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GETMYUNI GROWTH HACKING
CHALLENGE
By: Gaurav Raj Anand, Pranav Reddy Padala BIT Mersa, Patna Campus
[email protected] ; [email protected] +91 9693973363,+91 7250885999
Growth Strategy
Hire Campus Ambassadors from as many colleges as
possible.
Involve Schools and Coaching Institutions and let them know
about GetMyUni.
Conducting online events which may associate with it a
good number of students.
Incorporating few tips to make the website better and for the
people who use it.
Responsibilities of Campus Ambassdors
Publicize the company in the
college using mail list, LAN, college and
hostel notice boards.
Conduct Zero Budget Events such as a
Photo Story Contest or a Review Contest
etc.
Take into consideration local
schools and coaching institutions and let the students
know about GetMyUni which can
help the students take better decisions
about colleges.
Distribution of goodies among
students.
Tips for a Better Website
Allowing people other than students to put in
reviews in a categorized manner. (e.g. Profs, Trainers,
Parents, etc.)
A discussion forum for each school.
Creation of a Wiki for schools with over a certain number of
reviews.
Facility to interact with the reviewer within the
Website
A down vote button, for people who may
not agree to a particular review.
Social Media Growth
Start a themed meme series of
posts. This is one of the recent trends involving people.
Aggressive advertising on social
media during the near end of an
academic year at a targeted set of
people.
Ability to display written reviews or
the up voted (thanked)ones on
the sidebar of facebook as is there
for Quora.
Create a facebook app where you put contests and that
involves looking for stuff on GetMyUni
Website.
AIM: VIRALITY >1
Create a trend saying e.g."Make Your College
Win" and people need to promote their college page
of the website on Social Networks.
Maintain a read count. After a limit, one needs to
invite people or write a review.
Option to embed reviews on personal webpages so
that the virality automatically increases.
Thank You!!
do Read our reviews of BIT MESRA, PATNA CAMPUS on getmyuni