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Master Slide Deck for SAP in NL LEADING IN DIGITAL: IT’S ALL ABOUT INFORMATION JAN VAN VONNO Lead European Digital Transformation Practice 14-06-2016

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Master Slide Deck for SAP in NL

LEADING IN DIGITAL: IT’S ALL ABOUT INFORMATION

JAN VAN VONNO

Lead European Digital Transformation Practice

14-06-2016

IDC’S IT LEADERSHIP FRAMEWORK

2

INNOVATEwith business to create a digital enterprise

INTEGRATEdigital capabilities with the enterprise platform

INCORPORATEnew techniques and technologies into the IT organization

Your Leadership Roadmap for Digital Transformation

THE THIRD PLATFORM

3

DIGITAL TRANSFORMATION IS MULTI FACETED AND ACCELERATED

4

Leadership Transformation

Omni-Experience Transformation

InformationTransformation

Operating ModelTransformation

WorkSource Transformation

STAGES OF DIGITAL TRANSFORMATION MATURITY

5

Managed

Digital TransformerOpportunistic

Digital Explorer

Ad Hoc

Digital Resister

Repeatable

Digital Player

Optimized

Digital Disrupter

Source: IDC, Digital Transformation Maturity Model, 2016

Managed

Digital TransformerOpportunistic

Digital Explorer

Ad Hoc

Digital Resister

Repeatable

Digital Player

Optimized

Digital Disrupter20%

34%

28%

12%

5%

Digital Resister Digital Explorer Digital Player Digital Transformer Digital Disrupter

European Benchmark

Copyright 2016, IDC Consulting6

"By the end of 2016, two-thirds of the CEOs of the European FT500 enterprises will have digital transformation at the center of their corporate strategy"

Source: IDC EMEA, DTx Survey, SAP, May 2016; N= 1008

Source: IDC FutureScape: Worldwide Digital Transformation 2016 Predictions — Impact on Western Europe, IDC #EMEA40967016, February 2016

WHAT’S ON THE BOARD'S AGENDA?

7

DX is a major business priority driven by the CEO

Our CEO and board at the beginning of forming a DX strategy

Our CEO and board have not yet indicated their position towards Digital

Transformation

46%

42%

12%

28%

48%

23%

Digital Project Focus

Customer experience

Operational efficiency

Digital products / services

Source: IDC EMEA, DTx Survey, SAP, May 2016; N= 1008 Source: IDC European DX Survey 2016; n=308

WHO'S LEADING DIGITAL TRANSFORMATION

8

0% 5% 10% 15% 20% 25%

Other

Head of Sales

Head of Marketing

Head of Operations

Head of Innovation

Head of Strategy

Head of Digital

Chief Financial Officer (CFO)

Chief Executive Officer (CEO)

Head of Technology

Head of Information

28%

72%

IT-led Business-led

42%

58%

Source: IDC European DX Survey 2016; n=308

WHAT IS IT DOING?

9

6%

12%

32%

35%

0% 10% 20% 30% 40%

IT is central to the formulation of thebusiness strategy

IT is very involved in shaping overallbusiness strategies

IT is involved in the business strategy inreactive mode

IT is proactive and establishes"innovation teams"

Islands of

Innovation...

Source: IDC EMEA, DTx Survey, SAP, May 2016; N= 1008

ENTERPRISEWIDE VS. DEPARTMENT-SPECIFIC INITIATIVES

10

Enterprisewide

72%

Departmental

28%

Source: IDC EMEA, DTx Survey, SAP, May 2016; N= 1008

"IDC believes 70% of siloed Digital Transformation projects will fail within the first 12 months"

DIGITAL HOT SPOTS

11

59%

47%

44%

52%

43%

Digital transformation is happening across all business functions!

Source: IDC EMEA, DTx Survey, SAP, May 2016; N= 1008

TOO MANY COOKS

12

THE RISE OF THE CDO?

13

56%

44%

33%

40%

12%

16%

0% 20% 40% 60% 80% 100%

Enterprisewide

Departmental

Does your organization currently have a Chief Digital Officer?

Yes No Not yet, but we are planning to in the next 12 months

48%34%

20%

16%

10%

9%

22%

40%

Enterprisewide Departmental

Where does the role of the CDO report into?

CEO

CMO

COO

CIO

Source: IDC EMEA, DTx Survey, SAP, May 2016; Departmental N= 200, Enterprise-wide N=728

WHAT ABOUT THESE CDOS?

14

Digital GM Digital Disruptor Digital Evangelist

15

Challenge the Norm Experiment Publicly

Make Bold Bets

Roche — "Accu-ChekView" Personalized healthcare

platform

GE — "Predix" New Data Revenue Streams

Lego — "Fusion" Physical toys and online MMO

gaming experience

UPS — "MyChoice" Ecosystem partnerships

BBVA — BlockchainTaking out the middleman

FOCUSING ON VALUE CREATION

16

Traditional ITDigital

Platform

It's about

bridging these

two worlds!

INFORMATION STANDS AT THE HEART OF DIGITAL TRANSFORMATION

17

INFORMATION MATURITY

18

Across all information sub-dimensions, one-third of organizations are in the opportunistic stage.

12%

28%

36%

17%

7%

Ad Hoc Opportunistic Repeatable Managed Optimized

0%

10%

20%

30%

40%

50%

60%

Our DX initiatives are poorly alignedwith IT or the enterprise strategy

The business has identified a need todevelop digitally enhanced offerings,

but execution is on a project-by-project basis

DX goals are aligned to near-termstrategy and focus on digital

customer products and experience

IT enables DX with modernarchitectures, allowing digitally

enabled, customer-centric products,services, and experience

The enterprise leverages DX toaggressively disrupt the market

through the use of new businessmodels

Ad Hoc Opportunistic Repeatable Managed Optimized

DIGITAL WINNERS ARE LEADERS IN INFORMATION

19

The more mature an organization is in its information strategy, the more competitive its digital efforts are!

2%

6%

11%

17%

19%

45%

Which business unit drives the data management strategy in your organization?

It is owned primarily by IT

It is owned primarily by the Business Units

We have a specific data competency center in place to manage thestrategy

It is owned primarily by a separate data management division

It is owned by the digital business unit

Other

THE CIO NEEDS TO BE IN CHARGE

20

21

CIO in 2015 CIO in 2018

Enabler of new technology-based

products and services

THE MANAGERVendor and Contract Management

IT Cost Reduction

IT Service Availability

Business Process Optimization

THE LEADERBusiness model transformation

Business agility and insight

HURDLES TO ACHIEVING DIGITAL TRANSFORMATION

22

0% 5% 10% 15% 20% 25% 30% 35% 40%

Business leaders lack vision

Our IT leadership lacks vision

No access to technology that allows for innovation

Business believes it is better off working with 3rd partysuppliers

Our KPIs are focused existing enterprise systems

Our business leaders do not really understand tech

Lack of collaboration between IT and Business

We do not have an innovation centric culture

We do not have right skill sets

No urgency to digitally transform Digital transformation is clearly about urgency, capability, and willingness to change!

It is not merely a lack of vision or technology

Source: IDC EMEA, DTx Survey, SAP, May 2016; N= 1008

IDC’S IT LEADERSHIP FRAMEWORK

23

INNOVATEwith business to create a digital enterprise

INTEGRATEdigital capabilities with the enterprise platform

INCORPORATEnew techniques and technologies into the IT organization

Your Leadership Roadmap for Digital Transformation

Phone: +31 629 550 963

Email: [email protected]

Twitter: @janvanvonno

LinkedIn:In/janvanvonno

Jan van Vonno

Senior Analyst,

Lead DX

IDC Europe