Important Aspects of SEO for E-commerce

Search engine optimization is the most powerful tool to ensure an online presence and is also considered as the best marketing tool. When it comes to e-commerce sites, the process becomes little bit different. The fundamentals of SEO, such as great content, quality inbound links and a good social media campaign, undoubtedly apply for e-commerce sites. But there are other necessary strategies that need to be applied in regards to SEO.

#1. Google prizes original unique content, and penalizes duplicate

content

#2. The sale in your favor is the inclusion of product reviews and other social proof in the form of testimonials

#3. Use redirects on dead product pages

#4. Use unique images

#5. Use different types of content

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