12
Make Amazon’s Customers Your Customers JEFF RAFUSE

Make Amazon’s Customers Your Customers by Jeff Rafuse

  • Upload
    miva

  • View
    218

  • Download
    0

Embed Size (px)

DESCRIPTION

MivaCon 2014 Sponsor: Make Amazon’s Customers Your Customers Presented by Jeff Refuse

Citation preview

Page 1: Make Amazon’s Customers Your Customers by Jeff Rafuse

Make Amazon’s Customers Your CustomersJEFF RAFUSE

Page 2: Make Amazon’s Customers Your Customers by Jeff Rafuse

Amazon PaymentsMillions of Amazon buyers can login and pay on your website or mobile site with the information already stored in their Amazon account

Page 3: Make Amazon’s Customers Your Customers by Jeff Rafuse

Secure payments

Scalable infrastructure

Proven fraud detection

Frictionless mobile shopping

Page 4: Make Amazon’s Customers Your Customers by Jeff Rafuse

Customers can pay in three clicks without ever leaving your website.

1 2 3

Page 5: Make Amazon’s Customers Your Customers by Jeff Rafuse

Help increase conversion with fewer clickswith Amazon Payments

What you get

• Amazon customers can breeze through checkout using the shipping and payment information stored in their Amazon accounts.

• Give Amazon buyers a familiar choice they already know and trust.

• Transactions are covered by Amazon’s A-to-z guarantee, offering buyers the same confidence and protection as when they purchase products on Amazon.com.

How it works for you What customers are saying

Page 6: Make Amazon’s Customers Your Customers by Jeff Rafuse

Help increase conversion with fewer clickswith Amazon Payments

What you get

• When buyers pay with Amazon, you get the customer’s name, email address, zip code and shipping address.

• Amazon Payments provides a set of widgets and APIs that you embed on your site and integrate with your back-end systems.

How it works for you What customers are saying

Page 7: Make Amazon’s Customers Your Customers by Jeff Rafuse

Help increase conversion with fewer clickswith Amazon Payments

What you get How it works for you What customers are saying

“”

We saw a 10% lift in overall conversion on our site by adding Amazon Payments, which significantly contributes to the growth of our business. Amazon Payments helps us convert more browsers into buyers. – Kevin Palmer, Senior Director of Online Marketing, The Clymb

“We’re seeing new customers who are transacting more easily. It’s a benefit to us and a benefit to customers, so we’re pretty excited about it. – Brad Jaehn, VP, Product, GoGo

Page 8: Make Amazon’s Customers Your Customers by Jeff Rafuse

Make mobile shopping frictionlesswith Amazon Payments

• Instantly mobile - Amazon Payments widgets are touch enabled for use on tablets and mobile devices

• Customize the experience - choose a widget size that best suits your site design

Help improve mobile conversion by enabling your customers to buy on any device in just a few clicks

Page 9: Make Amazon’s Customers Your Customers by Jeff Rafuse

The true cost of every $1 in fraudulent transactions is $2.70 (1)

$2.70

$1

Help Reduce Fraudwith Amazon Payments

Protect your business with the same sophisticated fraud detection technology used by Amazon.com at no additional cost.

Help reduce bad debt with full protection from fraud-related chargebacks that satisfy our payment protection policy

Cost of fraud (2)

Sources: 1.LexisNexis®, 2012 True Cost of Fraud.

Page 10: Make Amazon’s Customers Your Customers by Jeff Rafuse

Average Monthly Transaction Volume

Percentage of Transaction

Per Transaction Fee

$100,000 and more 1.9% $0.30$10,000-$99,999.99 2.2% $0.30$3,000-$9,999.99 2.5% $0.30$0-$2,999.99 2.9% $0.30

• Standard rate: 2.9% + $0.30 per transaction

• Processing fees blended across all card types

• Discounts for micropayments

No add-on fees, period.

You know up front what you will pay because there are no hidden fees or add-ons for monthly use, setup, cancellation or unused authorizations.

Page 11: Make Amazon’s Customers Your Customers by Jeff Rafuse

You have complete control of your brand while offering the seamless Amazon Payments customer experience

No redirects

Page 12: Make Amazon’s Customers Your Customers by Jeff Rafuse

If you have questions, please stop by our booth and don’t forget to register for your chance to win a Kindle Fire HDX.

Visit our booth

Get started at payments.amazon.com