice (13 spaces; 1 in 15 odds of winning) and ONE entry towards an iPad 2 raffle (4 iPads; at least 1 in 50 odds of winning!!) + DOUBLE Product Giveaway. Leadership Giving Lunches in December United Way T-Shirt coupon redeemable at Hubsite


2015 Campaign IncentivesP&G Mehoopany Individual Incentive – Make a decision NOW!

Make your donation by COB Monday October 6th:- If you enter the system you get one entry- If you donate to the United Way you get TWO entries

10 Total winners – each winner gets $50-$75 of P&G productFor every employee who enters the online system, P&G will donate an extra $2.50 towards the United Way campaign!

P&G Mehoopany Team Goal Incentive1st team on every shift (A, B, C, D, Dayshift by department) to get to 100% participation/response entering the system, will get a free pizza lunch for their team- Total of 15 Pizza Lunches – 1 across each BC Plant teams; 2 across FC Plant teams

P&G Mehoopany Plant Goal Incentive“Thanks for your Giving” Celebration Lunch – 5th Annual!!

If the plant reaches $400,000 goal, every P&G Mehoopany employee will receive a coupon for a FREE meal during Thanksgiving Week


2015 Campaign Incentives from Area United Ways:

Wyoming Valley/Susquehanna County Raffle

$3.00 per week = 1 chance, $5.00 per week = 2 chances, $10.00 per week = 3 chances.

• 2 Year Lease 2015 Chrysler 200

• 7 days, six nights stay at Rincon, Puerto Rico Getaway

• GMB HP Elite 1000 Tablet PC

• $400 in Free P&G Product

• (4) $50 BonTon Gift Cards

• $400 of Shelving from Metro

• (2) Six-Month Free Memberships to VIVE Health & Fitness

• Suite for a Penguins Home Game sponsored by Citizens Bank

• One night stay and Two event tickets in Keystone Grand Ballroom at Mohegan Sun

• 3 minute shopping Spree at Wegmans

• One night stay at Hilton and a suite at Mohegan Sun Arena for select event



Lackawanna County Raffle

$2.00 per week = 1 chance,$3.00 per week =2 chances, $4.00 per week = 3 chances

• 6 night Walt Disney World Vacation for a family of four – OR – 7 Day Caribbean cruise for two

• $400 worth of P&G Products


2015 Campaign Incentives from Area United Ways:Wyoming County Area Raffle:$104= 1 chance, $250= 2 chances, $500/yr = 3 chances


2015


Bradford County Area Raffle:$1/week=1 chance, $2/week=2 chances, $3/week=3 chances• $500 gift certificate to TOPS

• $400 in P&G Product

• $410 Family membership to YMCA

• $250 gas card Dandy Mini Marts

• Four separate $200 Visa pre-paid card *donated by DuPont, GTP, Jeldwen

• $150 Cabela’s card *donated by State Farm

• Towanda Night – Certificate for one night stay at Fairfield Inn & Movie Tickets

• Valley Date Night - Dinner for Two, Movie Tickets and Bouquet*donated by Bri Marie

• Wyalusing Date Night – Certificates for Grovedale Winery and River Barge Brewing, one night’s stay at Fairfield Inn

• Sky Ride *donated by Bradford County Airport


Your Contribution

More than ____ of every dollar goes directly to

member agencies.

“Minimizing cost to put your money to work”

$0.90


Bradford

Lacka-

wanna

Wyoming

Luzerne

SusquehannaCorporate and Individual Gifts

• $125,000 of P&G corporate funds allocated by percentage based on P&G employees population of 5 counties

• Individual gifts are designated by the employee to any of these five counties.


Bradford

Lacka-

wanna

Wyoming

Luzerne

SusquehannaWhat aboutSullivan County?Sullivan County may be separating from

Bradford to Lycoming county; Sullivan

county will have it’s own designation for

donation this year.

Bradford County United Way Supports Sullivan County

Agencies, so you can either give directly to Bradford County

United Way, or designate a specific Sullivan County agency

within Bradford County when you enter your contribution

via the P&G On-line UW system


How do I donate?Appreciated Assets – see Alex Fried, Tim

Hayner, Daniel Palermo or Dave Evans

Payroll Deduction - one time or per paycheck

Use the on-line system for all contributions. The system is available now until Oct. 21st

(Reminder – early incentive thru Oct 6th)


Mehoopany Homepage

Your Name

Monthly

Biweekly

(also has 3

easy

buttons)

The product give away will only be occurring on December 3rd and 4th.

Be sure to remember to get your product! If you cannot make it, have

someone pick it up for you!

United Way Supporter – Product Give away card

Leadership Level giving – DOUBLEproduct give away card

This coupon verifies that you have given $150 or more to

the United Way campaign at Mehoopany and you are

entitled to receive the product incentive. (only one

redemption per eligible participant is allowed and

redemption will be subject to verification. Fraudulent use

of this coupon will lead to disciplinary action.)

Dec. 3rd and 4th

Where can I learn more?• www.unitedway.org

• Use links from P&G Mehoopany United Way website to see local United Way web pages.

• See your department contact.

• Copies of United Way video are on donation website


• Fiore, John

• Newswanger, Cale

• Obrien, Steve

• Ly, Dominick

• Mendicino, Anthony

• Omark, Kristina

• Moga, Mary

• Russell, David

• Fisher, Eric

• Schwartz, Wayne


Department Contacts

• Doran, Patrick

• Grieshop, Rob

• Powers, Christopher

• Calderon, Daniel

• Dzwonkowska, Izzy

• Kinney, Ron

• Wildrick, Lyle

• Goodwin, Shay

• Demarco, Chris

• Kesler, Ladafrica

• Eckert, Paula

• Ostir, Jerry

• Worobey, Jeff

• Lockard, Robin

• Cleveland, Barry

• Money, Jessica

• Tone, Tom

• Hill, Mike

• Sheehan, Linda

• Carroll, Michael

• Kelly, Mike

• Lupinski, Paul

• Miller, Bob

• Sevilla, Alvaro

What is our Challenge?

This year because of state budget cuts, every United Way agency had between 50-100% of their state funding cut. In order to continue serving our community whether through flood relief, big brother/sister, Red Cross, or shelters, we desperately need your donations! If we don’t hit our goal, these agencies will have little to no funding.

By contributing to the United Way, you are making the best investment you can in your hometown. Your money will go far, but not far away.


Thank you…

for helping do what matters.

JOIN THE UNITED WAY TEAM TODAY!!!


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P&G United Way Employee Campaign - Best Practices Workshop