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By Denise Zonca Dz Marketing ConsultsCreator of Build.Brand.Marketing
Listening, It’s a Skill
Are You as Good a Listener as you Think?
Listening is the most important skill you have
How well you listen has a major impact on your job effectiveness and relationshipsNot the same as hearingMindtools.com/activelistening
45%30%
Communicating
Listening Speaking
How Much Time is Spent Listening?
Based on the research of: Adler, R., Rosenfeld, L. and Proctor, R. (2001) Interplay: the process of interpersonal communicating (8th edn), Fort Worth, TX: Harcourt
Listening is a skill. Like athletes, musicians, teachers, salespeople and speakers who work on their skills; is not a benefit to work on listening skills to improve relationships and be successful?
What gets in the way?
Some Road Blocks to Listening
Halikudeck.com
• Interrupting- impatience with an intent to reply• Not interested in the
conversation or speaker• Distracted• Bring in preconceived
ideas or biased opinions• Advising• Asking Why ?’s putting
speaker on the defenseskillsyouneed.com
• Good listening does more than stay silent- two way dialog • Good listening interactions
builds self-esteem- more supportive, a positive experience.• Good listening tended to make
suggestions- feedback more open to accept alternatives• Good listening is cooperative-
smooth flow, questions and not waiting to identify an error setting up a debate or argument
Skills of What Good Listeners Do
Hbr.org/study what good listeners actually do using 360 feedback assessments in almost 3,500 participants
• Stop Talking, be patient• Be focused and relaxed• Summarize what they say• Use questions to clarify
what you heard• Use effectively silence and
pause observing body language• Listen for ideas/thoughts
How to Improve on Listening Skills
“We have two ears, one mouth so we can listen twice as much”
Epicetetus
From Build.Brand.Marketing